• DOI: 10.5038/2640-6489.6.1.1148
  • Corpus ID: 233800555

SWOT analysis applications: An integrative literature review

  • Mostafa A. Benzaghta , Abdulaziz Elwalda , +2 authors Mushfiqur Rahman
  • Published in Journal of Global Business… 1 March 2021
  • Business, Economics

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From soft approach to swot analysis, a historical reconstruction, unlocking potential in the chemical industry sector: an innovative swot analysis study, simultaneous importance-performance analysis based on swot in the service domain of electronic-based government systems, swot analysis of extended reality in architecture engineering and construction organizations.

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Design-driven external analysis: A framework for adaptation and innovation in digitally native enterprises

From swot, a bidimensional diagnostic tool, to a new 3d strategic model, analysis of the role of operation strategy to create competitive advantage using the swot method at pt bina karunia indonesia, how airline managers assess their competitive positions: a case study in turkey, swot analysis in the general organization of labor, cooperation and social welfare of east azerbaijan province with a scientific and technological approach, gaps in strategic problem‐solving methods: a systematic literature review, 161 references, exploring swot analysis – where are we now, swot analysis from a resource-based view, swot methodology: a state-of-the-art review for the past, a framework for the future, a'wot: integrating the ahp with swot analysis, the use and misuse of swot analysis and implications for hrd professionals, strengths, weaknesses, opportunities and threats: a swot analysis of the ecosystem services framework, making swot analysis work, recent research on team and organizational diversity: swot analysis and implications, enhancing swot analysis using triz and the bipolar conflict graph : a case study on the microsoft corporation, swot analysis: a management fashion perspective, related papers.

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Exploring SWOT analysis – where are we now

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Strategic Change

David W Pickton

This paper reports on experience with managers on business and management programmes and ‘action’ research which has shed light on the use of SWOT and on its practical difficulties and limitations. Warning is given that a too simplistic adoption of the SWOT activity can lead to damaging consequences and suggestions are made as to how organisations can introduce this form of analysis to avoid its potential pitfalls through the use of Performance-Importance, Opportunity and Threat matrices. While recognising some of the limitations of SWOT analysis, the paper also acknowledges its benefits, the value of which is not only seen in its outputs (which may be used in the development of sound strategic business plans) but also in the very process of carrying it out. Highlighted are the extra benefits to be gained in the use of SWOT not just as a static analytical tool which helps generate an understanding of business activity but, also, as a dynamic part of the management process which can actually facilitate management development and which can be harnessed to the advantage of all involved. It can be seen as a valuable management tool which may be easily absorbed with good effect into the realities and practicalities of an organisation’s existing planning and strategy formulation processes.

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Shelly Freyn

The literature on SWOT is characterized by a debate among academics who have identified problems and proposed solutions for the strategic management tool, yet little research to date has captured practitioners’ perspectives. Recent literature indicates that SWOT is still the most popular strategic management tool among competitive intelligence (CI) professionals. The purpose of this study is to bridge this academic-practitioner divide in the SWOT literature by conducting a cross-sectional survey that gathers practitioners’ feedback regarding whether they are experiencing the problems or employing the solutions proposed by academia. A survey was distributed via LinkedIn to collect data from CI and other business professionals who conduct SWOT in the workforce. The findings confirm that practitioners experience select problems identified by the literature. Specifically, they may have too many factors per SWOT category, may be defining factors with ambiguous and unclear words, and may ...

Journal of Business Economics and Management

Mekbib Abdi

The SWOT analysis is the process of exploring the internal and external environments of an organization and extracting convenient strategies based on its strengths, weaknesses, opportunities and threats. This paper presents a literature review of SWOT analysis, based on a reference bank of about 557 papers established through searching various databases. This paper reviews papers that have been published up to the end of 2009. The origination and historical development of SWOT are explained first, followed by a survey on trends & classifications in SWOT papers including journals, countries, years, people & contents. Then a categorical analysis is conducted about application area and scope of SWOT. Also a methodological development of SWOT is discussed. Finally, concluding remarks and a few suggestions and challenges are presented for future studies. It is hoped that the paper can serve the needs of researchers and practitioners for easy references of SWOT studies and applications, a...

SWOT Analysis Raising Capacity of Your Organization

Dionisio Carvajal

SWOT stands for Strengths, Weaknesses, Opportunities, and Threats, and so a SWOT Analysis is a technique for assessing these four aspects of your business.

Gomatesh M Ravanavar , Poornima Charantimath

Abstract: SWOT (acronym for ‘Strengths, Weakness, Opportunities and Threats) is an instrument for analysis and evaluating various aspects of the functioning of an organisation. It is a tool that not only generates the data regarding the internal functioning of an organisation but also helps to outline the future course of action for its growth and development. While ‘Strengths’ and ‘Weaknesses’ will help to realise the data on internal functioning, analysis of ‘Opportunities’ and ‘Threats’ depicts the external factors that impinge upon its present day working. SWOT can also influence the decisions on the future prospects and plan of action of an organisation. Thus while it evaluates existing situation in an organisation, it is also futuristic. It shows the road that an organisation can take and the difficulties and problems it is likely to face in its march towards growth and development. Thus this is a tool many organisations use for strategic planning as well. The present paper describes the different steps to carryout SWOT analysis of an educational institution with a case study of a rural engineering college. The paper puts forward major recommendations in the form of strategic actions for bringing about significant quality improvements for making an engineering college more efficient, effective and responsive. Keywords: Strategic Planning, SWOT Analysis.

Business and Management Studies

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Today, the use of SWOT analysis is increasingly popular for the strategic planning of businesses. However, we argue that a traditional and conventional way of approaching the SWOT analysis contains an interpretative mistargeting which, in the background, derives from the absence of a comprehensive evolutionary methodological framework. Therefore, a conventional SWOT analysis that articulates lists of strengths-weaknesses and opportunities-threats in an absolute and non-correlative way is probably inappropriate to give answers to the needs of strategic planning. In this direction, by also exploring elements from the criticism to the traditional SWOT analysis, we counter-propose a new conceptual framework that perceives SWOT analysis in a correlative and evolutionary way, for all the kinds of socioeconomic organisms.

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A strengths, weaknesses, opportunities, and threats (SWOT) analysis has become a key tool used by businesses for strategic planning. Scholars have conducted SWOT research for over six decades. However, a collective understanding of SWOT analysis remains vague. This study accessed, analyzed, and synthesized the SWOT literature, allowing for new theoretical perspectives and frameworks to emerge. Using an integrative literature review, this study reviewed SWOT studies historically, providing a greater understanding of the SWOT analysis in different sectors and the different approaches used in SWOT studies. Furthermore, it fills the knowledge gap in the strategic planning context and indicates meaningful implications for managers that could help improve their strategic decisions.

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  1. What Is A Swot Analysis Swot Analysis Definition Examples And Faq

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  2. Personal Swot Analysis Essay

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  3. 35 Powerful SWOT Analysis Templates & Examples

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COMMENTS

  1. (PDF) SWOT ANALYSIS: A THEORETICAL REVIEW

    SWOT Analysis is an analysis method used to. evaluate the 'trengths', 'weaknesses, 'opportunities' and threats' involved in an organization, a plan, a project, a person or a business ...

  2. SWOT analysis applications: An integrative literature review

    Panagiotou, 2003). After the 1960s, the SWOT analysis was used by numerous researchers and scholars of strategic planning. In the 1980s, the SWOT analysis was extensively reintroduced (Hadighi & Mahdavi, 2011; Wernerfelt, 1984). Hoskisson et al. (1999) stated that SWOT had become a dominant framework in the field of strategic management in the ...

  3. (PDF) SWOT ANALYSIS

    PDF | SWOT Analysis is an analysis method used to evaluate the Strengths, Weaknesses, Opportunities and Threats involved in an organization, a plan, a... | Find, read and cite all the research you ...

  4. (PDF) The origins of SWOT analysis

    The original SWOT analysis, called the SOFT approach ( Stewart et al., 1965a, p. 16), was designed as a tool in one of the earliest. strategic planning frameworks, named the System of Plans ...

  5. PDF SWOT Analysis (Strengths, Weaknesses, Opportunities, Threats)

    A SWOT analysis is most commonly used as part of a sales or marketing plan, but it is also a good tool for agile teams to use as a starting point for projects or sprints. A SWOT analysis is usually depicted as a square divided into four quadrants. Each quadrant represents one element of the SWOT analysis (Strengths, Weaknesses,

  6. PDF Strengths vs. Strong Position: Rethinking the Nature of SWOT Analysis

    The purpose of this paper is to review SWOT theory and practice in order to recommend a procedure for SWOT analysis based on critical customer values and competitive position, redefining the meaning of "strengths" in turn. The procedure advanced here will be illustrated in an application to educational programs. 2.

  7. [PDF] SWOT analysis applications: An integrative literature review

    A strengths, weaknesses, opportunities, and threats (SWOT) analysis has become a key tool used by businesses for strategic planning. Scholars have conducted SWOT research for over six decades. However, a collective understanding of SWOT analysis remains vague. This study accessed, analyzed, and synthesized the SWOT literature, allowing for new theoretical perspectives and frameworks to emerge ...

  8. SWOT Analysis

    The chapter describes the history of strengths, weaknesses, opportunities and threats (SWOTs) analysis, its research base, applications, and its own strengths and weaknesses. The six-step process for conducting SWOT analysis is then described, followed by a discussion of factors critical for successful implementation.

  9. PDF A Qualitative Study into the Theoretical and Practical Side of the SWOT

    SWOT-analysis 'SWOT-analysis is a method for formulating a strategy and long-term planning, by analyzing historical data on the external environment (opportunities and threats) and internal qualities (strengths and weaknesses).' (e.g. Hay & Castilla, 2006) Technique is the way of carrying out a particular task (Oxford Dictionary, 2018).

  10. (PDF) SWOT ANALYSIS: A THEORETICAL REVIEW

    Figure 2: SWOT Analysis "SWOT Analysis is a simple but powerful tool for sizing up an organization's resource capabilities and deficiencies, its market opportunities, and the external threats to its future" (Thompson et al., 2007: 97). The acronym* SWOT stands for 'strengths', 'weakness', 'opportunities' and 'threats'.

  11. (PDF) Swot Methodology: A State-of-the-Art Review for the Past, A

    This paper presents a literature review of SWOT analysis, based on a reference bank of about 557 papers established through searching various databases. This paper reviews papers that have been ...

  12. Design of a SWOT Analysis Model and its Evaluation in Diverse Digital

    SWOT analysis models are articulated for wheat farming, incorporating number of strategic dimensions in the modelling process [15]. A review is conducted on SWOT in qualitative and quantitative perspectives [8]. SWOT analysis is performed in various company scenarios of strategic planning using empirical study [9]. 2.

  13. Determination of Business Strategies Using SWOT Analysis; Planning and

    the SWOT analysis to fail. SWOT may be unsuccessful to help managers in their decision-making process by pro-viding a great amount of information and data, and it may neither provide solutions for a business nor prioritize the challenges and issues [5]. A number of advantages and disadvantages of the SWOT analysis are listed below: 5.1 PROS

  14. Exploring SWOT analysis

    Exploring SWOT analysis 217 Purpose of the research paper While SWOT is a pervasive, accepted concept in strategic management, the tool itself has not been subjected to analysis. The purpose of this paper is to review the last decade of SWOT's usage in the academic literature and categorize the levels and types of applications for further ...

  15. PDF SWOT Analysis

    SWOT Analysis Your position against your competitors Identifi es best future opportunities Highlights current & future threats The SWOT analysis is a popular and versatile tool, but it involves a lot of subjective deci-sion making at each stage. It should always be used as a guide rather than as a prescrip-tion and it is an iterative process.

  16. SWOT analysis: A framework for comprehensive evaluation of drivers and

    SWOT analysis. A SWOT analysis derived from its initials is well-structured strategic planning to assess the current status of the business in the market by evaluating its Strength (S), Weakness (W), Opportunities (O), and Threats (T). This analysis is based on the internal and external evaluation criteria.

  17. PDF Transitioning to Online: A SWOT Analysis by First Time Online ...

    the SWOT analysis, we utilize our first-year teaching experiences--as business professors--along with the available literature for online and F2F teaching. This paper unfolds in five main sections. The first section is a review of the literature where we have organized the previous research from a SWOT analysis perspective.

  18. Exploring SWOT analysis

    Relying on the theory of consumer psychology, through the analysis of literature and cases, using 4P marketing theory and SWOT analysis tools and methods, this paper summarizes the current ...

  19. PDF SWOT (Strengths, Weaknesses, Opportunities, Threats) Analysis ...

    Presentations and papers at trade shows and professional meetings Beta testing and free samples Figure 3: The 4 Ps . Pre-published version. Not for further distribution ... In general, very little new research is needed to use the SWOT Analysis Tool to do a SWOT analysis. Rather, you are reviewing what you have done before in connection with ...

  20. PDF LIMITS OF SWOT ANALYSIS review AND THEIR IMPACT ON DECISIONS IN EARLY

    cisions.SWOT analysis represents only primary step of the business planning process. For complex issues, is needed to conduct more in-depth research and analysis regarding external environment and internal process in order to provide v. luable input in scenarios design and eventually in business strategies and decisions. It only covers.

  21. (PDF) SWOT analysis

    PDF | On May 14, 2021, Dag Øivind Madsen and others published SWOT analysis | Find, read and cite all the research you need on ResearchGate ... hospitality research literature. In paper published ...

  22. PDF SWOT Analysis: How To Do The Research

    find it? Where do you get started? This handout is a guide to conducting the research that will help you to get the answers to the questions. The Paul J. Gutman Library has the business information resources you need to get the information for a SWOT Analysis project. Here is a diagram of the SWOT Analysis

  23. (PDF) Application of the SWOT-analysis as an evaluation tool to achieve

    b National research Tomsk polytechnic university, Tomsk 634012 Russia, [email protected],+79069565644. c National research Tomsk polytechnic university, Tomsk 634012 Russia, [email protected] ...