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How to Write a Cover Letter That Will Get You a Job

I’ve read thousands, maybe tens of thousands, of cover letters in my career. If you’re thinking that sounds like really boring reading, you’re right. What I can tell you from enduring that experience is that most cover letters are terrible — and not only that, but squandered opportunities. When a cover letter is done well, it can significantly increase your chances of getting an interview, but the vast majority fail that test.

So let’s talk about how to do cover letters right.

1. First, understand the point of a cover letter.

The whole idea of a cover letter is that it can help the employer see you as more than just your résumé. Managers generally aren’t hiring based solely on your work history; your experience is crucial, yes, but they’re also looking for someone who will be easy to work with, shows good judgment, communicates well, possesses strong critical thinking skills and a drive to get things done, complements their current team, and all the other things you yourself probably want from your co-workers. It’s tough to learn much about those things from job history alone, and that’s where your cover letter comes in.

Because of that …

2. Whatever you do, don’t just summarize your résumé.

The No. 1 mistake people make with cover letters is that they simply use them to summarize their résumé. This makes no sense — hiring managers don’t need a summary of your résumé! It’s on the very next page! They’re about to see it as soon as they scroll down. And if you think about it, your entire application is only a few pages (in most cases, a one- or two-page résumé and a one-page cover letter) — why would you squander one of those pages by repeating the content of the others? And yet, probably 95 percent of the cover letters I see don’t add anything new beyond the résumé itself (and that’s a conservative estimate).

Instead, your cover letter should go beyond your work history to talk about things that make you especially well-suited for the job. For example, if you’re applying for an assistant job that requires being highly organized and you neurotically track your household finances in a detailed, color-coded spreadsheet, most hiring managers would love to know that because it says something about the kind of attention to detail you’d bring to the job. That’s not something you could put on your résumé, but it can go in your cover letter.

Or maybe your last boss told you that you were the most accurate data processor she’d ever seen, or came to rely on you as her go-to person whenever a lightning-fast rewrite was needed. Maybe your co-workers called you “the client whisperer” because of your skill in calming upset clients. Maybe you’re regularly sought out by more senior staff to help problem-solve, or you find immense satisfaction in bringing order to chaos. Those sorts of details illustrate what you bring to the job in a different way than your résumé does, and they belong in your cover letter.

If you’re still stumped, pretend you’re writing an email to a friend about why you’d be great at the job. You probably wouldn’t do that by stiffly reciting your work history, right? You’d talk about what you’re good at and how you’d approach the work. That’s what you want here.

3. You don’t need a creative opening line.

If you think you need to open the letter with something creative or catchy, I am here to tell you that you don’t. Just be simple and straightforward:

• “I’m writing to apply for your X position.”

• “I’d love to be considered for your X position.”

• “I’m interested in your X position because …”

• “I’m excited to apply for your X position.”

That’s it! Straightforward is fine — better, even, if the alternative is sounding like an aggressive salesperson.

4. Show, don’t tell.

A lot of cover letters assert that the person who wrote it would excel at the job or announce that the applicant is a skillful engineer or a great communicator or all sorts of other subjective superlatives. That’s wasted space — the hiring manager has no reason to believe it, and so many candidates claim those things about themselves that most managers ignore that sort of self-assessment entirely. So instead of simply declaring that you’re great at X (whatever X is), your letter should demonstrate that. And the way you do that is by describing accomplishments and experiences that illustrate it.

Here’s a concrete example taken from one extraordinarily effective cover-letter makeover that I saw. The candidate had originally written, “I offer exceptional attention to detail, highly developed communication skills, and a talent for managing complex projects with a demonstrated ability to prioritize and multitask.” That’s pretty boring and not especially convincing, right? (This is also exactly how most people’s cover letters read.)

In her revised version, she wrote this instead:

“In addition to being flexible and responsive, I’m also a fanatic for details — particularly when it comes to presentation. One of my recent projects involved coordinating a 200-page grant proposal: I proofed and edited the narratives provided by the division head, formatted spreadsheets, and generally made sure that every line was letter-perfect and that the entire finished product conformed to the specific guidelines of the RFP. (The result? A five-year, $1.5 million grant award.) I believe in applying this same level of attention to detail to tasks as visible as prepping the materials for a top-level meeting and as mundane as making sure the copier never runs out of paper.”

That second version is so much more compelling and interesting — and makes me believe that she really is great with details.

5. If there’s anything unusual or confusing about your candidacy, address it in the letter.

Your cover letter is your chance to provide context for things that otherwise might seem confusing or less than ideal to a hiring manager. For example, if you’re overqualified for the position but are excited about it anyway, or if you’re a bit underqualified but have reason to think you could excel at the job, address that up front. Or if your background is in a different field but you’re actively working to move into this one, say so, talk about why, and explain how your experience will translate. Or if you’re applying for a job across the country from where you live because you’re hoping to relocate to be closer to your family, let them know that.

If you don’t provide that kind of context, it’s too easy for a hiring manager to decide you’re the wrong fit or applying to everything you see or don’t understand the job description and put you in the “no” pile. A cover letter gives you a chance to say, “No, wait — here’s why this could be a good match.”

6. Keep the tone warm and conversational.

While there are some industries that prize formal-sounding cover letters — like law — in most fields, yours will stand out if it’s warm and conversational. Aim for the tone you’d use if you were writing to a co-worker whom you liked a lot but didn’t know especially well. It’s okay to show some personality or even use humor; as long as you don’t go overboard, your letter will be stronger for it.

7. Don’t use a form letter.

You don’t need to write every cover letter completely from scratch, but if you’re not customizing it to each job, you’re doing it wrong. Form letters tend to read like form letters, and they waste the chance to speak to the specifics of what this employer is looking for and what it will take to thrive in this particular job.

If you’re applying for a lot of similar jobs, of course you’ll end up reusing language from one letter to the next. But you shouldn’t have a single cover letter that you wrote once and then use every time you apply; whatever you send should sound like you wrote it with the nuances of this one job in mind.

A good litmus test is this: Could you imagine other applicants for this job sending in the same letter? If so, that’s a sign that you haven’t made it individualized enough to you and are probably leaning too heavily on reciting your work history.

8. No, you don’t need to hunt down the hiring manager’s name.

If you read much job-search advice, at some point you’ll come across the idea that you need to do Woodward and Bernstein–level research to hunt down the hiring manager’s name in order to open your letter with “Dear Matilda Jones.” You don’t need to do this; no reasonable hiring manager will care. If the name is easily available, by all means, feel free to use it, but otherwise “Dear Hiring Manager” is absolutely fine. Take the hour you just freed up and do something more enjoyable with it.

9. Keep it under one page.

If your cover letters are longer than a page, you’re writing too much, and you risk annoying hiring managers who are likely sifting through hundreds of applications and don’t have time to read lengthy tomes. On the other hand, if you only write one paragraph, it’s unlikely that you’re making a compelling case for yourself as a candidate — not impossible, but unlikely. For most people, something close to a page is about right.

10. Don’t agonize over the small details.

What matters most about your cover letter is its content. You should of course ensure that it’s well-written and thoroughly proofread, but many job seekers agonize over elements of the letter that really don’t matter. I get tons of  questions from job seekers  about whether they should attach their cover letter or put it in the body of the email (answer: No one cares, but attaching it makes it easier to share and will preserve your formatting), or what to name the file (again, no one really cares as long as it’s reasonably professional, but when people are dealing with hundreds of files named “resume,” it’s courteous to name it with your full name).

Approaching your cover letter like this can make a huge difference in your job search. It can be the thing that moves your application from the “maybe” pile (or even the “no” pile) to the “yes” pile. Of course, writing cover letters like this will take more time than sending out the same templated letter summarizing your résumé — but 10 personalized, compelling cover letters are likely to get you more  interview invitations  than 50 generic ones will.

Find even more career advice from Alison Green on her website,  Ask a Manager . Got a question for her? Email  [email protected] .

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Management Cover Letter Example (With Full Guide for 2024)

From your early days orchestrating playground games to leading group projects in school, you've always had a knack for leadership.

You've nurtured that innate ability, and now you're building a career out of it.

Your ambition is crystal clear, but there's a stumbling block: crafting that compelling cover letter.

We get you. Writing about your strengths and managerial abilities to a hiring manager is not the easiest thing to do. 

But worry not!

In this article, we’re going to show you how to show off your managerial expertise, step by step.

Here’s what we’ll cover: 

An Inspiring Management Cover Letter Example

5 Steps to Drafting Your Management Cover Letter

3 Essential Management Cover Letter Tips 

...and so much more!

Let's chart the course to your next leadership role!

Management Cover Letter Example

5 Steps for the Perfect Management Cover Letter

We just showed you what a job-winning cover letter looks like. 

Feeling ready to whip up your own cover letter ? Just follow these steps: 

#1. Put Contact Information in the Header

Let's dive into how you can format a management cover letter that stands out:

Always kick off your management cover letter with your contact details. Position these at the top, mirroring how you've set them out on your resume .

Here's the rundown:

• First and Last Name. Lead with your full name.
• Job Title. Align the job title on your cover letter with the specific management position you're aiming for. Hiring managers handle a ton of applications for various roles; being precise about the job you're referencing streamlines things.
• Email Address. Opt for an email that's straightforward and professional, often a blend of your names. Leave the fun, old-school email addresses out of it. So, instead of [email protected], go with something like [email protected].
• Phone Number. Ensure the number you list is current so they can contact you without hiccups. If you're hunting for an international role, don't forget the dial code.
• Location. Typically, your city and state or country will suffice. If you're in the market for a remote role or contemplating a move, state that on your contact info.
• Relevant Links (optional). Toss in links to relevant sites or profiles, like your LinkedIn profile .

Once your details are in order, write down the company's information::

• Company Name. Start with the company’s exact name.
• Manager's Name. Try to get the name of the department's manager. The job listing, company site, or LinkedIn might help you find the information.
• Manager’s Title. If you pinpoint the specific manager, and discover they helm the department, list their title rather than the generic “Manager.”
• Location. The city and state or country are key, especially for multinational firms. If you wish to be more detailed, you can include the full address.
• Email Address (Optional). If you can, include the manager’s professional email.
• Date of Writing (Optional). Pin the date on your cover letter for that polished feel.

Need some help writing your resume, too? Read our guide to help you write the perfect office manager resume . 

#2. Address the Hiring Manager

After jotting down all your essential contact details, take a moment to tailor your greeting to the person who’ll be reading your cover letter.

Steer clear from the old "To Whom It May Concern." Trust us; a personalized touch can set the right tone and make your cover letter stand out.

So, do some digging. Check the job advert, navigate the company's website, or skim through LinkedIn to identify the hiring manager for the management role you're aiming for. This could help you find their name and perhaps even their email.

If you find the hiring manager’s name and title, address them with a touch of formality. "Mr." or "Ms." followed by their surname, for example, is a perfectly acceptable greeting. But if you're treading murky waters concerning their gender or marital status, it's perfectly fine to use their entire name. 

• Dear Mr. Thompson,
• Dear Alex Thompson,

Drawn a blank on the hiring manager? No worries! Direct your letter to the broader management team or the company as a whole:

• Dear Management Department,
• Dear Management Hiring Team,
• Dear Human Resources  Team,
• Dear Head of Management,

#3. Write an Eye-Catching Opening Statement

Hiring leads typically spend seven seconds to decide whether a prospective manager's application is worth a thorough read.

So, making a stellar first impression is pivotal for an effective management cover letter.

Your opening statement should state your name and express your keen interest in the managerial position. Demonstrating genuine enthusiasm for the sector or the specific role can significantly enhance the hiring lead's eagerness to learn more about you.

Doing your homework about the organization is also beneficial. The deeper your knowledge about the company, the better you can emphasize how harmoniously you'd fit into their company culture. This shows the hiring manager that you’re not just applying left and right, you're genuinely drawn to this specific role.

Depending on your professional experience , consider launching your cover letter with a significant accomplishment or the skills that make you the ideal candidate for the managerial role.

However, it's essential to keep your opening statement short and sweet. Your aim here is to pique the hiring manager’s curiosity and get them to go through the rest of your cover letter. 

Oh, and whatever you do, steer clear of these typical cover letter mistakes that job seekers make while looking for jobs. 

#4. Use the Cover Letter Body for the Details

You can use the body of your cover letter to delve deeper into why you're the right fit for the position.

The key here is not to just repeat your resume. This is your chance to elaborate on your managerial prowess and distinctive qualifications. Your mission is to convince the hiring manager that you stand out from the other candidates. 

Hence, write about your notable achievements and leadership initiatives that align with management. The job ad can help you mention just the right things. 

Customizing your cover letter to the specific demands of the advertised role is a winning strategy. If the job calls for experience in project management or a knack for team leadership, hone in on these aspects rather than, for instance, your expertise in a non-management-related area.

In addition, showing that you know the organization, its operations, or its industry dynamics can substantially enhance your appeal. If you have prior interactions with the company's projects or have insights into its market strategies, weave that into your cover letter. This portrays your alignment with their objectives and organizational culture.

Lastly, use the space in your cover letter to explain in more detail anything you didn’t have space for in your resume. For example, you can explain why you’re looking for a remote role and how you’ve successfully worked remotely in the past. 

Are you worried about that employment gap on your resume ? Your management cover letter is your chance to talk in more detail about it. 

#5. Wrap It Up and Sign It

Wrapping up your cover letter the right way is the cherry on top of your job application. 

It's crucial to leave the hiring manager with a lasting impression that you’re a good fit for a role, by reiterating your most relevant skills and enthusiasm.

This is where you can also include a call to action. Encouraging them to give you a callback or send you a follow-up email to further discuss your candidacy and what sets you apart from other candidates can land you that coveted interview .

Finally, end your cover letter with poise. Use a professional but also personal signing line and then add your full name. 

I'm eager to share more about how my managerial experiences align with your team’s goals. Please feel free to reach out at the contact details provided for a deeper discussion. Anticipating the possibility to delve into how I can contribute.

Warm regards,

If you feel “Warm regards” is too commonplace, consider these alternatives:

• Yours sincerely,
• Best regards,
• In appreciation,
• Thank you for your time and consideration,

3 Essential Management Cover Letter Tips

You've got a solid grip on cover letters by now! Let's fine-tune it with some top-tier cover letter tips tailored for the management arena. 

#1. Match Your Resume

Stepping into the management world means presenting your best foot forward.

Make sure your cover letter's look and feel match your resume . Applying with an aesthetically and visually aligned resume and cover letter is sure to show off your professionalism and attention to detail. 

Keep your text and details neatly organized on the page, maintaining uniform font styles and sizes. And don't forget to set those margins and line spacings just right. 

A quick tip: always aim to keep your cover letter concise and on a single page. It makes a world of difference!

Or Use A Cover Letter Template Instead

Wanna skip all the hassle? Use our free resume builder. 

After you create the perfect manager resume, you can pick a cover letter template that fits it like a glove. 

All our templates are created in collaboration with global hiring pros, they're not just snazzy – they're spot on. 

Snag one, align it with your resume, and complete your application in the blink of an eye. 

#2. Emphasize Your Achievements

Here's the thing: a long list of tasks you've handled isn't as gripping as the wins you've scored. 

When writing your cover letter, spotlight your achievements instead of your responsibilities. It tells hiring managers you're result-oriented and adds weight to your application. 

But remember — don't merely regurgitate your resume. Weave those accomplishments into a compelling story, painting a clear picture of why you're the right fit for the role. It's about connecting the dots for them and strengthening your case.

#3. Keep It Relevant

In the management world, time is gold. So, when writing your cover letter, get straight to the point. 

This means highlighting experiences and skills that directly relate to the role you're eyeing. By keeping things concise and relevant, you show the hiring manager that you understand what the role requires and can prioritize effectively. 

Not to mention, it respects their time but hits at your ability to identify and focus on what truly matters. 

Key Takeaways

And there you have it! An amazing management cover letter example to inspire you to write your own. 

Before you start, here is a quick recap of what we covered:

• Kick off your cover letter with a captivating opening paragraph to pique the hiring manager’s interest and get them to read the rest of it. 
• Use the main body of your cover letter to elaborate on what makes you the best fit for the job, including your specific skills and achievements. 
• Conclude with a strong call to action that will encourage the hiring manager to give you a callback. 
• Make sure to match your cover letter to your resume so that your entire job application is visually appealing and reader-friendly.

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How to Write a Cover Letter: Your Full Guide (With Tips and Examples)

It’s a familiar cycle: You sit down to write a cover letter, open a blank document, check your email, browse cover letter examples , do some chores, watch that cursor blink a few more times, and finally Google something like “how to write a cover letter”—which hopefully brought you here. But you still might be thinking, does anyone really read cover letters? Why do they even exist?

First: Yes, we can assure you that cover letters do, in fact, get read. To some hiring managers, they’re the most important part of your job application. And regardless, you don’t want to miss the opportunity to tell prospective employers who you are, showcase why they should hire you, and stand out above all the other candidates.

To ensure your letter is in amazing shape (and crafting it is as painless as possible), we’ve got easy-to-follow steps plus examples, a few bonus tips, and answers to frequently asked questions.

Get that cover letter out there! Browse open jobs on The Muse and find your dream job »

What is a cover letter and why is it important?

A cover letter is a brief (one page or less) note that you write to a hiring manager or recruiter to go along with your resume and other application materials.

Done well, a cover letter gives you the chance to speak directly to how your skills and experience line up with the specific job you’re pursuing. It also affords you an opportunity to hint to the reviewer that you’re likable, original, and likely to be a great addition to the team.

Instead of using cover letters to their strategic advantage, most job applicants blabber on and on about what they want, toss out bland, cliché-filled paragraphs that essentially just regurgitate their resume, or go off on some strange tangent in an effort to be unique. Given this reality, imagine the leg up you’ll have once you learn how to do cover letters right.

How long should a cover letter be?

An ideal cover letter typically ranges from a half page to one full page. Aim to structure it into four paragraphs, totaling around 250 to 400 words, unless the job posting states otherwise. Some employers may have specific guidelines like word or character limits, writing prompt, or questions to address. In such cases, be sure to follow these instructions from the job posting.

How to write a cover letter hiring managers will love

Now that you’re sold on how important cover letters are, here are eight steps to writing one that screams, “I’m a great hire!”

Step 1: Write a fresh cover letter for each job (but yes, you can use a template)

Sure, it’s way faster and easier to take the cover letter you wrote for your last application, change the name of the company, and send it off. But most employers want to see that you’re truly excited about the specific position and organization—which means creating a custom letter for each position.

While it’s OK to recycle a few strong sentences and phrases from one cover letter to the next, don’t even think about sending out a 100% generic letter. “Dear Hiring Manager, I am excited to apply to the open position at your company” is an immediate signal to recruiters and hiring managers that you’re mass-applying to every job listing that pops up on LinkedIn.

At the same time, there’s nothing that says you can’t get a little help: Try out one of our free cover letter templates to make the process a bit easier.

Step 2: Add your contact info

At the top of your cover letter, you should list out your basic info. You can even copy the same heading from your resume if you’d like. Some contact info you might include (and the order to include it in):

• Your pronouns (optional)
• Your location (optional)
• Your email address
• Your phone number (optional)
• Your Linkedin, portfolio, or personal website URL (optional)

Note that only name and email are mandatory, and you don’t need to put a full address on a cover letter or resume anymore. A city and state (or metro area) are more than enough. So your header might look like this:

Inigo Montoya he/him Florin Metropolitan Area [email protected] 555-999-2222

If the job posting tells you to submit your cover letter in the body of an email, you can add your contact info at the end, after your name (and if you’d like to forgo the email address here, you can—they have it already). So your sign off could look like this:

Violet Baudelaire she/her [email protected] 123-123-1234

https://www.linkedin.com/in/violet-baudelaire/

Step 3: Address your cover letter to the hiring manager—preferably by name

The most traditional way to address a cover letter is to use the person’s first and last name, including “Mr.” or “Ms.” (for example, “Dear Ms. Jane Smith” or just “Dear Ms. Smith”). But to avoid accidentally using the wrong title—or worse, inadvertently misgendering someone—first and last name also work just fine.

If “Dear” feels a bit too stiff, try “Hello.” But never use generic salutations like “ To Whom it May Concern ” or “Dear Sir or Madam.”

For more help, read these rules for addressing your cover letter and a few tips for how to find the hiring manager .

Step 4: Craft an opening paragraph that’ll hook your reader

Your opening sets the stage for the whole cover letter. So you want it to be memorable, friendly, conversational, and hyper-relevant to the job you’re pursuing.

No need to lead with your name—the hiring manager can see it already. But it’s good to mention the job you’re applying for (they may be combing through candidates for half a dozen different jobs).

You could go with something simple like, “I am excited to apply for [job] with [Company].” But consider introducing yourself with a snappy first paragraph that highlights your excitement about the company you’re applying to, your passion for the work you do, and/or your past accomplishments.

This is a prime spot to include the “why” for your application. Make it very clear why you want this job at this company. Are you a longtime user of their products? Do you have experience solving a problem they’re working on? Do you love their brand voice or approach to product development? Do your research on the company (and check out their Muse profile if they have one) to find out.

Read this next: 30 Genius Cover Letter Openers Recruiters Will LOVE

Step 5: Convey why you’d be a great hire for this job

A common cover letter mistake is only talking about how great the position would be for you. Frankly, hiring managers are aware of that—what they really want to know is what you’re going to bring to the position and company.

So once you’ve got the opening under wraps, you should pull out a few key ideas that will make up the backbone of your cover letter. They should show that you understand what the organization is looking for and spell out how your background lines up with the position.

Study the job description for hints . What problems is the company looking to solve with this hire? What skills or experiences are mentioned high up, or more than once? These will likely be the most important qualifications.

If you tend to have a hard time singing your own praises and can’t nail down your strengths , here’s a quick trick: What would your favorite boss, your best friend, or your mentor say about you? How would they sing your praises? Use the answers to inform how you write about yourself. You can even weave in feedback you’ve received to strengthen your case (occasionally, don’t overuse this!). For example:

“When I oversaw our last office move, my color-coded spreadsheets covering every minute detail of the logistics were legendary; my manager said I was so organized, she’d trust me to plan an expedition to Mars.”

Step 6: Back up your qualifications with examples and numbers

Look at your list of qualifications from the previous step, and think of examples from your past that prove you have them. Go beyond your resume. Don’t just regurgitate what the hiring manager can read elsewhere.

Simply put, you want to paint a fuller picture of what experiences and accomplishments make you a great hire and show off what you can sashay through their doors with and deliver once you land the job.

For example, what tells a hiring manager more about your ability to win back former clients? This: “I was in charge of identifying and re-engaging former clients.” Or this: “By analyzing past client surveys, NPS scores, and KPIs, as well as simply picking up the phone, I was able to bring both a data-driven approach and a human touch to the task of re-engaging former clients.”

If you're having trouble figuring out how to do this, try asking yourself these questions and finding answers that line up with the qualifications you’ve chosen to focus on:

• What approach did you take to tackling one of the responsibilities you’ve mentioned on your resume?
• What details would you include if you were telling someone a (very short!) story about how you accomplished one of your resume bullet points?
• What about your personality, passion, or work ethic made you especially good at getting the job done?

Come up with your examples, then throw in a few numbers. Hiring managers love to see stats—they show you’ve had a measurable impact on an organization you’ve worked for. Did you bring in more clients than any of your peers? Put together an impressive number of events? Make a process at work 30% more efficient? Work it into your cover letter!

This might help: How to Quantify Your Resume Bullets (When You Don't Work With Numbers)

Step 7: Finish with a strong conclusion

It’s tempting to treat the final lines of your cover letter as a throwaway: “I look forward to hearing from you.” But your closing paragraph is your last chance to emphasize your enthusiasm for the company or how you’d be a great fit for the position. You can also use the end of your letter to add important details—like, say, the fact that you’re willing to relocate for the job.

Try something like this:

“I believe my energy, desire to innovate, and experience as a sales leader will serve OrangePurple Co. very well. I would love to meet to discuss the value I could add as your next West Coast Sales Director. I appreciate your consideration and hope to meet with you soon.”

Then be sure to sign off professionally , with an appropriate closing and your first and last name. (Need help? Here are three cover letter closing lines that make hiring managers grimace, plus some better options .)

Step 8: Reread and revise

We shouldn’t have to tell you to run your cover letter through spell-check, but remember that having your computer scan for typos isn’t the same as editing . Set your letter aside for a day or even just a few hours, and then read through it again with fresh eyes—you’ll probably notice some changes you want to make.

You might even want to ask a friend or family member to give it a look. In addition to asking them if they spot any errors, you should ask them two questions:

• Does this sell me as the best person for the job?
• Does it get you excited?

If the answer to either is “no,” or even slight hesitation, go back for another pass.

Cover letter examples

Here are four example cover letters that follow the advice given above. Keep in mind that different situations may require adjustments in your approach. For instance, experienced job seekers can emphasize accomplishments from previous roles, while those with less experience might highlight volunteer work, personal projects, or skills gained through education.

Example #1: Cover letter for a job application

Alia Farhat San Francisco Bay Area [email protected] 444-000-1111

Hello Danny Tanaka,

If I’m being honest, I still haven’t fully gotten over the death of my first Tamagotchi pet when I was six years old. (His name was Tommy, and I’ve gotten far more creative since then, I promise.) When I was older, I discovered NeoPets and I was hooked for years—not just on the site, but on the community that surrounded it. So when I heard about FantasyPets last year, I immediately started following news about your development process, and that’s how I saw your post looking for a marketing strategist. Not only do I have eight years of experience in digital marketing, but as a lifelong gamer with a passion for pet-focused titles who’s spent years in online communities with like-minded people, I also know exactly what kind of messaging resonates with your target audience.

You’re looking for someone to help you craft a social media marketing campaign to go along with your game launch, and I’ve been a part of three launch-day marketing campaigns for mobile and web-based games. In my current role as social media manager at Phun Inc., I proposed a campaign across Twitter, Instagram, and TikTok based on competitor research and analysis of our social campaigns for similar games to go along with the launch of the mobile game FarmWorld. Using my strategy of featuring both kids and adults in ads, we ended up driving over one million impressions and 80k downloads in the first three months.

I’ve always believed that the best way to find the right messaging for a game is to understand the audience and immerse myself in it as much as possible. I spend some of my research time on gaming forums and watching Twitch streams and Let’s Plays to see what really matters to the audience and how they talk about it. Of course, I always back my strategies up with data—I’m even responsible for training new members of the marketing team at Phun Inc. in Google AdWords and data visualization.

I believe that my passion for games exactly like yours, my digital marketing and market research experience, and my flair for turning data into actionable insights will help put FantasyPets on the map. I see so much promise in this game, and as a future player, I want to see its user base grow as much as you do. I appreciate your consideration for the marketing strategist role and hope to speak with you soon.

Alia Farhat

Example #2: Cover letter for an internship

Mariah Johnson

New York, NY [email protected] 555-000-1234

Dear Hiring Manager,

I am excited to submit my application for the software development internship at Big Tech. As a student at New York University majoring in computer science with a keen interest in social studies, I believe I would be a good fit for the role. Big Tech's mission to promote equality and a more sustainable world is deeply inspiring, and I would be thrilled to contribute to this mission.

In a recent hackathon, I demonstrated my ability to lead a team in designing and developing an app that directs members of a small community to nearby electronics recycling centers. My team successfully developed a working prototype and presented it to a panel of industry experts who awarded us second place.

I’ve also been an active volunteer at my local library for over four years. During this time, I organized book donation drives, led book fairs, and conducted reading sessions with children. This experience strengthened my presentation and communication skills and confirmed my motivation stems from supporting a good cause. I would be more than happy to bring my passion and dedication to an organization whose mission resonates with me..

Through these experiences, along with my coursework in software engineering, I am confident I am able to navigate the challenges of the Big Tech internship program. I look forward to the opportunity to speak with you about my qualifications. Thank you for your consideration.

Example #3: Cover letter with no experience

Sarah Bergman

Philadelphia, PA [email protected] 1234-555-6789

Dear Chloe West,

I’m excited to apply for the entry-level copywriting position at Idea Agency. As a recent graduate from State University with a major in mass communications, I’m eager to delve deeper into copywriting for brands, marketing strategies, and their roles in the business world.

Over the past two years, I’ve completed courses in creative writing, copywriting, and essentials of digital marketing. I’ve also been actively involved in extracurricular activities, creating content and promoting student events across multiple online platforms. These experiences expanded my creativity, enhanced my teamwork skills, and strengthened my communication abilities.

As an admirer of your visionary marketing campaigns and Idea Agency’s commitment to sustainability, I’m enthusiastic about the prospect of joining your team. I'm confident that I can contribute to your future projects with inventive thinking and creative energy.

I welcome the opportunity to discuss my qualifications further. Thank you for considering my application.

Best regards,

Example #4: Career change cover letter

Leslie Smith

Chicago, IL [email protected] 111-222-3344

Dear Paul Jones,

Over the past year, I’ve volunteered to represent my company at a local fair and there I discovered how much fun working face to face with clients would be. Everytime I sold a product for The Solar Company, I often wished it was my full-time job. Now, I'm excited to submit my application for the sales coordinator position with Bloom Sales.

After completing a degree in business administration, I decided to put my outgoing personality and strong communication skills to work as a sales specialist at The Solar Company. I’ve sharpened my presentation and critical thinking skills in client meetings and sourced more than $20,000 in new partnerships. This experience has given me an invaluable foundation, and now I’m confident it's the time to move business administration to sales coordination.

I’m comfortable seeking out new business opportunities, making cold calls, and selling potential clients on the advantages of Bloom Sales products. I attend an average of 10 in-person meetings a week, and interacting with a lot of different personalities is what excites me the most. As a detail-oriented, tech-savvy professional, I have advanced knowledge of Excel and data analysis.

I would love to learn more about your sales strategy for the second semester and discuss how my experience in business administration and client-facing sales exposure would help Bloom Sales achieve its goals. Thank you for your consideration.

Extra cover letter examples

• Pain point cover letter example
• Recent graduate cover letter example
• Stay-at-home parent returning to work cover letter example
• Sales cover letter example
• Email marketing manager cover letter example
• No job description or position cover letter example (a.k.a., a letter of intent or interest)
• Buzzfeed-style cover letter example
• Creative cover letter example (from the point-of-view of a dog)

Bonus cover letter tips to give you an edge over the competition

As you write your cover letter, here are a few more tips to consider to help you stand out from the stack of applicants:

• Keep it short and sweet: There are always exceptions to the rule, but in general, for resumes and cover letters alike, don’t go over a page. (Check out these tips for cutting down your cover letter .)
• Never apologize for your missing experience: When you don’t meet all of the job requirements, it’s tempting to use lines like, “Despite my limited experience as a manager…” or “While I may not have direct experience in marketing…” But why apologize ? Instead of drawing attention to your weaknesses, emphasize the strengths and transferable skills you do have.
• Strike the right tone: You want to find a balance between being excessively formal in your writing—which can make you come off as stiff or insincere—and being too conversational. Let your personality shine through, for sure, but also keep in mind that a cover letter shouldn’t sound like a text to an old friend.
• Consider writing in the company’s “voice:” Cover letters are a great way to show that you understand the environment and culture of the company and industry. Spending some time reading over the company website or stalking their social media before you get started can be a great way to get in the right mindset—you’ll get a sense for the company’s tone, language, and culture, which are all things you’ll want to mirror—especially if writing skills are a core part of the job.
• Go easy on the enthusiasm: We can’t tell you how many cover letters we’ve seen from people who are “absolutely thrilled for the opportunity” or “very excitedly applying!” Yes, you want to show personality, creativity, and excitement. But downplay the adverbs a bit, and keep the level of enthusiasm for the opportunity genuine and believable.

The bottom line with cover letters is this: They matter, much more than the naysayers will have you believe. If you nail yours, you could easily go from the “maybe” pile straight to “Oh, hell yes.”

Cover letter FAQs (a.k.a., everything else you need to know about cover letters)

• Are cover letters still necessary?
• Do I have to write a cover letter if it’s optional?
• Can I skip the cover letter for a tech job?
• What does it mean to write a cover letter for a resume?
• How can I write a simple cover letter in 30 minutes?
• How can I show personality in my cover letter?
• What should I name my cover letter file?
• Is a letter of intent different from a cover letter?
• Is a letter of interest different from a cover letter?

Regina Borsellino , Jenny Foss , and Amanda Cardoso contributed writing, reporting, and/or advice to this article.

75 Sample Phrases and 3 Examples of Manager Cover Letters

By Status.net Editorial Team on March 7, 2024 — 15 minutes to read

Crafting an effective manager cover letter can dramatically increase your chances of landing an interview. This document is your first opportunity to showcase your leadership skills, industry knowledge, and personal qualifications. Whether you’re applying for a role in project management, retail management, or any leadership position, your cover letter should be tailored to demonstrate your ability to handle the specific responsibilities of the job.

Writing a strong cover letter means highlighting your achievements and how they align with the job description. You should detail experiences that show your expertise in managing teams, overseeing projects, and driving results. Your cover letter is also a chance to express your enthusiasm for the role and explain why you’re a good fit for the company’s culture.

Understanding the Manager Role

Key responsibilities.

In any organization, your responsibilities as a manager include overseeing operations, leading a team, and ensuring that your department or group meets its goals. You’ll be expected to plan, execute, and track projects to successful completion. Examples of specific responsibilities might include:

• Setting goals: You define objectives for your team that align with the company’s strategy.
• Delegating tasks: You identify the strengths of your team members and assign tasks accordingly.
• Performance monitoring: You evaluate both team and individual performance and provide feedback.

Essential Skills

To be successful in a manager role, certain skills are fundamental. These skills enable you to perform your responsibilities effectively. Key skills include:

• Leadership: Your ability to motivate and guide your team is paramount.
• Communication: You need to be able to clearly convey information and instructions as well as listen to feedback.
• Problem-solving: You’ll often find yourself in situations where quick thinking and decision-making is required to resolve issues.

Having a firm grasp of these roles and skills will help you create a compelling cover letter that demonstrates your suitability for a managerial position. Try to provide real-world examples that illustrate how you’ve successfully applied these skills in your past experiences.

Crafting Your Cover Letter

When you apply for a managerial position, your cover letter is your opportunity to make a memorable first impression. Here’s how to personalize and tailor your message to stand out.

Addressing the Hiring Manager

Start with a personal touch by addressing the hiring manager directly:

• “Dear [Hiring Manager’s Name],”
• “Hello [Hiring Manager’s Name],”
• “To [Hiring Manager’s Name],”
• “Good day [Hiring Manager’s Name],”
• “Greetings [Hiring Manager’s Name],”
• “Hi [Hiring Manager’s Name],”
• “[Hiring Manager’s Name], I am writing to you because…”
• “I hope this message finds you well, [Hiring Manager’s Name].”
• “[Hiring Manager’s Name], I am excited to connect with you regarding…”
• “I have been looking forward to discussing with you, [Hiring Manager’s Name],”

Opening Statement

Your opening statement should grab attention and introduce your intent:

• “I am thrilled to apply for the role of [Managerial Position].”
• “I’ve always admired [Company’s Name] and am excited about the [Managerial Position].”
• “With a proven track record in [Industry], I am eager to bring my experience to [Company’s Name].”
• “The chance to lead your team as a [Managerial Position] intrigues me because…”
• “Applying for [Managerial Position] at [Company’s Name] feels like a natural next step in my career.”
• “Your opening for [Managerial Position] immediately caught my eye.”
• “I am keen to leverage my skills in [Specific Skill] to benefit [Company’s Name].”
• “With [Number] years of experience, I am well-prepared to meet [Company’s Name]’s challenges.”
• “Aligning with [Company’s Name]’s values, I see a great fit for the role of [Managerial Position].”
• “Harnessing my expertise in [Specialization], I am interested in the opportunity at [Company’s Name].”

Why You’re the Best Fit

Demonstrate why you are the ideal candidate for the position:

• “My background in [Specific Sector] uniquely positions me to lead [Company’s Name]’s team.”
• “Having led a team of [Number], I understand the importance of [Specific Skill].”
• “Driving [Specific Result] at [Previous Company] prepares me to contribute similarly to [Company’s Name].”
• “Your mission to [Company’s Mission] resonates with my professional philosophy because…”
• “I am adept at [Specific Skill], which aligns with the needs of the [Managerial Position].”
• “My hands-on experience with [Specific Tools/Software] would be an asset to your team.”
• “An increase of [Specific Statistic] under my leadership is testament to my managerial capabilities.”
• “My ability to [Specific Achievement] fits perfectly with the responsibilities of the role.”
• “[Unique Personal Attribute] is something I bring to the table, enhancing team dynamics.”
• “I am deeply committed to continuous improvement, a key aspect for the [Managerial Position].”

Highlighting Your Achievements

When crafting your manager cover letter, you want to draw attention to the professional milestones you’ve reached during your career. Here’s how you can highlight your achievements in a way that is upfront and engaging.

Start by quantifying your accomplishments to make a stronger impression. This means specifying numbers, percentages, or other figures that accurately represent the impact you’ve made in previous roles.

• Boosted sales by 20% within the first quarter of implementation.
• Reduced operational costs by 15% through strategic supplier negotiations.
• Spearheaded a project that increased customer satisfaction ratings by 25%.
• Led a team of 10 and successfully completed 4 major projects on time.
• Implemented a new CRM system, increasing lead conversion rates by 30%.

Next, demonstrate how you have excelled in leadership roles by providing concrete examples.

• Directed a cross-functional team to streamline workflow processes.
• Mentored 5 junior managers who have since been promoted.
• Orchestrated the turnaround of an underperforming department.
• Established and led weekly team meetings that enhanced project communication.
• Initiated a leadership workshop that developed the skills of 15 team members.

Lastly, showcase innovations or initiatives you have introduced in your past roles. Share the outcomes to paint a picture of your creativity and strategic thinking.

• Created an employee incentive program that reduced turnover by 20%.
• Designed a customer feedback system that identified key areas for improvement.
• Launched a cost-saving initiative that saved the company $50K annually.
• Pioneered a digital marketing strategy that doubled online engagement.
• Developed a risk management plan that mitigated potential losses by 40%.

You can tailor these examples to suit your own experiences and the job you’re applying for. Personalizing your cover letter is key to showing your potential employer why you’re the perfect fit for the position.

Conveying Leadership Qualities

When you’re writing a cover letter for a managerial position, showcasing your leadership skills is key to standing out. Your cover letter offers a prime opportunity to highlight your ability to lead and inspire teams, manage projects, and drive results.

Start by reflecting on past experiences where you demonstrated leadership. Maybe you spearheaded a project, mentored new team members, or resolved a conflict. Now, think about how you can describe those instances with strong, active verbs and specific details.

• Directed a team of 10 sales associates to exceed sales targets by 15% quarter over quarter.
• Innovated cost-saving measures that reduced operational expenses by 20%, enhancing overall profitability.
• Cultivated a collaborative environment that increased project efficiency and improved team morale.

Communication and Vision

You understand that clear communication and translating your vision into actionable goals are fundamental to leading effectively.

• Articulated strategic objectives that increased market share by 5%.
• Championed a customer service initiative that improved satisfaction ratings by 10%.
• Energized the team by clearly outlining achievable milestones aligned with the company’s vision.

Problem-Solving and Decision-Making

Leaders are often faced with challenges. You show your ability to navigate these with:

• Devised innovative solutions to streamline workflow and increase productivity by 30%.
• Judiciously allocated resources to prioritize high-impact projects and optimize ROI.
• Negotiated key contracts, balancing firmness and fairness, to secure advantageous terms.

Team Building and Development

A true leader knows their team’s value.

• Fostered a culture of continuous learning that reduced staff turnover by 25%.
• Mentored high-potential employees, preparing them for leadership roles and ensuring succession planning.
• Orchestrated team-building activities that reinforced mutual trust and collaboration.

By directly linking your leadership successes to tangible outcomes, you give potential employers a clear glimpse of the value you bring to the table.

Final Touches

In crafting your manager cover letter, the final enhancements you make can be pivotal to leaving a lasting impression. These tweaks ensure your cover letter is action-oriented and ends on a courteous, professional note.

Call to Action

The call to action in your cover letter encourages the hiring manager to move forwards with your application. It’s important to convey your excitement about the job and to invite further discussion.

• “I look forward to the possibility of discussing how I can contribute to your team.”
• “Please feel free to contact me at your earliest convenience to schedule an interview.”
• “I am excited about the opportunity to discuss my fit for the role in more detail.”
• “I would be thrilled to provide further insights into my approach to management in a personal meeting.”
• “I am eager to discuss how my skills can benefit your company and would welcome an interview at your convenience.”
• “I invite you to consider my application and am available for an interview at your earliest convenience.”
• “I am ready to bring my expertise to your team and would be delighted to discuss this in an interview.”
• “I welcome the chance to explore how I can make a positive impact on your team.”
• “I would appreciate the opportunity to discuss how my experiences align with your needs.”
• “I am available to discuss this exciting opportunity with you at a time that suits your schedule.”

Professional Closing

Closing your cover letter professionally helps maintain a lasting positive impression. Choose a closing that reflects your professionalism and respect for the recipient’s time.

• “Warm regards,”
• “Sincerely,”
• “Best regards,”
• “Kind regards,”
• “With appreciation,”
• “Respectfully,”
• “Thank you for considering my application,”
• “With sincere thanks,”
• “Looking forward to your reply,”
• “Thank you for your time and consideration,”

Integrating these elements into your manager cover letter will likely enhance the document’s effectiveness and increase the probability of securing an interview.

Examples of Manager Cover Letters

When you’re applying for a management position, your cover letter needs to reflect your leadership experience and your ability to meet the demands of the role.

Manager Cover Letter Example 1

Dear (…),

I am writing to express my interest in the [Job Title] position listed on [Where You Found the Job Posting]. With over [Number] years of experience in [Industry or Field], I have developed a comprehensive skill set that I believe aligns perfectly with the goals of [Company Name].

During my time at [Previous Company], I successfully [Specific Achievement or Task], which resulted in [Positive Outcome]. I bring a unique combination of [Skill 1], [Skill 2], and [Skill 3] that I am eager to contribute to your team.

Thank you for considering my application. I look forward to the opportunity to discuss how my experience and vision can drive success at [Company Name].

Best regards, [Your Name]

Dear Mr. Smith,

I am writing to express my interest in the General Manager position listed on Linkedin. With over 15 years of experience in the hospitality industry, I have developed a comprehensive skill set that I believe aligns perfectly with the goals of Prestige Hotels & Resorts.

During my time at Oceanview Retreat, I successfully spearheaded a comprehensive staff training program, which resulted in a 40% improvement in guest service satisfaction scores and contributed to a 20% increase in repeat customer visits. I bring a unique combination of strategic leadership, operational excellence, and customer service expertise that I am eager to contribute to your team.

Thank you for considering my application. I look forward to the opportunity to discuss how my experience and vision can drive success at Prestige Hotels & Resorts.

Best regards, Jordan Morris

Manager Cover Letter Example 2

Dear [Hiring Manager’s Name],

As an accomplished professional with extensive experience leading teams and driving business growth, I am thrilled to apply for the role of [Job Title] with [Company Name], as advertised on [Where You Found the Job Posting]. My [Number] years in [Industry or Field] have equipped me with a solid foundation in [Related Field or Skill], making me a strong fit for your company’s exciting goals.

At [Previous Company], one of my key accomplishments was initiating a [Specific Project or Initiative] that enhanced [Specific Aspect of the Business], leading to [Quantifiable Result or Achievement]. This experience honed my skills in [Skill 1], [Skill 2], and [Skill 3], all of which are directly relevant to the [Job Title] role.

I am particularly drawn to the opportunity at [Company Name] because of its commitment to [Something You Admire About the Company]. I am enthusiastic about the chance to bring my unique blend of skills and experience to contribute to your team’s success.

Enclosed is my resume for your review. I am looking forward to the possibility of discussing this exciting opportunity with you. Thank you for considering my application.

Warmest regards, [Your Name]

Dear Ms. Thompson,

As an accomplished professional with extensive experience leading teams and driving business growth, I am thrilled to apply for the role of Regional Sales Manager with Apex Dynamics, as advertised on your company careers page. My 12 years in sales and marketing have equipped me with a solid foundation in customer relationship management, making me a strong fit for your company’s exciting goals.

At Global Tech, one of my key accomplishments was initiating a targeted outreach program that enhanced our market share in the Midwest region, leading to a 25% increase in annual sales revenue. This experience honed my skills in strategic planning, team motivation, and market analysis, all of which are directly relevant to the Regional Sales Manager role.

I am particularly drawn to the opportunity at Apex Dynamics because of its commitment to innovation and excellence in the industry. I am enthusiastic about the chance to bring my unique blend of skills and experience to contribute to your team’s success.

Warmest regards, Daniel Smith

Related: 3 Examples: What’s the Ideal Cover Letter Length?

• 5 Key Parts of an Effective Cover Letter (with Examples)

3 Examples of Cover Letters That Stand Out (with Tips)

Manager Cover Letter Example For Career Changers

If you’re shifting into a management role from a different career, your cover letter should highlight your transferable skills and enthusiasm for the new field:

The opportunity to work as [Job Title] at [Company Name] excites me due to my strong interest in transitioning into [Industry or Field]. Despite my background in [Previous Industry or Field], I possess skills that are highly applicable to management roles, including [Transferable Skill 1], [Transferable Skill 2], and [Transferable Skill 3].

My experience at [Previous Company] has taught me the importance of clear communication and team leadership, and I’m skilled in [Relevant Skill or Task]. I am confident in my ability to leverage these skills in a way that benefits your team and propels [Company Name] forward.

Thank you for considering my different background as a strength for the diversity and innovation it can bring to your team. I am keen to bring my passion and unique perspective to [Company Name].

The opportunity to work as Operations Manager at Widget Corp excites me due to my strong interest in transitioning into the technology sector. Despite my background in retail management, I possess skills that are highly applicable to management roles, including strategic planning, team development, and operational efficiency.

My experience at Trendy Apparel Ltd. has taught me the importance of clear communication and team leadership, and I’m skilled in driving sales growth and managing large-scale operations. I am confident in my ability to leverage these skills in a way that benefits your team and propels Widget Corp forward.

Thank you for considering my different background as a strength for the diversity and innovation it can bring to your team. I am keen to bring my passion and unique perspective to Widget Corp.

Best regards, Jane Smith

Related: How to Write a Resume With No Experience (Examples)

45 Strong Career Change Statement Examples

With these templates, you can demonstrate your readiness for the management position, whether you have a traditional background or are taking a bold step into new territory. Tailor these examples to fit your experiences and the specific job you’re applying for.

Frequently Asked Questions

What are the essential components of a cover letter for a management role.

Your cover letter should start with a personal greeting and an engaging opening paragraph. You’ll want to highlight your leadership experience, communication skills, and problem-solving abilities. Tailoring your cover letter to the job description ensures you’re addressing the specific needs of the company.

How can someone craft an effective manager cover letter when they lack prior experience?

Focus on your transferable skills that are relevant to the management role, such as team coordination, project planning, or any leadership roles you’ve handled in other contexts. Use examples of times you’ve led a project or motivated a team to achieve certain goals, even if it wasn’t in a conventional workplace setting.

What tips can help when writing a cover letter for a promotion within the same company?

You should build on your existing knowledge of company processes and culture. Detail specific achievements in your current role and how they’ve prepared you for new responsibilities. Demonstrate your commitment to the organization’s goals and your readiness to step into a more challenging position.

Where can one find free templates or samples for management cover letters?

Many online resources offer free templates and samples for manager cover letters, such as career advice websites, job boards, and university career centers. These samples can help you see different formatting options and give you ideas for structuring your own cover letter.

What content should be included in a manager’s cover letter when applying for a hotel position?

When applying for a hotel management position, be sure to discuss your customer service skills, ability to manage and coordinate staff, and experiences with hospitality management. Emphasize any experience you have managing budgets and any specific hotel industry knowledge you possess.

How should one structure an application letter for the post of a manager?

Your application letter should include an engaging introduction, a body that highlights your management skills and achievements, and a closing paragraph where you express your enthusiasm for the role. Always thank the reader for their time and include a professional closing.

• 2 Detailed Examples of Product Manager Cover Letters
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Dive Into Expert Guides to Enhance your Resume

Manager Cover Letter Example

Get an employer’s attention with an optimized Manager cover letter. Prepare your document today with the help of ResumeCoach’s example cover letter and guidance tips. Get started on securing the management job of your dreams now.

You may have some doubts about how effective a cover letter is, but we can tell you it offers any candidate a great chance to make a great first impression. That is also true if you are applying for a Manager role. 

But, are you unsure of how to start your letter, or what to include ? 

If that’s the case, our guide will help you out by explaining:

• How to start your Managerial cover letter
• Tips for entry-level Manager cover letters
• Leadership keywords to include to grab an employer’s attention
• Interesting ways to mention how you’ve tracked KPIs in the past
• How to show that you are motivated to keep learning

It’s essential to show that you’re aware of the responsibilities of a Manager in any sector and that you are capable of handling them. 

Remember, that any cover letter must be accompanied by a resume , and our free builder can ensure that you get the job done for both parts of your application.

If you’re a Manager, keep reading to find out all the secrets to writing a captivating cover letter and get one step closer to your dream job.

Before getting started, you need to understand how your letter should be structured and what details to write about. 

You can also use an extensive cover letter guide to make the process even simpler.

Hiring Manager’s name

Company name

Company address

Dear Mr/Ms. [Hiring Manager Name]

I am writing to express my interest in the Senior Manager Position at XYZ Company. With over 10 years of experience in the technology industry, I have a proven track record of leading, managing, and directing teams to achieve organizational goals. My expertise in monitoring KPIs and implementing problem-solving strategies has consistently enhanced operational efficiency.

As Operations Manager at ABC Corporation, I directed a team of 20, and organized the implementation of a new inventory management system, reducing inventory holding costs by 30% and increasing order fulfillment speed by 15%. Additionally, I navigated a supply chain disruption by executing a contingency plan, resulting in a 20% increase in customer satisfaction.

I am impressed by XYZ Company’s commitment to innovation and am confident that my skills make me a strong candidate for this position.

Enclosed is my resume with additional details about my professional experience. I look forward to discussing how I can contribute to XYZ Company’s success. Thank you for considering my application.

Address Phone number Email address

Experienced Managers: Tips to Help You Write Your Cover Letter

If you’ve already been working as a Manager you know what it takes to be successful on the job. However, understanding how to explain your previous duties and triumphs in a cover letter is a completely different story.

We’ll explain some great ways of showing your success in prior roles and your dedication to being a great manager. 

How to Begin Your Manager Cover Letter

First things first, the beginning of your cover letter is crucial for setting a positive first impression . 

Always personalize your cover letter by addressing the hiring manager by their name, and express your enthusiasm for the position and the company.

As an experienced Manager, you should:

• Point out how long you have been a manager
• Include achievements with quantifiable data 

Take a look at the example below to see how you can include this information in your cover letter opening sentences.

I am writing to express my interest in the Manager position at XYZ Company. With over 15 years of experience as a manager in the retail industry, I have successfully led teams of up to 50 members, achieving a 25% increase in overall productivity and a 30% reduction in employee turnover during my tenure at ABC Company.

Demonstrate Your Leadership and Team Management

Your ability to lead and manage a team is one of the most important skills to highlight in your cover letter.

That means mentioning the projects you oversaw and how you got the best of your team. To do that, it’s essential to choose eye-catching keywords that will jump off the page and help those skills get noticed. 

You’ll want to add words in the text that demonstrate your ability to lead, be respected, and increase productivity . 

Manager Leadership Keywords 

You can use the following keywords to help explain your management abilities:

• Facilitated
• Coordinated

In my previous role as Manager at XYZ Organization, I directed a team of 5 to achieve a 30% increase in productivity over six months, and successfully managed the completion of a critical project two weeks ahead of schedule.

Include Your Experience Setting and Monitoring KPIs

Recruiters and the ATS will also be scanning your cover letter to see if you have experience monitoring and improving Key Performance Indicators (KPIs) .

This is another crucial skill that can speak to your ability as a Manager. Be sure to mention the specific KPIs you were responsible for, and how you achieved or exceeded them.

Some examples of KPIs that you can mention in the body of your letter include:

• Achievement of Sales Targets
• Employee turnover rate 
• Operational efficiency 
• Conversion rate
• Inventory turnover

In my recent role as a Sales Manager at XYZ Corporation, I successfully led my team to exceed sales targets by 20% consecutively for four quarters. This achievement was a result of strategic initiatives that not only enhanced operational efficiency but also improved our conversion rate. Additionally, my focus on employee satisfaction and development resulted in a notable reduction in employee turnover rate by 15% over the past year.

As you can see, this part of the letter mentions the applicant’s experience with KPIs and briefly explains the results. It is concise and to the point, which is exactly how you should draft your text.

Highlight Problem-Solving and Crisis Management

Another sign of a capable manager that employers will be on the lookout for is how you solve problems when they arise. These are skills that any employer wants their employees to have.

This is especially true for when the work environment is in full-blown crisis mode. 

In your Manager cover letter try to mention how you’ve handled any of the following situations:

• Data breaches
• Regulatory compliance issues
• Product defects
• Communication breakdowns
• Supply chain disruptions
• Client complaints
• Employee conflicts
• Underperformance
• Project delays

For example:

In my previous role as Operations Manager at ABC Corp, I faced a significant challenge of high employee turnover, which was affecting our productivity and increasing our recruitment costs. I addressed this issue by implementing a comprehensive employee engagement and development program, which resulted in a 30% reduction in turnover within the first year and improved overall team morale and productivity.

This is a great example of a cover letter section as it doesn’t only show what the problem was but also how it was addressed . 

Entry Level Manager Cover Letter Sample

If you’re trying to become a Manager and lead other employees for the first time, it may be a bit more difficult to get your foot in the door. 

However, by including the right details you can win over a recruiter and land a manager role.

The example below shows how you can format your letter. 

Hiring manager’s name

Dear Mr./Ms. [Hiring manager’s name],

I am writing to express my interest in the vacant Manager role.  After working as an accountant at ABC Enterprises for 5 years, I feel ready to take up the Managerial Position at XYZ Company.

As an accountant, I have developed strong analytical, organizational, and decision-making skills. By using different tools such as Jira, I have been successful in managing financial records, preparing financial statements, assisting in budget planning, and communicating with my coworkers. 

Additionally, I have had the opportunity to lead small teams on various projects, which has helped me develop my leadership and team management skills. This has motivated me to take up a course on time management and productivity which I am scheduled to complete at the end of the month.

Enclosed is my resume, which provides additional details about my education and professional experience. I look forward to the opportunity to discuss how I can contribute to the continued success of XYZ Company. Thank you for considering my application.

Phone number 

Email address

How to Write an Entry-Level Manager Cover Letter

When you sit down to write your entry-level resume and cover letter you’ll have to face the facts. It’s nearly impossible to show your past success as a Manager, especially if you are up against more experienced candidates.

But, don’t worry that doesn’t mean your cover letter is ultimately doomed to fail! You can still land an interview if you talk about:

• Your motivation to keep improving and succeed
• Your knowledge of Managerial software 

Apart from displaying the typical data such as how many years you’ve been working adding these details can state that you have a lot to offer thanks to your motivation and knowledge .

Talk About Your Commitment to Improve

If you’re trying to break into the managerial world, proving that you are driven will boost your application. 

One way of doing that is by mentioning any relevant courses or certifications you have completed or are currently taking.

If you aren’t sure what courses to take, you can take courses that focus on the following topics:

• Time management 
• Data analysis 
• Business strategy
• Emotional intelligenc
• Financial management capabilities
• Change management

Mentioning your certifications shows that you have advanced knowledge , so if you have for the topics above be sure to list them in your cover letter. 

Include Your Knowledge of Management Tools

In 2023, Managers should have a good idea of how to use project management software . It helps tremendously and if you can point out that you have a firm grasp of using these types of tools you can earn some points with a recruiter. 

If you have any experience with the following tools, list them in your cover letter.

Project Management Tools

Communication tools.

• Microsoft Teams
• Google Workspace

Data Analysis Tools

• Microsoft Excel
• Google Sheets

Managing the structure and content of your cover letter is not an easy thing to do. But, with the advice in this article, you should knock your application out of the park if you remember to:

• Use the right words to put the spotlight on your leadership skills
• Show how you monitored KPIs
• Mention how you dealt with problems
• Include certifications and tools if you’re applying to become a Manager for the first time

If you can touch on these points in your letter and submit it along with a well-written resume , there’s a good chance you’ll be managing at a company instead of more applications. 

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Manager Cover Letter Examples For 2024 (20+ Skills & Templates)

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Are you looking to land more Manager job offers?

You're going to need a strong cover letter. This comprehensive guide is packed with everything you need to know in order to write a job-winning Manager cover letter. It's got everything from effective strategies and essential skills to helpful templates and real-life examples.

You can trust that all the insights and tips in this guide are based on data from coaching thousands of job seekers, just like you, who have gone on to secure positions at some of the world's most reputable companies.

Whether you're an experienced manager or just starting out, reading this guide from start to finish can help you land your dream role. But if you're short on time and looking for specific information, here's a breakdown of what's included:

• What To Know About Writing A Job-Winning Manager Cover Letter
• The Best Skills To Include On An Manager Cover Letter

How To Address A Manager Cover Letter

• 3 Manager Cover Letter Examples

The 8 Best Manager Cover Letter Templates

3 tips for writing a job-winning manager cover letter.

Here's the step-by-step breakdown:

Manager Cover Letter Overview: What To Know To Write A Cover Letter That Wins More Job Offers

What do companies look for when hiring for a manager role?

When hiring for a manager role, companies look for candidates with a combination of technical expertise, leadership skills, and interpersonal abilities. Effective communication, decision-making, problem-solving, and organizational skills are also essential for success in a managerial position.

Managers should also possess technical knowledge that's relevant to the industry, and have strong interpersonal skills that are necessary for building strong relationships and working effectively with others.

Typically, organizations also look for candidates with prior management experience, as it demonstrates a track record of success in a leadership role. However, this isn't a requirement. Overall, companies seek candidates who can lead their team to achieve organizational goals, communicate effectively, and make timely and effective decisions.

Your resume should show your potential employer that both your personality and your experience encompass all of these things.

Additionally, there are a few best practices you want to follow to write a job-winning manager resume:

• Highlight your leadership and management skills.  Include examples of how you have motivated and led teams to achieve organizational goals.
• Emphasize your communication and interpersonal skills. Provide examples of how you have effectively communicated with team members, stakeholders, and clients.
• Include keywords from the job description:  ensure your resume is optimized for applicant tracking systems (ATS).
• Highlight your problem-solving and decision-making skills.  Provide examples of how you have addressed complex issues and made effective decisions.
• Include any relevant certifications, awards or professional development courses.  Demonstrate your expertise in your industry or field.
• Quantify your work:  Use numbers to showcase the impact of your leadership on your team's performance. Some examples include improvements in employee productivity, increased team morale,  and boosts in overall team performance.
• Proofread:  Carefully proofread your resume for errors and typos, as these can give a negative impression to potential employers (I recommend using the  Hemingway App ).

Let's dive deeper into each of these so you have the exact blueprint you need to see success.

The Best Manager Skills To Include On Your Cover Letter

Keywords are one of the most important factors in your cover letter. They show employers that your skills align with the role and they also help format your cover letter for Applicant Tracking Systems (ATS).

If you're not familiar with ATS systems, they are pieces of software used by employers to manage job applications. They scan cover letters for keywords and qualifications and make it easier for the employers to filter and search for candidates whose qualifications match the role.

If you want to win more Manager interviews and job offers, you need to have a keyword-optimized cover letter. There are two ways to find the right keywords:

1. Leverage The 20 Best Manager Keywords

The first way to find the right keywords is to leverage our list of the best keywords and skills for an Manager cover letter.

These keywords were selected from an analysis of  real Manager  job descriptions sourced from actual job boards. Here they are:

• Communication
• Team Member
• Performance
• Development
• Consistency
• Interpersonal Skills
• Accountable
• Organization

2. Use ResyMatch.io To Find The Best Keywords That Are Specific To Your Cover Letter And Target Role

The second method is the one I recommend because it's personalized to your specific cover letter and target job.

This process lets you find the exact keywords that your cover letter is missing when compared to the individual role you're applying for.

Here's how it works:

• Open a copy of your target Manager job description
• Head over to  ResyMatch.io
• Select the “Job Description Scan” from the scan type selector in the upper right corner of the tool
• Copy and paste the Manager job description into the field on the left
• Hit scan and review the results

ResyMatch is going to scan the target job description and show you the exact keywords and skills that are relevant for the role and that you should weave into your cover letter.

Here's a video walking through this whole process:

Adding a personal touch is what makes a cover letter stand out, and that starts from the very first sentence! You should always greet the person reading your cover letter and there are two ways to do this well:

1. Use The Hiring Manager's Name

The first, and best, is by including the hiring manager's name. Let's say that you discovered the hiring manager's name from a post on LinkedIn or via an informational interview.

This is the jackpot! All you need to do is use their name in the introduction, like this:

2. Use This Formula: To The [Department] Team at [Organization]

If you don't have the hiring manager's name, no problem! You can address your cover letter to the team that you're applying to.

For example, if you're applying to for a Product Marketing Manager role at Discovery Education, you might start you cover letter like this:

This shows the reader that this letter has been written specifically for them and the content inside of it will support that.

It's much more relevant and personal than  “To Whom It May Concern!”

For more advice on writing a strong opening to your cover letter, check out this guide.

3 Manager Cover Letter Examples For 2023

Now let's take a look at all of these best practices in action. Here are three cover letter examples for different situations from people with different backgrounds that are all applying for Manager roles:

Manager Cover Letter Example #1: A Traditional Background

Our first example is a cover letter written by a candidate with traditional Manager experience. Here is what an example of their cover letter might look like:

Manager Cover Letter Example #2: A Non-Traditional Background

Our second cover letter example comes from a candidate looking to make the leap from an individual contributor role to a management position. While this person doesn't have traditional management experience, they do a good job of speaking to their relevant leadership skills and how they can transfer to this new role.

Manager Cover Letter Example #3: Landing a Senior Management Role After a Career Gap

Our third example highlights a candidate with extensive management experience who has been freelance consulting during a career break. Addressing a gap in your employment history can feel tricky, but this person does a good job of demonstrating their value as a leader and what they can bring to this new role.

At this point, you know all of the basics you'll need to write a Manager cover letter that wins you more interviews and offers. The only thing left is to take all of that information and apply it to a template that's going to help you get results.

We made that easy with  our CoverBuild tool . It has 8 proven templates that were created with the help of recruiters and hiring managers at the world's best companies. These templates also bake in thousands of data points we have from the job seekers in our audience who have used them to land job offers.

You're off to a strong start! But I've got a few more tips to help you take your cover letter to the next level:

1. Use ChatGPT To Write Your Cover Letter In <30 Seconds

All of these tips and best practices work, but you still have to implement them. Normally, that'd mean you sitting down and spending hours brainstorming ideas, typing, deleting, and typing again, and then feeling absolutely drained.

Now there's a way to work around all of that so you save your best energy for the writing and edits that matter most. Here's how it works:

• Head to ChatGPT (you'll need to create an account – it's free)
• Ask ChatGPT,  “Please write me a cover letter for an Manager role. The role I'm applying for is [Job Title] role at [Company]. Here is the job description: [Paste Job Description]. And here is my resume: [Paste Resume].
• Watch ChatGPT write up a pretty darn good cover letter base!

Here's a video of me doing this with a real cover letter if you want to see the steps in action:

Note:  I  do not recommend or advise that you simply copy and paste the content from ChatGPT into your cover letter and submit your application. ChatGPT is great for doing 80% of the baseline work, but you still need to review, revise, and personalize the content yourself.

2. Include Measurable Metrics And Outcomes

Too many job seekers only focus on the actions that they took and not the outcomes that resulted from those actions. As a campus principal, it's impossible to differentiate between a dozen candidates who were all “Responsible For Creating a Safe Learning Environment.” 

If you want to win, your cover letter should speak to the specific outcomes that you drove in previous roles. That could be:

• The percentage by which your team increased revenue under your leadership.
• The average reduction in overall expenditures.
• The average employee satisfaction rate.
• The rate at which your employee retention increased from year to year.

These numbers will show hiring teams what you're capable of and make your value crystal clear!

3. Match Your Cover Letter And Resume Design

They're the exact same car, down to the year, make, and model. The only difference is the way the product was presented. Like I said, quality impacts perceived value.

One of the best ways to boost the quality of your cover letter is to make it look clean, professional, and have it match your resume. That's why the resume templates in our resume builder tool match the cover letter templates in our cover letter builder:

If you use both tools to create your cover letter and your resume, your entire application is going to be top notch.

Key Takeaways To Wrap Up Your Job-Winning Cover Letter

You made it! We packed a lot of information into this post so I wanted to distill the key points for you and lay out next steps so you know exactly where to from here.

Here are the 5 steps for writing a job-winning Manager cover letter:

• Start with a proven cover letter template from CoverBuild.io
• Use  ResyMatch.io to find the right keywords and optimize your cover letter for each Manager role you apply to
• Start your manager cover letter with a personalized greeting for the hiring manager or Human Resources representative.
• Emphasize the measurable outcomes and value you drove in previous roles (include metrics!)
• Compare the draft of your manager cover letter to the examples on this page to make sure you're on the right path
• Use a tool like  Hemingway App to proofread your cover letter before you submit it

If you follow those steps, you're going to be well on your way to landing more Manager interviews and job offers.

Laura Lorta

Laura is an Editor at Cultivated Culture. She transitioned from teaching into the world of content so she's no stranger to career pivots. She also has a bachelors in Entrepreneurship and a Masters in Curriculum & Instruction / Bilingual Education. She currently shares job search advice to help people like you land jobs they love without applying online.

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