it support business plan

Tech Support Business Plan Template

Written by Dave Lavinsky

If you’re looking to create a tech support business plan, you’ve come to the right place!

Over the past 25 years, the PlanPros team has helped over 1 million entrepreneurs and business owners write business plans….and many of them have started and grown successful tech support businesses. Our tech support business plan example below is sure to help you!

Tech Support Business Plan Example

Below is our tech support business plan template and sample plan created using our business plan generator :  

I. Executive Summary

Company overview.

At TechGuardian Support Services, nestled in the heart of Wilkes-Barre, PA, we are excited to position ourselves as the leading tech support hub for the local community. Our mission is to fill the significant gap in high-quality tech assistance that has been notably absent in the area. Our comprehensive offerings include Remote Access Software, Help Desk Ticketing System, Knowledge Base/FAQ Software, and Diagnostic Tools, all designed to provide timely and efficient tech support solutions. Additionally, our Communication Platforms ensure clear and continuous interaction between our tech support teams and clients. By basing our operations in Wilkes-Barre, we are dedicated to contributing to the local economy and fostering community spirit through indispensable tech support services.

Success Factors

Our confidence in the potential for success of TechGuardian Support Services is rooted in strong foundations. With invaluable experience from our founder who has previously run a successful tech support enterprise, we are set for triumph. Our unique approach, which includes offering self-service options and facilitating superior communication between tech support teams and clients, distinguishes us from competitors and establishes us as industry leaders. Since our inception on January 3, 2024, as a C Corporation, we have achieved significant milestones such as developing our unique logo, securing a prime location for our operations, and creating a distinctive company name, demonstrating our commitment to a strong foundation for TechGuardian Support Services.

Industry Analysis

The Tech Support industry in the United States, currently valued at over $45 billion, is expected to grow steadily at an annual rate of 5% over the next five years. TechGuardian Support Services is strategically positioned to capitalize on key industry trends, including the shift towards remote and outsourced support services and an increasing emphasis on cybersecurity and data protection. With the integration of technology in daily life and businesses relying more on digital systems, the demand for our services, especially remote support and comprehensive cybersecurity, is poised to grow, enabling us to solidify our position in the market.

Customer Analysis

Our primary targets are local residents and small to medium-sized businesses in Wilkes-Barre, PA, who require expert assistance with their technology needs. We cater to a wide range of clients, from tech-savvy individuals seeking occasional help to businesses needing comprehensive support for their technical infrastructure. Educational institutions and senior citizens represent significant segments of our market, each requiring specialized support to meet their unique technological challenges. By providing tailored solutions and personalized support, we aim to bridge the digital divide and enhance the technological experience for all our clients, fostering a connected and technologically proficient community.

Competitive Analysis

Our main competitors include Computer Planet, NEPA Geeks, and Computer Shop. Each offers a range of tech support services but with limitations such as geographic reach, service costs, and diversified offerings. TechGuardian Support Services sets itself apart with key competitive advantages like our user-friendly self-service access and superior communication tools. Our emphasis on empowering clients to resolve minor issues independently, coupled with our investment in state-of-the-art communication and highly trained support teams, enables us to offer efficient and effective solutions, ensuring faster resolution times for critical problems and establishing us as a leader in the tech support industry.

Marketing Plan

Our marketing strategy encompasses a broad spectrum of promotional methods, aimed at building our brand and attracting customers. We will leverage online marketing, including SEO, PPC advertising, and social media marketing, to ensure high visibility and engagement. Email marketing and local outreach, such as community events and partnerships with local businesses, will complement our online efforts. Our promotional plan includes a referral program to incentivize word-of-mouth marketing and content marketing to showcase our expertise. By utilizing these diverse promotional channels, we aim to establish a strong market presence and foster lasting relationships with our clientele.

Operations Plan

To guarantee the success of TechGuardian Support Services, we have established key operational processes including effective customer support across various channels, systematic ticket management, regular knowledge base updates, and continuous system monitoring. Our operations also encompass hardware and software installation, security management, regular data backups, client training, and vendor management. We are committed to maintaining compliance, managing inventory, collecting customer feedback, and ensuring financial health through meticulous billing and payment processes. By achieving milestones such as securing initial funding, hiring and training a core team, and reaching $15,000/month in revenue, we will ensure our operational success and scalability.

Management Team

Under the leadership of Clara Gray, our President, TechGuardian Support Services boasts a management team with unmatched experience and expertise. Clara’s previous success in running a tech support company and her strategic vision equip us to excel in the competitive tech support landscape. Her commitment to operational excellence and sustainable growth ensures that our team is capable of delivering exceptional service and driving the company towards achieving its goals.

Financial Plan

To reach our growth goals, TechGuardian Support Services requires $175,000 in funding. This investment will be allocated towards capital expenses such as location buildout and equipment, as well as operational costs including staff salaries, marketing, and initial rent. With this funding, we aim to establish a solid foundation for our services, ensuring we can provide top-quality tech support and achieve a consistent monthly revenue of $15,000, setting the stage for future expansion and success.

Below is an overview of our expected financial performance over the next five years:

II. Company Overview

TechGuardian Support Services is a pioneering Tech Support venture nestled in the heart of Wilkes-Barre, PA. We are thrilled to introduce ourselves as the go-to local tech support hub, filling a significant gap in the market for high-quality tech assistance. Our mission is clear: to deliver unparalleled tech support services to our community, where such services have been noticeably lacking.

At TechGuardian Support Services, our offering is comprehensive and designed to meet a wide array of technical needs. Our products and services encompass Remote Access Software, allowing us to troubleshoot issues without the need for physical presence, thus offering timely and efficient solutions. Our Help Desk Ticketing System ensures that all customer queries are tracked and resolved systematically, guaranteeing no request goes unanswered. Our Knowledge Base/FAQ Software serves as a first point of reference for clients seeking self-help options, while our Diagnostic Tools enable us to quickly identify and address technical problems. Additionally, our Communication Platforms facilitate seamless interaction between our tech support teams and clients, ensuring clear and continuous communication throughout the problem-solving process.

Our home is Wilkes-Barre, PA, where we proudly serve the local populace. By choosing to base TechGuardian Support Services in Wilkes-Barre, we are committed to contributing to the local economy and fostering a sense of community by providing a service that is much needed in the area.

Our confidence in TechGuardian Support Services’ potential for success is grounded in solid foundations. Our founder brings invaluable experience from previously running a successful tech support enterprise, setting the stage for our venture’s triumph. Moreover, our approach to offering customers self-service options, alongside facilitating superior communication between our tech support teams and clients, sets us apart from competitors and positions us as a leader in the field.

Since our founding on January 3, 2024, as a C Corporation, we have made significant strides. Our accomplishments to date include the creation of our unique logo, the development of our distinctive company name, and securing a prime location for our operations. These milestones, though initial, are indicative of our commitment to establishing a robust foundation for TechGuardian Support Services.

III. Industry Analysis

The Tech Support industry in the United States is currently estimated to be worth over $45 billion. This market size is expected to continue growing at a steady pace, with a projected annual growth rate of 5% over the next five years. As technology becomes more integrated into everyday life and businesses rely more heavily on digital systems, the demand for Tech Support services is only expected to increase.

One of the key trends in the Tech Support industry is the shift towards remote and outsourced support services. This trend is driven by advancements in technology that allow for more efficient and cost-effective ways to provide technical assistance to customers. TechGuardian Support Services, as a new player in the industry, is well-positioned to take advantage of this trend by offering remote support services to customers in Wilkes-Barre, PA and beyond.

Additionally, another trend in the Tech Support industry is the increasing focus on cybersecurity and data protection. With the rise of cyber threats and data breaches, businesses and individuals are placing a greater emphasis on securing their digital assets. TechGuardian Support Services can capitalize on this trend by offering comprehensive cybersecurity services to their customers, further solidifying their position in the market.

IV. Customer Analysis

Below is a description of our target customers and their core needs.

Target Customers

We will target local residents in Wilkes-Barre, PA, who require assistance with their personal technology needs. This includes individuals who may need support with setting up new devices, troubleshooting software issues, or optimizing their home networks. Our services will cater to both tech-savvy users who need occasional help and those who require more comprehensive, ongoing support. Small and medium-sized businesses in the area will also be a primary focus for us. These businesses often lack the resources to maintain in-house IT staff and will benefit from our expertise in managing their technical infrastructure. We will offer tailored solutions that ensure their operations run smoothly, thereby minimizing downtime and increasing productivity.

Additionally, we will target educational institutions such as schools and colleges. These organizations will require specialized support for their unique technological setups, including maintaining computer labs, ensuring secure online learning environments, and providing training for faculty and students. By partnering with these institutions, we will play a vital role in enhancing the educational experience in Wilkes-Barre. Finally, we will reach out to senior citizens who may find modern technology overwhelming. We will offer personalized, patient, and easy-to-understand tech support that helps them stay connected with family and friends, manage their health through telemedicine, and enjoy digital entertainment. Our goal will be to bridge the digital divide and make technology accessible to all age groups.

Customer Needs

Customers expect high-quality tech support that resolves their issues efficiently and effectively. They need assurance that their technology problems are handled by knowledgeable professionals who can provide quick and accurate solutions. In addition, customers appreciate a friendly and approachable support team that can make them feel comfortable and understood.

Many customers require assistance with setting up new devices, troubleshooting hardware and software issues, and optimizing their systems for better performance. They also need help with data recovery, virus removal, and ensuring their devices are secure from cyber threats. Beyond just fixing problems, customers seek guidance on best practices and advice on how to avoid future issues.

Customers value 24/7 availability, as tech issues can arise at any time and require immediate attention. They also look for convenient support channels, such as phone, email, live chat, and in-person assistance, to suit their preferences and schedules. Additionally, affordability and transparent pricing are crucial, ensuring that customers receive excellent service without unexpected costs.

V. Competitive Analysis

Direct competitors.

TechGuardian Support Services’s competitors include the following companies:

Computer Planet

Computer Planet offers a wide range of tech support services including hardware repair, software installation, and network setup. They charge competitive rates, typically ranging from $50 to $150 per service. Revenues for Computer Planet are estimated to be around $1.5 million annually. They operate from a single location in Wilkes-Barre, PA. Their primary customer segments include small businesses and residential customers in the Wilkes-Barre area. One of their key strengths is their experienced staff. A key weakness is their limited geographic reach, focusing mainly on the immediate Wilkes-Barre area.

NEPA Geeks specializes in remote tech support, virus removal, and data recovery services. Their services typically cost between $70 and $200. They generate approximately $2 million in annual revenue and operate multiple branches across Northeastern Pennsylvania. Their customer segments include both individuals and small businesses. They cover a broader geographic area compared to other local competitors. One of their key strengths is their efficient remote support capabilities. However, their weakness lies in higher service costs, which may deter budget-conscious customers.

Computer Shop

Computer Shop provides tech support services such as hardware upgrades, custom PC builds, and troubleshooting. Their price points are generally between $60 to $180 per service. With annual revenues of around $1.7 million, they serve customers from their Wilkes-Barre location. Their customer segments primarily include gamers and tech enthusiasts. They serve the local Wilkes-Barre area and neighboring communities. A key strength is their niche focus on custom PC builds. A key weakness is their less diversified service offerings, which may not appeal to a broad audience.

Competitive Advantages

At TechGuardian Support Services, we pride ourselves on offering competitive advantages that set us apart in the tech support industry. One key advantage is our provision of self-service access to our customers. This empowers clients to troubleshoot and resolve minor issues independently, reducing downtime and increasing productivity. Our self-service portal is user-friendly and rich with resources, including FAQs, video tutorials, and step-by-step guides. This not only enhances the customer experience but also allows our support team to focus on more complex issues, ensuring faster resolution times for critical problems.

Another significant advantage is our superior communication facilitation between our tech support teams and clients. We have invested in state-of-the-art communication tools that enable seamless interaction, whether through live chat, email, or phone support. This ensures that our clients can reach us through their preferred method and receive immediate assistance. Additionally, our tech support team is highly trained and equipped with the latest technology, allowing us to provide efficient and effective solutions. Our commitment to ongoing training and development ensures that we stay ahead of industry trends and innovations, further enhancing our ability to deliver top-notch support services.

VI. Marketing Plan

Our marketing plan, included below, details our products/services, pricing and promotions plan.

Products, Services & Pricing

TechGuardian Support Services offers a comprehensive suite of products and services designed to meet the diverse needs of customers. The Remote Access Software allows technicians to troubleshoot and resolve issues from any location, offering convenience and efficiency at an average cost of $50 per month per user. This software empowers businesses to minimize downtime and enhance productivity.

The Help Desk Ticketing System is another crucial service, streamlining the process of issue tracking and resolution. This system ensures that all customer queries are addressed promptly and effectively, priced at an average of $75 per month per user. It helps companies keep track of customer interactions, improving overall service quality.

Knowledge Base/FAQ Software is available to assist customers in finding solutions to common issues independently. This software supports self-service, reducing the burden on support teams and making it easier for customers to access information. The average price for this software is $40 per month per user, making it an affordable option for businesses looking to enhance customer experience.

Diagnostic Tools are essential for identifying and resolving technical problems quickly. These tools can diagnose a wide range of issues, enabling swift corrective action. The average cost for Diagnostic Tools is $30 per month per user, offering a cost-effective solution for maintaining system health and performance.

Communication Platforms facilitate seamless interaction between customers and support teams. These platforms support various communication channels, including chat, email, and voice, ensuring that customers can reach support representatives through their preferred method. The average price for these platforms is $60 per month per user, providing a robust solution for effective communication.

Promotions Plan

At TechGuardian Support Services, we believe in utilizing a diverse range of promotional methods to attract customers and establish our presence in the community. Our primary focus lies in Online Marketing, leveraging various digital platforms to reach a broad audience. We will employ search engine optimization (SEO) techniques to ensure our website ranks high in search results, making it easier for potential clients to find us. Additionally, we will use pay-per-click (PPC) advertising to target specific keywords related to tech support services, ensuring our ads appear to those actively seeking assistance. Social media marketing will also play a crucial role in our strategy. We will maintain active profiles on platforms such as Facebook, Instagram, Twitter, and LinkedIn, sharing valuable content, tips, and customer success stories. By engaging with our audience through regular posts and interactive sessions, we will build a loyal community and enhance brand visibility. Email marketing will be another key component of our promotional efforts. We will create informative and engaging newsletters to keep our subscribers updated on our latest services, promotions, and tech tips.

This direct line of communication will help us maintain a relationship with our customers and encourage repeat business. Local marketing initiatives will complement our online efforts. We will collaborate with local businesses, participate in community events, and sponsor local tech-related gatherings to increase our visibility within Wilkes-Barre, PA. By fostering these local connections, we will build trust and credibility in our immediate market. Referral programs will incentivize our satisfied customers to spread the word about our services. We will offer discounts or rewards to clients who refer new customers to us, thereby leveraging word-of-mouth marketing to expand our customer base. Content marketing will be integral to our strategy as well. We will regularly publish high-quality blog posts, how-to guides, and video tutorials on our website, addressing common tech issues and offering solutions. This valuable content will not only attract organic traffic but also position us as industry experts.

Lastly, we will utilize online review platforms such as Google My Business and Yelp to gather positive reviews from satisfied customers. Encouraging clients to leave reviews will boost our online reputation and influence potential customers’ decisions. By combining these promotional methods, we expect to effectively attract and retain customers, establishing TechGuardian Support Services as a trusted provider of tech support in the community.

VII. Operations Plan

Our Operations Plan details:

• The key day-to-day processes that our business performs to serve our customers
• The key business milestones that our company expects to accomplish as we grow

Key Operational Processes

To ensure the success of TechGuardian Support Services, there are several key day-to-day operational processes that we will perform:

• Customer Support:  Provide timely and effective technical support through various channels such as phone, email, live chat, and on-site visits.
• Ticket Management:  Use a ticketing system to log, track, and prioritize customer issues, ensuring quick resolution and follow-up.
• Knowledge Base Maintenance:  Develop and regularly update a comprehensive knowledge base to help both customers and support staff resolve common issues efficiently.
• System Monitoring:  Continuously monitor clients’ IT systems to identify and resolve potential issues before they impact business operations.
• Hardware and Software Installation:  Install and configure new hardware and software for clients, ensuring compatibility and optimal performance.
• Security Management:  Implement and manage security protocols, including firewalls, antivirus software, and regular system updates to protect client data.
• Regular Backups:  Perform regular data backups and ensure that restoration processes are in place to prevent data loss.
• Client Training:  Offer training sessions to clients on new technologies, software applications, and best practices for IT security.
• Vendor Management:  Coordinate with third-party vendors for hardware, software, and service needs, ensuring timely procurement and maintenance.
• Reporting:  Generate regular reports on system performance, security incidents, and support ticket status for internal review and client updates.
• Inventory Management:  Maintain an up-to-date inventory of hardware and software assets, ensuring that stock levels are adequate to meet client needs.
• Compliance and Documentation:  Ensure all operations comply with relevant regulations and maintain detailed documentation for all processes and client interactions.
• Customer Feedback:  Collect and analyze customer feedback to continuously improve service quality and address any areas of concern.
• Team Coordination:  Hold daily or weekly team meetings to discuss ongoing issues, share knowledge, and plan for upcoming tasks and projects.
• Financial Management:  Manage invoicing, billing, and payment collection processes to ensure timely revenue flow.
• Marketing and Outreach:  Conduct marketing activities to attract new customers and retain existing ones, including social media engagement and local community involvement.
• Continuous Learning:  Encourage staff to participate in ongoing training and certification programs to stay updated with the latest technologies and industry best practices.

TechGuardian Support Services expects to complete the following milestones in the coming months in order to ensure its success:

• Secure Initial Funding:  Obtain the necessary capital to cover startup costs, including equipment, office space, and initial staffing.
• Hire and Train Core Team:  Recruit skilled technical support staff and provide comprehensive training to ensure high-quality service delivery.
• Launch Our Tech Support:  Officially start offering tech support services to customers in Wilkes-Barre, PA, ensuring all systems and processes are fully functional.
• Implement Customer Service Protocols:  Establish robust customer service protocols to handle inquiries, issues, and feedback efficiently, ensuring customer satisfaction.
• Develop a Marketing and Sales Strategy:  Execute targeted marketing campaigns to build brand awareness and attract initial customers.
• Onboard First 100 Customers:  Secure the first 100 paying customers to build a foundation of recurring revenue and gather early feedback for service improvements.
• Establish Key Partnerships:  Form strategic alliances with local businesses, suppliers, and industry influencers to enhance service offerings and market reach.
• Get to $15,000/Month in Revenue:  Achieve a consistent monthly revenue of $15,000, ensuring financial sustainability and operational scalability.
• Refine Service Offerings:  Continuously improve and expand services based on customer feedback and market demand to stay competitive.
• Implement Advanced Security Measures:  Ensure robust cybersecurity protocols are in place to protect client data and maintain trust.

VIII. Management Team

Our management team has the experience and expertise to successfully execute on our business plan.

Management Team Members

TechGuardian Support Services management team, which includes the following members, has the experience and expertise to successfully execute on our business plan:

Clara Gray, President

Clara Gray has a history of success and has successfully run a tech support company in the past. Her extensive experience in the tech industry, combined with her proven leadership abilities, makes her an invaluable asset to TechGuardian Support Services. Clara’s strategic vision and operational expertise ensure the company stays ahead in a rapidly evolving market. Under her guidance, the team is well-positioned to deliver exceptional support services and drive the company towards sustainable growth.

IX. Financial Plan

Funding requirements/use of funds.

To accomplish our growth goals, TechGuardian Support Services needs $175,000 in funding. Key uses of this funding will be as follows:

Financial Projections

5 Year Annual Income Statement

5 Year Annual Balance Sheet

5 Year Annual Cash Flow Statement

What Is a Tech Support Business Plan?

A tech support business plan is a document that outlines the strategies you have developed to start and/or grow your tech support business. Among other things, it details information about your industry, customers and competitors to help ensure your company is positioned properly to succeed. Your tech support business plan also assesses how much funding you will need to grow your business and proves, via your financial forecasts, why the business is viable.  

Why You Need a Business Plan for your Tech Support Business

A business plan is required if you are seeking funding for your tech support business. Investors and lenders will review your plan to ensure it meets their criteria before providing you with capital. In addition, a tech support business plan helps you and your team stay focused. It documents the strategies you must follow and gives you financial projections you should strive to achieve and against which you can judge your performance.  

Tech Support Business Plan Template PDF

Download our Tech Support Business Plan PDF to help guide you as you create your business plan for your own tech support business.  

• Sample Business Plans
• IT, Staffing & Customer Service

IT Consulting Business Plan

The increasing use of AI and Automation and the rising remote & hybrid work culture have revolutionized the IT consulting industry. The demand for IT consultants is like never before.

Starting and managing an IT consulting firm may involve loads of hard work and a bit of risk, but the benefits are well worth it.

And having a well-prepared business plan could make things a lot easier for you to get started.

Need help writing a business plan for your IT consulting business? You’re at the right place. Our IT consulting business plan template will help you get started.

Free Business Plan Template

Download our free IT consulting business plan template now and pave the way to success. Let’s turn your vision into an actionable strategy!

• Fill in the blanks – Outline
• Financial Tables

How to Write an IT Consulting Business Plan?

Writing an IT consulting business plan is a crucial step toward the success of your business. Here are the key steps to consider when writing a business plan:

1. Executive Summary

An executive summary is the first section planned to offer an overview of the entire business plan. However, it is written after the entire business plan is ready and summarizes each section of your plan.

Here are a few key components to include in your executive summary:

• Introduce your business: Start your executive summary section by briefly introducing your IT consulting business to your readers.
• This section may include the name of your IT consulting, its location, when it was founded, the type of IT consulting business (E.g., cybersecurity consulting, cloud computing consulting, IT project management consulting.), etc.
• Market opportunity: Summarize your market research, including market size, growth potential, and marketing trends. Highlight the opportunities in the market and how your business will fit in to fill the gap.
• Product and services: Provide a description of the IT consulting services you provide to your clients. Include any additional or value-added services you offer that may differentiate you from the competition.
• For instance, you may provide services, like IT governance & risk management, cybersecurity services, data analytics, and business intelligence, etc.
• Marketing & sales strategies: Outline your sales and marketing strategies—what marketing platforms you use, how you plan on acquiring customers, etc.
• Financial highlights: Briefly summarize your financial projections for the initial years of business operations. Include any capital or investment requirements, associated startup costs, projected revenues, and profit forecasts.
• Call to action: Summarize your executive summary section with a clear CTA, for example, inviting angel investors to discuss the potential business investment.

Ensure your executive summary is clear, concise, easy to understand, and jargon-free.

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2. Business Overview

The business overview section of your business plan offers detailed information about your company. The details you add will depend on how important they are to your business. Yet, business name, location, business history, and future goals are some of the foundational elements you must consider adding to this section:

• Technology strategy consulting
• Cybersecurity consulting
• IT outsourcing consulting
• Cloud computing consulting
• IT infrastructure consulting
• IT project management consulting
• Describe the legal structure of your consulting company, whether it is a sole proprietorship, LLC, partnership, or others.
• Explain where your business is located and why you selected the place.
• Owners: List the names of the founders or owners of your company. Describe what shares they own and their responsibilities for efficiently managing the business.
• Mission statement: Summarize your business’ objective, core principles, and values in your mission statement. This statement needs to be memorable, clear, and brief.
• Business history: If you’re an established IT consulting service provider, briefly describe your business history, like—when it was founded, how it evolved over time, etc.
• Additionally, If you have received any awards or recognition for excellent work, describe them.
• Future goal: It’s crucial to convey your aspirations and vision. Mention your short-term and long-term goals; they can be specific targets for revenue, market share, or expanding your services.

This section should provide a thorough understanding of your business, its history, and its future plans. Keep this section engaging, precise, and to the point.

3. Market Analysis

The market analysis section of your business plan should offer a thorough understanding of the consulting industry with the target market, competitors, and growth opportunities. You should include the following components in this section.

• Target market: Start this section by describing your target market. Define your ideal customer and explain what types of services they prefer. Creating a buyer persona will help you easily define your target market to your readers.
• For instance, You may target SMEs, startups, non-profits, healthcare organizations, and financial institutions if you provide IT consulting services.
• Market size and growth potential: Describe your market size and growth potential and whether you will target a niche or a much broader market.
• You may include statistics and information like the number of SMEs and startups in any particular industry if you target a niche market.
• Competitive analysis: Identify and analyze your direct and indirect competitors. Identify their strengths and weaknesses, and describe what differentiates your consulting services from them. Point out how you have a competitive edge in the market.
• Market trends: Analyse emerging trends in the industry, such as technology disruptions, changes in customer behavior or preferences, etc. Explain how your business will cope with these trends.
• For instance, there is a growing trend toward cloud computing and digital transformation. More and more businesses are embracing cloud technologies. Describe your plans for dealing with this.
• Regulatory environment: List regulations and licensing requirements that may affect your IT consulting company, such as business registration, professional licenses, data privacy and security regulations, local business regulations, etc.

Here are a few tips for writing the market analysis section of your IT services business plan:

• Conduct market research, industry reports, and surveys to gather data.
• Provide specific and detailed information whenever possible.
• Illustrate your points with charts and graphs.
• Write your business plan keeping your target audience in mind.

4. Products And Services

The product and services section should describe the specific services and products that will be offered to customers. To write this section should include the following:

• IT outsourcing and vendor management
• Digital transformation services
• IT project management
• Software development & integration
• IT infrastructure services
• Cloud computing services
• Describe each service: Describe each service you offer, including the tools, technologies, and methodologies you use. Provide examples of how your service offerings contribute to the success of your client’s business.
• Partnerships & Alliances: Mention any strategic partnerships or alliances your business has with other companies or vendors to deliver your services efficiently.

In short, this section of your IT consulting plan must be informative, precise, and client-focused. By providing a clear and compelling description of your offerings, you can help potential investors and readers understand the value of your business.

5. Sales And Marketing Strategies

Writing the sales and marketing strategies section means a list of strategies you will use to attract and retain your clients. Here are some key elements to include in your sales & marketing plan:

• Unique selling proposition (USP): Define your business’s USPs depending on the market you serve and the unique consulting services you provide. Identifying USPs will help you to plan your marketing strategies.
• For example, a proven track record, responsive and timely service, and specialized expertise could be some of the great USPs for a professional IT consultancy.
• Pricing strategy: Describe your pricing strategy—how you plan to price your consulting services and stay competitive in the local market. You can mention any discounts you plan on offering to attract new clients to your IT consulting service.
• Marketing strategies: Discuss your marketing strategies to market your services. You may include some of these marketing strategies in your business plan—SEO content marketing, social media marketing, Google ads, brochures, email marketing, and print marketing.
• Sales strategies: Outline your strategies to sell your IT consulting services. Your sales strategies may include direct sales calls, partnering with other companies and vendors, lead generation practices, prospecting, and closing deals. Include any sales training or workshops you provide to your sales team.
• Customer relationship management: Describe your customer relationship management process, including necessary information like your customer retention strategies, communication plans, and client feedback procedure.

Overall, this section of your IT consulting or tech support business plan should focus on customer acquisition and retention.

Have a specific, realistic, and data-driven approach while planning sales and marketing strategies for your IT consulting business, and be prepared to adapt or make strategic changes in your strategies based on feedback and results.

6. Operations Plan

The operations plan section of your business plan should outline the processes and procedures involved in your business operations, such as staffing requirements and operational processes. Here are a few components to add to your operations plan:

• Staffing & training: Mention your consulting business’s staffing requirements, including the number of employees needed, such as IT consultants, project managers, administrative staff, etc. Include their qualifications, the training required, and the duties they will perform.
• Operational process: Outline the processes and procedures you will use to run your IT consulting business.

Adding these components to your operations plan will help you lay out your business operations, which will eventually help you manage your business effectively.

7. Management Team

The management team section provides an overview of your IT consulting business’s management team. This section should provide a detailed description of each manager’s experience and qualifications, as well as their responsibilities and roles.

• Founder/CEO: Mention the founders and CEO of your IT consulting company, and describe their roles and responsibilities in successfully running the business.
• Key managers: Introduce your management and key members of your team, and explain their roles and responsibilities.
• It should include key executives(e.g. COO, CMO.), IT consultants, and other department managers (e.g. operations manager, project manager.) involved in the business operations, including their education, professional background, and any relevant experience in the consulting industry.
• Organizational structure: Explain the organizational structure of your management team. Include the reporting line and decision-making hierarchy.
• Compensation plan: Describe your compensation plan for the management and staff. Include their salaries, incentives, and other benefits.
• Advisors/consultants: Mentioning advisors or consultants in your business plans adds credibility to your business idea.
• So, if you have any advisors or consultants, include them with their names and brief information about their roles and years of experience.

This section should describe the key personnel for your IT consulting services, highlighting how you have the perfect team to succeed.

8. Financial Plan

Your financial plan section should summarize the business’s financial projections for the first few years. Here are some key elements to include in your financial plan:

• Profit & loss statement: Describe details such as projected revenue, operational costs, and service costs in your projected profit and loss statement. Make sure to include your business’s expected net profit or loss.
• Cash flow statement: This section should estimate and describe the cash flow for the first few years of your operation. This may include billing invoices, payment receipts, loan payments, and any other cash flow statements.
• Balance sheet: Create a projected balance sheet documenting your IT consulting business’s assets, liabilities, and equity.
• Break-even point: Determine and mention your business’s break-even point—the point at which your business costs and revenue will be equal.
• This exercise will help you understand how much revenue you need to generate to sustain or be profitable.
• Financing needs: Calculate costs associated with starting an IT consulting business, and estimate your financing needs and how much capital you need to raise to operate your business. Be specific about your short-term and long-term financing requirements, such as investment capital or loans.

Be realistic with your financial projections, and make sure you offer relevant information and evidence to support your estimates.

9. Appendix

The appendix section of your plan should include any additional information supporting your business plan’s main content, such as market research, legal documentation, financial statements, and other relevant information.

• Add a table of contents for the appendix section to help readers easily find specific information or sections.
• In addition to your financial statements, provide additional financial documents like tax returns, a list of assets within the business, credit history, and more. These statements must be the latest and offer financial projections for at least the first three or five years of business operations.
• Provide data derived from market research, including stats about the IT consulting industry, user demographics, and industry trends.
• Include any legal documents such as permits, licenses, and contracts.
• Include any additional documentation related to your business plan, such as product brochures, marketing materials, operational procedures, etc.

Use clear headings and labels for each section of the appendix so that readers can easily find the necessary information.

Remember, the appendix section of your IT consulting business plan should only include relevant and important information supporting your plan’s main content.

The Quickest Way to turn a Business Idea into a Business Plan

Fill-in-the-blanks and automatic financials make it easy.

This sample IT consulting business plan will provide an idea for writing a successful IT consulting plan, including all the essential components of your business.

After this, if you still need clarification about writing an investment-ready business plan to impress your audience, download our IT consulting business plan pdf .

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Frequently asked questions, why do you need an it consulting business plan.

A business plan is an essential tool for anyone looking to start or run a successful IT consulting business. It helps to get clarity in your business, secures funding, and identifies potential challenges while starting and growing your business.

Overall, a well-written plan can help you make informed decisions, which can contribute to the long-term success of your IT consulting company.

How to get funding for your IT consulting business?

There are several ways to get funding for your IT consulting business, but self-funding is one of the most efficient and speedy funding options. Other options for funding are:

Small Business Administration (SBA) loan

Crowdfunding, angel investors.

Apart from all these options, there are small business grants available, check for the same in your location and you can apply for it.

Where to find business plan writers for your IT consulting business?

There are many business plan writers available, but no one knows your business and ideas better than you, so we recommend you write your computer consulting business plan and outline your vision as you have in your mind.

What is the easiest way to write your IT consulting business plan?

A lot of research is necessary for writing a business plan, but you can write your plan most efficiently with the help of any IT company business plan example and edit it as per your need. You can also quickly finish your plan in just a few hours or less with the help of our business plan software.

About the Author

Upmetrics Team

Upmetrics is the #1 business planning software that helps entrepreneurs and business owners create investment-ready business plans using AI. We regularly share business planning insights on our blog. Check out the Upmetrics blog for such interesting reads. Read more

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A great business plan is essential for any successful business. Whether you're launching a new venture or growing an existing one, having a well-thought-out plan gives you the roadmap and clarity to make smart decisions.

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ClickUp's Business Plan Template is designed to help you create and track a comprehensive business plan. This List template includes:

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Technology Business Plan Template

Written by Dave Lavinsky

Over the past 20+ years, we have helped over 1,000 entrepreneurs and business owners create business plans to start and grow their technology businesses. On this page, we will first give you some background information with regards to the importance of business planning. We will then go through a technology business plan template step-by-step so you can create your plan today.

Download our Ultimate Business Plan Template here >

What is a Technology Business Plan?

A business plan provides a snapshot of your technology business as it stands today, and lays out your growth plan for the next five years. It explains your business goals and your strategy for reaching them. It also includes market research to support your plans.

Why You Need a Business Plan for a Tech Company

If you’re looking to start a technology business, or grow your existing technology business, you need a business plan. A business plan will help you raise funding, if needed, and plan out the growth of your technology business in order to improve your chances of success. Your technology business plan is a living document that should be updated annually as your company grows and changes.

Sources of Funding for Technology Businesses

With regards to funding, the main sources of funding for a technology business are personal savings, credit cards, bank loans and angel investors. With regards to bank loans, banks will want to review your business plan and gain confidence that you will be able to repay your loan and interest. To acquire this confidence, the loan officer will not only want to confirm that your financials are reasonable, but they will also want to see a professional plan. Such a plan will give them the confidence that you can successfully and professionally operate a business. Personal savings and bank loans are the most common funding paths for technology businesses.

Finish Your Business Plan Today!

If you want to start a technology business or expand your current one, you need a business plan. Below are links to each section of your technology business plan template:

Executive Summary

Your executive summary provides an introduction to your business plan, but it is normally the last section you write because it provides a summary of each key section of your plan.

The goal of your Executive Summary is to quickly engage the reader. Explain to them the type of technology business you are operating and the status. For example, are you a startup, do you have a technology business that you would like to grow, or are you operating technology businesses in multiple markets?

Next, provide an overview of each of the subsequent sections of your plan. For example, give a brief overview of the technology industry. Discuss the type of technology business you are operating. Detail your direct competitors. Give an overview of your target customers. Provide a snapshot of your marketing plan. Identify the key members of your team. And offer an overview of your financial plan.  

Company Analysis

In your company analysis, you will detail the type of technology business you are operating.

For example, you might operate one of the following types of technology businesses:

• Network technology : this type of technology company specializes in providing the computers, printers, scanners, and phones within an organization and making sure they are all linked together in order to work seamlessly with one another.
• Software technology: this type of technology company specializes in providing and/or installing the appropriate software needed for the business. This will include the programs and productivity tools for the organization’s computer network.
• Customer relationship technology: this type of technology company focuses on providing a customer relationship management system (CRM) that keeps track of all customer interactions and information in order to consistently provide exceptional customer service.

In addition to explaining the type of technology business you will operate, the Company Analysis section of your business plan needs to provide background on the business.

Include answers to question such as:

• When and why did you start the business?
• What milestones have you achieved to date? Milestones could include the number of client companies served, number of positive reviews, reaching X amount of client companies served, etc.
• Your legal structure. Are you incorporated as an S-Corp? An LLC? A sole proprietorship? Explain your legal structure here.

Industry Analysis

In your industry analysis, you need to provide an overview of the technology industry.

While this may seem unnecessary, it serves multiple purposes.

First, researching the technology industry educates you. It helps you understand the market in which you are operating. 

Secondly, market research can improve your strategy, particularly if your research identifies market trends.

The third reason for market research is to prove to readers that you are an expert in your industry. By conducting the research and presenting it in your plan, you achieve just that.

The following questions should be answered in the industry analysis section of your technology business plan:

• How big is the technology industry (in dollars)?
• Is the market declining or increasing?
• Who are the key competitors in the market?
• Who are the key suppliers in the market?
• What trends are affecting the industry?
• What is the industry’s growth forecast over the next 5 – 10 years?
• What is the relevant market size? That is, how big is the potential market for your technology business? You can extrapolate such a figure by assessing the size of the market in the entire country and then applying that figure to your local population.

Customer Analysis

The customer analysis section of your technology business plan must detail the customers you serve and/or expect to serve.

The following are examples of customer segments: individuals, small businesses, and local companies that need technological services.

As you can imagine, the customer segment(s) you choose will have a great impact on the type of technology business you operate. Clearly, large companies would respond to different marketing promotions than small businesses, for example.

Try to break out your target customers in terms of their demographic and psychographic profiles. With regards to demographics, include a discussion of the ages, genders, locations and income levels of the customers you seek to serve.

Psychographic profiles explain the wants and needs of your target customers. The more you can understand and define these needs, the better you will do in attracting and retaining your customers.

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Competitive Analysis

Your competitive analysis should identify the indirect and direct competitors your business faces and then focus on the latter.

Direct competitors are other technology companies. 

Indirect competitors are other options that customers have to purchase from that aren’t direct competitors. This includes technology companies such as Geek Squad, local stores that sell and rehab tech equipment, online technology companies, etc.

With regards to direct competition, you want to describe the other technology businesses with which you compete. Most likely, your direct competitors will be technology businesses located very close to your location.

For each such competitor, provide an overview of their businesses and document their strengths and weaknesses. Unless you once worked at your competitors’ businesses, it will be impossible to know everything about them. But you should be able to find out key things about them such as:

• What types of technology do they provide?
• What areas do they serve?
• What type of technology company are they?
• What is their pricing (premium, low, etc.)?
• What are they good at?
• What are their weaknesses?

With regards to the last two questions, think about your answers from the customers’ perspective. And don’t be afraid to ask your competitors’ customers what they like most and least about them.

The final part of your competitive analysis section is to document your areas of competitive advantage. For example:

• Is your technology business more capable than the competition?
• Will you provide technology services that your competitors don’t offer?
• Will you provide faster technology service?
• Will you provide better customer service?
• Will you offer better pricing?

Think about ways you will outperform your competition and document them in this section of your plan.  

Marketing Plan

Traditionally, a marketing plan includes the four P’s: Product, Price, Place, and Promotion. For a technology business plan, your marketing plan should include the following:

Product : In the product section, you should reiterate the type of technology company that you documented in your Company Analysis. Then, detail the specific products you will be offering. For example, in addition to technology services, will you provide computer repair, 24/7/365 service, phone installation, and any other services?

Price : Document the prices you will offer and how they compare to your competitors. Essentially in the product and price sub-sections of your marketing plan, you are presenting the services you offer and their prices.

Place : Place refers to the location of your technology company. Document your location and mention how the location will impact your success. For example, is your technology business located near an office complex, an urban setting, or a busy neighborhood, etc. Discuss how your location might be the ideal location for your customers.

Promotions : The final part of your technology marketing plan is the promotions section. Here you will document how you will drive customers to your location(s). The following are some promotional methods you might consider:

• Website and SEO marketing
• Commercials
• Social media marketing
• Local radio advertising
• Business networking

Operations Plan

While the earlier sections of your business plan explained your goals, your operations plan describes how you will meet them. Your operations plan should have two distinct sections as follows.

Everyday short-term processes include all of the tasks involved in running your technology business, including updating technology, client communication and scheduling, marketing, and implementing and installing the new technology for a client.

Long-term goals are the milestones you hope to achieve. These could include the dates when you expect to obtain your XXth client company, or when you hope to reach $X in revenue. It could also be when you expect to expand your technology business to a new location.  

Management Team

To demonstrate your technology business’ ability to succeed, a strong management team is essential. Highlight your key players’ backgrounds, emphasizing those skills and experiences that prove their ability to grow a company. 

Ideally you and/or your team members have direct experience in managing technologys. If so, highlight this experience and expertise. But also highlight any experience that you think will help your business succeed.

If your team is lacking, consider assembling an advisory board. An advisory board would include 2 to 8 individuals who would act like mentors to your business. They would help answer questions and provide strategic guidance. If needed, look for advisory board members with experience in managing a technology business or are connected to a wide network of professional organizations that frequently utilize technology.  

Financial Plan

Your financial plan should include your 5-year financial statement broken out both monthly or quarterly for the first year and then annually. Your financial statements include your income statement, balance sheet and cash flow statements.

Income Statement : an income statement is more commonly called a Profit and Loss statement or P&L. It shows your revenues and then subtracts your costs to show whether you turned a profit or not.

In developing your income statement, you need to devise assumptions. For example, will you take on one new client company at a time or multiple new client companies ? And will sales grow by 2% or 10% per year? As you can imagine, your choice of assumptions will greatly impact the financial forecasts for your business. As much as possible, conduct research to try to root your assumptions in reality.

Balance Sheets : Balance sheets show your assets and liabilities. While balance sheets can include much information, try to simplify them to the key items you need to know about. For instance, if you spend $50,000 on building out your technology business, this will not give you immediate profits. Rather it is an asset that will hopefully help you generate profits for years to come. Likewise, if a bank writes you a check for $50,000, you don’t need to pay it back immediately. Rather, that is a liability you will pay back over time.

Cash Flow Statement : Your cash flow statement will help determine how much money you need to start or grow your business, and make sure you never run out of money. What most entrepreneurs and business owners don’t realize is that you can turn a profit but run out of money and go bankrupt. 

In developing your Income Statement and Balance Sheets be sure to include several of the key costs needed in starting or growing a technology business:

• Cost of technology to be installed
• Cost of software and equipment
• Payroll or salaries paid to staff
• Business insurance
• Taxes and permits
• Legal expenses

Attach your full financial projections in the appendix of your plan along with any supporting documents that make your plan more compelling. For example, you might include your list of technology services, types of clients you will be targeting, and the areas your technology business will serve.  

Putting together a business plan for your technology business is a worthwhile endeavor. If you follow the template above, by the time you are done, you will truly be an expert. You will really understand the technology industry, your competition, and your customers. You will have developed a marketing plan and will really understand what it takes to launch and grow a successful technology business.  

Don’t you wish there was a faster, easier way to finish your Technology business plan?

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Since 1999, Growthink has developed business plans for thousands of companies who have gone on to achieve tremendous success.   Click here to see how a Growthink business planning advisor can create your business plan for you.

Other Helpful Business Plan Articles & Templates

How to Start a Profitable Tech Support Business [11 Steps]

By Nick Cotter Updated Feb 02, 2024

Business Steps:

1. perform market analysis., 2. draft a tech support business plan., 3. develop a tech support brand., 4. formalize your business registration., 5. acquire necessary licenses and permits for tech support., 6. open a business bank account and secure funding as needed., 7. set pricing for tech support services., 8. acquire tech support equipment and supplies., 9. obtain business insurance for tech support, if required., 10. begin marketing your tech support services., 11. expand your tech support business..

When starting a tech support business, conducting a thorough market analysis is crucial to understanding the competitive landscape and identifying your target customer base. This will help you tailor your services to meet market demands and position your business for success. Follow these steps to perform an effective market analysis:

• Analyze the current demand for tech support services by looking at industry trends, customer pain points, and the prevalence of technology usage in your target area.
• Identify your main competitors by researching other tech support businesses operating locally or online. Examine their service offerings, pricing models, and market share.
• Segment your potential customer base by demographics, such as age, income, occupation, or business size, to understand who will most likely need your services.
• Assess the potential for market growth by looking at technological advancements and emerging needs that could create new opportunities for tech support.
• Collect feedback from prospective customers through surveys, focus groups, or interviews to gauge their expectations and willingness to pay for tech support services.

Are tech support businesses profitable?

Yes, tech support businesses can be highly profitable. Companies in this sector often charge customers a fee for technical assistance, either on a one-time basis or as part of an IT services contract. With the increasing reliance on information technology in many business sectors, the demand for IT support services is steadily growing and offers entrepreneurs an opportunity to become profitable in this industry.

Creating a well-thought-out business plan is essential for the success of your tech support business. It will serve as a roadmap for your company's growth and help you navigate through the challenges of starting and running your business. Consider the following key components when drafting your tech support business plan:

• Executive Summary: Begin with a concise overview of your business, its mission, and the services you offer.
• Business Description: Provide details about your tech support business, including its structure, the market needs it addresses, and your unique selling points.
• Market Analysis: Research and present data on your target market, competition, and expected demand for tech support services.
• Organization & Management: Outline your business's organizational structure and introduce the management team, highlighting their experience and roles.
• Services: Describe the range of tech support services you plan to offer and how they will benefit your customers.
• Marketing & Sales Strategy: Develop a strategy for attracting and retaining customers, including pricing, promotions, and sales channels.
• Funding Request: If you are seeking financing, specify the amount needed, how it will be used, and your preferred terms.
• Financial Projections: Provide forecasted income statements, balance sheets, and cash flow statements for the next few years.
• Appendix: Include any additional documentation that supports your business plan, such as resumes, legal documents, or technical specifications.

How does a tech support business make money?

Tech support businesses make money by charging their customers a fee for the assistance they provide. This can range from a flat rate to an hourly fee depending on the services offered. An example of a target audience for a tech support business could be small businesses who need help setting up a secure network or troubleshooting server issues. Additionally, tech support experts can offer their services to individual customers who might need help setting up new software or solving computer related problems. The possibilities are endless and any person or business in need of tech support can benefit from the expertise of a tech support specialist.

Creating a strong brand for your tech support business is crucial to stand out in a competitive market and build customer trust. This involves more than just a memorable logo; it's about crafting a complete identity that resonates with your target audience. Here's how to develop a tech support brand that aligns with your business values and vision:

• Define your brand personality: Choose attributes that reflect your company's culture and approach. Are you friendly and approachable, or more formal and technical? Your brand personality should resonate with your target audience.
• Design a compelling logo and visual identity: Your logo should be simple, memorable, and reflective of your brand personality. Consistent use of colors, fonts, and imagery across all materials will reinforce your brand identity.
• Create a brand message: Craft a clear and concise message that communicates your value proposition. Highlight what sets your support services apart from the competition and why customers should choose you.
• Focus on customer experience: Every interaction with your brand should reflect its values. Train your team to provide exceptional service that aligns with your brand promise, ensuring customer satisfaction and loyalty.
• Build a strong online presence: Develop a professional website and engage actively on social media platforms where your potential customers are likely to be. Your online presence should mirror the quality and professionalism of your tech support services.

How to come up with a name for your tech support business?

Coming up with a name for your tech support business can be a difficult task. Brainstorming is a great way to come up with creative ideas. Consider your target audience and think of words or phrases related to technology that would be appealing to them. You can also use an online business name generator tool which can provide you with hundreds or even thousands of potential names for your business. Lastly, make sure the name you choose is easy to remember, speaks to the services you offer, and fits your desired brand image.

Formalizing your business registration is a critical step in legitimizing your tech support company. It involves several legal and administrative tasks to ensure your business operates within the confines of the law. Follow these guidelines to help you navigate the process:

• Choose a Business Structure: Decide whether your tech support business will be a sole proprietorship, partnership, LLC, or corporation. Each has different legal and tax implications.
• Register Your Business Name: If your business name is different from your own, file a 'Doing Business As' (DBA) name. Check for trademark conflicts and domain availability to ensure your brand's uniqueness.
• Obtain an Employer Identification Number (EIN): Apply for an EIN from the IRS for tax purposes, especially if you plan to hire employees.
• Register for State and Local Taxes: Depending on your location, you may need to register for state taxes, including sales tax and unemployment insurance tax.
• Obtain Necessary Licenses and Permits: Check with your city, county, and state to determine which licenses and permits you need to operate a tech support business.
• File for Trademarks or Patents: If your tech support company has unique intellectual property, consider protecting it with trademarks or patents.

Resources to help get you started:

Explore vital publications, industry reports, newsletters, and resources offering market trends, operational best practices, and strategic growth advice for tech support entrepreneurs:

• HDITrack: A comprehensive report on tech support industry trends and forecasts. (Link not provided)
• TechCrunch: For news on emerging technology and startup ecosystems that can influence tech support strategies. (Link not provided)
• Support World: A publication by HDI offering insights on improving tech support operations and customer service. (Link not provided)
• Gartner Research: Access to critical IT research and articles on tech support and IT service management trends. (Link not provided)
• Forrester Reports: Analysis and advisory reports on various aspects of customer experience and technology service market. (Link not provided)
• ITSM.tools Newsletter: Updates and articles on IT service management best practices, perfect for keeping a tech support business ahead. (Link not provided)
• Help Scout Blog: Insights on customer support, team management, and building a customer-centric tech support venture. (Link not provided)

Starting a tech support business requires compliance with various legalities to ensure legitimacy and smooth operation. Acquiring the necessary licenses and permits is a crucial step to safeguard your business and your customers. Below is a guide to help you through this process:

• Research local and state requirements: Check with your city, county, and state government offices to understand what licenses and permits are required for a tech support business in your area.
• Obtain a general business license: Most localities require a general business license to operate legally within their jurisdiction.
• Check for special permits: Depending on your services, you might need special permits, such as a home occupation permit if you're operating from a residential area.
• Professional licenses: If your services include specialized work, such as repairing electronics, you may need a professional license or certification.
• Register for sales tax: If applicable, register with your state tax department to collect and pay sales tax.
• Comply with federal regulations: For businesses that store or manage customer data, ensure compliance with privacy and data security regulations like GDPR or HIPAA, if applicable.

What licenses and permits are needed to run a tech support business?

Depending on the type of tech support business you are running, you may need multiple licenses and permits in order to operate legally. Common licenses and permits include a business license, tax registration, zoning permits, and any other necessary certifications or registrations. You may also need special credentials depending on the type of service you are providing, such as an IT certification or an electrical technician's license.

Opening a business bank account is a crucial step for your tech support business as it separates your personal finances from your company's finances, enhancing professionalism and simplifying accounting. If your business plan indicates the need for additional funds to start or grow, you'll need to explore funding options. Here's how to get started:

• Choose the right bank: Research banks to find the one that offers the best benefits for small businesses, such as low fees and good customer service.
• Prepare the necessary documents: You will typically need your business registration, EIN (Employer Identification Number), and personal identification to open an account.
• Understand banking fees: Be clear about any fees associated with the account to avoid surprises.
• Explore funding options: Depending on your needs, consider small business loans, lines of credit, venture capital, angel investors, or crowdfunding.
• Prepare a solid pitch: If seeking investors, create a compelling pitch that outlines your business model, market potential, competitive advantage, and financial projections.
• Consider government grants and programs: Look into grants and funding programs offered by the government for tech startups and small businesses.

Deciding on the right price for your tech support services is crucial to balancing customer satisfaction with sustainable business growth. Consider the value you offer, your target market's budget, and the prices set by competitors. Follow these guidelines to establish your pricing strategy:

• Assess Costs: Calculate all costs involved in delivering your services, including labor, overhead, and any additional expenses to ensure you cover them in your pricing model.
• Value-Based Pricing: Evaluate the perceived value of your services to customers and set prices that reflect the expertise and benefits you provide.
• Competitive Analysis: Research what others in the industry are charging for similar services to make sure your prices are competitive.
• Pricing Models: Consider different pricing models such as hourly rates, flat fees, or tiered support packages to offer flexibility and cater to different customer needs.
• Profit Margin: Determine a profit margin that provides a sustainable income while remaining fair to customers.
• Adjustments and Flexibility: Be open to adjusting your prices based on customer feedback, market demand, and your growing experience in the market.

What does it cost to start a tech support business?

Initiating a tech support business can involve substantial financial commitment, the scale of which is significantly influenced by factors such as geographical location, market dynamics, and operational expenses, among others. Nonetheless, our extensive research and hands-on experience have revealed an estimated starting cost of approximately $94700 for launching such an business. Please note, not all of these costs may be necessary to start up your tech support business.

As you prepare to launch your tech support business, it's essential to equip yourself with the right tools and supplies. This arsenal will not only empower you to provide exceptional service but also ensure efficiency and professionalism in your operations. Here are key items you should consider acquiring:

• Diagnostic Software: Tools to help you troubleshoot and diagnose hardware and software issues.
• Computer Repair Kit: A set of precision screwdrivers, pliers, and other hand tools specifically designed for computer repairs.
• Antivirus and Security Software: Reliable security solutions to protect clients' systems from malicious attacks.
• Data Recovery Software: Programs that can help recover lost or corrupted data.
• Networking Tools: Equipment like cable testers, crimping tools, and network analyzers for setting up and managing networks.
• Help Desk Software: A system to manage customer queries, track issues, and maintain service records.
• Remote Support Tools: Software that enables you to offer support to clients remotely, enhancing convenience and response time.
• Spare Parts and Components: A stock of common replacement parts such as hard drives, RAM, power supplies, and cables.
• Bench Test Equipment: Devices such as multimeters and power supply testers for diagnosing hardware problems.
• Storage and Organizational Supplies: Shelving, bins, and anti-static storage for organizing tools and components.

List of software, tools and supplies needed to start a tech support business:

• Computer: $500 - $1500
• Software: $100 - $500
• High-speed Internet Access: $50 - $200
• Telephone System: $50 - $200
• Phone Modem: $50 - $100
• Fax Machine: $100 - 200
• Printer/Scanner/Copier: $200 - 500
• Filing Cabinets and Office Supplies: Varies
• Security Software and/or Firewall:$50-$200
• Office Space Rental or Home Office Set Up Costs: Varies

Securing the right business insurance is a crucial step in safeguarding your tech support venture against unforeseen risks. It can provide financial protection for a variety of potential liabilities and losses. Below are some guidelines to help you in obtaining the right coverage for your business:

• Identify your risks: Assess the specific risks associated with your tech support services, such as data breaches, malpractice, or property damage.
• Research insurance providers: Look for reputable insurers that specialize in business insurance, particularly those with experience in the tech industry.
• Choose the right insurance types: Common insurance options for tech support businesses include General Liability Insurance, Professional Liability Insurance (Errors & Omissions), Cyber Liability Insurance, and Property Insurance.
• Compare quotes: Obtain quotes from multiple insurers to compare coverage options and premiums, ensuring you get the best deal for your needs.
• Review policy details: Carefully read the policy documents and understand the inclusions, exclusions, deductibles, and policy limits.
• Consult with professionals: Speak with an insurance broker or legal advisor to get tailored advice for your specific business situation.
• Stay compliant: Ensure that your chosen insurance meets any legal requirements in your area for operating a tech support business.
• Maintain coverage: Keep your insurance policies up to date and review them annually or whenever there are significant changes in your business operations.

Now that you have your tech support business up and running, it's time to attract clients and create awareness. Effective marketing is crucial for your success, as it helps communicate your services, expertise, and unique selling points to potential customers. Follow these strategies to begin marketing your tech support services:

• Develop a Strong Online Presence: Create a professional website and maintain active social media profiles to reach your target audience and showcase your expertise.
• Content Marketing: Share valuable content such as how-to guides, tech tips, and industry insights through your blog or video tutorials to establish authority and help customers find you via search engines.
• Networking: Attend industry events, join local business groups, and connect with other professionals to build partnerships and gain referrals.
• Customer Reviews: Encourage satisfied clients to leave positive reviews online, which can serve as powerful testimonials for your service quality.
• Pay-Per-Click Advertising: Use targeted ads on platforms like Google AdWords or social media to reach potential clients actively looking for tech support services.
• Email Marketing: Build an email list and send out newsletters with special offers, company updates, and helpful information to keep your business top-of-mind.

Once you've established a foothold in the tech support industry, it's time to scale your business and increase your market presence. Expansion requires careful planning and the implementation of strategies that can sustainably grow your customer base and service offerings. Consider these steps to effectively expand your tech support business:

• Explore new markets by identifying underserved areas or industries that can benefit from your tech support services.
• Diversify your services to include new technologies, such as cloud computing or cybersecurity, to cater to a broader audience.
• Invest in marketing to enhance your brand visibility across various platforms, including social media, search engines, and industry events.
• Form strategic partnerships with hardware and software vendors to offer bundled services and gain access to new customer bases.
• Utilize customer feedback to improve service quality and develop new offerings that meet the evolving needs of your clients.
• Recruit and train additional skilled technicians to ensure that the quality of service remains high as your client list grows.
• Consider franchising or opening new locations to establish a physical presence in multiple areas.
• Implement scalable systems and processes to manage a larger volume of support requests efficiently.

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Home » Sample Business Plans » Technology

How to Write a Remote Tech Support Business Plan [Sample Template]

Are you about starting a tech support company? If YES, here is a detailed sample remote tech support business plan template & feasibility report you can use for FREE . In today’s world, computers are a standard part of every family and a major tool used by businesses. But the majority of the people have little to no knowledge when it comes to fixing these gadgets when an issue arises.

That is why tech support businesses offer support to consumers on an as-needed basis. Large and small ventures leverage the services of tech support companies to provide ongoing maintenance as part of their preventative maintenance strategy.

Their services include: installation and maintenance of equipment, software installation, system networking, system auditing, troubleshooting, repair and training. As a Tech support entrepreneur, most of your days will be spent troubleshooting and fixing your client’s computer and software issues.

What this entails vary depending upon the services you offer and the services your client needs. Additionally, you will need to spend five to ten hours each week networking and marketing and taking care of any other administrative duties that need your attention.

When starting this business, it will be wrong to classify your target market as “anyone that has a computer issue.” This is too vast. Define your target customer based on your skills and experience, as well as what is needed in your area. Since residential clients are often on a tighter budget, consider targeting small businesses. Many tech support business owners have found success focusing on remote tech support.

Tech support companies make revenue from the services they offer, including management of servers, computers, and networks. Clients are billed by the hour. Recent report has it that the computer services industry generates more than $47 billion annually.

The employees you hire and your team’s education and background are, ultimately, what will define your organization’s long-term success. Also note that professional training and certification is vital to your success. A+ certification and Network + certification are both highly recommended.

Having strong computer skills, however, is only part of the equation. You should also have the ability to communicate with clients and possess the interpersonal and leadership skills required to network, market, and manage a business.

A Sample Remote Tech Support Business Plan Template

1. industry overview.

Information Technology (IT) services are sometimes seen as an all-encompassing range of services, including computer programming, custom software design, hardware and software consulting, integrated systems design, training in software and hardware, systems management, and modifications of custom software.

Just like every other sector in the computer service industry, companies finding that they need one or all of these complex tasks often choose to hire an outside IT company rather than hire specialists in-house.

Industry reports have it that service providers in the industry compete not only with one another, but with manufacturers and retailers as well. Although IT service providers choose to serve a company’s entire bevy of needs, companies will frequently sign multiple providers for different services.

One factor that is becoming very popular for service providers is the “turn-key” system where an IT company negotiates to provide all the computer and software setup for a company as well as training, maintenance and continuing repair. Increasing wage costs have led to worries about profit margins in the industry getting tighter.

According to industry experts, there has also been a major push towards outsourcing, especially to india. One recent report estimated that 43% of US companies outsource at least some of their IT function. Internet service providers can also be said to be part of this industry as they provide internet access to businesses and individuals.

Far more than any of the other sectors, the ISP field is dominated by large companies. High speed internet, which consists of cable and DSL primarily, and newer technologies such as WiMax and FiOS, is dominant, replacing the earlier dial up connections which were prevalent in the 1990s.

The united states has 280m internet users as of 2015 – nearly 87% penetration. Nearly 90mm of those are broadband users. Generally, computer service is a massive industry containing a number of different subfields. As computers continue to dominate our lives, there is more of a need than ever before for computer professionals. Because computers are always changing, that need should only increase as time goes forward.

2. Executive Summary

Eric Pearson® Remote Tech Support, Inc. is a remote technology and computer support firm registered and located in Seattle, Washington. We intend to serve corporate, customer-focused computer support companies. We plan to focus our service and support to differentiate our firm from more price-oriented computer support companies.

Computers and other technological gadgets are a standard part of our society and a major tool used by most businesses today. But even with the growing need and demand, most people have little to no knowledge when it comes to fixing these gadgets and most businesses cannot afford an in-house tech support department.

That is why we at Eric Pearson® Remote Tech Support, Inc. offer support for corporate individuals and businesses on an as-needed basis. We also believe that the current trend towards an increase in the number of entrepreneurs and competition amongst existing companies presents an opportunity for us to penetrate this market.

We understand that, for us to prosper, we need to be flexible and responsive, to delight clients by providing them with what they want, when they want it, and before the competition can offer it. One of our key objectives is to achieve this through a solutions approach that is customer-centric, and in which the customer’s business objectives enjoy top priority.

Immediately the needs and processes are understood and described, leading edge products and best-of-industry skills will be applied to develop a fitting solution in the most cost effective way.

Seattle’s economy is driven by a mix of older industrial companies, and “new economy” Internet and technology companies. Also, with Seattle being one of the fastest-growing U.S. city, with a 3.1% annual growth rate, it presents us with a viable market.

Our marketing strategy at Eric Pearson® Remote Tech Support, Inc. will ensure our clients know what need we are able to fulfill, and making the right service available to the market. We intend to implement a market penetration strategy that will ensure that our services are well recognized and respected in our industry.

We hope to ensure that our promotional strategy involves traditional advertising, Internet marketing, personal selling, public relations, and direct marketing, details of which are provided in the marketing section of this plan. Our intangible resources, such as our ability to relate to customers, our management style, corporate culture and commitment will go a long way to boost our brand.

We believe that these elements will differentiate us from our competitors and propel us towards the development of a sustainable brand. Our plan is not just to market and sell our product and services, but to provide customized services and products that will enable our clients to optimize their output and, assist in the attainment of their goals and objectives.

3. Our Products and Services

Our aim at Eric Pearson® Remote Tech Support, Inc. is to provide technological products and services to corporate and small businesses. We will also provide wireless network systems and services and also design and install computer and technological gadgets, offer training, and support. In putting our business together, we have attempted to offer viable services to allow us to always be in demand.

4. Our Mission and Vision Statement

• Our vision at Eric Pearson® Remote Tech Support, Inc. is to serve our clients as trusted allies, providing them with the loyalty of a business partner and the economics of an outside vendor.
• Our mission at Eric Pearson® Remote Tech Support, Inc. is to be an established corporate firm that fulfills its obligations as a critical part of society. We believe that all our business decisions will offer appropriate weight and consideration to social and environmental impacts.

Our Business Structure

Eric Pearson® Remote Tech Support, Inc. understands that human resource element is a very crucial component in the delivery of service. We believe that by rounding up enthusiastic, capable, and empowered people, we can be able to meet our clients’ needs. We hope to provide our teams enough leverage in decision-making to ensure that clients are handled promptly and to reduce lead-time in service delivery.

Our management philosophy at Eric Pearson® Remote Tech Support, Inc. will be based on responsibility and mutual respect. We also appreciate the need to be constantly changing so as to adapt to the ever competitive environment. We will have a flexible structure allowing for all business processes to be undertaken swiftly and smoothly. We at Eric Pearson® Remote Tech Support, Inc. plan to start with the following business structure;

Chief Executive Officer

Technical Director

Marketing and Advertisement manager

Human Resources and Admin Manager

• Sales and Marketing manager

Content designer and technical head

Client Service Executive

5. Job Roles and Responsibilities

• Tasked with building the firm’s effectiveness by recruiting, selecting, orienting, training, coaching, counselling, and disciplining managers; communicating values, strategies, and objectives; assigning accountabilities; planning, monitoring, and appraising job results
• Tasked with providing direction for the business
• Will also be tasked with creating, communicating, and implementing the organization’s vision, mission, and overall direction – i.e. leading the development and implementation of the overall organization’s strategy.
• Tasked with signing checks and documents on behalf of the company
• Evaluates the success of the organization
• Works as the project manager of the organization; works directly with employees
• Tasked with designing advert concepts and winning business proposals for the organization
• Tasked with developing strategic plan by studying technological and financial opportunities; presenting assumptions; recommending objectives.
• Tasked with accomplishing subsidiary objectives by establishing plans, budgets, and results measurements; allocating resources; reviewing progress; making mid-course corrections.
• Should be able to coordinate efforts by establishing procurement, production, marketing, field, and technical services policies and practices; coordinating actions with corporate staff.
• Tasked with building company image by collaborating with customers, government, community organizations, and employees; enforcing ethical business practices.
• Obligated to maintain quality service by establishing and enforcing organization standards.
• Tasked with maintaining professional and technical knowledge by attending educational workshops; reviewing professional publications; establishing personal networks; benchmarking state-of-the-art practices; participating in professional societies.
• Makes certain that operations and marketing department perform efficiently, coordinate employee efforts, and facilitate communications between management and employees
• Tasked with making sure that the organization work in line with international best practices.
• Tasked with handling media planning, buying & representation
• Tasked with creating advertising campaigns
• Tasked with disseminating advertising campaigns through available mediums, such as TV, Radio and periodicals et al
• Tasked with handling core digital services such as brand affinity, banner advertising, video advertising, rich media advertising, sponsorship advertising, classifieds/directories, lead generation, mobile messaging/email, digital display advertising, mobile advertising, social media management
• Handle other related media and advertising advisory and consulting services
• Tasked with overseeing the smooth running of HR and administrative tasks for the organization
• Will have to define job positions for recruitment and managing interviewing process
• Tasked with carrying out staff induction for new team members
• Tasked with training, evaluation and assessment of employees
• Oversee the smooth running of the daily office.

Sales and Marketing Manager

• Tasked with managing external research and coordinate all the internal sources of information to retain the organizations’ best customers and attract new ones
• Obligated to model demographic information and analyze the volumes of transactional data generated by customer
• Should be able to identify development opportunities; follows up on development leads and contacts
• Writing winning proposal documents, negotiate fees and rates in line with organizations’ policy
• Tasked with handling business research, market surveys and feasibility studies for clients
• Tasked with supervising implementation, advocate for the customer’s needs, and communicate with clients
• Create new markets cum businesses for the organization
• Empower and motivates the sales team to meet and surpass agreed targets
• Tasked with preparing financial reports, budgets, and financial statements for the organization
• Tasked with providing the Companies management with financial analyses, development budgets, and accounting report
• Tasked with financial forecasting and risks analysis.
• Should be able to perform cash management, general ledger accounting, and financial reporting for one or more properties.
• Tasked with developing and managing financial systems and policies
• Tasked with administering payrolls
• Ensuring compliance with taxation legislation
• Handles all financial transactions for Eric Pearson® Remote Tech Support, Inc.
• Serves as internal auditor for Eric Pearson® Remote Tech Support, Inc.
• Tasked with creating content for the organization as it relates to advertising
• Tasked with creating content/buzz words that will help attract traffic
• Tasked with Search Engine Optimization (SEO)
• Tasked with engaging internet users to get help statistics and leads
• Liaising and working effectively With other staff members to generate sales for our clients
• Tasked with welcoming clients and potential clients by greeting them in person, online or on the telephone; answering or directing inquiries.
• Makes sure that all contacts with clients (e-mail, walk-In center, SMS or phone) provides the client with a personalized customer service experience of the highest level
• Through interaction with clients on the phone, uses every opportunity to build client’s interest in the company’s products and services
• Manages administrative duties assigned by the creative director in an effective and timely manner
• Consistently stays abreast of any new information on the organizations’ promotional campaigns etc. to ensure accurate and helpful information are supplied to clients when they make enquiries.

6. SWOT Analysis

We at Eric Pearson® Remote Tech Support, Inc. understand that conducting a SWOT Analysis is very necessary to any new venture, as it is an in-depth look at our Strengths, Weaknesses, Opportunities, and Threats. We also understand that we are in a highly competitive and profitable market in a growing economy.

We envisage our strengths as our ability to respond to the market and to provide custom designed technological services. Here is a summary of the SWOT Analysis;

• In-depth Knowledge. From our extensive research, our competitors are mostly retailers, pushing boxes. We know systems, networks, connectivity, programming, and data management.
• Relationship Business. Our plans to get to know our customers, one by one. Our direct sales efforts will seek to maintain a relationship with our customers.
• Diversified market segments. The array of products and services we intend to provide will ensure the lack of dependency on one particular market.
• Diversified workforce. Our management team at Eric Pearson® Remote Tech Support, Inc. plans to jointly develop business strategy and long-term plans with its strategic allies, having wide experience in their respective market and product know-how, and strong technical skills and business know-how.
• We understand that putting together new business practices and personnel who have not previously worked together presents a challenge to our company.
• Our limited financial base compared to the current major players in the computer service industry.

Opportunities

• Technological advancement. The growing opportunities presented everyday by technology offers us another area of strength in comparison to the box-on-the-shelf major stores. Our potential customers want more help with their network and gadgets, and we intend to be in a better position to give it to them.
• As our target market needs more service, our competitors are less likely than ever to provide it.
• Innovation reduces the life cycles of products and hence the need to act timely on the market.
• Issues of decision-makers over ease of access and overall security of new technologies may need to be addressed.

7. MARKET ANALYSIS

• Market Trend

We at Eric Pearson® Remote Tech Support, Inc. believe that staying ahead of the curve in our industry can be important to exceed expectations with customer service and make it a competitive advantage during the sales process. From our research, we were able to find out that some companies are starting to utilize external chat bots for requests like addresses, hours of operation, and phone numbers.

On the back end, complex automation rules created in customer service software are enabling agents in the industry to work more efficiently as applicable tickets and information are routed directly to them with little effort. As a remote tech support firm, we understand that having a cloud-based customer service software solution in place lets agents around the world help customers anywhere, any time.

It provides a full history of all past communication and detailed “notes” (i.e. top customer, demanding personality, etc.) so all team members can be in a better position to be successful. All of this information makes agents smarter than ever and better equipped to find the right answer and deliver it in a manner the customer will accept.

Another reason many companies are investing in customer service technology is because of the strong customer demand and response for customer self-service solutions. Now that these solutions are included automatically within customer service software, there is little reason for companies to not have an online support presence.

We at Eric Pearson® Remote Tech Support, Inc. expect the number of system integrations to grow and for B2B integration solutions to become not only more complex but also more seamless. The amount of information shared between systems will increase and a wider acceptance of “webhook” technology will make it easier for more integration to share information in real-time.

We also understand that over the past decade, mobile has significantly changed the ways companies provide customer service. With USA smartphone ownership in 2017 (77%) more than double what it was in 2011 (35%), companies will continue to pivot away from traditional phone support and become more well-versed in other offerings.

Self-service is obviously on the list, but one that will continue to grow and see increased usage is live chat. Having a chat solution built-in to customer service software with easy access to information and conversation history helps to boost response times and decrease the disconnection rate.

From our extensive research, there are only two common themes that remain consistent in our industry – technology and communication enablement. We believe that companies will continue to use technology so customers can find their own answers easier (through personalized self-service) and agents can be more efficient in assisting customers.

8. Our Target Market

We at Eric Pearson® Remote Tech Support, Inc. plan to focus on proactive, market seeking organizations that want to ensure an efficient and effective IT system that will assist in the realization of their business objectives.

We envisage that our target companies are big enough to need the high-quality IT management we offer, but too small to have a separate computer management staff. But, our most important group of potential customers will be business executives in large, medium, and small corporations.

They will include marketing managers, general managers, sales managers, and other decision makers who often need to access company data and information in their various business decisions. These individuals will not waste their time or money looking for bargain information, questionable expertise, or cheap computers and accessories.

We also hope to offer an attractive development alternative to the company that is management constrained and unable to address opportunities in new markets and new market segments, due to technological shortfalls. Our target businesses are dependent on reliable information technology.

They use the computers for a complete range of functions, beginning with the core administration information such as accounting and record entry, communications, and personal productivity.

• Our Competitive Advantage

A huge majority of proactive, market-oriented businesses understand the value of having an efficient computer system. They are much more likely to pay for them when the offering and benefits are clearly stated. We at Eric Pearson® Remote Tech Support, Inc. understand that we will compete more against the box pushers than other service providers.

We need to effectively compete against the idea that once a computer is outdated, businesses should buy new ones, when with ongoing service and support, they can be upgraded. The most crucial element of general competition, by far, is what it takes to keep clients for repeat business. Our competitive advantage at Eric Pearson® Remote Tech Support, Inc. is our positioning as a strategic ally with our clients.

We believe that by building a business based on long-standing relationships with satisfied clients, we will simultaneously build defenses against competition. We’ve noted that the longer the relationship stands, the more we help our clients understand what we offer them and why they need it.

9. SALES AND MARKETING STRATEGY

Our plan at Eric Pearson® Remote Tech Support, Inc. is to showcase our company as a strategic ally to our clients. We also plan to offer extremely reasonable prices in comparison to competition, and we need to be able to sustain that. Market penetration through lower prices shall be undertaken where need be, with premium pricing in the case of the upper-end of the market. We plan to use the following strategies to reach our targeted audience;

• Advertising

Our plan is to undertake extensive advertising of the services we offer. We will instill awareness and knowledge of our existence in the marketplace, which shall convert into market share. We will advertise in business and IT magazines that are read by our target market and will ensure we are adequately exposed on the market. Advertising will also be conducted through television, radio, newspapers/magazines, and the internet.

We plan to make sure that once we gain a customer, we never lose him/her. That is why to further accomplish this, we must work to create and maintain relationships. Word of mouth will be a powerful form of marketing due to the fact that its flexibility will enable us to match the customer’s needs to specific attributes of our services.

• Public Relations

Knowing that we are relatively new in our industry, there will be a need to organize an event to clearly introduce ourselves onto the market. We plan invite potential customers, senior officials, possibly including a government official and other stakeholders, so as to penetrate the market. We also intend to place news stories and features in magazines and newspapers to keep stakeholders updated on the latest developments and to increase awareness.

• Internet Marketing

We at Eric Pearson® Remote Tech Support, Inc. also plan to sell our services over the Internet as it is cost effective to reach a large number of potential clients.

10. Sales Forecast

One of our objectives at Eric Pearson® Remote Tech Support, Inc. is to create and maintain a follow-up strategy to gauge performance with all our clients. We will also formalize and measure cross-functional working communication so as to ensure that the various departments work harmoniously towards attainment of company objectives. We will also instill a culture of continuous improvement in customer satisfaction and efficiency.

For us to understand what we have and what we are expected to reach, we’ve analyzed and set out our sales forecast. This sales forecast was done after extensive research, discussion, and analysis of what is obtainable in the industry. Outlined below is the sales projection for Eric Pearson® Remote Tech Support, Inc.

• First Fiscal Year:  $600,000
• Second Fiscal Year:  $1,340,000
• Third Fiscal Year:  $4,878,000

11. Publicity and Advertising Strategy

We will base our publicity strategy primarily on informing prospective customers of our existence and making the right information available to our target customer. We intend to make use of forearm promotional campaign to introduce all our products and services to the market. In alignment with our marketing plan, we will take advantage of several media sources in announcing our services and in the process enforcing awareness of our existence.

• Sources of Income

We at Eric Pearson® Remote Tech Support, Inc. will gain revenue streams from a combination of licensing agreements, sales commissions, monthly subscriptions, registration fees, network access charges, service fees, transaction charges, training, promotional incentive programs, and sales of hardware and software. We believe that our derived value will come from the key partnerships established.

12. Our Pricing Strategy

We understand that we will be competing more against the box pushers than other service providers. We plan to charge appropriately for the high-end, high-quality service and support we offer. We plan to ensure that our revenue structure matches our cost structure, so the salaries we pay to obtain good service and support must be balanced by the revenue we charge. That is why we must make sure that we deliver and charge for service.

• Payment Options

We at Eric Pearson® Remote Tech Support, Inc. are very much ready to provide a wide range of payment methods to suit our clients. We hope to make our business dealings so simple and comfortable for our customers. We’ve also employed the use of a banking platform to help us provide all the services we will be offering below.

• Payment by via bank transfer
• Payment via online bank transfer
• Payment via check
• Payment via bank draft
• Payment via mobile money
• Payment with cash

13. Startup Expenditure (Budget)

Just like we stated above, our intangible resources, such as our ability to relate to customers regarding their needs and wants, management style, corporate culture and commitment will go a long way to boost our brand. We believe that these elements will differentiate us from our competitors and propel us towards the development of a sustainable competitive advantage.

Our plan was never to just market and sell our product and services, but to provide customized services and products that will enable our clients to optimize their output and, assist in the attainment of their goals and objectives. Outlined below is a detailed cost analysis of starting Eric Pearson® Remote Tech Support, Inc.;

• Incorporating fees in the United States of America will cost – $750.
• The budget for Liability insurance, permits and license will cost – $40,000
• Leasing/renting an office space in a good location in Silicon Valley that will accommodate the number of employees for at least 6 months (Re – Construction of the facility inclusive) will cost – $165,000.
• The cost for furnishing and equipping the office (computers, printers, projectors, markers, servers / internet facility, furniture, telephones, filing cabinets, and electronics) will cost – $40,000
• The amount required to purchase the needed software applications – $3,500
• Launching an official Website will cost – $500
• Our budget for advertising and publicity – $40,000
• The amount needed to pay bills and staff members for at least 2 to 3 months – $100,000
• Additional Expenditure such as Business cards, Signage, Adverts and Promotions will cost – $5,000
• Miscellaneous – $10,000

From the above cost analysis, we need about $640,000 to start Eric Pearson® Remote Tech Support, Inc.

Generating Funding/Startup Capital for Eric Pearson® Remote Tech Support, Inc.

We at Eric Pearson® Remote Tech Support, Inc. want to finance growth mainly through cash flow and equity. This means we will have to grow more slowly than we might like. But the most important factor in our case is collection days. We can’t push our clients hard on collection days, because they are in larger companies and will normally have marketing authority, not financial authority.

That is why we need to develop a permanent system of receivables financing, using one of the established accounting systems. In turn we intend to ensure that our investors are compatible with our growth plan, management style, and vision. Compatibility in this regard means:

• A mutual respect and understanding for giving our customers value, and for maintaining a healthy and congenial workplace
• Sticking to our realistic forecasts, conservative cash flow, and financial management
• Cash flow as first priority, growth second, profits third
• Ability to follow the project objectives and contribute valuable input to strategy and implementation decisions.

14. Sustainability and Expansion Strategy

We envisage major growth in sales and operating expenses, and a bump in our collection days as we spread the business during expansion. Although we acknowledge that collection days are very important, we do not want to let our average collection days get above 30 under any circumstances.

This could cause a serious problem with cash flow, because our working capital situation is chronically tight. However, we recognize that we cannot control this factor easily, because of the relationship with our clients.

We also acknowledge that our initial marketing and training expenses will be relatively high as we seek to become known on the market. We believe that this will be brought about by the development of sales literature, advertising expenses, and function expenses.

As our market share grows and revenue is generated, further marketing programs and the expansion of those in existence at the time will be undertaken, to ensure market development. However, with time, these programs will start generating revenue for the business, which we shall reinvest.

It is also important to state that our macro-environment is very promising. Our business is in the middle of an unprecedented boom, as unimaginable advancement offers information technology like we never dreamed of. Meanwhile, all other signs are positive.

We believe that the current drive by the government towards a more diversified economy presents an opportunity for our business to excel in our intended markets, benefiting from the support of the concerned institutions and trade bodies.

We plan to ensure that our marketing strategy emphasizes focus. Our target market will include key decision-makers in business, which often order or recommend on behalf of the whole organization. We also plan to initially build image and awareness through consistency and distinctiveness in our product and service provision. We will also focus on delivering quality services that produce good referrals, which can then generate revenue.

We intend to have a heavy personal selling component, supported by regular advertising and we will always be active in our personal relationships with clients and strategic allies. We also intend to achieve growth by establishing a more enthusiastic customer culture than our competitors.

The strategy is to grow the business by nurturing customers, differentiating the product/service offering through service and staff behavior. We also believe that through the implementation of a fair, effective, and competitive remuneration policy we will optimize our human resource output and advancement.

Check List/Milestone

• Business Name Availability Check : Completed
• Business Incorporation: Completed
• Opening of Corporate Bank Accounts: Completed
• Opening Online Payment Platforms: Completed
• Application and Obtaining Tax Payer’s ID: In Progress
• Application for business license and permit: Completed
• Purchase of Insurance for the Business: Completed
• Conducting Feasibility Studies: Completed
• Leasing, renovating and equipping our facility: Completed
• Generating part of the startup capital from the founder: Completed
• Applications for Loan from our Bankers: In Progress
• Writing of Business Plan: Completed
• Drafting of Employee’s Handbook: Completed
• Drafting of Contract Documents: In Progress
• Design of The Company’s Logo: Completed
• Printing of Promotional Materials: Completed
• Recruitment of employees: In Progress
• Purchase of software applications, furniture, office equipment, electronic appliances and facility facelift: In progress
• Creating Official Website for the Company: In Progress
• Creating Awareness for the business (Business PR): In Progress
• Health and Safety and Fire Safety Arrangement: In Progress
• Establishing business relationship with banks, financial lending institutions, vendors and key players in the industry: In Progress

More on Technology

How to Start a Tech Support Business

Computers are a standard part of every household and are the primary tool used by a majority of today’s businesses. Most of us, however, have little to no knowledge when it comes to fixing these gadgets when an issue arises. Tech support companies provide support for consumers on an as-needed basis. Both small and large organizations hire tech support companies to provide ongoing maintenance as part of their preventative maintenance strategy, in addition to handling any current obstacles. Services include: installation and maintenance of equipment, software installation, system networking, system auditing, troubleshooting and repair, and training. With the right technical background and equipment, many issues can be solved remotely, eliminating travel time and reducing the overall time it takes to complete the repair.

You may also be interested in additional online business ideas .

Ready to turn your business idea into a reality? We recommend forming an LLC as it is the most affordable way to protect your personal assets. You can do this yourself or with our trusted partner for a small fee. Northwest ($29 + State Fees) DIY: How to Start an LLC

Start a tech support business by following these 10 steps:

• Plan your Tech Support Business
• Form your Tech Support Business into a Legal Entity
• Register your Tech Support Business for Taxes
• Open a Business Bank Account & Credit Card
• Set up Accounting for your Tech Support Business
• Get the Necessary Permits & Licenses for your Tech Support Business
• Get Tech Support Business Insurance
• Define your Tech Support Business Brand
• Create your Tech Support Business Website
• Set up your Business Phone System

We have put together this simple guide to starting your tech support business. These steps will ensure that your new business is well planned out, registered properly and legally compliant.

Exploring your options? Check out other small business ideas .

STEP 1: Plan your business

A clear plan is essential for success as an entrepreneur. It will help you map out the specifics of your business and discover some unknowns. A few important topics to consider are:

What will you name your business?

• What are the startup and ongoing costs?
• Who is your target market?

How much can you charge customers?

Luckily we have done a lot of this research for you.

Choosing the right name is important and challenging. If you don’t already have a name in mind, visit our How to Name a Business guide or get help brainstorming a name with our Tech Support Business Name Generator

If you operate a sole proprietorship , you might want to operate under a business name other than your own name. Visit our DBA guide to learn more.

When registering a business name , we recommend researching your business name by checking:

• Your state's business records
• Federal and state trademark records
• Social media platforms
• Web domain availability .

It's very important to secure your domain name before someone else does.

Find a Domain Now

Powered by godaddy.com, what are the costs involved in opening a tech support business.

Initial investment in this line of business is fairly minimal. You will need the software and hardware required to operate your business, including a high performance computer and at least one monitor. High-speed Internet and a decided phone line should also be budgeted for. If you plan to make house calls, make sure you have reliable transportation. A website and a sound marketing strategy, including online and printed material, should also be a part of your initial investment. General liability business insurance will set you back between $300 to $1500 per year, depending upon the specifics of your company. Experienced professionals recommend budgeting for $12,000 to $28,000, with an additional $10,000 if you decide to franchise .

What are the ongoing expenses for a tech support business?

Much like your start-up costs, ongoing expenses are fairly minimal. Your largest expense, aside from payroll costs, will be continuing education. It is critical, however, that you keep your skills current, so do not try to use this as a way to trim the budget. Additionally, you will want to invest in websites such as Microsoft's Experts Exchange , where you can ask for assistance when you run into a roadblock. Fees will set you back approximately $99 annually. Travel expenses, insurance, website maintenance, and business insurance should also be budgeted for.

Who is the target market?

New business owners are cautioned against defining their target market as “anyone that has a computer issue.” This is too broad. Define your ideal customer based on your skills and experience, as well as what is needed in your area. Since residential clients are often on a tighter budget, consider targeting small businesses. Many tech support business owners have found success focusing on remote PC support.

How does a tech support business make money?

Tech support companies generate revenue from the services they offer, including management of servers, computers, and networks. Clients are billed by the hour.

Hourly rates vary based on region and services provided. The national average is $100 per hour, with rates going as high as $160. It is standard to charge an additional fee for holiday, after-hours, and emergency assignments.

How much profit can a tech support business make?

If you are the sole employee and plan to work fifty weeks out of the year, your business will draw in $150,000 per year with just twenty hours of work per week. When determining your hourly rate, be sure to factor in ongoing expenses.

How can you make your business more profitable?

As previously mentioned, gaining additional certification stands to significantly increase your business’ profits, as does hiring team members with varying skills and experience. If you possess strong communication skills and are well-versed on the subject, offering training and basic computer classes could be a great way to increase your enterprise’s profits.

Want a more guided approach? Access TRUiC's free Small Business Startup Guide - a step-by-step course for turning your business idea into reality. Get started today!

STEP 2: Form a legal entity

One crucial aspect that cannot be overlooked when starting your tech support business is the importance of establishing a solid business foundation. While sole proprietorships and partnerships are the most common entity types for small businesses, they're a far less stable and advantageous option than LLCs.

This is because unincorporated business structures (i.e., sole proprietorships and partnerships) expose you as an owner to personal liability for your business's debts and legal actions, while LLCs protect you by keeping your personal assets separate from your business's liabilities.

In practice, this means that if your tech support business were to face a lawsuit or incur any debts, your savings, home, and other personal assets could not be used to cover these costs. On top of this, forming your business as an LLC also helps it to appear more legitimate and trustworthy.

More than 84% of our readers opt to collaborate with a professional LLC formation service to kickstart their venture. We've negotiated a tailored discount for our readers, bringing the total down to just $29.

Form Your LLC Now

Note: If you're interested in more information before getting started, we recommend having a look at our state-specific How to Start an LLC guide (DIY) or our in-depth Best LLC Services review (for those opting for a professional service).

STEP 3: Register for taxes

You will need to register for a variety of state and federal taxes before you can open for business.

In order to register for taxes you will need to apply for an EIN. It's really easy and free!

You can acquire your EIN through the IRS website . If you would like to learn more about EINs, read our article, What is an EIN?

There are specific state taxes that might apply to your business. Learn more about state sales tax and franchise taxes in our state sales tax guides.

STEP 4: Open a business bank account & credit card

Using dedicated business banking and credit accounts is essential for personal asset protection.

When your personal and business accounts are mixed, your personal assets (your home, car, and other valuables) are at risk in the event your business is sued. In business law, this is referred to as piercing your corporate veil .

Open a business bank account

Besides being a requirement when applying for business loans, opening a business bank account:

• Separates your personal assets from your company's assets, which is necessary for personal asset protection.
• Makes accounting and tax filing easier.

Recommended: Read our Best Banks for Small Business review to find the best national bank or credit union.

Get a business credit card

Getting a business credit card helps you:

• Separate personal and business expenses by putting your business' expenses all in one place.
• Build your company's credit history , which can be useful to raise money later on.

Recommended: Apply for an easy approval business credit card from BILL and build your business credit quickly.

STEP 5: Set up business accounting

Recording your various expenses and sources of income is critical to understanding the financial performance of your business. Keeping accurate and detailed accounts also greatly simplifies your annual tax filing.

Make LLC accounting easy with our LLC Expenses Cheat Sheet.

STEP 6: Obtain necessary permits and licenses

Failure to acquire necessary permits and licenses can result in hefty fines, or even cause your business to be shut down.

State & Local Business Licensing Requirements

Certain state permits and licenses may be needed to operate a tech support business. Learn more about licensing requirements in your state by visiting SBA’s reference to state licenses and permits .

Most businesses are required to collect sales tax on the goods or services they provide. To learn more about how sales tax will affect your business, read our article, Sales Tax for Small Businesses .

Certificate of Occupancy

A tech support business is generally run out of a home or office. Businesses operating out of a physical location typically require a Certificate of Occupancy (CO).  A CO confirms that all building codes, zoning laws and government regulations have been met.

• If you plan to lease a location :
• It is generally the landlord’s responsibility to obtain a CO.
• Before leasing, confirm that your landlord has or can obtain a valid CO that is applicable to a tech support business.
• After a major renovation, a new CO often needs to be issued. If your place of business will be renovated before opening, it is recommended to include language in your lease agreement stating that lease payments will not commence until a valid CO is issued.
• If you plan to purchase or build a location :
• You will be responsible for obtaining a valid CO from a local government authority.
• Review all building codes and zoning requirements for your business’ location to ensure your tech support business will be in compliance and able to obtain a CO.

Service Contracts

Tech support businesses should consider requiring clients to sign a services agreement before starting a new project. This agreement should clarify client expectations and minimize risk of legal disputes by setting out payment terms and conditions, service level expectations, and so on.

STEP 7: Get business insurance

Just as with licenses and permits, your business needs insurance in order to operate safely and lawfully. Business Insurance protects your company’s financial wellbeing in the event of a covered loss.

There are several types of insurance policies created for different types of businesses with different risks. If you’re unsure of the types of risks that your business may face, begin with General Liability Insurance . This is the most common coverage that small businesses need, so it’s a great place to start for your business.

Another notable insurance policy that many businesses need is Workers’ Compensation Insurance . If your business will have employees, it’s a good chance that your state will require you to carry Workers' Compensation Coverage.

FInd out what types of insurance your Tech Support Business needs and how much it will cost you by reading our guide Business Insurance for Tech Support Business.

STEP 8: Define your brand

Your brand is what your company stands for, as well as how your business is perceived by the public. A strong brand will help your business stand out from competitors.

If you aren't feeling confident about designing your small business logo, then check out our Design Guides for Beginners , we'll give you helpful tips and advice for creating the best unique logo for your business.

Recommended : Get a logo using Truic's free logo Generator no email or sign up required, or use a Premium Logo Maker .

If you already have a logo, you can also add it to a QR code with our Free QR Code Generator . Choose from 13 QR code types to create a code for your business cards and publications, or to help spread awareness for your new website.

How to promote & market a tech support business

Advertising your business’ services should include a variety of strategies. Many have found success advertising in community periodicals, local newspapers and magazines, computer stores, and at community centers. Ads on social media sites and search engines should also be part of your strategy. Attend business trade conferences and chamber of commerce meetings, networking with as many professionals as you can. One successful tech support business owner indicates that pounding the pavement and educating businesses on the services he offers has generated the greatest number of clients.

How to keep customers coming back

In addition to delivering strong customer service on each job, stress the value of a preventative maintenance plan. Clients will see a reduction in downtime and you will gain steady work.

STEP 9: Create your business website

After defining your brand and creating your logo the next step is to create a website for your business .

While creating a website is an essential step, some may fear that it’s out of their reach because they don’t have any website-building experience. While this may have been a reasonable fear back in 2015, web technology has seen huge advancements in the past few years that makes the lives of small business owners much simpler.

Here are the main reasons why you shouldn’t delay building your website:

• All legitimate businesses have websites - full stop. The size or industry of your business does not matter when it comes to getting your business online.
• Social media accounts like Facebook pages or LinkedIn business profiles are not a replacement for a business website that you own.
• Website builder tools like the GoDaddy Website Builder have made creating a basic website extremely simple. You don’t need to hire a web developer or designer to create a website that you can be proud of.

Recommended : Get started today using our recommended website builder or check out our review of the Best Website Builders .

Other popular website builders are: WordPress , WIX , Weebly , Squarespace , and Shopify .

STEP 10: Set up your business phone system

Getting a phone set up for your business is one of the best ways to help keep your personal life and business life separate and private. That’s not the only benefit; it also helps you make your business more automated, gives your business legitimacy, and makes it easier for potential customers to find and contact you.

There are many services available to entrepreneurs who want to set up a business phone system. We’ve reviewed the top companies and rated them based on price, features, and ease of use. Check out our review of the Best Business Phone Systems 2023 to find the best phone service for your small business.

Recommended Business Phone Service: Phone.com

Phone.com is our top choice for small business phone numbers because of all the features it offers for small businesses and it's fair pricing.

Is this Business Right For You?

Are you the person your friends and family call whenever they have a computer or software problem? Do you enjoy working with computers? Have you received any official training or considered obtaining certification? If you answered yes to any of these questions, this business venture could be the perfect fit for you.

Want to know if you are cut out to be an entrepreneur?

Take our Entrepreneurship Quiz to find out!

Entrepreneurship Quiz

What happens during a typical day at a tech support business?

Your days will largely be spent troubleshooting and fixing your client’s computer and software issues. The specifics of what this entails vary, depending upon the services you offer. If your work is done on-site, part of each day will be spent traveling from site to site. Additionally, you will need to spend five to ten hours each week networking and marketing and taking care of any other administrative duties that require your attention. This is an ever-evolving industry, so it is also critical that you remain abreast of the latest trends and regularly add to your arsenal of certifications.

What are some skills and experiences that will help you build a successful tech support business?

In this industry, professional training and certification is critical to your success. You must be able to work with a variety of systems and do so quickly and efficiently. A+ certification and Network + certification are both highly recommended. Having strong computer skills, however, is only part of the equation. You must be able to communicate with clients and possess the interpersonal and leadership skills required to network, market, and manage a business. If this is not a part of your skill set, it is recommended that you attend business and/or marketing classes at your local community college or hire a professional to assist you.

What is the growth potential for a tech support business?

Recent reports reveal that the computer services industry generates more than $47 billion annually. The employees you hire and your team’s education and background are, ultimately, what will define your organization’s long-term success.

Not sure if a tech support business is right for you? Try our free Business Idea Generator and find your perfect idea.

TRUiC's YouTube Channel

For fun informative videos about starting a business visit the TRUiC YouTube Channel or subscribe to view later.

Take the Next Step

Find a business mentor.

One of the greatest resources an entrepreneur can have is quality mentorship. As you start planning your business, connect with a free business resource near you to get the help you need.

Having a support network in place to turn to during tough times is a major factor of success for new business owners.

Learn from other business owners

Want to learn more about starting a business from entrepreneurs themselves? Visit Startup Savant’s startup founder series to gain entrepreneurial insights, lessons, and advice from founders themselves.

Resources to Help Women in Business

There are many resources out there specifically for women entrepreneurs. We’ve gathered necessary and useful information to help you succeed both professionally and personally:

If you’re a woman looking for some guidance in entrepreneurship, check out this great new series Women in Business created by the women of our partner Startup Savant.

What are some insider tips for jump starting a tech support business?

Since this is a recession-proof industry where there will always be a need, it is recommended that you carefully map out your business strategy. Those who fail to do so often dissolve their business within the first year. Experienced tech support entrepreneurs offer the following advice:

• Clearly define your workflow and stick to it with each client.
• Use a time tracker to ensure you are billing for the correct number of hours. Failing to do so could result in lost money.
• Be confident in the recommendations you make to clients. While there will be times where your suggestions are met with resistance, it’s important to keep in mind that you are the expert. Work with customers who value your hard work and professional experience.
• Clearly define your hours. Make yourself available during the hours your target market would most require your services.
• Make sure you draw up a contract for each client and make sure it has a strong indemnification clause. Work with a lawyer when drawing up your contract.
• Get as much certification as possible.
• Have a sound system for generating invoices and make payment for services as painless as possible for your customers. Make sure your clients understand when payment is expected.

How and when to build a team

For many, an attorney and bookkeeper are a critical part of their team. When it is time to start building, carefully consider each candidate. Hire staff that is well-trained, has worked in the industry, and possesses the education required to complete the work. Hiring staff that is certified in areas that you are not is also a good strategy, as it expands the pool of customers you can service.

Useful Links

Industry opportunities.

• Learn about more Online Business Ideas

Have a Question? Leave a Comment!

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Creating an IT Strategic Plan: A Step-by-Step Guide for CIOs and IT Leaders

According to a McKinsey survey, the proliferation of disruptive technologies emerging as a response to the pandemic “ speeded the adoption of digital technologies by several years—and many of these changes could be here for the long haul .” 

From shifting to remote work to implementing safety protocols, the pandemic has disrupted how businesses operate and interact with their customers at every level. The rise of virtual events, contactless payments, and online shopping has challenged traditional business models and forced companies to innovate.

Despite being a few years removed from the unprecedented events of COVID-19, major industries worldwide are still figuring out how to adapt and transform to the new normal. 

63% of firms are still experiencing revenue levels below what they were before the pandemic, while 76% of firms have either reduced their workforce or put a hold on hiring, according to the Federal Reserves SCBS 2022 survey.

As such, enterprises must rapidly accelerate digital transformation efforts to become future-ready and remain viable in their respective markets. CIOs must avoid deploying short-sighted IT strategies and solutions that only remedy immediate needs and instead align with those that facilitate overall organizational development.

Siloed tech investments that barely scratch the surface of true transformation are no longer enough.

CIOs and IT leaders need to deploy an IT strategic plan that provides a holistic view of the entire IT ecosystem, and that aligns with the ITIL framework – along with the provision of change management efforts that expedite this process.

This article discusses creating an IT strategic plan and provides a step-by-step guide for CIOs and IT leaders. We define an IT strategic plan, who’s responsible for developing it, and the benefits of having one. We cover the essential pillars of a successful IT strategic plan and provide practical examples from various industries. By the end of this guide, we’ll have equipped readers with the tools and knowledge necessary to help create a comprehensive IT strategic plan.

What is an IT Strategic Plan?

An IT strategic plan (Information Technology strategic plan) is a comprehensive roadmap that outlines an organization’s approach to using technology to achieve long-term goals and objectives. It provides a framework for aligning technology investments with business goals and helps guide decision-making around IT initiatives and projects.

SWZD states that “ adoption plans have grown significantly YoY for newer technologies such as 5G, edge computing, serverless computing, 3D printing, VR, and blockchain .” 

A well-crafted plan considers an organization’s current and future technology needs, as well as its budget, resources, and constraints. It identifies critical systems and applications that support business operations and outlines strategies for managing those systems over time, including upgrades, maintenance, and security measures.

An effective IT strategic plan also includes a clear vision for how technology can drive innovation and growth for the organization.

It explores emerging technologies and trends and assesses their potential impact on the business. It also includes a plan for training and developing IT staff and ensuring they have the skills and knowledge to effectively manage and support technology systems.

Companies that invest in Information Technology (IT) tend to experience higher productivity levels than those that don’t.

Overall, an IT Strategic Plan is a crucial tool for organizations that wish to leverage technology to stay competitive and achieve their goals. It provides a roadmap for aligning technology investments with business objectives and helps ensure that technology initiatives are properly managed and executed to achieve optimal results.

Who’s Responsible for Developing an IT Strategic Plan?

Developing an IT strategic plan is a complex process that requires careful planning and execution. 

As such, organizations must assign responsibility to a capable team or individual who can deliver a comprehensive plan that aligns with the company’s goals.

Generally speaking, the responsibility of developing an IT strategic plan falls on senior management or IT leaders, such as a Chief Information Officer (CIO) or Chief Technology Officer (CTO). This is because creating an IT strategic plan involves technical expertise and a keen understanding of business objectives and budget constraints.

A new study from CIO found that IT leaders spent most of their time on practical and transformational work this year, similar to the previous year of 2022.

The IT strategic planning process also requires input from different departments of an organization, including finance, marketing, and operations. IT leaders can collaborate with these teams to gather relevant information, identify gaps and opportunities, and create a prioritized roadmap.

It’s also important for IT leaders to engage with the broader organization and stakeholders to ensure that the strategic plan aligns with the company’s overall mission and vision. This helps to ensure that the IT strategic plan is not isolated and contributes to the organization’s success.

The Benefits of an IT Strategic Plan

An IT strategic plan offers a multitude of benefits to an organization. At its core, such a plan provides a roadmap for successful and sustainable IT operations; it aligns IT initiatives and resources with business strategy, identifying opportunities for innovation, growth, and improvement across the enterprise.

Consequently, a sound strategic plan can enhance operational efficiency, reduce costs, and improve IT performance, thereby improving overall business performance. 

By laying out clear goals, timelines, budgets, and performance metrics, an IT strategic plan can help a company prioritize and allocate resources more effectively; this leads to greater operational agility and responsiveness, increased innovation, and a more competitive market position in the long run.

Moreover, an IT strategic plan supports organizational decision-making and governance while enhancing risk management and security practices. By identifying potential risks and establishing mitigation strategies, a strategic plan anticipates and addresses potential cybersecurity threats, disaster recovery, competitive pressures, and changing market conditions.

Ultimately, implementing and executing a well-designed IT strategic plan can lead to long-term benefits such as increased growth, profitability, and customer satisfaction, while also enhancing organizational agility and competitiveness. 

According to Gartner’s forecast, IT spending is expected to increase in all regions worldwide despite global economic turbulence. The report estimates that by 2023, worldwide IT spending will reach $4.6 trillion in total value, representing a 5.5% increase from the previous year.

5 Vital Steps of the IT Strategic Planning Process

Developing a strategic IT plan is fundamental to the success of any modern business. Effective planning and execution require a methodical, well-structured approach. 

By following these five key steps, CIOs and IT leaders can develop a comprehensive strategy designed to meet your organization’s current and future needs and help achieve your business objectives.

Step 1: Identify Your Strategic Objectives

The first step in developing your IT strategy involves identifying your goals and desired outcomes. 

To accomplish this, you must understand your organization’s current state and what you hope to achieve through your IT strategy. This clarity will help you determine what success looks like, allowing you to measure your progress over time.

Step 2: Craft a Vision Statement

Once you have identified your strategic objectives, the next step is to create a vision statement that reflects your IT strategy’s aspirations. 

This statement should outline the purpose of your IT plan and explain how it will achieve your organization’s goals. By aligning your IT leaders and team members to your cause, your vision statement will inspire them to work towards a common set of objectives.

Step 3: Assess Your Current IT Resources and Capabilities

In order to create an effective IT strategy, you must assess your current IT resources and capabilities. This includes evaluating your existing technology to identify any gaps or opportunities for improvement. 

By understanding your IT department’s strengths and weaknesses, you can identify specific areas for improvement and ensure that your IT strategy is designed to address your organization’s unique needs.

Step 4: Create an Actionable Plan

In this penultimate step, you must create an actionable plan to achieve your IT strategy’s goals. This involves creating an IT roadmap that outlines the tasks, resources, and timelines required to achieve your desired outcomes. 

By focusing on specific initiatives and tracking progress over time, you can adjust your IT strategy as necessary to ensure it remains aligned with your organization’s evolving needs.

Step 5: Implement the Strategy and Measure Results

Implementing your IT strategy involves setting up the necessary systems and processes to execute your plan effectively. 

You’ll need to allocate resources, manage projects, and maintain governance. After implementation, regularly monitor progress, measure results against KPIs, and adjust your approach accordingly. Change management tools can help you gain insights into the effectiveness of your IT strategy and identify opportunities for further technology investment.

IT Strategic Plan Examples

Strategic IT planning is a critical activity that ensures the effective use of technology to achieve a company’s goals and objectives. However, given that companies have varying objectives, strategic IT plans can take on many forms. 

Depending on an organization’s nature, scope, and size, the format of strategic IT plans can differ significantly. For instance, a small business might have a basic plan that outlines its technology requirements. At the same time, a larger conglomerate may require a more comprehensive plan that covers various departments and business units.

To provide a clearer picture of the variations that exist among strategic IT plans, here are four examples for your consideration:

Harvard University IT Strategic Plan Template:

Resolute Technology Solutions IT Strategic Plan Template:

Gartner’s IT Strategic Plan Example Template:

City of Cambridge’s 180-day IT Strategic Plan:

The Best Piece of Strategic Planning Advice We Can Offer

Kirk Reickhoff , Senior Partner at McKinsey, states that a great leader provides a rough outline for the team to figure out the rest. An IT strategic plan is the foundation of your IT transformation journey, guiding your progress and ensuring continuity. It is an iterative process that requires regular updates to stay up-to-date.

However, your employees are the driving force behind your success. They are the meat and muscle of your IT organization, pushing you forward and keeping you going. An IT strategic plan can guide you, but it’s ultimately up to your team to execute it successfully.

For an IT strategic plan to be effective, it must align with and reinforce the overall business vision. It is critical to avoid siloed thinking and ensure that all technology-related investments and initiatives are fully integrated and help advance the organization’s broader mission and objectives. 

Every dollar spent on IT must be fully accounted for and justified based on its contribution to achieving the company’s overall goals. 

McKinsey reports that as CIOs face budgets of $500 million or more, they’re increasingly seeking IT providers to help support and strengthen their internal talent’s ability to innovate and drive the company’s digital strategy. This is partly due to a desire to sustain innovation in critical business areas and those that interact directly with customers. 

As a CIO or IT leader, it is imperative to clearly understand the business goals and how IT can aid in achieving them. By following the steps in this article, CIOs and IT leaders can begin to create a strategic plan that cultivates a collaborative process between IT and business leaders, focusing on aligning IT initiatives with the company’s overall objectives.

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• CIO strategy
• 8 free IT strategic planning templates and examples for CIOs

As technology becomes a business differentiator, a well-thought-out IT strategy plan is more crucial than ever. These IT strategy templates help CIOs make IT a business driver.

• Linda Tucci, Industry Editor -- CIO/IT Strategy

An effective IT strategy plan clearly defines an IT organization's mission and requirements, and it translates that mission into long- and short-range actionable goals. An effective IT strategic plan also reflects and drives the enterprise's business strategy and goals. Sounds straightforward enough, right? But as technology has become a business differentiator , IT strategic planning is both more crucial and more challenging than ever before. The IT function no longer exists to simply support business goals; IT must help drive the business.

These free IT strategic planning templates and examples of IT strategic plans will help CIOs develop strategies that become powerful tools for the business.

What goes into IT strategic planning: Free templates and in-depth guides

SOURCE #1: Gartner Inc. OFFERING: Build an IT Strategic Plan That You Will Actually Use

Gartner is of the mind that IT strategic plans are WORN, i.e., written once, read never. To address the sit-on-the-shelf fate of such documents, Gartner analyst Heather Colella offers " Your one-page IT strategy template and guide ." A central tenet of this plan -- besides being on one page -- is that CIOs will help their companies perform better by using storytelling to show how IT strategies drive business success. "Storytelling helps CIOs and IT leaders to engage business leaders in a strategy business conversation by visualizing the business model in a way that can be easily shared for collaboration across the enterprise," Colella explained.

Gartner recommends following four steps in preparation for your one-page plan:

• Step 1. Know how you succeed.
• Step 2. Understand your differentiators.
• Step 3. Develop a rich story from a specific viewpoint.
• Step 4. Draw a picture to commit your strategy to paper.

The details on translating your strategy story into a strategic plan are spelled out in this downloadable PDF. The one-page document includes the three foundational elements of any strategic plan: business objectives, business capabilities and key performance indicators.

This article is part of

The evolving CIO role: From IT operator to business strategist

• Which also includes:
• 10 factors reshaping the role of the CIO in 2024
• Top 7 CIO challenges in 2024 and how to handle them

Download this entire guide for FREE now!

SOURCE #2: Info-Tech Research Group OFFERING: SME IT Strategic Plan Template

This free IT strategic plan template spells out simple yet effective procedures for aligning IT strategy with your company's strategic objectives and initiatives. It is designed for small and midsized enterprises. (Registration is required and can take a few minutes to gain access.)

The template includes the following sections:

• purpose of plan;
• corporate strategy;
• business initiatives to support corporate strategy;
• IT strategy;
• IT strategic plan to support business initiatives; and
• IT strategic plan -- Gantt Chart .

SOURCE #3 : CIO Index OFFERING : IT Strategy Template

This IT strategic planning template lists 21 questions aimed at helping IT executives develop a plan that reflects business pain points and objectives. (Registration required for the downloadable template.)

The 21 questions are grouped in five categories.

• Baseline.  This section is designed to establish a baseline for IT and the business leaders by asking questions such as: "What are your top five business pain points?" "What are your top five business objectives?" "How do you plan to achieve these objectives?" "What will we gain by leveraging IT capability across the business?" Charts and tables help build an accurate picture of the current state of IT and the business.
• Business Analysis.  This category deals with your company's customers, products and competition. Questions include: "Who is your customer?" "What is [your] current business model?" "What is each products' profitability, market and channel?" This section includes a SWOT chart to analyze the company's strengths, weaknesses, opportunities and threats.
• IT Strategy Analysis.  This section of the IT strategy template digs into factors that thwart business success. Questions include: "What is in the way of achieving business imperatives?" (The template offers examples of several possible complications that hinder success.) "Can IT help achieve your business imperatives?" "What will we gain by leveraging IT capability (selling, manufacturing, buying or servicing) across the business?"
• Environment Trend Analysis.  The two questions in this category ask you to think about the five top business trends and the five top technology trends, then assess which of the five in each area will affect your business and how.
• Current IT Capability Analysis.  This section asks you to analyze how much you spend on IT, where you spend it and why. Questions include: "What is your technology ROI ?" "Does your business plan include a technology plan?"

SOURCE #4: Business 2 Community OFFERING: Strategic Plan Template

Clive Keyte, managing director of strategy at mapping consultancy Intrafocus, shared his expertise on developing strategic plans . "The mistake that is often made in strategic planning is to jump straight to initiatives or projects without considering business impact carefully," Keyte said. He offers the following five things to do to embed strategy into your culture:

• Include subject matter experts in strategy formulation.
• Solicit strategy ideas from staff through social media.
• Communicate your strategy through a simple diagram.
• Include your strategic measures in monthly reports.
• Publish your strategic wins frequently.

His editable strategic plan template, replete with planning charts and examples, includes sections for vision, mission, core values, strategic themes, a strategy map, business objectives, strategic initiatives and a financial summary.

SOURCE #5: Apptio OFFERING: 10 Essential KPIs for the IT Strategic Planning Process

Apptio's guide to developing an effective IT strategic plan lays out the 10 key performance indicators ( KPIs ) deemed essential for delivering business value. "IT strategic plans need KPIs that show financial fundamentals, delivery, innovation, and agility to support the business strategy. These aren't operational measures of "feeds and speeds" -- they are proof points that IT is delivering business value." (Registration required to access the full guide.)

Apptio's list of "10 essential KPIs for the IT strategic plan"

• IT spend vs. plan (Opex and Capex variance)
• Application and service total cost
• Percent of IT spend on cloud
• Product lead time
• Business value delivered by portfolio per quarter
• Percent of IT investment on run, grow and transform-the-business
• Percent of project spend on customer-centric initiatives
• IT spend by business unit
• Customer satisfaction scores for business-facing services
• Percent of IT investment by business initiative

Three IT strategic plan examples

IT strategic plans for higher education institutions and government agencies are readily found on the web. Here are three examples.

SOURCE #6 : Harvard University EXAMPLE: IT strategic plan

This IT strategic planning document takes pains to align IT initiatives with the broader business and academic priorities of the institution.

Harvard University's IT strategic plan updates the university's previous plan and sets forth eight new initiatives established by Harvard's CIO Council. To ensure that the IT initiatives reflected university-wide priorities, the report states that a working group interviewed sources across Harvard, including deans and vice provosts. "The collective input became the foundation on which we built the plan," the report asserts.

The current plan also includes an IT mission statement and lists the IT organization's ongoing priorities: information security; enterprise architecture ; shared service model; research computing and research data compliance; IT workforce development; IT procurement and vendor management; change management ; and sustainability and green IT. The new IT strategic plan document also includes an IT vision statement. (It is downloadable as a PDF.)

SOURCE #7: University of South Florida System EXAMPLE: Information Technology Strategic Plan 2019 - 2023

The University of South Florida (USF) Information Technology Plan includes an executive summary, mission statement, vision statement, list of current services, guiding principles and strategic goals. The executive summary notes that the Office of Campus Computing typically has a much faster planning cycle than other disciplines due to rapid technological changes. It also states that the system's information technology requests "continue to grow at unprecedented rates, and place significant stress on existing Campus Computing infrastructure." The plan lays out estimated costs per year to meet Campus Computing's strategic goals. (It is downloadable as a PDF .)

SOURCE #8: Department of Homeland Security EXAMPLE: DHS Information Technology Strategic Plan 2019-2023

As the introduction notes, the IT department of the Department of Homeland Security plays a powerful role in supporting the agency's mission to keep the country safe and secure. The eight-page plan includes a mission statement, vision statement and seven guiding principles. The plan is built around four goals: culture, connectivity, cybersecurity and customers. Each goal is broken down into a list of objectives and their focus areas.

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How to Design an IT Support Plan

These days, it’s difficult to run a business without technology. That’s why when technical issues arise, it can stop a company’s operations in its tracks. As a business owner, you need to be able to keep your hardware and software not only running, but also operating at peak efficiency. The best way to ensure your business avoids downtime and security risks is by creating an IT strategic plan that maximizes the effectiveness of your managed IT services.

Creating an IT Support Plan

The truth is it’s impossible to completely eliminate technology breakdowns—it happens to even the most prepared businesses. That’s why the goal isn’t necessarily to get rid of all potential failures, but rather to create a support plan that allows you to respond to issues quickly and with confidence. A well put together plan will greatly help with decreasing downtime and enhancing productivity. 

In order to design an effective IT support plan , there are a few services you need. The items include on-site support, remote support, end-user support, cyber security services , and emergency services. These managed IT services come together to provide an almost seamless IT package that should give you the flexibility to resolve issues proactively.

Remote Support

You’re not going to have a technician who can be where you are at all times. That’s where remote support comes in. With this service, a professional can check on all of your systems and update software, implement security protocols, perform network administration, and more as needed from anywhere.

On-Site Support

Although many issues can be addressed remotely, there are some issues that require a physical presence, specifically hardware problems. When printers, computers, servers, or other equipment need maintenance, you need to be able to call in a technician who can handle these issues.

Let Us Help You Reach Your IT Goals. PCR Business Systems specializes in all matters related to IT, we’ll keep your business running smoothly.

End-User Support

Even when your network is running fine overall, individual users can still run into trouble. For example, one of your employees may find that they’re unable to access the company’s managed cloud services . This requires an IT support specialist who can take time to troubleshoot that employee’s issue.

Cybersecurity IT Support Plan

No matter what industry your business is in, it’s vulnerable to cyber criminals. An organization can’t afford to succumb to data loss or other cyber threats. It’s necessary to have a comprehensive network security solution that can keep the company and your employees’ information secure .

Emergency Services

Emergencies can happen at any time—they are unpredictable. The best thing you can do is have a solution in place to get your company back up and running as soon as possible. Having a robust recovery plan can act as insurance during these kinds of scenarios. A comprehensive IT support plan will help minimize potential issues caused by emergencies.

PCR Can Help You Solidify Your IT Support Plan

At PCR Business Systems, we are experts in all matters related to IT. We offer a complete list of IT solutions to help your business stay productive and efficient. Whether you need full managed services or just want to supplement your existing IT department, we can help.

Contact us today to learn more about the services we offer.

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Choosing the Right IT Support Plan for Your Business: Step-by-Step Guide

In today’s AI-driven world , following a reliable IT support plan is crucial for all businesses. From small startups to large enterprises, the right IT operations will boost your productivity and enhance your overall success. However, with so many providers out there, finding the ideal match can seem overwhelming. But don’t worry! This article will walk you through a detailed process for selecting an IT support plan that meets your business’s specific needs and objectives.

Table of Contents

What is an IT Support Plan?

An IT support plan is a comprehensive strategy that ensures the smooth functioning and protection of your company’s IT infrastructure. It serves as a proactive defense against security risks, unplanned downtime, server crashes, and any other technology-related issues.

Elements of an IT Support Plan

An IT support plan consists of several key elements that work together to ensure the smooth functioning and protection of your business’s technology infrastructure. These elements include:

• Remote Support:  This includes network administration, software updates , and security protocol monitoring, all performed remotely when your equipment is functioning normally. Small and medium-sized businesses often opt for Managed Service Providers to access a 24/7 expert help desk support team at a fraction of the cost of an in-house IT department.
• On-Site Support:  While remote access can resolve many technical problems, certain hardware issues require on-site assistance. Routine maintenance of workstations, servers, printers, and portable devices also falls under on-site support. Scheduling on-site support with a Managed Service Provider allows your business to plan for maintenance and minimize disruptions.
• End-User Support:  This addresses individual user problems, such as printer connectivity issues or computer malfunctions due to malware or viruses. End-user support can often be handled remotely, but on-site visits may be necessary in some cases.
• Emergency Support:  Despite regular maintenance, unexpected events like virus attacks , email server hacks , or physical disasters can occur. A robust IT support plan includes immediate emergency support, even during weekends, holidays, or late at night.

How to Choose the Right IT Support Plan and Services for Your Business

Before selecting the most suitable IT support plan for your business , it’s essential to understand your business’s unique needs. The following steps will guide you in identifying your IT support needs:

1. Assessing the Current IT Infrastructure

Start by taking inventory of your existing IT assets, such as computers, servers, and software licenses. This will provide insights into your current IT environment and aid in future planning.

Evaluate your network setup, including routers, switches, and firewalls, to understand your network’s architecture for efficient troubleshooting and scalability.

2. Identifying Business Goals and Objectives

Consider your business’s short-term and long-term goals and the role IT will play in achieving these objectives. For instance, if you plan to expand your e-commerce platform, you’ll need an IT support plan in web hosting and online security.

3. Analyzing IT Pain Points and Challenges

Reflect on past IT issues that have disrupted your business operations, such as network downtime, software glitches, or security breaches. Identifying these pain points will help prioritize critical aspects of IT support.

4. Budget Considerations

Determine your IT support budget. While investing in reliable support is crucial, finding a solution that aligns with your financial resources is equally important. A well-planned IT budget prevents overspending and ensures maximum value from the chosen support service.

What Kind of Services Should You Ideally Expect from Your IT Support Plan?

An effective IT Support Plan is crucial for every business for smooth operation and security. Here’s what an ideal IT Support Plan should include:

• Around-the-Clock Monitoring : Expect your IT team to continuously watch over your systems to prevent issues from impacting your business. This covers monitoring the health and security of servers, networks, and devices.
• Helpdesk and Technical Support : A dedicated helpdesk should be available to address your team’s IT concerns, offering solutions for hardware, software, and connectivity troubles, including remote assistance.
• Comprehensive Security Measures : Look for services that manage firewalls, provide antivirus solutions, and implement data backup strategies to defend against cyber threats .
• Backup and Disaster Recovery Plans : A strong plan includes backup solutions and disaster recovery strategies to ensure data integrity and quick recovery from data loss or hardware failures.
• Strategic IT Consulting : Expect guidance on aligning technology with business objectives, planning for future IT needs, and making informed tech investments.
• Cloud Computing Support : Assistance with cloud migration, management, and optimization, including infrastructure and data storage solutions.
• Analytics and Reporting : Regular reports on IT performance and system health help inform business decisions and highlight improvement areas.
• Regulatory Compliance and Audits : Your plan should include compliance audits and assistance in maintaining standards for businesses in regulated industries.

Tips for Managing and Maximizing The Potential of Your IT Support Service Team

Securing the ideal IT support plan is the first step. To maximize the potential of your IT support service team, follow these strategies to manage your IT support effectively:

1. Communication and Teamwork

Keep a steady stream of communication with your IT support team. Regular updates and discussions will ensure their activities are in sync with your business’s changing demands. Effective teamwork is crucial for discovering preventative measures and eliminating repetitive issues.

2. Routine Maintenance and Software Upgrades

Addressing issues before they escalate is usually more budget-friendly than fixing problems post-occurrence. Regularly scheduled software maintenance and updates are essential to reduce risks and boost system efficiency.

3. Staff Training and Development

Empower your employees with training and educational resources. Knowledgeable staff members can lessen the need for frequent support calls, leading to a more productive IT setup.

4. Implement Monitoring and Analysis Reports

Use monitoring solutions to oversee the health and efficiency of your IT infrastructure. Analyze reports and data from your IT support service regularly to pinpoint trends and potential improvement areas.

5. Continuous Evaluation and Adaptation

The IT field is constantly changing. It’s important to periodically assess your IT support plan to ensure it remains aligned with your business objectives. Be open to making changes or seeking new solutions as needed.

Frequently Asked Questions

IT services include different IT solutions used to manage, safeguard, and enhance a business’s IT infrastructure. These services may involve cloud computing, data storage, software development and maintenance, IT security and risk management, IT consulting, and more.

Implementing IT services involves several steps: – Conduct a gap analysis to identify areas for improvement in your IT infrastructure. – Assess your budget and explore suitable IT service providers. – Develop a plan with the chosen provider and integrate the IT services into your infrastructure. – Regularly assess the performance of the IT services to ensure optimal functionality.

When evaluating IT services, it’s important to consider factors such as user experience, system performance, security measures for data protection, and ease of use. Cost-effectiveness and optimization of the IT infrastructure are also essential considerations. Additionally, ongoing monitoring of IT services is crucial to ensure they continue to meet your organization’s needs.

Conclusion: Choosing the Right IT Support Plan for Your Business

In today’s competitive business landscape, having a reliable IT support plan is not just an option but a necessity. By following the steps outlined in this guide, you can select the ideal IT support plan that aligns with your business’s unique needs and objectives. Remember, effective IT support goes beyond resolving technical issues; it’s about ensuring your business’s smooth operation, security, and growth.

Abubakri Ibrahim

Information Technology Strategy Examples: Creating a Comprehensive IT Plan

Updated: Aug. 08, 2024

TABLE OF CONTENTS

Starting an IT Business from The Ground Up

The basics to developing a tech support business model, risks and rewards for starting a tech support company.

Information technology is defined as applying computer skills using hardware, software, amenities, and infrastructure to build, file, trade, and control information to fulfill several goals. This extends to the employees that are responsible for carrying out these demands. Now that is a lot to consider when figuring out how to start a tech support business from the ground up. But with the right tech model and business ideas, your goal of starting an IT business and providing technical support to customers will happen before you know it.

IT professionals should have skills in problem-solving , analytics, and dexterity if they hope to be successful within the field. Competition is high, however, and only the most prepared and determined individuals will maintain a successful company. For this reason, starting your own IT tech support eCommerce business can be a difficult but rewarding challenge.

Anyone who wants to be an entrepreneur dreams of two things: freedom and stability. Freedom to do what you want and stability to grow and scale.

You need to make a few decisions before you begin to learn how to start a tech support business. Things such as the tech support business model you will use, who your target audience is, and what can be done to facilitate their needs. For instance, some businesses in this space are providing technical support to customers by offering help with emails. In this scenario you will obviously want to educate yourself on the ins and outs of emailing and be available for your client should they run into any issues. Your customers may range from personal to professional clients.

For more information, view our complete guide on how to start a business .

Some issues don’t need to be handled in person. Remote tech support businesses are able to fix general issues over the phone or through online communication-saving time and manpower. With the help of remote connection software, specialists are just a click away. All you need to start up is a computer, phone access, the appropriate software, and knowledge.

Outline your remote tech support services

Before beginning your business, you’ll need to decide what services you offer. Will it be to fix email issues, help backup customer files, install security measures, or something else? Your prior work experience and skills will help determine what subset you should focus on. A remote pc tech support agent who is only experienced in Windows would not be a good candidate to help those with Mac devices.

Also, ask yourself if you want to be working with everyday clients or with other companies in need of tech support. B2B sales for technical support services is one of the largest subsections within the IT service sector. It might be a good avenue for you to consider for your business as well. Just make sure your merchant account supports B2B payment processing .

Further, an important factor in your tech support business model is to decide on your work hours. Offering evening and weekend schedules may be ideal since most customers are home during this time.

Figure out your IT support company pricing and payments

Once you know the types of services you will be offering, that will then beg the question of what you are going to be charging for it. You can start by researching your competitor’s offering and pricing to determine if you want to beat them on quality or value. This will be the easiest way to figure out the numbers, but also consider how you will be asking customers to pay through your tech support merchant account .

It’s not a requirement to fully understand how tech support payment processing works. Like how a client doesn’t need to know every inch of your company in order to make a payment. But it is a good idea to know how to start a tech support business with a secure and compliant merchant account with your acquiring bank.

• Are you going to structure your tech support business in a subscription style are you on a contract basis?
• Do your clients prefer ACH payments or do they like to pay with their company credit card?
• Are you going to need to send them automated invoices to pay via mail or would you rather send a text-to-pay link to their cellphone?

These are all questions you should have answers to before starting an IT business and providing technical support to customers. After all of this is hashed out, you will have a foolproof tech support business model to grow with you for the years to come.

Form your legal business entity

The type of entity you choose should be based upon your own personal preference. There are many types of tech support business models to choose from such as LLCs, Sole proprietors, and Corporations. But, it would be impossible to choose between these types without knowing what they are.

• LLC – Arguably the most flexible option. An LLC (or Limited Liability Company) offers protection from liability, supports an unlimited number of members, and requires a separate legal entity to be filed with the state. But it’s important to know that this is not the best choice for companies that plan to go public.
• C-Corporation – This is one of the better options for businesses that plan on going public at some point. You will have an unlimited number of allowed shareholders, a separate legal filing with the state, as well as some liability protections. But you will also be subject to double taxation and inflexibility with administrative upkeep.
• S-Corporation – A great choice for smaller corporations that have no plans to go public or do business overseas. You will have a limited amount of shareholders, a separate filing with the state, and only one level of taxation. But keep in mind that it requires a lot of administrative upkeep.

Weigh the pros and cons of these options against what you want the business to run like as you grow. You may find that doing more business upfront allows you more flexibility as you grow – or maybe not!

Get tech support certifications, permits, and licenses

IT businesses may require state or local permits in order to start providing technical support to customers. To determine if this affects you, look online for resources in your area or go to SBA.gov for information on how to apply for licenses and permits .

Buy equipment & software for your tech support business

You will also need to purchase appropriate hardware and software to begin your business as well as set prices for your services. It is wise to purchase a high-performance computer along with two monitors that are connected to high-speed internet. This will guarantee stability when working on different projects.

It may also become important to use a CRM for account management, invoicing, and payment tracking. This is especially true for business owners who struggle with the accounting part of it or have multiple employees working for you.

Set your business apart with great service (and marketing)

Of course, you want to provide the best service that you can to keep your customers coming back. But that doesn’t mean that your influence should stop there. You should be visible online and boast good customer feedback in order to attain new clients.

Common grassroots tech support marketing initiatives include:

• Have a clear and concise website that appears on search engines
• Ask for and promote customer reviews and feedback
• Interact with community social media groups
• Offer incentives to get people in the door such as coupons or referral discounts
• Print out flyers and post around town and in community centers
• Attend conferences and network with other professionals for possible referral partnerships

Common paid advertising campaigns for IT companies are:

• Buy ads on search engines and social media sites
• Purchase ad spots in newspapers and magazines that relate to your niche
• Implement a retargeting program using cookies
• Go onto a local radio show or record an audio advertisement

There are so many options for tech support and IT businesses to get started marketing, advertising, and getting their name out there. It just takes a little bit of creativity and an understanding of your audience.

Like every business, there are certain rewards and risks that come with providing technical support to customers. After identifying the risks, the following steps will be to mitigate and reduce the risk factors.

Risks include:

• Failure- Any new business has the potential for not making it through the first year. Financial issues and the inability to maintain funds is a huge hindrance.
• Changing Industry- the tech support and IT sector is constantly developing and growing which can leave many merchants in the dust. Security issues and technologies never stay stagnant, it’s important to keep up.
• Chargebacks- With online businesses, especially those providing services, have more issues with customers seeking chargebacks through their bank. This reflects badly on your company and may lead to an account shutdown.

Rewards include:

• Freedom- A successful business plan and execution is often met with increased freedom and income.
• Constant Learning- New technology is constantly arising giving you the opportunity to learn and develop your skills to fit current needs. This can be very rewarding and even prevent boredom.
• Online Payment Options – Customers nowadays love having more options to pay. Debit cards, credit cards, electronic checks, etc. are all possible with online businesses. Credit cards are the most popular ways to pay and are often the mode of payment in the tech support industry.

With all of these risks and rewards comes business responsibilities. This is not a passive industry; all rewards are fought for and won through research and due diligence. Failing to follow up on your business may put you at risk for instability and eventually failure. Some of these things are easier to insure than others. Staying up to date and executing your business plan is all up to how motivated and prepared you are. The payment aspect, on the other hand, relies on more than just your determination and is considered high-risk .

Brontë Fyke

Brontë is a UX/UI designer and marketer based in Los Angeles, CA. She's been creating and promoting content for over 6 years, covering a range of topics in the payment processing industry. Brontë is currently the Director of Marketing at PaymentCloud, a merchant services provider that offers business solutions for companies in all industries - no matter the risk.

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IT Strategic Plan: A 5-Step Planning Process (With Template)

Looking for a way to execute key IT and digital initiatives faster to support business growth? Sounds like you need a strong and well-thought-out IT strategic plan.

On paper, it sounds easy to do, right— “a well-crafted IT strategy should set a clear path on how you’re planning to enhance the business’s performance with technology.”

But developing and executing one isn’t a simple task. According to Gartner’s CIO survey , only 29% of CIOs consider their organization effective at IT strategy and planning. It’s a complex, time-consuming, bang-your-head-against-wall process (if you don’t have the right approach). 

Not to worry—that's why we're here. In this article, we’ll cover the key elements of an IT strategy plan and share a practical step-by-step process with examples to help you create and execute your own. 

Oh, did we mention you get a free IT strategic plan template ?

Ready? Discover how to create an actionable and execution-ready IT strategic plan the Cascade way!

In this article, you’ll discover: 

• What Is an IT Strategic Plan?
• The Benefits of IT Strategic Planning
• Key Components of an Execution-Ready IT Strategic Plan
• The 5 Steps of a Highly Effective Strategic IT Planning Process
• IT Strategic Plan Example + Template

Take Control of Your IT Strategic Planning with Cascade 🚀

What Is An IT Strategic Plan?

An IT strategic plan is a roadmap that outlines an organization's goals and objectives for using technology to achieve its business objectives. It provides a framework for making technology-related decisions and investments that align with the organization's overall strategy .

The Benefits Of IT Strategic Planning For CIOs

In today's fast-paced and competitive environment, CIOs use IT strategic planning process to:

• Set and align IT priorities with business objectives and goals. 
• Prove the value and impact of IT within the organization to increase credibility and influence.
• Assess potential risks and vulnerabilities, and develop proactive measures to prevent financial losses and reputational damage.
• Improve communication and collaboration by breaking down silos, ensuring everyone is on the same page, and rowing in the same direction. 
• Focus on IT projects with the greatest potential for impact and ROI, maximizing the value of IT investments and ensuring efficient use of resources.
• Help organizations stay ahead of digital transformation , technology trends and adapt to changing business needs, keeping technology aligned with organizational needs.

Key Components Of An Execution-Ready IT Strategic Plan

An execution-ready IT strategic plan is more than words on paper. It’s an action plan to improve your company’s technological capabilities and deliver business value. 

If you want to inspire alignment and drive ownership for successful strategy execution, your IT strategic plan should include these elements:

🔎 Focus areas : Where should your team focus the attention and efforts? What area of IT will have the most impact on the business strategy?

📌 Goals and objectives: What do you want to achieve exactly? Your goals and objectives are the outcomes you’re aiming for. 

💰 Budget: What resources do you have to achieve your goals and objectives? Are your plans realistic?

😎 Owners: Who is in charge of projects and accountable for their success? Your IT strategic plan needs individuals or teams to ensure it is executed.

📆 Due dates: When do specific actions, initiatives, and projects need to happen? Your IT strategic plan needs timeframes and deadlines to be enforced and acted upon.

📤 Actions: What specific initiatives, deliverables, or projects need to happen within your focus areas? Your IT strategic plan should provide clear and actionable steps for teams to reach goals.

📈 Measures: How will you track progress as your teams execute? Which are the most important IT KPIs your team should track and report upon? A solid IT strategic plan will have an element of progress tracking that promotes consistency and accountability .

👉 Click here to get your free IT strategic plan template (P.S.: The template has all the key elements described above and is pre-filled with examples so you can start working on it right away.)

The 5 Steps Of A Highly Effective Strategic IT Planning Process

So, now that you know which elements you need to include in your IT strategic plan , let's explore how to get there.

Here are five steps to achieve effective IT strategic planning and execution:

1. The alignment phase: IT strategy is part of your business strategy

While IT strategic planning focuses on medium-term goals, CIOs must consider the realm beyond their IT environment (i.e., your company goals).

In the HBR survey , 77% of respondents said the disconnect between IT and business strategies is resulting in significant costs. 

This is a vital consideration for IT leaders. You must be aware of the dangers of misaligned or isolated strategic planning. Don’t fall into the trap of thinking your IT planning process is separate from other business processes or goals. 

To top it off, a study from Workday found that one-third (31%) of companies are rarely aligned on their digital finance transformation goals, with CFOs citing this as a top barrier to successful digital transformation initiatives. 

Focus less on technology talk and more on business strategy outcomes. 

Schedule a strategic planning workshop and kick it off with a recap and discussion about goals that the company is pursuing to understand how technology can help achieve those goals. 

👉Here’s how Cascade can help you:  

Use the Alignment View to get a visual overview of strategic alignment between your IT plan and business strategy. You can also use it to check how your existing IT initiatives contribute to the success of the business strategy.

2. The analysis phase: What should your IT strategy focus on

According to Gartner 's 2023 CIO and Technology Executive Survey, 95% of organizations struggle to develop a vision for digital change, often due to competing stakeholder expectations.

Sure, the squeaky wheel usually gets the most grease, but don’t use this as your base to identify strategic priorities. This approach won’t move the needle for the organization. Instead, focus on what will have the highest impact on the organization in the future and prioritize those initiatives .

As a strategic leader and changemaker, you’ve got to ask yourself: 

• How should the business approach these challenges? 
• What projects should we prioritize for maximum impact in the future? 
• If everyone’s investing in automation, cybersecurity/information security, and data centers, should we be doing the same? 
• Do we have enough resources to support our current strategy, or do we need to develop new resources? 

Researching IT priorities for your organization based on market impact is a good start, and you can do this with reports, industry research, and other data.

But, Gartner also suggests that you should also look to others within your organization to provide insights and different perspectives on priorities and challenges, for example:

• Leadership signals. 
• Stakeholders in the business who share your vision (Ideal Partners).

💡 Top tip: Your people and teams are valuable assets for identifying areas of IT investment. Bring key stakeholders into your strategic planning process to level up your strategic analysis and research.

3. The goal-setting phase: Who is responsible for what?

Next, decide how your IT strategic plan will filter into actionable projects for different teams to execute.

To drive outcomes, goals need to have owners who will manage their initiatives to completion. These initiatives also need to be aligned with your high-level planning as well as the organization’s broader strategic objectives .

Sound like a difficult balancing act? Not if you take a systematic approach. 

A simple way to get started with goal-setting in a strategy-aligned way is to use a three-column table.  

• Jot down business objectives and problems in column A.
• See how your IT strategy can support or improve them in column B.
• Assign project owners to each initiative in column C.

For example:

Column A: What are our business goals or problems? 

• Improve customer experience

Column B: How can our IT strategy support it?

• Optimize our data analytics capabilities and IT infrastructure.
• Implement new CRM software.
• Develop and deploy new digital solutions to improve customer experience.

Column C: Who is responsible for achieving this?

• Optimize our data analytics capabilities and IT infrastructure → Data Analytics Manager & Data Team.
• Implement new CRM software → Customer Support Team & IT Team.
• Develop and deploy new digital solutions to improve customer experience → Customer Experience Manager & IT Team.

Setting your IT goals this way will ensure that actions consistently align with your company’s strategic objectives. You’ll also be able to see if your strategic goals are realistic and within your budget. Plus, you'll ensure each goal has an owner rather than lacking clarity over accountability and realizing this in your next review. 

Once you’re done, go through your table and look for overlapping imperatives, opportunities to streamline execution, and how to prioritize goals. 

Additionally, share them with other key internal and external stakeholders, get feedback, and make changes based on their perspectives. 

👉Here’s how Cascade can help you:

With Cascade's Strategy Planner, you can easily set IT goals and align them with business objectives in a centralized platform. During setup, you'll be able to add a goal's owner, collaborators, due dates, and measure of success. Doing so can keep everyone on the same page and accountable for progress. 

Here’s an example of IT objectives and goals in Cascade:

4. The execution phase: How to get it right

The way you approach strategy execution can make or break the work you’ve put into your strategic planning. 

A successful and fast execution phase has two equally important parts:

• Building a clear and actionable execution plan with key elements developed in the previous steps. 
• Communicating this plan to your stakeholders. Not just to your IT department, but to everyone who will be involved or affected by the execution of your plan. 

To execute your IT strategic plan successfully, ensure that your stakeholders understand the IT strategy's goals, importance, and potential impact. Clarify IT governance, functions, and responsibilities, and establish communication channels to support transparency and cross-collaboration. 

Clarity and strong execution are critical to achieving your IT goals and delivering real value.

Here are two things you can do to get it right:

• Use visual tools: Create strategic roadmaps to communicate plans and timelines.
• Get the wheel spinning early in the process: Hold a workshop or meeting to officially kick off your execution phase. Use this opportunity to explain the strategic direction, who will be involved in the execution, and why you are doing it. 

👉Here’s how Cascade can help you: 

Simplify how you view your planning and execution: Cascade’s Timeline (Roadmap) view lets you visualize IT goals, plans, and progress in an easy-to-read Gantt-chart-style interface. Use it to plan and monitor your IT strategic plan in one place.

5. The monitoring and adaption phase: Stay on your toes

According to Gartner’s survey of 2,387 CIOs and technology executives, more than half of digital transformation initiatives take too long to execute and more than 50% take too long to realize value.  

Strategy execution isn’t a matter of set-and-forget or one-then-done. 

Plans must be acted on, projects must move forward, and expectations must be met. If you're not actively monitoring strategic initiatives, how do you know if you’ll be able to deliver the promised business value of IT? 

Progress reporting and monitoring should be a top priority for CIOs after a strategy kickoff, especially since only 18% of team members review progress on weekly basis. This means enforcing KPIs (key performance indicators), using the right tools to monitor performance, and regular check-ins with IT project owners. 

Sure,  it’s easier said than done at scale, but here are some tips to get it right:

• Use a performance management system: Use it to get an accurate picture of milestones, top performers, and address execution issues proactively.
• Be ready to adapt and optimize:  Any solid strategic plan will include long-term initiatives that can take three or five years to implement. A great one will be ready to pivot and change in the face of new technology, information, and approaches. Being flexible and open to new opportunities is essential to stay ahead in today's constantly evolving landscape.
• Stop wasting time with manual reporting: The old way of PPT presentations, Word docs, and PDF reports won’t cut it in today’s pace of business. Think about it—every second used to type, send, and read those reports could be channeled into achieving better business outcomes. 

👉Here’s how Cascade can help you: Leverage data sources from anywhere: Cascade's thousands of integrations allow you to consolidate disconnected business tools in one place, reducing context switching and helping to create a single source of truth.

Monitor progress with live dashboards: Use a powerful Dashboards feature to streamline insights into performance, monitor critical metrics, and promote data-driven decision-making.

Keep everyone in the loop: With Cascade’s Strategy Reports , you can instantly visualize data, contextualize any breakthrough or setback, and share updates with your teams in engaging ways.

Example of a report in Cascade.

📌Remember that successful IT strategies depend on:

• Proper research and planning.
• Involving different stakeholders in the strategic planning process.
• Setting realistic goals.
• Communicating the strategic plan effectively to a wider audience.
• Monitoring progress and adjusting as teams execute.

IT Strategic Plan Example + Template 

Get a headstart on your IT strategic planning with our IT Strategic Plan Template . 

What do I get?  This information technology strategic plan comes prefilled with IT KPIs, Projects, Goals, and Focus Areas to help you hit the ground running. 

What if I want to customize it? While it’s pre-filled with examples, you can easily adjust, modify, and customize input to meet your needs. 

Is it right for me? It’s perfect for CIOs, IT departments, and digital transformation leaders who need to create a strategic plan for their departments and show the ROI of IT initiatives to the leadership team. 

👉What are you waiting for? Start developing your IT Strategic Plan today. Click the link here and get your free template. 

✨ This template doesn’t match your needs? You can explore our strategy template library with over 1000 templates, including: 

• Digital Transformation Plan Template
• Technology Roadmap Plan Template 
• Digital Adoption Strategy Template

A well-thought-out IT strategic plan is critical for IT leaders who want their organization to stay relevant in a rapidly changing world.

But it’s not enough to maintain a competitive edge and grow your business. Companies with growth-focused mindsets need a platform that makes strategic execution central to how they do business.

With Cascade, you can turn your IT vision into a future-proof strategic plan your teams can work towards and deliver business results. 

Start today with a free forever plan or book a 1:1 product tour with Cascade's in-house strategy expert.

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6 Steps To Successful Strategy Execution & Best Practices

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Labour’s plan for buses explained as local authorities to ‘take control’

Bus models in london and manchester could now spread across the uk, article bookmarked.

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More local authorities will be given powers to take over buses in their regions as Labour sets its transport “revolution” into motion.

New measures unveiled by Louise Haigh will enable all local transport authorities to run their own bus services, following the models in place in London and Manchester.

The transport secretary says the plans mark the “biggest overhaul to buses in a generation.” The plans will greatly improve levels of bus service and boost declining passenger numbers, according to the Department for Transport (DfT).

Buses in the UK have largely been run by private companies since 1986, when they were deregulated by the Conservative government and sold off by local councils.

London authorities took over their bus services in the city in 2000, setting up Transport for London, while buses have been run by local authorities in Manchester since 2017.

Labour says the package of measures, which come as part of their ‘Buses Bill’, seek to fix “decades of failed deregulation” in the UK, adding that 300 million fewer miles have been driven by buses per year since 2010.

Ms Haigh said: “Buses are the lifeblood of our communities, but for too many people it has become impossible to rely on local services, as routes have been slashed and timetables hollowed out.

“Today is the first stop on our journey to delivering better buses across the country. After decades of failed deregulation, local leaders will finally have the powers to provide services that deliver for passengers.

“And we are taking steps to support local leaders to deliver improved bus services faster and cheaper than ever before.

“With local communities firmly back in the driving seat, our bus revolution will save vital routes up and down the country and put passengers first.”

How would Labour’s plan for buses work?

Proposed guidance from the DfT says that the new powers will give local authorities the powers to decide the “details” of local bus services. This is where they run, when they run and the standards of the services.

The main change Labour’s new legislation will bring in is expanding the number of authorities that are able to run bus services in their region. In 2017, the Bus Franchising Act enabled only mayoral combined authorities to run local bus services, similar to the TfL model.

Of these 11 combined authorities, Manchester was the first to start the process of bus franchising. All areas of the region are expected to be serviced by the authority’s ‘Bee Network’ buses by the end of 2024. Liverpool and West Yorkshire have since followed suit, with franchised services expected to start in 2026 and 2027.

The example of bus franchising in Manchester shows that the process is not a short one. The move was first subject to an assessment from the authority’s transport division, followed by an independent audit.

Consultations than ran from 2020 to 2021, partially disrupted by Covid, with 82 percent of respondents voting in favour. Finally, all ten local authority members of the Manchester combined authority had to vote on the measure, with nine in favour.

All this groundwork means it will have taken seven years from Manchester’s bus franchising announcement to the final rollout of the plans, which was done in three tranches across different regions.

This model will likely lead as an example for other authorities who elect to begin bus franchising in their regions.

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Speaker Johnson's government funding strategy is on life support as defections mount

WASHINGTON — House Speaker Mike Johnson’s strategy to tie a short-term government funding bill to a Donald Trump-backed proposal to overhaul voting laws was on life support Monday after a band of conservative rebels vowed to vote no on the package.

Without a stopgap funding bill, money will run out and the federal government will shut down at the end of the month.

Because of the GOP’s razor-thin majority, Johnson, R-La., can afford only four Republican defections if all members vote. At least five Republicans — Cory Mills, of Florida; Matt Rosendale, of Montana; Tim Burchett, of Tennessee; Jim Banks, of Indiana; and Thomas Massie, of Kentucky — say they wouldn’t support the Johnson plan to avert a government shutdown on Sept. 30.

Many other Republicans said they were on the fence.

Johnson is proposing a six-month continuing resolution, or CR, coupled with the so-called SAVE Act, legislation backed by former President Donald Trump that would change voting laws nationwide by requiring proof of citizenship to vote . Trump has called on congressional Republicans to pass the SAVE Act — which Democrats, who control the Senate and the White House, oppose — or allow the government to shut down.

Mills slammed Johnson's strategy as a “farce” and said it would do nothing to secure the southern border.

“If we can’t shut the border down, I’m in favor of shutting the government down,” Mills told reporters.

Rosendale said, “I haven’t supported a CR since I arrived here, and I don’t intend on starting now.”

He dismissed concerns that a shutdown could backfire on Republicans, saying he doesn’t think there ultimately will be a shutdown.

Asked whether his CR plan could pass the House, Johnson replied: “We’ll find out.”

The growing number of defections marked a rough start for Republicans as lawmakers returned to the Capitol from their six-week summer recess.

Senate Majority Leader Chuck Schumer, D-N.Y., has said the Johnson plan is dead on arrival in the Senate, and President Joe Biden has vowed to veto the package if it ever gets to his desk.

But with the GOP plan headed for defeat in the House, Democrats may not need to kill it. Instead, they are pushing for a "clean CR" — short-term funding with nothing attached to it.

“The House Republican CR is simply unserious. It’s pure partisan posturing,” Schumer said in a floor speech Monday. “Democrats will do everything we can to avoid a Republican-manufactured shutdown. We are ready to work on a bipartisan bill that will keep the government open. Any extraneous provisions that hinder that goal should be set aside.”

Rep. Jamie Raskin, D-Md., predicted that Republicans will pay a price if they shut down the government.

“I hope the Republicans have learned their lesson that when they shut the government down, the people will punish them,” Raskin said. “And government shutdowns are an enormously wasteful and profligate and self-destructive thing to do. … Donald Trump is coaching them to do it.”

Scott Wong is a senior congressional reporter for NBC News.

Sahil Kapur is a senior national political reporter for NBC News.

Kate Santaliz is an associate producer for NBC News’ Capitol Hill team.

Brennan Leach is NBC News' Capitol Hill intern. 

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