speech good beginning

How to Start a Speech: 7 Tips and Examples for a Captivating Opening

By Status.net Editorial Team on December 12, 2023 — 10 minutes to read

1. Choosing the Right Opening Line

Finding the perfect opening line for your speech is important in grabbing your audience’s attention. A strong opening line sets the stage for the points you want to make and helps you establish a connection with your listeners.

1. Start with a question

Engage your audience from the very beginning by asking them a thought-provoking question related to your topic. This approach encourages them to think, and it can create a sense of anticipation about what’s coming next.

• “Have you ever wondered how much time we spend on our phones every day?”

2. Share a personal story

A relatable personal story can create an emotional connection with your audience. Make sure your story is short, relevant to your speech, and ends with a clear point.

• “When I was a child, my grandmother used to tell me that every kind deed we do plants a seed of goodness in the world. It was this philosophy that inspired me to start volunteering.”

3. Use a quote or a statistic

Incorporate a powerful quote or an intriguing statistic at the outset of your speech to engage your audience and provide context for your topic.

• “As the great Maya Angelou once said, ‘People will forget what you said, people will forget what you did, but people will never forget how you made them feel.'”

4. Make them laugh

Injecting a little humor into your opening line puts everyone at ease and makes your speech more memorable. Just make sure your joke is relevant and doesn’t offend your audience.

• “They say an apple a day keeps the doctor away, but if the doctor is cute, forget the fruit!”

5. Paint a mental picture

Draw your audience in by describing a vivid scene or painting an illustration in their minds. This creates an immersive experience that makes it easier for your audience to follow your speech.

• “Picture this: you’re walking down the beach, and you look out on the horizon. The sun is setting, and the sky is a breathtaking canvas of reds, oranges, and pinks.”

2. Using a Personal Story

Sharing a personal story can be a highly effective way to engage your audience from the very beginning of your speech. When you open your talk with a powerful, relatable story, it helps create an emotional connection with your listeners, making them more invested in what you have to say.

Think about an experience from your life that is relevant to the topic of your speech. Your story doesn’t have to be grand or dramatic, but it should be clear and vivid. Include enough detail to paint a picture in your audience’s minds, but keep it concise and on point.

The key to successfully using a personal story is to make it relatable. Choose a situation that your audience can empathize with or easily understand. For example, if you’re giving a speech about overcoming adversity, you could talk about a time where you faced a seemingly insurmountable challenge and overcame it.

Make sure to connect your story to the main point or theme of your speech. After sharing your experience, explain how it relates to the topic at hand, and let your audience see the relevance to their own lives. This will make your speech more impactful and show your listeners why your personal story holds meaning.

3. Making a Shocking Statement

Starting your speech with a shocking statement can instantly grab your audience’s attention. This technique works especially well when your speech topic relates to a hot-button issue or a controversial subject. Just make sure that the statement is relevant and true, as false claims may damage your credibility.

For example, “Believe it or not, 90% of startups fail during their first five years in the market.” This statement might surprise your listeners and make them more receptive to your ideas on how to avoid pitfalls and foster a successful business.

So next time you’re crafting a speech, consider opening with a powerful shocking statement. It could be just the thing to get your audience sitting up and paying full attention. (Try to keep your shocking statement relevant to your speech topic and factual to enhance your credibility.)

4. Using Humor

Humor can be an excellent way to break the ice and grab your audience’s attention. Opening your speech with a funny story or a joke can make a memorable first impression. Just be sure to keep it relevant to your topic and audience.

A good joke can set a light-hearted tone, lead into the importance of effective time management, and get your audience engaged from the start.

When using humor in your speech, here are a few tips to keep in mind:

• Be relatable: Choose a story or joke that your audience can easily relate to. It will be more engaging and connect your listeners to your message.
• Keep it appropriate: Make sure the humor fits the occasion and audience. Stay away from controversial topics and avoid offending any particular group.
• Practice your delivery: Timing and delivery are essential when telling a joke. Practice saying it out loud and adjust your pacing and tone of voice to ensure your audience gets the joke.
• Go with the flow: If your joke flops or doesn’t get the reaction you were hoping for, don’t panic or apologize. Simply move on to the next part of your speech smoothly, and don’t let it shake your confidence.
• Don’t overdo it: While humor can be useful in capturing your audience’s attention, remember that you’re not a stand-up comedian. Use it sparingly and focus on getting your message across clearly and effectively.

5. Incorporating a Quote

When you want to start your speech with a powerful quote, ensure that the quote is relevant to your topic. Choose a quote from a credible source, such as a famous historical figure, a well-known author, or a respected expert in your field. This will not only grab your audience’s attention but also establish your speech’s credibility.

For example, if you’re giving a speech about resilience, you might use this quote by Nelson Mandela: “The greatest glory in living lies not in never falling, but in rising every time we fall.”

Once you’ve found the perfect quote, integrate it smoothly into your speech’s introduction. You can briefly introduce the source of the quote, providing context for why their words are significant. For example:

Nelson Mandela, an inspirational leader known for his perseverance, once said: “The greatest glory in living lies not in never falling, but in rising every time we fall.”

When you’re incorporating a quote in your speech, practice your delivery to ensure it has the intended impact. Focus on your tone, pace, and pronunciation. By doing so, you can convey the quote’s meaning effectively and connect with your audience emotionally.

Connect the quote to your main points by briefly explaining how it relates to the subject matter of your speech. By creating a natural transition from the quote to your topic, you can maintain your audience’s interest and set the stage for a compelling speech.

In our resilience example, this could look like:

“This quote by Mandela beautifully illustrates the power of resilience. Today, I want to share with you some stories of remarkable individuals who, like Mandela, overcame obstacles and rose every time they fell. Through their experiences, we might learn how to cultivate our own resilience and make the most of life’s challenges.”

6. Starting with a Question

Opening your speech with a question can be a great way to engage your audience from the start. This strategy encourages your listeners to think and become active participants in your presentation. Your opening question should be related to your core message, sparking their curiosity, and setting the stage for the following content. Here are a few examples:

• For a motivational speech : “Have you ever wondered what you would do if you couldn’t fail?”
• For a business presentation : “What’s the biggest challenge your team faces daily, and how can we overcome it?”
• For an educational talk : “How does the way we use technology today impact the future of our society?”

When choosing the right starting question, consider your audience. You want to ask something that is relevant to their experiences and interests. The question should be interesting enough to draw their attention and resonate with their emotions. For instance, if you’re presenting to a group of entrepreneurs, gear your question towards entrepreneurship, and so on.

To boost your question’s impact, consider using rhetorical questions. These don’t require a verbal response, but get your audience thinking about their experiences or opinions. Here’s an example:

• For an environmental speech : “What kind of world do we want to leave for our children?”

After posing your question, take a moment to let it sink in, and gauge the audience’s reaction. You can also use a brief pause to give the listeners time to think about their answers before moving on with your speech.

7. Acknowledging the Occasion

When starting a speech, you can acknowledge the occasion that brought everyone together. This helps create a connection with your audience and sets the stage for the rest of your speech. Make sure to mention the event name, its purpose, and any relevant individuals or groups you would like to thank for organizing it. For example:

“Hello everyone, and welcome to the 10th annual Charity Gala Dinner. I’m truly grateful to the fundraising committee for inviting me to speak tonight.”

After addressing the event itself, include a brief personal touch to show your connection with the topic or the audience. This helps the audience relate to you and gain interest in what you have to say. Here’s an example:

“As a long-time supporter of this cause, I am honored to share my thoughts on how we can continue making a difference in our community.”

Next, give a brief overview of your speech so the audience knows what to expect. This sets the context and helps them follow your points. You could say something like:

“Tonight, I’ll be sharing my experiences volunteering at the local food bank and discussing the impact of your generous donations.”

Frequently Asked Questions

What are some effective opening lines for speeches.

A powerful opening line will grab your audience’s attention and set the stage for the rest of your speech. Some effective opening lines include:

• Start with a bold statement: “The world needs your creativity now more than ever.”
• Share a surprising fact: “Did you know that the average person spends (…) years of their life at work?”
• Pose a thought-provoking question: “What would you attempt to do if you knew you could not fail?”
• Tell a short, engaging story: “When I was 10 years old, I discovered my passion for baking in my grandmother’s kitchen.”

Can you provide examples of engaging introductions for speeches?

• Use humor: “As a kid, I believed that 7 pm bedtime was a form of torture. Now, as an adult, I find myself dreaming of 7 pm bedtime.”
• Share a personal experience: “On a trip to Italy, I found myself lost in the winding streets of a small village. It was there, amidst my confusion, that I stumbled upon the best gelato I’d ever tasted.”
• Use an analogy: “Starting a new business is like taking a journey into the unknown. There will be challenges to overcome, and you’ll need resilience, determination, and a strong compass.”

Which speech styles can make a powerful impact on the audience?

Different speech styles will resonate with different audiences. Some styles to consider include:

• Inspirational: Motivate your audience to take action or overcome challenges.
• Storytelling: Share personal experiences or anecdotes to illustrate your points and keep listeners engaged.
• Educational: Provide useful information and insights to help your audience learn or grow.
• Persuasive: Present a compelling argument to convince your audience to adopt a particular perspective or take specific action.

How do successful speakers establish a connection with their listeners?

Establishing a connection with your listeners is key to delivering an impactful speech. Some ways to connect with your audience include:

• Show empathy: Demonstrating understanding and concern for your audience’s feelings and experiences will generate a sense of trust and connection.
• Be relatable: Share personal stories or examples that allow your audience to see themselves in your experiences, thus making your speech more relatable.
• Keep it genuine: Avoid overrehearsing or coming across as scripted. Instead, strive for authenticity and flexibility in your delivery.
• Encourage participation: Engaging your audience through questions, activities, or conversation can help build rapport and make them feel more involved.

What are some techniques for maintaining a friendly and professional tone in speeches?

To maintain a friendly and professional tone in your speeches, consider these tips:

• Balance humor and seriousness: Use humor to lighten the mood and engage your audience, but make sure to also cover the serious points in your speech.
• Speak naturally: Use your everyday vocabulary and avoid jargon or overly formal language when possible.
• Show respect: Acknowledge differing opinions and experiences, and treat your audience with courtesy and fairness.
• Provide useful information: Offer valuable insights and solutions to your audience’s concerns, ensuring they leave your speech feeling more informed and empowered.
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How to Start a Speech: The Best Ways to Capture Your Audience

You’ve heard the saying,  “First impressions are lasting; you never get a second chance to create a good first impression” —  right?

The same is true when talking about how to start a speech…

The truth is, when you start your speech, you must focus everything on making a positive first impression on your audience members (especially if you are doing the presentation virtually ). Capturing the audience’s attention from the very beginning is crucial to prevent them from being distracted, losing interest, or forming negative opinions.

The introduction is the formal greeting for speeches, so let’s be sure to get this right to hook the audience. Understanding the importance of speech openings can significantly impact making a strong first impression. Planning and delivering the first words with confidence and relevance is essential, as they set the tone for the entire presentation and ensure you deliver a professional start, free from hesitation or irrelevance.

Here are 15 different ways to start a speech as well as 2 extra BONUS tips at the end.

1) Thank the Organizers and Audience

You can start by thanking the audience for coming and thanking the organization for inviting you to speak.

Refer to the person who introduced you or to one or more of the senior people in the organization in the audience.

This compliments them, makes them feel proud and happy about your presence, and connects you to the audience like an electrical plug in a socket.

2) Start With a Positive Statement

A presentation tip at the start is to tell the audience members how much they will like and enjoy what you have to say.

For example, you might say:

“You’re really going to enjoy the time we spend together this evening. I’m going to share with you some of the most important ideas that have ever been discovered in this area.”

Remember that  speaking is an art,  so be an artist and take complete control of your performance,

3) Compliment the Audience

You can begin by complimenting the audience members sincerely and with great respect.

Smile as if you are really glad to see them as if they are all old friends of yours that you have not seen for quite a while.

You can tell them that it is a great honor for you to be here, that they are some of the most important people in this business or industry, and that you are looking forward to sharing some key ideas with them.

You could say something like:

“It is an honor to be here with you today. You are the elite, the top 10 percent of people in this industry. Only the very best people in any field will take the time and make the sacrifice to come so far for a conference like this.”

4) Start Your Speech With the First Sentence Referring to Current Events

Use a current event front-page news story to transition into your subject and to illustrate or prove your point. You can bring a copy of the newspaper and hold it up as you refer to it in your introduction.

This visual image of you holding the paper and reciting or reading a key point rivets the audience’s attention and causes more people to lean forward to hear what you have to say.

5) Refer to a Historical Event

For many years, I studied military history…

Especially the lives and campaigns of the great generals and the decisive battles they won. One of my favorites was Alexander the Great. Standing in the symbolic shadow of such historical figures can provide a powerful and engaging start to any speech, especially when drawing parallels to contemporary challenges.

One day, I was asked to give a talk on leadership principles to a roomful of managers for a Fortune 500 company.

I decided that the campaign of Alexander the Great against Darius of Persia would make an excellent story that would illustrate the leadership qualities of one of the great commanders in history.

I opened my talk with these words:

“Once upon a time there was a young man named Alex who grew up in a poor country. But Alex was a little bit ambitious. From an early age, he decided that he wanted to conquer the entire known world. But there was a small problem.

Most of the known world was under the control of a huge multinational called the Persian Empire, headed by King Darius II. To fulfill his ambition, Alex was going to have to take the market share away from the market leader, who was very determined to hold on to it.

This is the same situation that exists between you and your major competitors in the market today. You are going to have to use all your leadership skills to win the great marketing battles of the future.”

6) Refer to a Well Known Person

You can start by quoting a well-known person or publication that recently made an interesting or important statement.

One of the subjects I touch upon regularly is the importance of continual personal development.

I will say something like:

“In the twenty-first century, knowledge and know-how are the keys to success. As basketball coach Pat Riley said, ‘If you are not getting better, you are getting worse.’”

7) Refer to a Recent Conversation

Start by telling a story about a recent conversation with someone in attendance.

For instance, I might say:

“A few minutes ago, I was talking with Tom Robinson in the lobby. He told me that this is one of the very best times to be working in this industry, and I agree.”

8) Make a Shocking Statement With a Startling Fact

You can start your talk by making a shocking statement of some kind.

For example, you might say something like:

“Here’s a startling fact: According to a recent study, there will be more change, more competition, and more opportunities in this industry in the next year than ever before. And 72 percent of the people in this room will be doing something different within two years if they do not rapidly adapt to these changes.”

Click here If you want to learn more techniques to wow your audience.

9) Quote From Recent Research

You can start by quoting a relevant, recent research report.

One example is:

“According to a story in a recent issue of Businessweek, there were almost 11 million millionaires in America in 2018, most of them self-made.”

10) Start Your Speech With a Strong Opening By Giving Them Hope

The French philosopher Gustav Le Bon once wrote, “The only religion of mankind is, and always has been hope.”

When you speak effectively, you give people hope of some kind.

Remember, the ultimate purpose of public speaking, is to inspire people to do things that they would not have done in the absence of your comments.

Everything you say should relate to the actions you want people to take and the reasons that they should take those actions.

11) Be Entertaining

Bill Gove used to walk onto the stage after his introduction if he had just finished talking to someone on the side and was breaking off to give his talk to the group.

The audience got the feeling that his entire talk was one continuous conversation, devoid of meaningless filler words .

Bill would often go to the edge of the stage and then drop his voice in a conspiratorial way, open his arms, and beckon the audience members to come a little closer.

He would say, “Come here, let me tell you something,” and then he would wave them forward as though he was about to tell a secret to the entire room.

The amazing thing was that everyone in the room would lean forward to hear this “secret” that he was about to share. People would all suddenly realize what they were doing and break out in laughter. It was a wonderful device to get the audience into the palm of his hands.

12) Ask a Question

You can open by making a positive statement and then pose a rhetorical question to engage your audience and set the stage for your presentation.

Try something like this:

“This is a great time to be alive and in business in America. But let me ask you, what does it truly mean to be self-employed in today’s economy?”

Raise your hand to indicate what you want people to do. I have used this line, and after a moment of thought, I then say to someone who looks intrigued in the front, “How many people here feel truly self-employed?”

Invariably, someone will say, “We all do!”

I then compliment and affirm the answer: “You’re right! We are all self-employed, from the time we take our first jobs to the day that we retire; we all work for ourselves, no matter who signs our paychecks.”

Similarly, a 17-year-old science fair winner effectively engaged their audience with a question at the beginning of their TED Talk, showcasing the power of this technique.

13) Open With a Problem

You can start with a problem that must be solved. If it is a problem that almost everyone has in common, you will immediately have the audience’s complete and undivided attention.

For example, you could say:

“Fully 63 percent of baby boomers are moving toward retirement without enough money put aside to provide for themselves for as long as they are going to live. We must address this problem and take action immediately to ensure that each person who retires will be able to live comfortably for the rest of his or her natural life.”

Introducing a new idea at this point can be a powerful way to engage your audience further, by promising a solution that is both innovative and beneficial.

14) Make a Strong Statement, Then Ask a Question

You can start by making a strong and powerful statement and then ask a question. You then follow with an answer and ask another question. This gets people immediately involved and listening to your every word.

Here’s an example:

“Twenty percent of the people in our society make 80 percent of the money. Are you a member of the top 20 percent? If not, would you like to join the top 20 percent or even the top 10 percent? Well, in the next few minutes, I am going to give you some ideas to help you become some of the highest-paid people in our society. Would that be a good goal for our time together today?”

15) Tell a Personal Story

You can start your talk with a personal story. Some of the most powerful words to capture the complete attention of the audience and make a personal connection are, “Once upon a time…”

From infancy and early childhood, people love stories of any kind. When you start off a presentation with a personal anecdote using the words, “Once upon a time…” you tell the audience that a relatable story is coming. People immediately settle down, become quiet, and lean forward, eager to hear how your experience might mirror their own or offer them new insights.

When I conduct full-day seminars and I want to bring people back to their seats after a break, I will say loudly, “Once upon a time there was a man, right here in this city…”

As soon as I say these words, people hurry back to their seats and begin to listen attentively, connecting with the story on a personal level.

Incorporating a personal story is very effective.

In fact, it’s probably one of the best public speaking tips I’ve learned to this day.

Bonus Tip: Tell Them About Yourself

Very often, I will start a serious speech or presentation to a business, sales, or entrepreneurial group by saying:

“I started off without graduating from high school. My family had no money. Everything I accomplished in life I had to do on my own with very little help from anyone else.”

It is amazing how many people come up to me after a talk that began with those words and tells me that was their experience as well.

They tell me that they could immediately identify with me because they too had started with poor grades and limited funds, as most people do. As a result, they were open to the rest of my talk, even a full-day seminar, and felt that everything I said was more valid and authentic than if I had been a person who started off with a successful background.

Building a bridge like this is very helpful in bringing the audience onto your side.

Bonus Tip: Get Them Talking to One Another

You can ask people to turn to the person next to them to discuss a particular point.

For instance, you could say:

“Tell the person next to you what you would like to learn from this seminar.”

Whatever you ask your audience members to do, within reason, they will do it for you. Your commands and your thought leadership will easily influence them, as long as you ask them with confidence.

By following any one of these tips for starting your speech, you are sure to grab your audience’s attention every time. How do you start a speech? Let me know in the comments.

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About Brian Tracy — Brian is recognized as the top sales training and personal success authority in the world today. He has authored more than 60 books and has produced more than 500 audio and video learning programs on sales, management, business success and personal development, including worldwide bestseller The Psychology of Achievement. Brian's goal is to help you achieve your personal and business goals faster and easier than you ever imagined. You can follow him on Twitter , Facebook , Pinterest , Linkedin and Youtube .

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How to Start a Speech: The Best (and Worst) Speech Openers

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One of the hardest things about public speaking is knowing how to start a speech. Your opening line is your first impression. It’s how you capture attention. It’s how you captivate the audience. So how do you make sure you nail it every time?

The best way to know how to open a speech is to look at what has worked in the past. When we examined the top speeches of all time and the most popular TED talks of all time, we found some interesting speaking patterns.

Time has identified the top 10 greatest speeches of all time. They are:

Opening Lines of the Top 10 Greatest Speeches of All Time

#1: Socrates – “Apology”

#2: Patrick Henry – “Give Me Liberty or Give Me Death”

#3: Frederick Douglass – “The Hypocrisy of American Slavery”

#4: Abraham Lincoln – “Gettysburg Address”

Opening Line: “Fourscore and seven years ago our fathers brought forth on this continent a new nation, conceived in liberty and dedicated to the proposition that all men are created equal.”

#5: Susan B. Anthony – “Women’s Rights to the Suffrage”

#6: Winston Churchill – “Blood, Toil, Tears, and Sweat”

#7: John F. Kennedy – “Inaugural Address”

Opening Line: “We observe today not a victory of party, but a celebration of freedom — symbolizing an end, as well as a beginning — signifying renewal, as well as change.”

#8: Martin Luther King, Jr. – “I Have a Dream”

#9: Lyndon B. Johnson – “The American Promise”

#10: Ronald Reagan – “Remarks at the Brandenburg Gate”

How do all of these historical greats start their speeches? Is there a difference between these and some of the more modern top TED talks?

Before we dive in, let’s recap with some critical do’s and don’ts when opening a speech:

Opening Lines of the Top 10 TED Talks of All Time

Here are the opening lines to the top 10 Ted Talks of all time according to view count:

#1: Sir Ken Robinson – “Do schools kill creativity?” Opening Line: “Good morning. How are you? It’s been great, hasn’t it? I’ve been blown away by the whole thing. In fact, I’m leaving.”

#2: Amy Cuddy – “Your Body Language May Shape Who You Are” Opening Line: “So I want to start by offering you a free, no-tech life hack, and all it requires of you is this: that you change your posture for two minutes.”

#3: Simon Sinek – “How Great Leaders Inspire Action”

#4: Brene Brown – “The Power of Vulnerability” Opening Line: “So, I’ll start with this: a couple years ago, an event planner called me because I was going to do a speaking event.”

#5: Mary Roach – “10 Things You Didn’t Know About Orgasm” Opening Line: “All right. I’m going to show you a couple of images from a very diverting paper in The Journal of Ultrasound in Medicine.”

#6: Julian Treasure – “How to Speak so that People Want to Listen” Opening Line: “The human voice: It’s the instrument we all play.”

#7: Jill Bolte Taylor – “My Stroke of Insight” Opening Line: “I grew up to study the brain because I have a brother who has been diagnosed with a brain disorder: schizophrenia.”

#8: James Veitch – “This is What Happens When You Reply to Spam Email” Opening Line: “A few years ago, I got one of those spam emails.”

#9: Cameron Russell – “Looks Aren’t Everything; Believe Me, I’m a Model” Opening Line: “Hi. My name is Cameron Russell, and for the last little while, I’ve been a model.”

#10: Dan Pink – “The Puzzle of Motivation” Opening Line: “I need to make a confession at the outset here.”

What can we learn from these opening lines? There are some patterns that can help us. First, let’s start with what you shouldn’t do. Have you ever made one of these cardinal speaking sins?

Never Start a Presentation with…

Anything technical! This is a big mistake people make when they have not done a tech check ahead of time or are feeling nervous. Never start with these openers:

• Is this microphone working?
• Can you hear me?
• Wow, these lights are bright!

Your nervousness. Many people think it is vulnerable to start with how nervous they are about speaking — you can mention this later, but it should not be the first thing. Why? People will then only be looking for signs of your nervousness. Don’t start with:

• I’m so nervous right now!
• Wow there are so many people here.
• I’m not a great public speaker.

A lackluster or non-believable nicety. It’s great to be grateful to the person who introduced you, but it’s not a great way to include the audience. It’s ok to thank the audience for being there—but do it at the end (not as your opening line). These are all too boring:

• Thanks for having me.
• Thanks for that intro.
• Nice to be here.

Boring, shmoring! I have an exception here if you can make it funny. Ken Robinson started with a nicety and then turned it into a joke. He said, “ “Good morning. How are you? It’s been great, hasn’t it? I’ve been blown away by the whole thing. In fact, I’m leaving.”

More Public Speaking Resources

Get even more public speaking tips with our related resources:

• 10 Presentation Ideas that will Radically Improve Your Presentation Skills
• 6 Public Speaking Apps to try Before Your Next Presentation
• My Top 5 Favorite Public Speakers
• 15 Science-Based Public Speaking Tips To Become a Master Speaker
• How to Give Captivating Presentations
• How to Give an Awesome Toast

How to Start a Presentation

A story. The absolute best way to start a presentation is with a story. There is nothing better to capture the imagination and attention of an audience. Try to use these speaking openers as fill-in-the-blanks for your speech.

• I’m here for a reason. And it’s an interesting story…
• The best thing that ever happened to me was…
• Once upon a time…

In his talk, “The lies our culture tells us about what matters,” David Brooks started off with a great opening line AND a story. He said, “So, we all have bad seasons in life. And I had one in 2013. My marriage had just ended, and I was humiliated by that failed commitment.” Makes you want to watch right…

And if you need help on storytelling basics, be sure to check out some of my top 5 favorite speakers .

A BIG idea. Sometimes you want to share your big idea right up front. This can be helpful because it is intriguing and gets people clued in right away. All TED speakers try to integrate their big idea early.

• You’re here for a reason. It’s…
• The single most important thing I want to share with you today is…
• Today, I want to share a big idea…

I love how Stacy Smith starts off her talk with her big idea framed in an interesting way. She said, “Today, I want to tell you about a pressing social issue. Now, it’s not nuclear arms, it’s not immigration, and it’s not malaria. I’m here to talk about movies.”

Special Note: Be very careful to NOT deliver your one-liner by re-reading your title slide. You also want to position it as exciting and intriguing. For example, don’t say, “Today I am going to talk about body language.” Instead say, “Today I am going to teach you the single most important thing you can do to improve your charisma… and it starts with your body.”

A quirky one-liner. If you can use humor — do it! Humor or curiosity is a great way to start a speech on a high. You can get creative with these! Think of an interesting fact about you, your audience or your topic that can lead you into your content.

• One thing most people don’t know about me is…
• A teacher, a mother and a duck walk into a bar…
• I want to tell you something surprising.

When I gave my TEDx London Talk I started off with a quirky one-liner that immediately got a few laughs. It was “Hi, I’m Vanessa and I am a recovering awkward person.” It worked so well it is also the first line of my book, Captivate . 

II love the way Eve Ensler opens her speech with an interesting one-liner: “For a long time, there was me, and my body.”

This is a great tip from Conor Neill. He says that it is great to start with a question that the audience is asking themselves or would be very curious to know the answer to. This might be phrasing a pain point or worry for your audience.

• Do you ever worry about…?
• Have you ever wondered…?
• You might have always thought…

See Cono Neill’s examples here: 

Did you know…? Any interesting factoid or curiosity is bound to intrigue your audience. This is great if it leads into your content or a story. I like to start with did you know… Here are some that I use. You will have to fill in the blank for your audience:

• Did you know that it takes less than a second to make a first impression ?
• Did you know that your nonverbal communication is 12.5 times more powerful than your words ?
• Did you know that we are lied to 200 times a day ?

Jamie Oliver does this amazingly in his TED Talk. He starts with this mind-blowing fact, “Sadly, in the next 18 minutes when I do our chat, four Americans that are alive will be dead through the food that they eat.”

Hopefully these opening lines will give you some ideas to use to open your speech.

How to End a Speech: My Favorite Closers

Do you know how to end on a high? Leave a lasting impression in your presentation? Science tells us that the first and last parts of your presentations are the most important. Get our FREE download to get our closer guide.

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20 thoughts on “how to start a speech: the best (and worst) speech openers”.

Love your material

didnt help me but still good stuff

Thank you Vanessa. I’ve been a public speaker for 25 years and I’m impressed with your content here. Thank you. Looking forward to a deep dive into more of your material. With gratitude.

Found these examples super informative. Can’t wait to mix match the examples to see which one will work best for my presentation!

I am preparing to make a presentation on Public Speaking and came across your article. This is very instructive and timely too.Many thanks.

Comments are closed.

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How to Start a Speech — 12 Foolproof Ways to Grab Your Audience!

Want to move audiences? Develop a powerful opening! Here is how to start a speech, including 12 foolproof ways to grab audiences in public speaking.

Let's talk about how to start a speech. When it comes to persuading, inspiring, or influencing an audience, your opening is by far the most important moment in your performance.

So how do you begin a presentation in ways that  will get an audience on your side and start you on the road to speaking memorably?

Learn this skill and 101 tips and tricks for more successful speaking in my Public Speaking Handbook, How to Give a Speech . Also available as an Amazon bestseller!

Let's imagine that you're finally pitching to that audience of decision makers. It's the high-stakes opportunity you've been waiting for, and you've put together a killer presentation. There's just one problem: how do you start the thing off with a bang? Remember, anyone can give an ordinary presentation. It's your job to stand out from the crowd for career success.

Your Opening Sets the Tone of Your Presentation

You probably already know you need to begin with power and purpose. You're just not sure  how  . . . or for that matter, exactly why.

The answer is that, when it comes to influencing listeners in speeches and presentations, two concepts explain why your beginning and ending need to be particularly strong. I'll discuss both concepts here, then provide some powerful tools for your opening gambit: your speech Introduction .

Ready to set your audience on fire?

This article is available as a free PDF .  Click here to download "How to Start a Speech - 12 Foolproof Ways to Grab Your Audience!" Learn and practice starting out powerfully!

Your Introduction and Conclusion Need to Be Strong

The two concepts concerning why you need to start and end strongly, are  primacy  and  recency . Primacy states that people remember most vividly what they hear at the beginning of a speech. Recency  says those same people will strongly recall what you say at the end. In terms of public speaking, this translates into your introduction and conclusion. And you really do need to start early.   Here's  how to create an opening your audience will remember .

In more practical terms, there are three specific reasons why your introduction needs to be engaging and interesting immediately :

(1) Audiences make judgments about you and your message in the first minute. After that point, you'll be able to change those opinions about as easily as you can change a hamster into a ham sandwich. So here's  how to be strong in the first 60 seconds of your speech .

(2) Your opening sets the entire tone of your presentation (including whether you'll be interesting or not).

(3) This is when you introduce your message and tell the audience why they should listen.

Sound like a tall order? It isn't, if you use the seven key components of successful presentations . Your audience needs to be both fully engaged and predisposed favorably toward you and your message. Neither will happen unless you can  grab   their  attention,  so they're onboard when you spin your verbal magic. Keep reading to learn how that's done. 

Ready to boost your influence with stakeholders? Grab your copy of my book, Speak for Leadership . Learn an executive speech coach's secrets! Get it today here or on Amazon .

Using Creativity in Business Presentations

Achieving the objective of a 'grabbing' opening takes thought, a bit of imagination, and yes, a little creativity. The good news is that since you know your topic well and you're psyched up for the big game (it's an audience of decision-makers, remember?), you should be well positioned to succeed.

Primacy won't have much of a chance to operate, though, if you use what I call the 'Today, I'm going to talk about . . .' opening. This is boring! Be on the lookout instead for something that will pique the interest of your listeners, and perhaps surprise them. And here's something else you absolutely need to know: 20 ways to connect with an audience for lasting influence .

A few minutes of focused thinking should be all you need to know how to come up with an effective opening. And remember to avoid that I call introducing your introduction. That sounds like this: 'Let me start out with a story . . .', or, 'I heard a very funny joke the other day . . . ' Or even the inexplicable 'Before I begin . . . ' since you've already begun!

Just  tell  us the story, the joke, or the in-the-know reference that will delight your listeners. But if you signal your effect beforehand, you water down its potency and its power to surprise.

So how can you be completely focused and on your game?

12 Powerful Ways to Start a Speech or Presentation

As a springboard to launching your presentation with verve and originality, here are a dozen rhetorical devices you can use. Each of them is an effective 'speech hook that you can use to start any speech or presentation:

• Startling statement
• Personal anecdote or experience
• Expert opinion
• Sound effect
• Physical object or demonstration
• Testimony or success story

You could literally think of dozens more from your own experience or that of your audience. Remember, the best grabbers engage an audience immediately, both intellectually and emotionally. Interestingly, these same devices can be used to conclude in a way that keeps your audience thinking about what you said. It's all part of my six rules for effective public speaking .

Coming up with an exciting grabber and clincher involves some work on your part. But the rewards if you're successful more than justify the effort.

Famous Speech Openings  

How about a few examples? Here are four great openings that illustrate some of the grabbers listed above:

Jesus , Sermon on the Mount: "Blessed are the poor in spirit: for theirs is the kingdom of heaven." — Startling statement.

Bill Clinton , 1993 speech in Memphis to ministers (after having heard himself introduced as "Bishop Clinton"): "You know, in the last ten months, I've been called a lot of things, but nobody's called me a bishop yet. When I was about nine years old, my beloved and now departed grandmother, who was a very wise woman, looked at me and she said, 'You know, I believe you could be a preacher if you were just a little better boy.'" — Humor

Jane Fonda in her TED Talk "Life's Third Act":  "There have been many revolutions over the last century, but perhaps none as significant as the longevity revolution. We are living on average today 34 years longer than our great-grandparents did. Think about that: that's an entire second adult lifetime that's been added to our lifespan." — Statistic.

Steve Jobs , 2005 Commencement Address at Stanford University: "Truth be told, I never graduated from college, and this is the closest I've ever gotten to a college graduation. Today, I want to tell you three stories from my life. That's it, no big deal—just three stories. The first story is about connecting the dots. I dropped out of Reed College after the first six months, but then stayed around as a drop-in for another eighteen months or so before I really quit. So why'd I drop out? It started before I was born." — Story, with a seamless transition into his speech. 

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A haunted young artist. A trail of bodies. What is terrorizing London? Scotland Yard surgeon and psychic Dr. William Scarlet pursues a serial killer in Red Season ! Also on  Amazon .

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Gary Genard   is an actor, author, and expert in public speaking and overcoming speaking fear. His company, The Genard Method offers  live 1:1 Zoom executive coaching   and corporate group training worldwide. He was named for nine consecutive years as  One of the World’s Top 30 Communication Professionals , and also named as  One of America's Top 5 Speech Coaches .  He is the author of the Amazon Best-Sellers  How to Give a Speech  and  Speak for Leadership: An Executive Speech Coach's Secrets for Developing Leadership Presence . His book,  Fearless Speaking ,  was named in 2019 as  "One of the 100 Best Confidence Books of All Time."   He is also the author of the  Dr. William Scarlet Mysteries .   Contact Gary here.  

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50 Speech Opening Lines (& How to Create Your Own) l The Ultimate Guide

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Ask a million people how to start a speech with a bang and you will get a million different answers.

While some prefer to start their speech with the good old charm of a quote, others prefer to put on their hats of creativity to discover new ways to capture the attention of their audience.

So, yes! There’s not just one best way to start your speech with a bang but you have a whole spectrum of ways- each unique on its own!

Sit back, grab a cup of coffee, and relax as I highlight 50 Powerful Speech Opening Lines from some of the World’s Most Influential Speeches along with guidance on how to use each of these techniques in your next speech/presentation.

Alright, let’s dive in!

How to Start your Speech/Presentation?

The attention span of your audience is at its peak at the very beginning of your speech. Shouldn’t you use this to your advantage? Of course, yes!

A strong opening remark captures the attention of your audience, sets the theme of your speech, and most importantly, instills curiosity for the remainder of your speech in the minds of your audience.

Before we analyze each of these speech opening lines, let me provide you with a quick list of techniques (all of which we are going to discuss in great depth!) for you to start your speech/presentation:

• 1. Don't just "Say!" Sing A Song

2. Uniqueness of An Unpopular Opinion

3. the power of a prop, 4. quest of a question, 5. hint of humor, 6. share a story, 7. surprise, surprise, surprise, 8. foster interest with facts.

• 9. Let's Visualize with "Visuals"

10. Capture Interest with your Clothes

11. activity for the audience, 12. element of fear, 13. invite them into your imagination, 14. quintessential quality of a quote, 100 best speech opening lines (the ultimate resource), 1. don’t just “say” sing a song.

Now, you must be thinking that I’m crazy to even suggest this but hear me out.

Doing something entirely different on stage just makes you stand out from the usual crowd. Because let’s admit it, we expect the speaker to simply start talking and when the speaker does something different, it surprises us and makes us intrigued for the remainder of the talk.

Having said that, singing is any day a safer bet since we all love to swing by the music.

But, if you are not at all confident about your singing skills, don’t go for it! Instead, you can try channeling the power of poetry, something very similar to singing but still light on your vocal cords. Don’t be confused! We’ve written an entire article on Getting Your ‘Wordsworth’: Poetry in Public Speaking , just for you! Do check it out.

How to Use A Song as your Speech Opening?

Step 1: Pick a relevant yet famous song related to the theme of your speech/presentation

Step 2: Choose how you wish to use the song to present your point. Do you wish to agree with the lyrics? Or disagree with the lyrics?

Step 3: Pick a few lines (not more than 2-3 lines) that suits your theme the best

Step 4: Craft a statement to explain the connection of the song with the topic of your speech/presentation

Step 5: What are you waiting for? Go ahead, warm up your vocal cords, and start singing

Examples of Speeches that Used Songs as Speech Openings

1. it is okay not to have a plan by mithila palkar.

(Sings the Song) “Some of you must have seen the video of this song online, and I’ll tell you the story of how I made it.” Mithila Palkar

Budding Indian Actress and Singer, Mithila Palkar started her TED Talk by singing a Marathi Song, a song that went viral on the internet and made her famous.

Instead of simply talking about how she marked the transition from a viral singing star to a renowned actress, she made her audience live her journey by singing the exact same song.

Two things happened here:

• Most of the audience members were able to recognize the song, which in turn, established her credibility as a speaker
• The song hooked the audience from the very beginning of her talk

No matter how much we deny it, humans are judgemental beings!

We have expectations for every single thing on this planet and when someone challenges these expectations, we’re left shocked.

And as a result, they’ve all our attention. That is exactly my mantra here, “Shock the audience to get their attention!”

How to Use An Unpopular Opinion as your Speech Opening?

Step 1 : Ask yourself, “Who is my audience?” Look for the basic information on their average age, level of education, pre-conceived notions, and cultural background. Still confusing, right? The Importance of Knowing Your Audience When Delivering a Speech is an article that carries the step-by-step guide, just for you.

Step 2 : Based upon this audience analysis, figure out their set expectation regarding the topic you are about to deliver your speech on.

Step 3 : Shred that expectation by challenging that set expectation in your opening remark. Remember not to be offensive and play by the rule of your moral compass

Examples of Speeches that Used Unpopular Opinions As Opening Remarks

1. grit: the power of passion and perseverance by angela lee duckworth.

“ When I was 27 years old, I left a very demanding job in management consulting for a job that was even more demanding: teaching “ Angela Lee Duckworth

When using this strategy in your speech, it’s critical that you do your research so that you can come up with an unpopular viewpoint on the subject.

Present that unpopular viewpoint as your introductory words, and then gradually (it must be a progressive process) lead your audience to the realization, which is your speech’s main goal. Just like this speaker did!

Visuals overpower our auditory senses! Why not use it to the best of our advantage?

As our immediate reflex, we first see and then, listen. Bringing a unique prop/placard onto the stage would intrigue the audience even before you “actually” start speaking.

Without any further delay, let’s discuss the steps to use props/placards the right way.

How to Use A Prop/Placard as your Opening Remark?

Step 1: Prepare a list of props/placards that resonate the best with the theme of your speech/presentation. Don’t just bring anything on the stage!

Step 2: From this list, remove the generic options. For instance, if you are delivering a speech on environmental conservation, bringing a plastic bag on stage is too generic and won’t instill curiosity in the audience’s minds

Step 3: Now, out of all the relevant props/placards, which one do you think is the most convenient and affordable to bring on the stage? And, you have your answer!

Step 4: Once you have decided on the prop, craft a statement to establish the connection between the prop and the theme of your speech

Examples of Speeches that Used Props As Opening Remarks

1. why i live a zero waste life by lauren singer.

(brings a jar filled with waste and speaks) “This is all of the trash that I’ve produced in the past 3 years!” Lauren Singer

When you witness the speaker, Lauren, showcasing a jar filled with all of the trash that she has produced in the past three years, you can’t help wonder, “Is this for real?”

Because even the packaging of all the junk food items that we consume every week can easily overflood this jar.

Taking advantage of this embedded curiosity, Lauren structured the rest of her talk talking about all of the steps that she takes to lead a zero-waste life.

2. Plus-size? More Like My Size By Ashley Graham

(stands in front of a mirror and speaks) “You are bold, you are brilliant and you are beautiful. There is no other woman like you. You are capable…” Ashley Graham

Breaking the norms of a traditional speech, Ashley Graham, instead of staring at the audience, stares at a mirror and speaks a few lines on self-affirmation.

Let’s admit it, most of us are critical of our own bodies, and standing in front of a mirror, we tend to focus upon all the possible flaws.

To set an example of positive self-affirmation, Ashley Graham takes upon herself to set an example with the help of a live exercise.

3. 25 Chemistry Experiments in 15 Minutes By Andrew Szydlo

*does chemistry experiments* Andrew Szydlo

Watch this TED Talk and I’m sure you’ll find all the presence, of all those chemical equipment on stage, fascinating!

When the audience witnesses the efforts you are taking to deliver your talk, they are impressed and trust me, you are halfway there at capturing the attention of your audience.

Now, of course, it doesn’t mean that you put all your heart and soul into getting that perfect prop on stage.

If it’s not feasible, don’t! But if you can, that’s a great way to win your audience!

4. I See Something By Dananjaya Hettiarachchi

*smells flower* Dananjaya Hettiarachchi

In the previous example, we saw how bringing a grand prop captures the attention of our audience.

But the power of a prop goes WAY beyond this!

When a simple prop is connected with a meaningful yet unique message, the impact manifolds.

In this TED Talk, the speaker uses a rose to explain how each individual is unique in terms of his personality. A powerful message is delivered with the use of a simple prop.

A tried and tested trick that psychologists swear by to awaken the distracted minds is to “shoot a question”.

You could do that too in your next speech/presentation.

How to Use A Question As An Opening Remark?

Step 1: Think of all the questions that can help you to set the theme of your speech

Step 2: Make a point to not include close-ended questions and questions that are simply TOO GENERIC

Step 3: The last element that your question must include is the element of curiosity. The purpose is to make the audience curious enough to listen to your entire speech looking for answers to that question. But while you are at it, make sure you don’t overpromise and your speech does have the answers to that question.

Examples of Speeches that used Questions as Opening Remarks

1. every argument against veganism by ed winters.

“So, when I say the word ‘Vegan’ to you, what do you think of?” Ed Winters

Just by hearing this question, our first thought is to run all the possible definitions of veganism and the audience of this speech did the same.

This question is very clever and I’ll tell you why. So, every time a definition would come into the mind of any audience member, the speaker would be presenting his arguments against veganism forcing the audience to align their thoughts with his thought process.

Without any possible digression, the speaker Ed Winters presents his thoughts on Veganism in a convincing manner with the help of the rhetoric of questions.

Now, this type of question sends the audience on a possible quest for answers but that’s not the only purpose that this technique serves. Next in order, let’s look at how questions set the theme of a speech.

2. Why Do We Ask Questions? By Michael “Vsauce” Stevens

“What is the best type of cheese to use to catch a bear?” Michael “Vsauce” Stevens

In this TED Talk, the speaker uses this technique as a rhetorical question and answers this question with the help of a cheese pun.

Moving ahead, he goes on unearthing the science behind asking questions. So, it only made sense for him to begin his speech with a question too to set the overall vibe and theme of the topic.

3. Marriage Material By Nina Donovan

“So from a glance, do I look like marriage material?” Nina Donovan

In this TED Talk, we shall discover the strength of an interrogative remark in generating curiosity regarding the theme of your speech.

Since time immemorial, society has been setting “so-called” norms to determine if an individual is a potential marriage material (mostly, in the case of women).

To fit under this category of “marriage material”, one has to behave as per the so-called expectations of the society, and anything that defies the norm fails to fit in.

With the help of her powerful voice, the speaker here challenges the notion of this concept of “Marriage Material” and highlights the importance of individuality.

And by asking if the audience perceives her as marriage material, she surprises the audience while cultivating a sense of curiosity in them.

4. After watching this, your brain will not be the same By Lara Boyd

“So how do we learn? And why do some of us learn things more easily than others?” Lara Boyd

Admit it or not- we’ve always wondered why some people learn things better than us. What exactly is their secret?

And when you throw this question at the audience, they become intrigued to know this very secret with the help of your talk.

Curiosity is what makes us stick to the remainder of any talk. So, it’s high time we channelize it!

5. The Value of Asking Questions By Karen Maeyens

“Do you know the people that are asked the most questions? Have A Guess!” Karen Maeyens

An open-ended thought-provoking question like this forces the audience to activate their minds in the search for answers.

As they become more active, they listen better and focuses better on what you have to offer.

When Karen asked her audience who are the people that are asked the most questions, different minds pondered different answers and when she herself answered the question, those who thought of different answers were intrigued to listen to her justification and as a result of this, they stuck by!

6. Two Easily Remembered Questions that Silence Negative Thoughts By Anthony Metivier

“How would you like to completely silence your mind?” Anthony Metivier

We, humans, have restless minds- always pondering over something or the other.

So, what’s likely to happen when someone asks us if we would like to silence our minds? Ironically, we’ll be restless to know the answer. That’s what the speaker did through his TED Talk.

The next time you are giving a speech, you can consider opening it with a question that would result in a similar effect of restlessness in the minds of the audience.

For this to truly happen, make sure that your question is not generic. Otherwise, all your efforts will be in vain.

Ain’t we tired of listening to the phrase, “Laughter is the best medicine”?

I’m sure we all are but the reason why it’s still so prevalent is because of its universality.

Of course, laughter is the best medicine to an opening remark too. It makes your audience laugh and who doesn’t love a good laugh? We all do!

Humor puts the minds at ease and makes you sound more human, because of which, the audience perceives you as a credible speaker.

How to Use Humor In An Opening Remark?

Step 1: Know your audience well. Your joke must resonate with them so as to make the desired impact. For instance, if you are addressing a school crowd and you make a joke about workplace communication mistakes. It won’t make the audience chuckle, would it?

Step 2: Puns? Self-deprecating humor? Or Funny Anecdotes? Identify the types of humor and figure out which one suits your personality in the best way. If you are not sure what types of humor are there and wish to seek a step-by-step guide on including humor in your presentation, make sure you read A Guide To Using Humor In Your Speech . Remember to choose the type of humor in alignment with your personality otherwise, it will look forced and won’t result in the impact you desired

Step 3: Step out and do a pilot survey! Try out the opener on a few folks who are similar to your target audience. Examine their reaction and, if required, adjust the joke

Step 4: Keep in mind that once you begin your speech with a pinch of humor, your audience will be expecting a few moments of laughter throughout the rest of your speech too. So, make sure you save 2-3 jokes (not more than that) for the remainder of your speech to meet those expectations

Examples of Speeches that used Humor in Opening Remarks

1. thoughts on humanity, fame and love by shah rukh khan.

“I’m a movie star. I’m 51 years of age. And I don’t use Botox as of yet.” Shah Rukh Khan

This TED Talk right here is the perfect case in point for you to witness all the four steps to humor (as discussed in the previous section) in action.

Known for his great performance in doing justice to a number of family roles in Bollywood films, the actor Shah Rukh Khan, in his TED Talk used the power of humor to make himself sound more human to align his talk with his perceived personality.

A humorous take on the drug, Botox, not only relates to the speaker’s professional credibility but also established the relatability quotient.

2. Ellen DeGeneres’ 86th Oscars Opening

“It’s been a tough couple of days for us. It has been raining. We’re fine. Thank you for your prayers.” Ellen DeGeneres

Two lessons on humor can be perfectly drawn from this talk:

• Make sure you include humor when the event calls for it in its truest sense.

Since Ellen DeGeneres was hosting the Oscars Opening Ceremony, nobody expected her to be all serious in terms of her talk. The audience is expecting a more relaxed and chill vibe from the speaker.

So, starting her talk with a piece of humor not only sounded like a safer bet but also the most effective one.

• Humor must align with the personality of the orator

What’s the thought that comes to your mind when you listen to the name, “Ellen DeGeneres”? I’m sure for most of us, it’s someone who’s great at presenting her opinions in a convincing manner with the help of comedy.

And that’s what you expect from her personality: Humor!

3. How Indian Parents Make You Tougher By Hasan Minhaj

“Do you know when brown kids get slapped? Every brown birthday party.” Hasan Minhaj

The element of surprise won’t work if your audience is familiar with what you are about to tell them.

So, make sure that you are addressing the right element of surprise to the right audience to make them chuckle. And Hasan Minhaj did it absolutely right!

In this TED Talk, Hasan Minhaj told a piece of surprising cultural information about Indian teens to the American Audience and not the Indian Audience (because they will be familiar with it and it won’t be a shock).

4. The Clues to A Great Story By Andrew Stanton

“A tourist is backpacking through the highlands of Scotland, and he stops at a pub to get a drink. And the only people in there is a bartender and an old man nursing a beer. And he orders a pint, and they sit in silence for a while. And suddenly, the old man turns to him and goes, “You see this bar? I built this bar with my bare hands from the finest wood in the county, gave it more care and love than my own child. But do they call me McGregor the Bar Builder? No.” Points out the window. “You see that stone wall out there? I built that stone wall with my bare hands. Found every stone, placed them just so through the rain and the cold. But do they call me McGregor the Stone Wall Builder? No” Points out the other window. “You see that pier on the lake out there? I built that pier with my bare hands, drove the pilings against the tide of the sand, plank by plank. But do they call me McGregor the pier builder? No. But you fuck one goat…” Andrew Stanton

When humor is combined with effective storytelling, a great laugh is expected from the intrigued minds sitting in the audience.

Remember how we used to tell small anecdotes as kids while telling any joke? That’s what needs to be done here.

Build up the curiosity with the help of a story and end that story by bringing in an element of surprise to make your audience chuckle. Unexpected humor is always welcome!

We’ve all grown up listening to bedtime stories.

As we approached our teenage years and adulthood, we switched to narrating anecdotes from our lives to our friends, family, and colleagues.

In a nutshell, it’s the stories that connect us and will continue to serve this very purpose.

Hence, it’s only fair for us to channel this magic of storytelling into our public speaking events as well.

How to Narrate A Story in An Opening Remark?

Step 1: Pick a story from your life or narrate something that happened to someone you know or simply form a gripping story. Whatever it might be, just make sure you are not exaggerating to come off as a relatable speaker. Most importantly, the story you choose has to be related to the theme of your speech

Step 2: Now that you have the story in mind, pick a narrative to design the structure of your story. Wait, don’t know what storytelling narrative structures are? Read 9 Storytelling Approaches For Your Next Speech or Presentation to know different ways to effectively narrate a story

Step 3: Use simple language while writing your story and be descriptive enough to help them imagine. Keep in mind that your audience should relate and it’s possible only when they can understand your story in its truest sense

Examples of Speeches that used Stories As Opening Remarks

1. life begins at the end of your comfort zone by yubing zhang.

“It’s a cold and foggy winter morning and I’m standing on the world’s tallest bungee platform. The platform I’m standing on is so tiny that I’ve to stand on my toes and balance myself against the wind…” Yubing Zhang

While highlighting how stepping out of one’s comfort zone is crucial, the speaker narrates a personal anecdote of her bungee-jumping experience.

To form a connection with the overall theme, she goes on to narrate how one bungee cord leap taught her the biggest lesson of her life.

Through the remainder of her talk, she then focuses upon sharing her lessons and guidance on how one can step out of his/her comfort zone to facilitate personal growth.

2. How to Figure Out What You Really Want By Ashley Stahl

“It was 2:45 pm on a rainy friday in Los Angeles. My dad was just brewing a cup of coffee in the kitchen when he answered a call from an unknown number…” Ashley Stahl

While the previous example on storytelling taught us to build a connection with the overall theme of our speech, this TED Talk by Ashley Stahl teaches the significance of body language and voice modulation in effective storytelling.

Observe how she narrates this story with effective pauses and uses inflection to create a sense of drama and suspense.

That’s something we all should keep in consideration while narrating any story.

Storytelling is only effective when conveyed properly with the help of facial expressions, body language, and vocal tonality. This is all done to appeal to the sentiments of the audience because eventually, it is what will make our talk all the more persuasive.

3. How “SHE” became an IAS Officer By Surabhi Gautam

“My story starts from a small, sleepy village of Madhya Pradesh with a population of barely a thousand people…” Surabhi Gautam

You don’t necessarily have to focus all your energy on writing your story with a proper build-up.

If you are using a story to build your credibility as a speaker as well as intrigue your audience, one simple way could be to just begin your speech with something as simple as, “My story starts from…”

Just like this speaker did!

Nothing fancy, nothing over the board but still manages to captivates the interest of the audience because of the following reasons:

• She communicates in the language of people by using simple words
• Starting with something like, “My story starts from…” sent an indication that she’s about to narrate the story of her life and as a matter of fact, we all are intrigued naturally to listen to different people’s life stories

4. Speaking Up Without Freaking Out By Matt Abrahams

“Panic. Embarassed. Exposed. No, that’s not how I’m feeling right now. Those are the feelings I had when I was a fourteen year old boy…” Matt Abrahams

Let’s be honest for a moment- we all have been through the feeling of “Panic, Embarrassed, Exposed” (just how Matt puts it) when asked to speak on stage.

By narrating a story that most of the audience members can relate to, Matt won the hearts of a majority of his audience members and established his credibility as a speaker.

5. The First 20 Hours: How to Learn Anything By Josh Kaufman

“Two years ago my life changed forever. My wife and I welcomed our daughter Lela in the world…” Josh Kaufman

“This has been the turning point of my life”

How do you feel when someone says something like this to you? Intrigued to know more?

This is the power that the speaker used here. He narrated a story of how being a parent changed his life and eventually, relates this experience to the topic of his speech, which to be honest, is fascinating to witness!

6. The Happy Secret to Better Work By Shawn Achor

“When I was seven years old and my sister was just five years old, we were playing on top of a bunk bed. I was two years older than my sister at the time — I mean, I’m two years older than her now — but at the time it meant she had to do everything that I wanted to do, and I wanted to play war. So we were up on top of our bunk beds. And on one side of the bunk bed, I had put out all of my G.I. Joe soldiers and weaponry. And on the other side were all my sister’s My Little Ponies ready for a cavalry charge. There are differing accounts of what actually happened that afternoon, but since my sister is not here with us today, let me tell you the true story –“ Shawn Achor

A descriptive story narrated using stylistic language has the strength to move the audience and immerse them into a fictional world.

In terms of storytelling, this technique is by far the most effective yet simplest way.

It’s commonly used while giving out persuasive speeches as it helps the speaker to align the audience’s thoughts with the speaker’s point of view. That’s what Shawn did through the help of his childhood story.

Of course, we all love surprises. Who doesn’t, right?

So, here’s a crazy idea! Why not surprise your audience with your opening remark?

Here’s how you can do so.

How to Surprise your Audience through your Opening Remark?

Option 1: Go up on that stage, say something totally unexpected and blow the minds! Now, your job doesn’t end here. Once you are done speaking your opening remark, provide your audience as to why you said what you said and what more are you going to offer through the rest of your content. Look at the first example in the next section to see its application.

Option 2: Another thing that you can do is to tell your audience something completely unknown related to the topic of your speech. Something that would make them go like, “Wait, what?” You can either present a shocking piece of information, an unknown taboo of that culture, or even a shocking habit of that cultural population.

Option 3: Tell something unknown not about the culture you are talking about but about yourself. We as humans are always attracted to gossip about other people’s lives. Of course, the audience would be interested in knowing something shocking about your life. But through the content of your speech, do remember to build that connection with your speech.

Examples of Speeches that Surprises its Audience through its Opening Remarks

1. how to start a speech by simon lancaster.

“Who wants to get high? Yeah, you up for some? Should we really get this party started?” Simon Lancaster

Who comes up on stage and asks the audience, “Who wants to get high?”

It’s purely unexpected and shocking!

But in this TED Talk, as the speaker focuses upon highlighting the steps to crafting a strong opening remark (just like we are discussing at this moment), he took it upon himself to use this very element of surprise to capture the audience’s attention.

2. Why I Don’t Use A Smart Phone By Ann Makosinski

“The last time I used a flip phone was 3 hours and 24 minutes ago.” Ann Makosinski

Now, after listening to her opening remark, do you want to know why is she still using a flip phone in the 21st Century? (At least, I do)

And that is the strength of a strong opening remark.

After generating this needed curiosity in the minds of her audience, the speaker focused the remainder of her talk telling these reasons to the audience, one by one.

So, yes! We can safely say that starting our speech with an unpopular opinion is an elegant yet simple way to kick-start our speech.

3. How to Control Emotion and Influence Behavior By Dawn Goldworm

“I can control your emotions and influence your behaviour without showing you anything, without touching you and without saying a word to you.” Dawn Goldworm

Hearing this opening remark is not just shocking but scary too!

I’m sure, just like me, you wish to unearth this secret to control and influence behavior so that you can control minds too.

It’s natural for you to listen to the remainder of the talk for this sole reason.

This way, capturing the attention of her audience was made easy for the speaker, Dawn Goldworm.

4. Get Comfortable with Being Uncomfortable By Luvvie Ajayi Jones

“I’m a professional troublemaker!” Luvvie Ajayi Jones

Listening to this opening remark, “what is your reaction?”

Are you thinking how exactly is she a troublemaker just like me? If yes, then the speaker has successfully inculcated this curiosity in us.

But what we all are also wondering is what does that have to do with the theme and the speaker does establish this connection in her follow-up statement right after her opening remark.

So, make sure the next time you are out there presenting a shocking remark, do follow it up with context, always.

5. How to Spot A Liar By Pamela Meyer

“Okay now, I don’t want to alarm anybody in this room, but it’s just come to my attention that the person to your right is a liar. Also, the person to your left is a liar.” Pamela Meyer

While delivering a TED Talk on “How to Spot A Liar”, Pamela begins by spotting a few liars from the audience itself making everyone think, “How did she do that?”

And naturally, with minimum efforts, she lured her audience in to listen to her entire talk as she unfolds different ways in which we all can spot a liar.

6. The Art of Being Yourself By Caroline McHugh

“So, the chances are you have looked in at least one mirror today. You’ve had a shave or you combed your hair or maybe you checked your teeth for spinach after lunch, but what you didn’t know is the face that you’re looking at is not the face that everyone sees.” Caroline McHugh

A shocking way to surprise your audience is to simply begin with some obvious observations and follow them up with a unique observation about the very same things- leaving them surprised by catching them completely off-guard.

To get better at this technique, draw some inspiration from this TED Talk by Caroline McHugh as she does a similar thing.

It is so far the easiest way to start your speech with a bang!

Present a fact to elicit the shock value in the minds- be it positive or negative.

But incorporating the right fact in the right way is an art in itself. Let’s dive right into it!

How to Use Facts as your Opening Remark?

First things first, make sure that your fact is not too generic. It has to be shocking in one way or the other to grip the audience’s attention.

Step 1: Present the fact using simple language. Avoid using technical terms here.

Step 2: Take a pause, give the audience a moment to ponder over it (But don’t wait for TOO LONG!). Next, present an extension of that fact, if you have any, or simply break down the fact by telling the audience how does this fact affects them. Give them the reasons.

Examples of Speeches that used Facts as its Opening Remarks

1. can we not let our breakups break us by tasha jackson.

“I want you all to know that you are loved because today we can be surrounded by so many people but feel profoundly alone. 68% of Gen Z feels like nobody knows them. An average American has only one close friend and one in four feels like no one.” Tasha Jackson

While presenting facts, it’s important that we go from covering a larger umbrella to the smaller one

This way, the audience knows the exact way in which they are getting affected by this piece of information.

That’s exactly how the speaker, Tasha, rolled her TED Talk.

Once the audience was aware of the intensity of how breakups are affecting each one of them, they were all the more intrigued to know how they can not let breakups affect them to such a drastic extent.

It is this incentive that made the listeners pay attention to her talk as she unfolded all the solutions to this, one by one.

2. How to Increase Love in Your Relationship By Jonathan Ljungqvist

“In Sweden, where I come from, we have 40 thousand marriages a year and each year we have around 20 thousand divorces.” Jonathan Ljungqvist

Create the illusion of an audience poll with your piece of fact, just like this speaker did in his TED Talk.

After highlighting the drastic extent of failed marriages in Sweden, Jonathan took a pause to let that information sink in and in his follow-up statement, he started shooting a few questions at the audience.

After waiting for a few seconds (2-3 seconds is the ideal time duration to wait), Jonathan answered and highlighted the problem at hand.

This made the audience respect and agree with his fact, all the way more.

Through the remainder of his talk, he then went on highlighting the steps to increase love in any relationship.

3. I See Dead People: Dreams and Visions of the Dying By Dr. Christopher Kerr

“I read a recent survey, and what Americans fear most is public speaking and dying.” Dr. Christopher Kerr

How do we perceive death as an individual? It’s a question that most of us have a unique answer to.

In an attempt to establish the relevance of his topic, the speaker uses a fact that highlights how feared death is.

It’s what capitalized the attention of the audience and forced them to listen to what different perspectives he had to offer on the topic from a medical standpoint.

4. Saudi Arabia: Patriot Act with Hasan Minhaj

“Saudi Arabia has been engulfed in a massive diplomatic crisis over the gruesome killing of Washingto Post Journalist Jamal Khashoggi” Hasan Minhaj

Now, stating facts doesn’t mean that you just go on telling statistical figures. It also includes different pieces of information, particularly news events!

In this talk, Hasan Minhaj recalls one such news event to set the theme of his talk.

Recalling news events makes our talk relevant while establishing the context. It signifies that as a speaker you are up-to-date with the information that you have to offer. So, the audience looks forward to hearing a talk devoid of redundancies.

5. Can We Not Let Our Breakups Break Us By Tasha Jackson

We live in a world where dating is the equivalent of buying a new pair of shoes.

Very often, with each dating experience comes the trauma of heartbreaks. As the speaker in this TED Talk rightly said, “breakups break us”.

But how to overcome it has always been a flaming question, particularly among the teens.

But to bring to light the intensity and ever-increasing prevalence of the situation, the speaker took the help of the statistics.

6. Teach Every Child About Food By Jamie Oliver

“ Sadly, in the next 18 minutes when I do our chat, four Americans that are alive will be dead from the food that they eat. “ Jamie Oliver

Here, while throwing light upon an alarming issue (hunger), the speaker considered presenting harrowing stats to get that desired ‘concerned mood’.

Similarly, when you wish to highlight an opportunity (say, the positive side of social media), present positive stats showcasing the success of people through social media.

9. Let’s Visualize with “Visuals”

Visuals are always gripping and easy on our minds.

Show respect towards your audience by giving them a needed break from the monotony of “just listening”.

Be a respite and engage them through the power of visuals for a change. Here’s exactly how you can do this.

How to Connect Visuals with your Opening Remark?

Step 1: Get in touch with the tech team of your public speaking event and see if the needed technical support is there to facilitate the screening of an image/video.

Step 2: Now, find a visual interesting enough to arise the curiosity but not too generic to make it too predictable for the audience- all related to your theme.

Step 3: Craft a short, concise, and to-the-point follow-up statement to explain the relevance of that visual using simple language.

Examples of Speeches that used Visuals as Opening Remarks

1. don’t believe everything you think by lauren weinstein.

*shows picture of an elephant.* Lauren Weinstein

In this TED Talk, Lauren draws a beautiful comparison between elephants and the nature of humans by showcasing a few visuals.

She does this through the use of storytelling. Narrating how despite all the strength an elephant has, it doesn’t attempt to break its chains of captivity.

After establishing this, she goes on to connect this act with the thesis of her speech, that is, how one should not always believe everything they think.

What we can take away from this TED Talk is, when visuals are effectively supported by storytelling and the rhetoric of drawing comparison, the impact increases manifold.

2. The History of Our World in 18 Minutes By David Christian

*plays a video about scrambled eggs* David Christian

In this unique TED Talk, David Christian explains the origin of the history of our world through the video of a scrambled egg. Unique, isn’t it?

That is exactly what we need to learn here.

We don’t necessarily need to find a visual that directly relates to the theme of our speech. Instead, we can go for a visual that we can use as an aid to explain a similar topic, that is, the theme of our speech.

3. How Breathing and Metabolism are Interconnected By Ruben Meerman

*shows image of himself in the sea* Ruben Meerman

This TED Talk right here is an example of how you can establish a direct correlation between the visual and your topic- all through the use of storytelling.

Ruben Meerman began his speech by showing a few pictures of himself to talk about his health transformation.

When the audience witnessed the transformation right in front of their eyes, they were curious to know the secret behind it so that they can apply it to their respective lives.

That’s the power of a gripping visual!

YES! You read it right.

No matter how shallow it sounds but the outfit is the first thing we notice every time a speaker walks up that stage.

And if you are dressed differently than the rest of the speakers, you naturally capture the eyes of your audience.

By this, I don’t mean that you go to a branded store and buy the most expensive outfit from there and wear it for your event. What I mean is to put serious thought into deciding what to wear for your event.

Ideally, one should go for an outfit that is unique yet related to the theme of your speech but doesn’t hurt the dress code of the event too. Here’s how.

How to Connect Clothes with your Opening Remark?

Step 1: The most basic step is to check with the admin if there is any particular dress code that the speakers need to adhere to. If not, feel free to put on your hat of creativity by following the next steps

Step 2: Pick an outfit that connects with the theme of your speech but is still unique enough for the audience to go like, “Wait, what outfit is this?”

Step 3: Go on the stage wearing that outfit, take a pause, let the audience wonder. After a meaningful silence of 2-3 seconds, start speaking. Open up by telling the audience the significance of the outfit that you are wearing

Examples of Speeches that Connect Clothes with Opening Remarks

1. we are all different- and that’s awesome by cole blakeway.

(comes on stage weaing two different pair of socks and shoes) “Hi, my name is Cole and over the next few minutes, I’m going to teach you that it’s okay to be different. Since a young age, I’ve worn different colored socks and two different shoes.” Cole Blakeway

Fascinating opening remark, isn’t it?

Something as simple as wearing different pairs of socks can instill curiosity and help the speaker make his point, “we all are different”.

Since biblical times, we as humans try to fit in different situations. Be it a workplace, college, or even a social gathering for that matter.

In this TED Talk, Cole attempts to shed light on the lesson of embracing our true selves and how there’s nothing wrong with being different.

The tone of such a powerful talk was set just by wearing different pairs of socks.

2. Looks aren’t Everything. Believe me, I’m a Model By Cameron Russell

(switches to a different outfit and speaks) “This is the first outfit change on the TED Stage, so you guys are pretty lucky to witness it, I think.” Cameron Russell

Of course, the traditional way to pull this technique off is to come on stage wearing a unique outfit.

But Cameron Russell finds her very own unique way of a live outfit change wherein she brings a wrap-around skirt and wears over her dress to make a simple point that appearance is not everything, it goes way beyond that.

Seeing a model by profession mark this unlikely outfit transition made the audience trust her thesis all the way more.

They say that communication is a two-way street.

Yet, more often than not, we forget to keep this in mind during all the public speaking events.

We tend o go on speaking and speaking. While sometimes we manage to keep the audience interested, the rest of the time we simply bore the audience to sleep.

To save you here, an easy bet is to organize an activity for your audience towards the very beginning of your speech.

How to Connect An Audience Activity with your Opening Remark?

Step 1: Familiarize with your audience. What’s the average age of your audience? What’s their educational and work background? Getting these basic details will help you structure an activity that would ensure maximum participation from them. For instance, if you are addressing a bunch of school students, your activity can involve more physical exercises and less mental exercise. Also, ask yourself, “What is the size of my audience?” This will help you decide on the extent of interactivity.

Step 2: Find an activity that is not too basic. Your activity should make the audience curious about your content. Something that makes the audience wonder, “What does this activity have to do with the theme?” But then they are left amazed as soon as you begin to connect the relevance of the activity with your speech.

Step 3: Don’t make it TOO LONG! Keep it short and sweet.

Step 4: Write a vivid description of the steps involved in the activity so that the audience is not left confused about what to do.

Examples of Speeches that Used Audience Activities as Opening Remarks

1. are you a giver or a taker by adam grant.

“I want you to look around the room for a minute and try to find the most paranoid person here and then I want you to point that person out for me. (waits and then says) Okay, don’t actually do it.” Adam Grant

Given that Adam’s audience was comprised of more adults, he made them perform a mental exercise as it’s most likely for them to participate in a mental exercise rather than expecting them to move up their seats to do something.

And that’s what happened. The audience participated! Because all they had to do was simply move their heads around to find out a paranoid person.

Most importantly, the activity wasn’t too generic for the audience for them to predict its relevance. So, it made them curious enough to listen to the remainder of Adam’s TED Talk to witness him unravel its relevance.

2. Girl Up: The Secrets to an Extraordinary Life By Courtney Ferrell

“Okay, I need a favor. I need all the girls who are between the age of 17 and 24 to stand up.” Courtney Ferrell

Audience Matters! I know, I’ve been saying this A LOT but it’s the key to a great speech opening.

Even in this TED Talk, the speaker made all the girls between the age group of 17 to 24 stand up since she knew that more than 50% of her audience would stand up.

It’s a win-win situation, I’ll tell you how.

When Courtney confessed that she’s about to tell the secret to channel the creative spirit of women and how to empower them.

Those who stood up felt directly connected to the theme and the rest were curious enough to know the secret to see if it can benefit them or someone they know.

3. What It’s Like To Grow Up Desi in 2019 By Hasan Minhaj

“Alright, real quick- say your full name and then say the way white people say your name. So, my name is Hasan Minhaj. I would get a Ha-sen Min-haj-a” Hasan Minhaj

Two important lessons here, my friends!

• Interactivity is Influential

Since Hasan was addressing a comparatively smaller crowd of around 7 teens, he could incorporate an interactive activity, giving each of his audience members an opportunity to speak.

• Lead the Activity Ladder

Before asking each of his audience members to speakers, Hasan himself initiated the act of participation from his end.

This way, the audience was all the more thrilled to speak.

Because when you participate, your audience sees it as an incentive and feels more confident to participate seeing that you as a speaker are making an effort too.

4. How to Triple your Memory By Using This Trick By Ricardo Lieuw On

“So, I have a little test for you. Don’t panic, I’m not here to judge you…” Ricardo Lieuw On

“Awaken the competitive nature of your audience members!” This should be your motto here.

But first, make sure that you are clear with the explanation of the rules so that it’s easier for everyone to follow.

Look how the speaker has introduced a competitive activity here to awaken the minds.

This serves two purposes:

• Your audience is intrigued to listen to the rest of your talk
• Even if a few members are distracted, you can win them back

Do you remember all the times when your mom used to make you eat green vegetables by instilling some sort of fear?

Be it the fear of dull skin or even poor eyesight for that matter, it eventually made you take that action.

Isn’t this aim of public speeches too? To persuade the audience to take some action after your speech ends? A hundred percent, yes!

So, let’s jump into how we can incorporate fear in our speech opening to make our audience listen to us.

How to Use Fear as your Opening Remark?

Step 1: At the fear of reiterating myself, “Begin with analyzing your audience”. The Best Guide to Audience Analysis is an article for you to help you do just that.

Step 2: Done with analyzing your audience after reading the article? Now, make a list of their potential fears related to the theme of your speech.

Step 3: Figure out that one fear that is not too triggering. Here, ask yourself, “If I were to listen to this, would I be triggered to a huge extent?” If the answer is yes, leave that fear and choose one that is slightly less triggering but

Examples of Speeches that used Fear as its Opening Remarks

1. why the secret to sucess is setting the right goals by john doerr.

“We’re at a critical moment Our leaders, some of our great institutions are failing us.” John Doerr

While highlighting how important it is to set the right goals for development, John Doerr begins his speech by pointing at how the institutions are failing their citizens by setting the wrong objectives.

When you are told that someone is failing you, you feel a sense of disappointment, and you are naturally drawn to know the reason behind it to figure out if there’s something you can do to improve the situation.

This is the exact feeling that we are going for here!

In this technique, we are looking forward to getting our audience to daydream without boring them.

This art of imagination works the best for persuasive speeches. Here’s how!

While delivering a persuasive speech, our aim is to align the audience’s thoughts with our thought process but there needs to be a bridge, right? A bridge that the audience can take to step into your thought process.

This bridge is the art of imagination.

How to Use Imagination as your Opening Remark?

Step 1: Decide the emotion that you want your audience to feel. Do you wish to go for a negative emotion or a positive one? My suggestion for you would be to go for a negative one since negative emotions overpower the positive ones, psychologically speaking.

Step 2: Once you have decided on the type of emotion, craft a descriptive outline for the piece of imagination that is related to the theme of your speech.

Step 3: Using simple yet descriptive language, write down your piece of imagination. Remember to write in a chronological order detailing each and every step otherwise your audience won’t truly immerse in that imaginary world. To explain to you in simpler terms, if a few steps are missing from the bridge, you cannot walk to reach the other side, can you?

Step 4: Focus the rest of your speech telling the audience what to do to avoid the situation (in case of a negative imagination) and what to do to reach the situation (in case of a positive imagination).

Examples of Speeches that used Imagination as Opening Remarks

1. the barrier between us by tvisha bandhu.

“Picture this. You’re in the MRT, you’re scrolling through your phone, and you take notice of this lady walking through the cabin saying ‘hello, hello.'” Tvisha Bandhu

This speech is the perfect example of how one can kick start his speech through the power of closed imagination (one wherein you provided step-by-step details on what to imagine).

Look how the speaker, Tvisha Bandhu, uses her body posture and gestures to emote every sense of feeling encompassed within that imagination.

It works perfectly in sync with her descriptive writing. It’s so descriptive that she has even written the exact dialogues for the characters involved in her imagination such as “Hello, Hello” for the lady who walked through the cabin.

Descriptive writing backed by powerful body language and vocal tonality can increase the impact manifold.

2. Why Do We Fear Speaking On Stage? By Pratik Uppal

“If I ask you to come on the stage right now & deliver a speech, think what kind of excuses would you come up with.” Pratik Uppal

The second example is of an open imagination.

You don’t necessarily need to provide step-by-step details for the audience to make them imagine a situation

One easy way is to simply tell them to ponder over their reaction to a particular situation and then, go on providing a brief of what exact situation they are put in.

In this TED Talk, the speaker asked the audience to imagine all the excuses that they can come up with to dread a public speaking event. Now, pause! Even you think! I’m sure you too can come up with many without anyone telling you what to imagine exactly.

This is what we call open imagination. Widespread usage of this technique can be seen in movies with open endings wherein the end is treated as possibly the beginning.

3. The Surprising Secret that Solves your Problems Quickly By Collins Key

“Imagine if you could take your brain and turn it inside out and then have access to the information to be able to virtually solve any problem. It sounds pretty cool, right?” Collins Key

In the previous sections, we discussed the examples for two commonly-used types of imagination- open and closed.

Here, we shall discuss an example of how you can ask the audience to imagine something out of the world.

If you are a Potter-head, you know the strength that this technique entails. The entire series is based upon fiction encompassing a world where everything goes larger than life, even life itself but you still can’t seem to snap out of it because you are that engrossed.

In this TED Talk, Collins opened up his talk with one such piece of imagination wherein he asked the audience to imagine how would they feel if they could simply take their brain out and turn it inside out to find a solution in the blink of an eye instead of spending hours overthinking for it.

Fascinating, right? This intrigued the audience to listen to the rest of his speech in the search of a secret to solve their problems in the quickest way possible.

4. How to Present to Keep your Audience’s Attention By Mark Robinson

“Imagine it’s Wednesday 28th of August, 1963 & we’re in the United States Of American, specifically Washington DC.” Mark Robinson

Imagination is only effective if you catering the right piece of imagination to the right audience.

Now, take the example of this TED Talk. Had this TED Talk been delivered to an audience who is not aware of the significance of the person being spoken about, Martin Luther King Jr, his speech would have been totally ineffective.

So, make sure that whatever piece of imagination you have to offer is within the understanding of your audience.

This technique doesn’t require any fancy introduction.

For the longest time, great orators have been starting their respective speeches with one quote or the other to persuade their audience through the art of rhythm.

But the inclusion of this technique as an opening remark is easier said than done. Make sure you follow the steps in the next section.

How to Use A Quote as an Opening Remark?

Before we begin, remember not to use a quote that is too common. Use a quote that is less heard of!

Option 1: The easiest and safest bet is to use a famous quote related to the context of your speech. If the propounder of that quote is associated with the topic of your speech in one way or the other, it’s even better since it establishes the credibility of the quote.

Option 2: The other effective way is to make a quote of your own instead of relying upon someone else’s quote. It’s simpler than it sounds. An easier hack is to use alliteration (occurrence of similar sound at the beginning of adjacent words in a phrase) in the phrase you wish to highlight as your opening remark. For instance, even the title of this section, “Quintessential Quality of A Quote” uses this technique. Read Getting Your ‘Wordsworth’: Poetry in Public Speaking to know how exactly you can write a quote using alliteration and similar techniques.

Examples of Speeches that Used Quotes as Opening Remarks

1. increase your self-awareness with one simple fix by tasha eurich.

Tennessee Williams once told us, “There comes a time when you look into the mirror and you realize that what you see is what you’ll ever be. And then you accept it. Or you kill yourself. Or you stop looking in mirrors.” Tasha Eurich

To see the application of the first alternative in action, watch this TED Talk by Tasha Eurich.

While using someone else’s quote, attribution to the speaker is necessary. You can do so by simply saying something like, “As NAME OF THE SPEAKER rightly said…” Nothing too fancy, simplicity works the best.

Talking about the credibility of the original speaker of the quote, since this TED Talk is focused upon “Self-awareness”, it made Tennessee Williams who was a great playwright in Hollywood, a credible speaker to trust.

2. Mistakes Make the Man By Mathew George

“Man makes mistakes & mistakes make the man.” Mathew George

Now, let’s talk about making a quote on our own. Shall we?

The most basic step we discussed under the “how-to” section was alliteration and that’s what the speaker, Mathew George, used in the creation of his opening remark too.

Alliteration provides a rhythm to your speech opening line and makes you sound persuasive naturally.

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We hope that you have found some value here in your journey as a public speaker!

If you wish to know about more such amazing speech opening lines, make sure you check out 15 Powerful Speech Opening Lines (& How to Create Your Own) .

Not just that! We’ve written a similar article on 50 Speech Closing Lines (& How to Create Your Own) l The Ultimate Guide . Make sure you read that to END YOUR SPEECH WITH A BANG!

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The Art of Crafting an Unforgettable Opening in Your Speech

A compelling opening is crucial in public speaking as it sets the stage for your presentation or speech. 

You grab the audience’s attention and establish a connection in the first few moments, making them eager to hear what you say next. 

The success of this initial interaction can influence audience engagement throughout your speech. 

By starting strong, you captivate your listeners and build the momentum needed to carry your message effectively. 

Therefore, mastering the art of the opening is essential for any successful speaker. It ensures that the audience is engaged and receptive right from the start.

The purpose of an opening statement

The opening of a speech serves as the foundation for what’s to follow, crucial for grasping the audience’s attention from the get-go. 

Its main objectives are threefold: first, to captivate the audience, ensuring they are fully engaged and eager to listen; second, to establish a connection or rapport, making the audience feel involved and valued; and third, to set the tone of the presentation, providing a clear indication of the speech’s direction and mood. 

13 ways to craft a strong opening statement for your speech

There are many ways to craft a memorable opening. Here are 13 strategies with examples: Use a startling statement

Begin with a fact or statement that surprises your audience, prompting them to keenly focus on what you’re about to say. 

For example:

“Last year, over 60% of small businesses faced cyber attacks, yet only a fraction were prepared.” 

This statistic is likely to grab attention due to its unexpected gravity and relevance.

Tell a story

Stories are universally compelling, tapping into emotions and creating a human connection.

For instance, if addressing the importance of resilience, you might start with a personal anecdote: 

“Three years ago, I stood at the brink of bankruptcy. Yet here I am today, sharing my journey toward rebuilding what I lost.” 

This approach draws in listeners and establishes a rapport as you’ve let them into a part of your life where you felt vulnerable.

Post a provocative statement

Engage your audience’s curiosity and invite them to think deeply by starting with a thought-provoking question. 

For a speech on innovation, you could ask:

“What if the next product you invent becomes a staple in every household across the globe?” 

Such a question stimulates the audience’s imagination and encourages them to consider their own potential impact.

Quote someone

Opening with a pertinent quote can lend authority to your speech and anchor your message within a broader conversation. 

For example, in a discourse on leadership, starting with Nelson Mandela’s “It always seems impossible until it’s done” sets a tone of aspiration and endurance. 

This method not only lends credibility to your speech but also aligns your message with the values embodied by the quoted individual.

Ask a rhetorical question

Rhetorical questions don’t need a response. Still, they prompt personal reflection and get your audience in the zone to engage with your topic at the right energy and emotional levels.

“How many of you have laid awake at night, pondering if your hard work is truly making a difference?” 

Present a hypothetical scenario

Hypothetical scenarios thrust the audience into a thought experiment. Similar to a rhetorical question, they prime people for a discussion on the topic you’re about to speak on.

“Imagine you wake up tomorrow in a world where every piece of technology you rely on has disappeared.”

Starting with a light-hearted joke can disarm the audience, making them more receptive and creating a friendly, engaging atmosphere.

For example

“They say the best way to avoid a parking ticket is to remove your windshield wipers. But seriously…” 

Invoke a vivid image or scene

These provide a sensory-rich context that enhances your message.

“Picture a vast forest, its canopy ablaze with autumn colors, a gentle breeze whispering through the leaves.”

State your purpose

Clearly articulating your speech’s goal from the outset establishes a clear direction and intent, helping the audience focus on your core message.

“Today, I’m here to talk about how we can revolutionize our approach to education.”

Address your audience directly

Directly addressing the audience acknowledges their importance and role, creating a sense of inclusion.

“You, the future leaders of tomorrow, are the architects of the next great era.” 

Challenge a common belief

Challenging a widespread notion piques curiosity and sets the stage for a persuasive argument against said common belief.

“We’ve been taught that failure is the end of the road, but what if I told you it’s just the beginning?” 

Reference a current event

Linking your speech to a timely event demonstrates relevance and urgency, encouraging the audience to engage with the present moment.

For example: 

“In light of the recent global summit, let’s discuss why sustainable development is the clarion call of our times.” 

Pose an intriguing problem

Presenting a critical issue engages the audience’s intellect, prompting them to consider the complexity of the topic at hand.

“How do we ensure our planet remains habitable for future generations while advancing economically?”

Common components of a strong opening

The openings discussed here differ in style and delivery–but they all have three things in common.

It’s paramount that your opening is clear and understandable. 

Clarity ensures that your audience grasps the core message right away, setting the stage for everything that follows. 

Ambiguity or complexity at the start can lead to confusion, diminishing the impact of your speech. 

Being direct and straightforward in your opening helps anchor the audience’s attention and understanding.

The opening must be directly tied to your main topic, providing a seamless entry point into the heart of your presentation. 

This relevance confirms for the audience that they are in the right place and prepares them for the content to come. 

An opening that strays from the central theme can mislead or disengage listeners, making it harder to draw them back in as you progress.

An effective opening is also succinct, delivering its punch without dragging on. 

Lengthy introductions risk losing the audience’s attention before you’ve even reached the core of your message. 

A concise opening respects your audience’s time and patience, creating anticipation for deeper exploration. It should intrigue and invite, not overwhelm or bore.

Common mistakes to avoid

When crafting the opening of a speech, it’s crucial to avoid certain pitfalls that can undermine its effectiveness:

Avoiding clichés

Beginning your speech with a cliché can quickly disengage your audience, making your message feel stale and unoriginal. 

Audiences seek fresh, thought-provoking content, and starting with a cliché can set a tone of predictability, reducing their interest in what follows. 

To maintain the audience’s attention, opt for original, impactful openings that resonate and leave a lasting impression.

Skipping the preview

An effective opening not only captivates but also sets the stage for the audience, providing a roadmap of what to expect. 

Neglecting to give a preview can leave listeners disoriented, unsure of the speech’s direction, or the key takeaways. 

By clearly outlining the main points or objectives at the beginning, you help the audience follow along more effectively, enhancing their engagement and retention of the information presented.

Ignoring the audience

Tailoring your opening to the specific audience in front of you is paramount. 

A generic opening risks missing the mark, failing to address the audience’s unique interests, concerns, or context.

Consider the audience’s demographics, their familiarity with the topic, and their potential expectations or biases. 

Customising your approach demonstrates respect and consideration for the audience, creating a stronger connection and increasing the likelihood that your message will resonate.

Practice makes perfect

Practicing your opening and receiving feedback are critical to honing your public speaking skills. 

Regularly rehearse your speech’s introduction in front of a mirror, with friends or family, or even record yourself to self-assess. 

Seeking feedback is invaluable; consider hiring a communications coach for professional advice. Additionally, enrolling in an online public speaking course can offer structured learning for busy professionals. By integrating these practices, you’ll refine your opening, making it more impactful and setting the tone for a successful speech.

Good luck! And if you want to hear more from me, you can find me on:

• Behind the mic on the Art of Communication Podcast

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8 Opening a Speech: Get Their Attention from the Start!

Get the audience’s attention, or the rest of your speech is a waste. I mean it!  Most people spend the majority of their speech preparation time working on the body of their speech and then they tack on an opening and a closing last minute.

The opening and closing deserve the most attention. Why?  If you don’t get the audience’s attention and get them to pay attention to you instead of…  the thoughts in their heads, their grocery lists, their neighbors, their social media…then all the rest of your brilliant content is wasted because they will never hear it. Lisa Marshall of Toastmasters International stresses the opening words are so important that “I spend 10 times more time developing and practicing the opener than any other part of the speech.”

Look at the description of Person A and Person B and tell me which person you like more.

Person A envious, stubborn, critical, impulsive, industrious, and intelligent

Person B intelligent, industrious, impulsive, critical, stubborn, and envious

If you are like most people, you have a preference for Person B.  This illustrates a study by Solomon Ashe. He had subjects rate these two people using a string of descriptive words. Now look back at the descriptions. Look closely and you will notice they are the same words in a different order. Most people put the most emphasis on the first three words in determining how they will create the person. Like Asche’s subjects, your audience will be evaluating those first three words. Let’s bring it back around to speechmaking. The first sentence out of your mouth is crucial and the first three words are especially important.

I am sure you are not surprised to know that people form opinions quickly. To prove this, researchers showed subjects either a 20-minute clip of a job applicant or a 20-30 second clip of a job applicant. They were asked to rate the person on likeability and self-assurance. People were able to form an opinion in under thirty seconds. Not only that but they were able to form the same opinions from a 30-second clip as a 20-minute exposure.

The Battle for Attention

Remember that every piece of content in our modern era is part of an attention war. It’s fighting against thousands of other claims on people’s time and energy. This is true even when you’re standing on a stage in front of a seated audience. They have deadly distracters in their pockets called smartphones, which they can use to summon to their eyes a thousand outside alternatives. Once emails and texts make their claim, your talk may be doomed. And then there’s that lurking demon of modern life, fatigue. All these are lethal enemies. You never want to provide someone with an excuse to zone out. You have to be a savvy general directing this war’s outcome. Starting strong is one of your most important weapons. Chris Anderson, TED Talks, The Official TED Guide to Public Speaking.

“People don’t pay attention to boring things,” according to John Medina, author of Brain Rules, “You’ve got 30 seconds before they start asking the question, ‘Am I going to pay attention to you or not?'” It is important to get your audience’s attention right away. In this chapter, I will share with you several ways to win the war for attention and to start your speech right. I will show you the basic opening and closing structure of speeches and give you many examples of what that looks like.  A speech, like an airplane, needs a good take-off and a good landing. Now it’s time to prepare to have a strong take-off and learn everything that goes into a speech introduction. This chapter is full of examples from a variety of talks. I included quotes from those introductions, but I also included links to each of those talks hoping you will be interested enough to want to listen.

Ways to Start a Speech

Chris Anderson likens this to battle. “First there is the 10-second war: can you do something in your first moments on stage to ensure people’s eager attention while you set up your talk topic? Second is the 1-minute war: can you then use that first minute to ensure that they’re committed to coming on the full talk journey with you?”

When thinking about your speech, spend a lot of time thinking about how to win the battle for their attention. Your introduction should make your audience want to put down their phones and listen. Your introduction should be so compelling they stop their wandering minds and turn their thoughts to you and you alone. Your introduction should start with three strong words where they form a strong opinion of you and your speech.  Let me share how to accomplish this. 

Capturing the audience through the story is one of the most powerful ways to start a speech. A story engages the brain in powerful ways and causes the audience’s brains to sync with the speakers. A well-told story will allow the audience to “see” things in their mind’s eye and to join the speaker’s emotions.

Watch this clip by Ric Elias for how he begins his speech with a powerful story. Particularly notice his first four words, “Imagine a big explosion.” 

Imagine a big explosion as you climb through 3,000 ft.   Imagine a plane full of smoke.   Imagine an engine going clack, clack, clack.   It sounds scary.   Well, I had a unique seat that day. I was sitting in 1D. I was the only one who could talk to the flight attendants. So I looked at them right away, and they said, “No problem. We probably hit some birds.” The pilot had already turned the plane around, and we weren’t that far. You could see Manhattan. Two minutes later, three things happened at the same time.

Ric Elias, Three Things I Learned While My Plane Crashed. 

Consider these other examples and notice how the speaker uses a story.

More powerful introductions using story:

I love you, I believe in you and it’s going to be OK. The three things that I needed to hear three years ago when I felt more abandoned than ever. I remember that day as if it happen this morning. It was Sunday and I had just woken up early at a brisk 12:30 in the afternoon. Ryan Brooks, Honesty, courage, and the importance of brushing your teeth.  When I was nine years old I went off to summer camp for the first time. And my mother packed me a suitcase full of books, which to me seemed like a perfectly natural thing to do. Because in my family, reading was the primary group activity. And this might sound antisocial to you, but for us, it was really just a different way of being social. You have the animal warmth of your family sitting right next to you, but you are also free to go roaming around the adventureland inside your own mind. And I had this idea that camp was going to be just like this, but better. Susan Cain. The Power of Introverts. I grew up to study the brain because I have a brother who has been diagnosed with a brain disorder: schizophrenia. Jill Bolte Taylor, My Stroke of Insight. A few years ago, I got one of those spam emails. I’m not quite sure how, but it turned up in my inbox, and it was from a guy called Solomon Odonkoh.  James Veitch This is What Happens When You Reply to Spam Email. Eleven years ago, while giving birth to my first child, I hemorrhaged and was transfused with seven pints of blood. Four years later, I found out that I had been infected with the AIDS virus and had unknowingly passed it to my daughter, Ariel, through my breast milk, and my son, Jake, in utero. Elizabeth Glaser,  Address to the 1992 Democratic National Convention.

Good stories immediately set the stage and introduce you to the place and to the people. Doing this helps your brain can form a structure where the story takes place. It helps you see the story unfold in your mind.  If you need help starting a story, Vanessa Van Edwards suggests these prompts:

• Once upon a time.
• I’m here for a reason, and it’s an interesting story.
• The best thing that ever happened to me was.

There is an entire chapter on the Power of Story that can be found here.

Humor is a rubber sword – it allows you to make a point without drawing blood. – Mary Hirsch

  When Family Guy’s Seth MacFarlane spoke at Harvard Commencemen t in the rain, he started with “There’s nowhere I would rather be on a day like this than around all this electrical equipment.” People laughed, people smiled, and the speech was off to a strong start. Humor works because it gives the audience a hit of the feel-good hormone dopamine. That is … if you are funny. If you decide to use humor, make sure you are funny. Test your humor on honest friends. In addition, the humor you use should fit your personality and your audience. Be warned, some groups would find humor inappropriate, do your research.

Watch this clip for how Tshering Tobgay begins his speech with humor. 

In case you are wondering, no, I’m not wearing a dress, and no, I’m not saying what I’m wearing underneath. (Laughter) This is a go. This is my national dress. This is how all men dress in Bhutan. That is how our women dress. Like our women, we men get to wear pretty bright colors, but unlike our women, we get to show off our legs. Our national dress is unique, but this is not the only thing that’s unique about my country. Our promise to remain carbon neutral is also unique, and this is what I’d like to speak about today, our promise to remain carbon neutral.

Tshering Tobgay, This Country Isn’t Just Carbon Neutral–Its Carbon Negative. 

More powerful introductions using humor

I didn’t rebel as a teenager.   I started late and was still going at it the summer I turned thirty. I just became an American citizen, I divorced my husband, I got a big tattoo of a bat on my arm, and I joined a New York City punk band. Danusia Trevino, Guilty I need to make a confession at the outset here. A little over 20 years ago, I did something that I regret, something that I’m not particularly proud of.   Something that, in many ways, I wish no one would ever know, but that here I feel kind of obliged to reveal. In the late 1980s, in a moment of youthful indiscretion, I went to law school. Dan Pink, The Puzzle of Motivation.  It is really interesting to be a woman and to get to 45 and to not be married yet and to not have kids, especially when you have pushed out your fifth kid on television. Tracee Ellis Ross, 2017 Glamour Woman of the Year. I am not drunk …but the doctor who delivered me was.” (reference the shake she has due to a botched medical procedure at birth causing her cerebral palsey). Maysoon Zayid, I’ve Got 99 Prolbems and Cerebral Palsey is Not One of Them .

Salutation followed by humor

Oh boy, thank you so much, thank you so much.   Thank you, President Cowan, Mrs. President Cowen; distinguished guests, undistinguished guests, you know who you are, honored faculty and creepy Spanish teacher.   And thank you to all the graduating Class of 2009, I realize most of you are hungover and have splitting headaches and haven’t slept since Fat Tuesday, but you can’t graduate ’til I finish, so listen up. When I was asked to make the commencement speech, I immediately said yes.   Then I went to look up what commencement meant which would have been easy if I had a dictionary, but most of the books in our house are Portia’s, and they’re all written in Australian.   So I had to break the word down myself, to find out the meaning. Commencement: common, and cement, common cement.   You commonly see cement on sidewalks.   Sidewalks have cracks, and if you step on a crack, you break your mother’s back.   So there’s that.   But I’m honored that you’ve asked me here to speak at your common cement Ellen DeGenres, Commencement Speech at Tulane. Well, thank you. Thank you Mr. President, First Lady, King Abdullah of Jordan, Norm, distinguished guests. Please join me in praying that I don’t say something we’ll all regret. That was for the FCC. If you’re wondering what I’m doing here, at a prayer breakfast, well so am I. I’m certainly not here as a man of the cloth, unless that cloth is — is leather. Bono at  the  54th annual National Prayer Breakfast.  

Starting your speech by sharing a little-known fact, can be powerful. For this to fully work, you need to have the audience’s attention from the very first word. Read on for how these speakers started strong.

Powerful introductions using facts

Sadly, in the next 18 minutes when I do our chat, four Americans that are alive will be dead from the food that they eat. Jamie Oliver, Teach Every Child About Food. So I want to start by offering you a free, no-tech life hack, and all it requires of you is this: that you change your posture for two minutes. Amy Cuddy, Your Body Language May Shape Who You Are. Okay, now I don’t want to alarm anybody in this room, but it’s just come to my attention that the person to your right is a liar. (Laughter) Also, the person to your left is a liar. Also the person sitting in your very seats is a liar. We’re all liars. What I’m going to do today is I’m going to show you what the research says about why we’re all liars, how you can become a lie spotter and why you might want to go the extra mile and go from lie spotting to truth seeking, and ultimately to trust building. Pamela Meyer, How to Spot a Liar. You will live 7.5 minutes longer than you would have otherwise, just because you watched this talk.  Jane McGonigal. The Game That Can Give You Ten Extra Years of Life. There are 900,000 divorces   in the United States of America every year.   Fewer than 10% of them   ever talked to anybody about their relationship.   So why would you need a science?   Well, we need a science to develop effective treatment   and understanding of how to make love work.   Why?   Why should we care about having great relationships?   Well, it turns out that in the past 50 years,   a field called social epidemiology has emerged,   and it shows that great friendships,   great love relationships between lovers and parents and children   lead to greater health – mental health as well as physical health –   greater wealth, greater resilience,   faster recovery from illness,   greater longevity –   if you want to live 10 to 15 years longer, work on your relationships,   not just your exercise –   and more successful children as well.   John Gottman. The Science of Love.  This room may appear to be holding 600 people but there is actually so many more because within each of us there is a multiple of personalities. Elizabeth Lesser,  Take the Other to Lunch.

Using a physical object can draw the audience’s attention. Make sure you plan the timing of the prop, and you practice with it. It is important that it is large enough for the audience to see and they can see it well enough that they are not frustrated. Depending on your speech, it may be appropriate to put it away, so it is not distracting.

Powerful introductions using props

Darren Tay walks onto the stage and stares at the audience. He pulls a pair of underwear out of his pocket and puts them on over his suit. “Hey loser how do you like your new school uniform. I think it looks great on you. Those were the words of my high school bully Greg Upperfield. Now if you are all wondering if the underwear that Greg used was clean, I had the same questions. Darren Tay, Outsmart, Outlast. Toastmasters 2016 World Champion of Public Speaking . Mohammed Qahtani walks onstage, puts a cigarette in his mouth … then looks up as if noticing the audience and says, “What?” As the audience laughs, he continues. “Oh, you all think smoking kills? Ha-ha, let me tell you something. Do you know that the amount of people dying from diabetes are three times as many [as the] people dying from smoking? Yet if I pulled out a Snickers bar, nobody would say anything.” He goes on to say, his facts are made up and his real topic is about how words have power. Mohammed Qahtani, Toastmasters 2015 World Champion of Public Speaking

JA Gamach blows a train whistle and then starts his speech as if he were a conductor, “All aboard! It’s a bright sunny day and you are taking a train. You are wearing a pair of sandals you proudly made yourself. As you board the train one of your sandals slips off and falls beside the track.  (J.A. loses one sandal that falls down the platform.)  You try to retrieve it. Too late. The train starts to pull away. What would you have done? I would have cursed my bad luck, mad at losing a sandal. JA Gamache, Toastmasters 2007 World Championship. 

Use a Quotation

Powerful introductions using quotes.

Rules for using quotes

• Be sure to use the quote purposefully and not just as placeholders.
• Quotes can just take up valuable space where you could put content unless they are not properly used.
• Let the quote be more important than the author. When using a quote at the opening, say the quote first and then the author. When using a quote at the end of a speech, say the author first and then the quote.
• Keep it short and sweet. Use a quote that gets to the point quickly.
• If you must use long quotes–put them on your slide.
• If you project a quote, read it to the audience. Never expect them to read it while you talk about something else. Never say stupid things like, “You can read, I’ll let you read this for yourselves” or “Your adults, I’ll let you process this.”
• Check the authorship and authenticity of the quote. There are so many quotes on the internet that are misattributed and misquoted. For example, who wrote the quote: “They may forget what you said, but they will never forget how you made them feel”?
• Do not go for the overused quote or your audience is prone to dismiss it.  Instead of quoting an overused “I have a dream quote” do as Jim Key, the 2003 Toastmasters International World Championship of Public Speaking did and pick an equally great but lesser-used Martin Luther King Quote: “The time is always right to do what is right!”

Watch Nate Stauffer at a Moth Grand Slam as he uses poetry to start and carry his story.

Watch this clip for how Andrew Solomon opens with a quote to make us think about depression. 

Andrew Solomon, Depression, The Secret We Share. 

Reference the Occasion

Ceremonial speeches often call for acknowledgment of those in attendance or a mention of the occasion. Here is how Martin Luther King Junior set up his famous speech. I am happy to join with you today in what will go down in history as the greatest demonstration for freedom in the history of our nation. Five score years ago, a great American, in whose symbolic shadow we stand today, signed the Emancipation Proclamation. Martin Luther King Junior, I Have a Dream.

Get the Audience Involved

Having the audience stand, raise their hand, or even nod in encouragement can cause them to focus on your message. This can be particularly helpful if the audience has been sitting for a while. Let me show you a few examples of how that works.

Ask a Question

You can involve the audience from the start by asking them a question.

Watch the first few minutes of Amy Purdy’s speech and how she starts with a question, “ If your life were a book   and you were the author,   how would you want your story to go?” 

More powerful introductions using a question

I’m here today to talk about a disturbing question, which has an equally disturbing answer. My topic is the secret of domestic violence and the question I’m going to tackle is the one everyone always asks. Why would she stay? Why would anyone stay with a man who beats her? Why Domestic Violence Victims Don’t Leave- Leslie Morgan Steiner Here’s a question we need to rethink together: What should be the role of money and markets in our societies? Today, there are very few things that money can’t buy. If you’re sentenced to a jail term in Santa Barbara, California, you should know that if you don’t like the standard accommodations, you can buy a prison cell upgrade. It’s true. For how much, do you think? What would you guess? Five hundred dollars? It’s not the Ritz-Carlton. It’s a jail! Eighty-two dollars a night. Eighty-two dollars a night. Michael Sandel, Why We Shouldn’t Trust Markets with Our Civic Life.

How do you explain when things don’t go as we assume? Or better, how do you explain when others are able to achieve things that seem to defy all of the assumptions? For example: Why is Apple so innovative? Year after year, after year, after year, they’re more innovative than all their competition. Simon Sinek, How Great Leaders Inspire Action.  Can you remember a moment when a brilliant idea flashed into your head? Darren LaCroix,  Ouch! World Champion of Public Speaking.

Have the Audience Participate

If you ask a question you want the audience to answer, be sure to give them time to respond. If they raise their hands, be sure to acknowledge their response. You might have the answer by standing, by raising their hands, by speaking to their neighbor. You might call on one member of the audience to answer for the group.

If you ask a question you want the audience to answer, don’t let your presentation slide give away the answer. For example, one speaker had a slide behind him that said, “Lesson 1: Don’t Worry About IQ.” He has the audience raise their hand if they want to improve their grades then he asks, “So can I get a show of hands, how many would say IQ is going to be the most important to get those marks to go up?” Very few people responded because the answer was “written on the wall” literally.

Watch this clip as Allan Pease engages the audience.

Everybody hold your right hand in front like this in a handshaking position. Uncross your legs. Relaxed position. Right hand in front. When I say the word, “Now” here’s what we’re going to do. I am going to ask you to turn to someone besides you, shake hands as if you’re meeting for the first time, and keep pumping till I ask you to stop. Then you’ll stop and freeze it and we’re going to analyze what’s happening. You got that? You don’t have time to think about this. Do it now. Pick anybody and pump. Pump, everybody. Freeze it. Hold it. Stop. Hold it. Freeze it. Keep your hands locked. Keep them locked. The person whose hand is most on top is saying “I’ll be the boss for the rest of the day.” Allan Pease, Body Language, the Power is in the Palm of Your Hands. 

More powerful introductions using audience participation

I have a confession to make. But first, I want you to make a little confession to me. In the past year, I want you to just raise your hand if you’ve experienced relatively little stress? Kelly McGonigal, How to Make Stress Your Friend. So I’d like to start, if I may, by asking you some questions. If you’ve ever lost someone you truly loved, ever had your heartbroken, ever struggled through an acrimonious divorce, or being the victim of infidelity, please stand up. If standing up isn’t accessible to you, you can put your hand up. Please stay standing and keep your hand up there. If you’ve ever lived through a natural disaster, being bullied or made redundant, stand on up. If you’ve ever had a miscarriage, if you’ve ever had an abortion or struggled through infertility, please stand up. Finally, if you or anyone you love has had to cope with mental illness, dementia, some form of physical impairment or cope with suicide, please stand up. Look around you. Adversity doesn’t discriminate. If you are alive, you are going to have to, or you’ve already had to, deal with some tough times Thank you, everyone. Take a seat. Lucy Hone: The Three Secrets of Resilient People.  Advice from Moth Storytelling Club Have a great first line that sets up the stakes and grabs attention No: “So I was thinking about climbing this mountain. But then I watched a little TV and made a snack and took a nap and my mom called and vented about her psoriasis then I did a little laundry (a whites load) (I lost another sock, darn it!) and then I thought about it again and decided I’d climb the mountain the next morning.” Yes: “The mountain loomed before me. I had my hunting knife, some trail mix and snow boots. I had to make it to the little cabin and start a fire before sundown or freeze to death for sure.”  

Arouse Suspense or Curiosity

Watch this clip for how Kathryn Schulz creates curiosity by showing us Johnny Depp’s tattoo and then talks about her tattoo of regret. We hang on to her every word wondering, “Where is all this going and how bad can her tattoo really be?”

So that’s Johnny Depp, of course.   And that’s Johnny Depp’s shoulder.   And that’s Johnny Depp’s famous shoulder tattoo.   Some of you might know that, in 1990,   Depp got engaged to Winona Ryder,   and he had tattooed on his right shoulder   “Winona forever.”   And then three years later —   which in fairness, kind of is forever by Hollywood standards —   they broke up,   and Johnny went and got a little bit of repair work done.   And now his shoulder says, “Wino forever.”

Kathryn Schulz, Don’t Regret, Regret. 

  Saying unexpected things or challenging assumptions can get a speech started off right. A herd of wildebeests, a shoal of fish, a flock of birds. Many animals gather in large groups that are among the most wonderful spectacles in the natural world. But why do these groups form? The common answers include things like seeking safety in numbers or hunting in packs or gathering to mate or breed, and all of these explanations, while often true, make a huge assumption about animal behavior, that the animals are in control of their own actions, that they are in charge of their bodies. And that is often not the case. Ed Yong. Zombie Roaches and Other Parasite Tales. TED Talk

 Keys to Success

Memorize your first sentence so you can deliver it with impact. Memorize your whole speech opening if possible. Make sure your first three words have an impact.

Typical Patterns for Speech Openings

• Get the audience’s attention–called a hook or a grabber.
• Establish rapport and tell the audience why you care about the topic of why you are credible to speak on the topic.
• Introduce the speech thesis/preview/good idea.
• Tell the audience why they should care about this topic.
• Give a transition statement to the body of the speech.

Step Two: Credibility

First, you hook the audience with your powerful grabber, then you tell them why you are credible to speak on the topic and why the topic is important. If they know your credentials, you would not need to tell them your credibility but you may still want to tell them why you are interested in the topic. Here are a few examples of how some speakers included credibility.

Tell Why You Are Credible

I’m a doctor, but I kind of slipped sideways into research, and now I’m an epidemiologist. Ben Goldacre, Battling Bad Science.  I started studying resilience research a decade ago at the University of Pennsylvania in Philadelphia. It was an amazing time to be there because the professors who trained me had just picked up the contract to train all 1.1 million American soldiers to be as mentally fit as they always have been physically fit. Lucy Hone: The Three Secrets of Resilient People.  What I’m going to do is to just give a few notes,   and this is from a book I’m preparing called   “Letters to a Young Scientist.”   I’d thought it’d be appropriate to   present it, on the basis that I have had extensive experience   in teaching, counseling scientists across a broad array of fields.   And you might like to hear some of the principles that I’ve developed in doing   that teaching and counseling. EO Wilson: Advice to a Young Scientist. 

Step Three: Tell Why it is Important

Early on in your speech, you should tell the audience why they should care. You should connect the speech to things they care about. This is where you answer, so what, who cares?

You know, I didn’t set out to be a parenting expert. In fact, I’m not very interested in parenting, per se. It’s just that there’s a certain style of parenting these days that is kind of messing up kids, impeding their chances to develop.  Julie Lythcott-Haims, How to Raise Successful Kids – Without Over-Parenting

Step Four: Tell the Purpose of the Talk (aka Preview/ Thesis)

“If you don’t know what you want to achieve in your presentation your audience never will.” – Harvey Diamond, author

Tell the audience your purpose, clearly give them an overview of the main points.  MIT professor, Patrick Winston says one of the best things to add to your speech is an empowerment promise. You want to tell people what they will know at the end of your speech that they didn’t know at the beginning. It’s their reason for being here.  His empowerment promise was, “Today you will see some examples of what you can put in your armory of speaking techniques and it will be the case that one of those examples–some heuristic, some technique, maybe only one will be the one that will get you the job. By the end of the next 60 minutes, you will have been exposed to a lot of ideas, some of which you will incorporate into your own repertoire, and they will ensure that you get the maximum opportunity to have your ideas valued and accepted by the people you speak with.” Notice that this statement told you what to expect and why it mattered.

Here are examples of how various speakers accomplished this.

For years, I’ve been telling people, stress makes you sick. It increases the risk of everything from the common cold to cardiovascular disease. Basically, I’ve turned stress into the enemy. But I have changed my mind about stress, and today, I want to change yours. Kelly McGonigal, How to Make Stress Your Friend.   We’ve been sold the lie that disability is a Bad Thing, capital B, capital T. It’s a bad thing, and to live with a disability makes you exceptional. It’s not a bad thing, and it doesn’t make you exceptional. Stella Young, I’m Not Your Inspiration, Thank You Very Much

What I’m going to show you is all of the main things, all of the main features of my discipline, evidence-based medicine. And I will talk you through all of these and demonstrate how they work, exclusively using examples of people getting stuff wrong. Ben Goldacre, Battling Bad Science.  I would like to think that we (Arab women) poor, oppressed women actually have some useful, certainly hard-earned lessons to share, lessons that might turn out useful for anyone wishing to thrive in the modern world. Here are three of mine. Leila Hoteit, Three Lessons on Success from an Arab businesswoman We are often terrified and fascinated by the power hackers now have. They scare us. But the choices they make have dramatic outcomes that influence us all. So I am here today because I think we need hackers, and in fact, they just might be the immune system for the information age. Sometimes they make us sick, but they also find those hidden threats in our world, and they make us fix it. Keren Elazari. Hackers: The Internet’s Immune System Try This — Inspired by TED Master Class After you write your thesis, send it to three people with the question, “Based on what you read here, what do you think my speech will be about?”  

Putting It All Together

At this point, you know you need to have a grabber, a preview, a credibility statement, and a so-what-who-cares statement.  Let’s take a look at one of the top TED talks of all time by Jamie Oliver. This speech is a good illustration of everything we’ve been talking about so far and how all this works together.

“Everybody close your eyes.”

I don’t want to close my eyes; it makes me feel awkward and exposed to be in a group of people with my eyes closed. Because of that, I keep my eyes open. The problem is  when I keep my eyes open, I feel like some sort of horrible nonconformist rebel. I feel awkward with my eyes closed and I feel guilty if they are open. Either way, I just feel bad. Besides, half of the time when speakers tell audience members to close their eyes, they forget to tell us when we can open them. If you are wanting me to imagine a story, just tell me to imagine it, don’t make me close my eyes (rant over).

“Can everybody hear me?”

You should plan your opening to be intentional and with power. “Can everybody hear me” is a weak and uncertain statement and this is not the first impression you want to leave. Do a microphone check before the audience members arrive and have someone stand in different corners of the room to make sure you can be heard. Don’t waste your valuable speech time with questions that you should already know the answer to.

“How long do I have to speak?”

You should know that before you begin. Even if the presentations for the day are running over and you are the last speaker, you should ask the MC before you begin. Always plan your first words with power.

“Can you read this?”

You should make your slides big, really big. Test out your slides in advance of your speech, walk all around the room and make sure you can read them. Have a friend check them out as well. You should know they are big enough because you planned for it and tested it.

“Turn off your cell phones and laptops.”

People really hate having things taken away, not to mention that your audience may want to take notes on their devices. Chances are you are speaking to adults, let them determine if it is appropriate to have out their technology.

“I’m sorry, I’m losing my voice.” “I’m stopped up.” “I’m under the weather.”

Stop apologizing! Stop making excuses!  While these lines may be true, they just come of as excuses and can make the audience either feel like you don’t want to be there, or they just feel sorry for you.

“I’m so nervous right now.”

Talking about your nervousness will make you more nervous and will make them look for signs of your nervousness. Just start your speech.

“So, Um, Ok.”

Do not start with hesitation. Plan the first words, memorize the first words, practice the first words.  Do not start with “Ok, so um, now I’d like…” Plan strong and start strong.

Do Not Discuss Your Business with People Watching…Really! I Mean It! Many of us are giving and listening to presentations in an online format.  I have attended numerous presentations this year through Zoom where I have to sit and watch while the organizers engage in personal small talk or deal with the details of the presentation. This is how the speech I recently attended began. “Donna, you are going to share your screen, right?” “Yes. I have my PowerPoint ready to go. Will you push “record” when I give the signal?” “Sure. Where did you say that button is again? Do you think we should wait five more minutes, I think we had more who were coming? Dave, what was the total we were expecting?” “Yeah, we had 116 sign up, but the reminders went out late so this may be all we have. We can give them a few more minutes to log on.” “Donna, How is your dog? Is she still struggling with her cone since her spay surgery? My dog never would wear the cone –she tore her stitches out and broke her wound open. It was terrible. Well, it looks like it is about time to begin, thank you everyone for coming.” If you are organizing an event online, hosting a speech online, giving a presentation online–please keep it professional. Most platforms will allow you to keep the audience in a waiting room until it is time to start. If you have a business to deal with, keep the audience out until you have everything ready to go. Once the audience is in the meeting, you should engage the audience in group-type small talk or you should just start the presentation. In professional settings, you should start the meeting on time. Why punish those who showed up on time to wait for those who aren’t there yet?

A Conversation Over Coffee with Bill Rogers

I asked my long-time friend, Bill Rogers, to write an excerpt to add to the book.  I met Bill when he was the Chief Development Officer for a hospital in Northwest Arkansas and I met him again when he was reinventing himself as a college student getting a Master’s Degree in the theater.  He would love to share a symbolic cup of coffee with you and give you advice about public speaking. 

Perfect morning for a walk, isn’t it? Join me for a cup of coffee? Wonderful. Find us a table and I’ll get our coffee.

There you go; just like you like it. There’s nothing like a great cup of coffee on the patio of your neighborhood coffee shop, is there?

Now that you’re settled in your favorite chair, take a sip, and let that glorious caffeine kick in and do its stuff. Okay, let’s talk.

So, you were asking me about public speaking.

Well, let’s see. Where do we begin?

One of the first pieces of advice I ever received was to imagine that every member of your audience is sitting there in their underwear! Yeah, right. That never worked for me. I tried it once with a local civic group of community leaders both male and female. If the intent of that tidbit is to make you relax, it certainly didn’t work for me. It just made me more self-conscious…and more nervous. I not only got distracted, but I also lost my train of thought, I started sweating, and, of course, imagined myself standing there without clothes. Needless to say, that speech was a disaster and I’ve never used it again. I suggest you don’t either.

In the early days, I also relied very heavily on my typed-up speech. Now, there’s nothing wrong with that unless you find yourself reading it word for word as I did. Nothing is more boring nor puts an audience to sleep quicker than a speaker with their nose down reading a speech. There’s no connection and connection with your audience is key.

As you know, I love theatre and I’ve done a bit of acting over the years. Early on, I learned that the quicker I learned my lines, the more I could play, experiment, and shape my character. It relaxed me and gave me enormous freedom. It led me to find a mantra for myself: “With discipline comes freedom.” This freedom will allow you to improvise as your audience or situation dictates while still conveying the core message of your presentation. That discipline and its resulting freedom apply to public speaking of any kind and, I think, will serve you well.

Another old adage we’ve all heard is Aristotle’s advice. You know the one. No? Well, roughly, it’s to tell your audience what you’re going to say, say it, and then tell them what you just said. That’s the basic formula for public speaking. And it works as a good place to start.

However, effective speaking is much more and, to me, it starts with a story or even a simple sentence.

You know the feeling you get when you read the first sentence of a good book and it just reaches out and grabs you? That should be your goal with every presentation. One sentence to capture your audience’s attention. Something that causes them to lean forward. Something that sparks their imagination.

It doesn’t have to be all that profound either. It can be something very simple. A personal story that relates to your topic. A relevant fact or statistic that defines or illustrates the issue or subject matter at hand.

A couple of classics come to mind. The first is Alice Walker’s, “The Color of Purple.”

“You better not tell nobody but God.”

And the second one is from my favorite novel, “To Kill A Mockingbird,” by Harper Lee.

“When he was nearly thirteen, my brother Jem got his arm broken at the elbow.”

Both sentences hook you immediately. A few simple words speak volumes. After reading or hearing those words, you naturally lean in. You want to learn more. You want to find out what happens next. Every effective speech or presentation does the same thing.

Of course, make sure that the first and last thing you say to your audience is both relevant and appropriate. I share this out of an abundance of caution. I once worked for an internationally recognized and well-respected children’s research hospital and I was given the privilege to speak at a national educational convention. The room was filled wall to wall with teachers. I thought I’d be cute and add a little levity. I opened my presentation with this line, “You know, I’ve had nightmares like this…” Instead of the roars of laughter, I was expecting, a wave of silence ensued. Not only was the line not funny, but it was also wholly inappropriate and I immediately lost my audience. Not my best day. Learn from my mistakes.

Finally, let’s touch on the importance of approaching a speech as a conversation. You and I are sitting here enjoying our coffee and having a friendly, relaxed conversation. Strive for that every chance you get. You may not always have that luxury. Some speeches and presentations simply demand formality. But even in those cases, you can usually make it somewhat conversational. I always try to write my speeches in a conversational style. Like I’m talking to a friend…or trying to make a new one.

So, to recap: tell a story, learn your lines, hook your audience with a simple sentence, close with a question or call to action, use repetition, keep it conversational, treat your audience as a friend, and give yourself permission to relax.

Above all, be yourself. Allow yourself to be as relaxed as you are with those closest to you. If you’re relaxed, if you try to think of your audience as a friend, then, in most cases, they too will relax and they will root for you. Even if they disagree with what you are telling them, they will respect you and they will listen.

How about another cup?

Key Takeaways

Remember This!

• The most important part of your speech is the introduction because if you don’t get their attention, they are not listening to the rest of what you have to say.
• To get attention, tell a story, use humor, share a quote, tell a startling fact, show a prop, ask a question, reference the occasion.
• In addition to the grabber, a good introduction should establish rapport and tell the audience why you are credible.
• An introduction often includes a “so what who cares statement” to tell the audience why this should matter to them.
• The thesis/preview should be clear enough that someone could read just that sentence or couple of sentences and know what the speech is about.

Please share your feedback, suggestions, corrections, and ideas.

I want to hear from you. 

Do you have an activity to include? Did you notice a typo that I should correct? Are you planning to use this as a resource and do you want me to know about it? Do you want to tell me something that really helped you?

Click here to share your feedback. 

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Wilson, E.O. (2012). Advice to a young scientist. [Video] YouTube.  https://www.ted.com/talks/e_o_wilson_advice_to_a_young_scientist?utm_campaign=tedspread&utm_medium=referral&utm_source=tedcomshare Standard YouTube License.

Winston, P. (2019). How to speak by Patrick Winston.[Video] YouTube.  https://www.youtube.com/watch?v=Unzc731iCUY Standard YouTube License.

Yong, E. (2014).  Zombie roaches and other parasite tales. TED Talk  [Video] YouTube.  https://www.ted.com/talks/ed_yong_zombie_roaches_and_other_parasite_tales?language=en Standard YouTube License.

Young, S. (2014). I’m not your inspiration, thank you very much. [Video] YouTube.  https://www.ted.com/talks/stella_young_i_m_not_your_inspiration_thank_you_very_much?language=en Standard YouTube License.

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• jose-aragones-81QkOoPGahY-unsplash © Jose Aragones is licensed under a CC BY (Attribution) license

Advanced Public Speaking Copyright © 2021 by Lynn Meade is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License , except where otherwise noted.

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How to Start a Speech

Last Updated: January 12, 2024 Fact Checked

This article was co-authored by Lynn Kirkham . Lynn Kirkham is a Professional Public Speaker and Founder of Yes You Can Speak, a San Francisco Bay Area-based public speaking educational business empowering thousands of professionals to take command of whatever stage they've been given - from job interviews, boardroom talks to TEDx and large conference platforms. Lynn was chosen as the official TEDx Berkeley speaker coach for the last four years and has worked with executives at Google, Facebook, Intuit, Genentech, Intel, VMware, and others. There are 15 references cited in this article, which can be found at the bottom of the page. This article has been fact-checked, ensuring the accuracy of any cited facts and confirming the authority of its sources. This article has been viewed 397,250 times.

The best way to start a speech depends on the type and topic of the speech, your audience, and the overall tone of the event. The best way to ensure a successful speech is to grab your audience’s attention in the beginning of the speech; if you do so, they will likely stick with you to the very end. While there is no one way to capture an audience’s attention, there are several methods that may work. Choose the one that is the best fit for the event and your own personality.

Winning Your Audience’s Attention

• At an event held in honor of a particular person, you might tell a humorous story involving you and the person being honored. Just make sure that the story or joke is not embarrassing or potentially offensive.
• Try out your joke on a few different people before delivering it in your speech. If the joke falls flat or is offensive, cut it from your speech. [2] X Research source

• Try something simple that cuts to the chase, like “Seat belts save lives.”

• If your speech is about mood disorders, you might make a statement along the lines of, “Depression, manic depression, and mood disorders of a similar strain can have deadly side effects.”
• If you are giving a speech on self-defense, you could say something like, “If you're out alone and suddenly assaulted, your reaction in the first few seconds can be the difference between survival and death.”

• For a speech about dogs, you could describe the standard characteristics or daily life of a dog using a first person point of view, and end with the statement, “I am a dog.”

• A statistic about declining or increasing birthrates in a specific region or country could alert people to population issues.

• For a speech in which you are trying to persuade the audience to take protective measures against the sun, you can bring up a statistic relating to the number of people who die from skin cancer on an annual year.

• For a speech about maternity care in the United States, you could tell a story about an experience related to maternity care that you or someone you know went through.
• If you were delivering a speech about how to bake a cake to kids or teens, you might describe a situation in which a child made a cake for a parent or loved one for a special occasion. Include details about how the recipient appreciated the gesture.

• Try to choose a quote from a well-known source, since more people will likely respond to it if they recognize who spoke it.
• Inspirational quotes are a popular way to open a graduation speech. Usually, the speaker would choose a quote that talks about dreams, education, looking toward the future, or building character.
• Quotations are not often used to start demonstrative speeches.

• If you are trying to persuade an audience about the importance of forming healthy eating and exercising habits, you might start with a statement made by a well-known expert on the matter to engage the audience.

• For a speech about how to lose weight, you could begin by showing before and after pictures of people who used the method you are about to describe.

• If you are trying to persuade an audience to buy a specific language learning program, you could give an example of someone who used that program and who now lives in a country that speaks the language learned.

Engaging Audience Participation

• For a speech about how to winterize your car, you could ask the audience something like, “How many of you have ever felt your car slipping on an icy street? Or who here has had their car stall on the side of the road during freezing temperatures?”

• If you are giving a speech about holiday traditions, you could ask, “What was your favorite holiday tradition growing up?”

• For example, if you’re giving a speech about booking a dream vacation, you might start with: “Imagine you are on a tropical beach. Feel the sand under your feet and the sun beating down on your shoulders. You can hear the ocean waves and wind swishing through the palm trees.”

• If you’re giving a speech about teaching online classes versus in-person classes, you might ask, “What’s your biggest concern about teaching an online class?” Call on a few people to hear their concerns. Chances are, you’ll be addressing their concerns in your speech already.

• You might say to the audience, “Turn to your neighbor and tell them your favorite kind of exercise.”

• If you are trying to explain why the audience should buy a certain kitchen utensil, open by describing a common scenario that might happen in the kitchen for which that utensil could be used.

Improving Your Ethos

• This is most often seen at eulogies and weddings. The speaker introduces himself or herself and begins to explain who they are in connection to the subject being addressed. If you are delivering a wedding toast, you might begin by talking about your connection to the bride, groom, or couple getting married.
• It can also be used at an event being held by an organization. In that case, the speaker might explain her position within the organization.

• For example, if your speech is about the lack of women working in technology, you might find a recent story about how girls are being discouraged from pursuing science in high school.

• If you were giving a speech at a Christmas party or fundraiser, you could talk about your Christmas memories or something you love about the season.

Understanding Types of Speeches

• The tone of an informative speech is usually fairly flexible and often dependent on the topic of the speech. For instance, a speech about cancer would demand a serious start and serious tone, while one about the history of the yo-yo would be very lighthearted.

• Demonstrative speeches are often on the lighthearted and non-academic side, so the openings of such speeches tend to be more relaxed. That said, if you do end up dealing with a serious topic, such as how to stay safe in a hurricane or tornado, make your introduction and overall speech fairly serious.

• These types of speeches can be the most difficult to deliver because, as the speaker, you have to be engaging enough to "sell" your opinion to those listening in.
• Persuasive speeches are often serious and may use a serious opening, especially if the speaker is trying to persuade an audience to take a certain beneficial action or to adopt a new perspective about a topic. The only time that a persuasive speech might take on a more casual, lighthearted tone is when the speaker is trying to sell an actual product.

• A serious or sorrowful occasion will usually call for a somber or nostalgic tone, but a celebratory occasion demands an opening and a speech that is entertaining or uplifting. For instance, a speech delivered at someone's wedding should be a lot more lighthearted than one delivered as a eulogy, and both will be very personal. A graduation speech must be general enough to relate to a wide audience.

Delivering the Speech

• This will ensure that you’re comfortable with the speech and you’ll be able to relax a bit.
• Memorize the first sentence of your speech. This will help you overcome anxiety of starting out the speech strongly. Bring a hard copy of your speech with you as well.

• If you are giving a brief speech, you likely won’t need to drink any water in the middle of your speech. If your speech is longer, then you might want to find a good moment to pause and take a small sip. Don’t gulp the water down; you will risk spilling it on your shirt or making yourself cough.

Expert Q&A

You Might Also Like

• ↑ https://www.indeed.com/career-advice/career-development/attention-getters-for-speeches
• ↑ http://www.amanet.org/training/articles/Start-Your-Speech-Out-Right.aspx
• ↑ https://open.lib.umn.edu/publicspeaking/chapter/9-2-the-attention-getter-the-first-step-of-an-introduction/
• ↑ http://libguides.lamar.edu/content.php?pid=23277&sid=2818461
• ↑ Lynn Kirkham. Public Speaking Coach. Expert Interview. 20 November 2019.
• ↑ https://courses.lumenlearning.com/suny-publicspeakingprinciples/chapter/using-testimony/
• ↑ https://www.hamilton.edu/academics/centers/oralcommunication/guides/how-to-engage-your-audience-and-keep-them-with-you
• ↑ https://open.lib.umn.edu/publicspeaking/chapter/18-2-special-occasion-speeches/
• ↑ https://open.lib.umn.edu/communication/chapter/11-1-informative-speeches/
• ↑ http://www.comm.pitt.edu/persuasive-speaking
• ↑ http://www.comm.pitt.edu/commemorative-speaking
• ↑ https://www.asme.org/topics-resources/content/public-speaking-know-your-audience
• ↑ https://hbr.org/2019/09/how-to-rehearse-for-an-important-presentation
• ↑ < https://opentextbc.ca/studentsuccess/chapter/presentation-aids/
• ↑ https://www.canr.msu.edu/news/eye_contact_tips_to_make_your_presentations_stronger
• ↑ https://www.student.unsw.edu.au/speaking-audience

About This Article

How you start a speech will depend a lot on what it’s about, but you should always aim to grab your audience’s attention. You should start by introducing yourself and explaining your connection to the topic. For example, if you’re giving a wedding toast, talk about how you know the married couple. Speak in a clear, loud voice, which will encourage your audience to pay attention. Telling a joke can be a good way to break the ice and focus your audience on what you’re saying, but make sure humor is appropriate for the occasion first. Alternatively, make a startling statement about your topic. For instance, you could begin a speech about self-defense by saying, “If you’re out alone and get assaulted, the way you respond in the first few seconds can make the difference between life and death.” As you speak, look out at the audience and maintain eye contact, which will make your speech more engaging. For tips on how to prepare to deliver your speech, read on! Did this summary help you? Yes No

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How to Start a Speech That Captivates Your Audience

• The Speaker Lab
• June 25, 2024

Table of Contents

Starting a speech can be nerve-wracking. In a matter of seconds, you have to grab your audience’s attention and set the tone for what’s to come. So how do you kick things off with impact? Whether you’re addressing CEOs, entrepreneurs, or students, nailing the opening is crucial. In this article, we’re diving into practical tips on how to start a speech that captivates your listeners right from the get-go.

You might think it’s all about having an amazing hook or dazzling them with stats. While those help, there’s more at play here—like understanding your audience’s needs and aligning your message accordingly. That’s why we’re going to explore various techniques—from sharing personal anecdotes to asking thought-provoking questions—to make sure you hit it out of the park every time you step up to speak.

1. Understand Your Audience and Purpose

When preparing a speech, it’s crucial to identify your target audience. Consider factors such as age, background, interests, and expectations. Understanding your audience helps you tailor your message and connect with them effectively.

In addition to identifying your audience, you’ll also need to clearly define the purpose of your speech. Are you aiming to inform, persuade, inspire, or entertain? Having a clear purpose guides your content and helps you stay focused throughout your speech.

Identifying Your Target Audience

To identify your target audience, ask yourself questions like:

• Who will be attending your speech?
• What are their demographics (age, gender, profession, etc.)?
• What are their interests and expectations?
• What is their level of knowledge on the topic?

Answering these questions will give you a better understanding of your audience, allowing you to craft a message that resonates with them.

Determining the Purpose of Your Speech

Your speech’s purpose should be clear from the outset. Are you trying to:

• Inform your audience about a specific topic?
• Persuade them to take a particular action or adopt a certain viewpoint?
• Inspire them with a motivational message ?
• Entertain them with humor or storytelling?

Knowing your purpose helps you select relevant content and structure your speech effectively.

Tailoring Your Message to Your Audience

Once you understand your audience and purpose, tailor your message accordingly. Use language, examples, and anecdotes that resonate with your audience. Consider their knowledge level and adapt your content to ensure clarity and engagement.

For example, if you’re speaking to a group of experts in your field, you can use industry jargon and dive deeper into technical aspects. However, if your audience is more general, it’s essential to break down complex concepts and use relatable examples.

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2. Craft a Strong Opening

Your opening sets the tone for your entire speech. Accordingly, aim to create a memorable first impression that captures your audience’s attention and makes them eager to hear more. Use strong body language , maintain eye contact, and speak with confidence to establish a positive connection with your listeners.

Types of Attention-grabbing Openers

There are various types of attention-grabbing openers you can use to start your speech. For instance, you could

• Ask a thought-provoking question
• Share a surprising fact or statistic
• Tell a relevant story or anecdote
• Use a powerful quote
• Present a bold statement or challenge

Whether you go with a question or a statistic, ensure your opener that aligns with your topic and engages your audience from the start.

Creating a Memorable First Impression

As any speaker knows, your first few seconds on stage are critical. In order to create a memorable first impression,

• Dress appropriately for your audience and the event
• Walk confidently to the stage or podium
• Smile and make eye contact with your audience
• Use a strong, clear voice
• Begin with a pause to gather your thoughts and command attention

Remember, your nonverbal communication is just as important as your words in creating a positive first impression.

Engaging Your Audience from the Start

Engaging your audience from the very beginning may sound easier said than done, but it is possible! Use techniques like addressing the audience directly, asking for a show of hands, or encouraging them to imagine a scenario. By involving your audience early on, you create an interactive atmosphere and keep them invested in your message.

For example, you could start with a question like, “Have you ever faced a challenge that seemed insurmountable at first?” This prompts your audience to reflect on their own experiences and establishes a personal connection with your topic.

Remember, a strong opening is your opportunity to capture your audience’s attention and set the stage for a powerful and engaging speech. By understanding your audience, crafting a memorable first impression, and using attention-grabbing techniques, you’ll be well on your way to delivering a speech that resonates with your listeners.

3. Use a Relevant Anecdote or Story

When you’re up on stage, ready to deliver your speech, you want to capture your audience’s attention right from the start. One of the most effective ways to do that is by sharing a relevant anecdote or story. Of course, when you start your speech with a story, it can’t just be about anything. Rather, ensure that your opening anecdote is relevant, concise, and ties in with your main message.

Choosing a Relevant Story

The key to using an anecdote effectively is to choose one that’s relevant to your topic and resonates with your audience. It could be a personal experience, a client success story, or even a hypothetical scenario that illustrates your point.

For instance, if you’re speaking about persistence, lean on personal stories. Describe a time when you encountered an obstacle, but found a way around it through hard work and perseverance. This type of story not only engages your audience but also boosts your speaker credibility , demonstrating that you actually have experience overcoming obstacles, not just talking about them.

Keeping Your Anecdote Concise

While stories can be powerful, it’s important to keep them concise. Remember, your anecdote should serve as an introduction to your main message, but if the story goes on for too long it will overshadow your main message instead. Aim to capture the essence of your story in just a few sentences, focusing on the key details that support your point.

If you ramble on too long, you also risk losing your audience’s attention. Think of your anecdote as a teaser that leaves your audience wanting more. Keep it short, sweet, and to the point.

Tying Your Story to Your Main Message

Once you’ve shared your anecdote, it’s crucial to tie it back to your main message. Explain how the story relates to your topic and what lessons or insights your audience can take away from it.

Let’s go back to our perseverance example. After sharing your personal story, you might say something like, “Just like in my own journey, each of us will face challenges on the path to success. But if we stay focused on our goals and refuse to give up, we can overcome any obstacle that comes our way.”

By connecting your anecdote to your core message, you reinforce your point and make it more memorable for your audience.

4. Ask a Thought-Provoking Question

Another great way to kick off your speech is by asking a thought-provoking question. When you pose a question to your audience, you invite them to engage with your topic on a deeper level. Not only does it get their wheels turning, but it also encourages them to think critically about the subject at hand.

Crafting an Effective Question

To make your question effective, it should be open-ended and encourage reflection. Avoid yes-or-no questions, and instead, ask something that prompts your audience to consider different perspectives or challenge their assumptions.

For instance, if you’re speaking about the importance of work-life balance, you might ask, “What would your life look like if you prioritized your well-being as much as your career?” This question invites your audience to imagine a different reality and consider the benefits of making a change.

Encouraging Audience Participation

Asking a question is also a great way to encourage audience participation. You can ask your audience to raise their hands, share their thoughts with a neighbor, or even invite a few brave volunteers to share their responses out loud.

When you involve your audience in your speech, you create a more dynamic and engaging experience. It helps break the ice and establishes a sense of connection between you and your listeners.

Using Rhetorical Questions Strategically

In addition to asking questions that invite a response, you can also use rhetorical questions strategically throughout your speech. These are questions that don’t necessarily require an answer, but serve to emphasize a point or encourage further reflection.

For example, you might say something like, “Can we really afford to ignore this problem any longer?” This question isn’t meant to be answered directly, but rather to underscore the urgency of the issue and encourage your audience to consider the consequences of inaction.

By peppering your speech with thought-provoking questions, you keep your audience engaged and encourage them to think more deeply about your message.

Whether you choose to start with an anecdote or a question, the key is to select an opening that resonates with your audience and sets the stage for the rest of your speech. So take some time to brainstorm different options and see what feels most authentic and impactful to you. With a little creativity and practice, you’ll be able to craft an opening that truly captivates your audience from the very first moment.

5. State a Surprising Fact or Statistic

When you’re crafting your speech, one of the most powerful ways to grab your audience’s attention right from the start is by sharing a surprising fact or statistic. However, it can’t just be any old statistic. It needs to be something that’s truly shocking, attention-grabbing, and most importantly, credible.

So where do you find these golden nuggets of information? It all starts with research. While it’s tempting just to Google a few keywords, push yourself to take this step seriously. Dig deep and find reputable sources like academic journals, government databases, or well-respected organizations in your field. These are the places where you’ll uncover the most impactful and trustworthy facts and statistics.

Selecting Impactful Facts or Statistics

Once you’ve done your research, it’s time to sift through all that information and select the facts or statistics that will really make your audience sit up and take notice. Look for data points that challenge common assumptions or reveal something unexpected about your topic.

For example, let’s say you’re giving a speech about the importance of employee engagement. You could start with a statistic like this: “According to a Gallup study , only 23% of employees worldwide are actively engaged in their jobs.” That’s a pretty startling number, and it immediately sets the stage for why your topic matters.

Contextualizing Your Chosen Fact or Statistic

Of course, you can’t just drop a shocking statistic and move on. Once you’ve shared the statistic, you need to provide context and explain why it matters. In the employee engagement example, you might follow up by saying something like, “Think about that for a moment. 77% of the global workforce is either not engaged or actively disengaged. That means they’re just going through the motions, or worse, they’re actively undermining their company’s success. As leaders, we have a responsibility to change that.”

By providing context and explaining the implications of your chosen fact or statistic, you help your audience understand its significance and connect it to your broader message. That’s what makes it such a powerful tool for grabbing attention and setting the stage for a memorable speech.

6. Use a Powerful Quote

Another way to start your speech with a bang is by using a powerful quote. A well-chosen quote can add credibility to your message, inspire your audience, and set the tone for the rest of your presentation. But just like with facts and statistics, not just any quote will do.

Finding Relevant and Impactful Quotes

The key to using quotes effectively is to find ones that are both relevant to your topic and impactful in their own right. Look for quotes from respected figures in your industry, thought leaders, or even historical figures whose words have stood the test of time.

For instance, if you’re giving a speech about leadership, you might start with a quote like this one from John Maxwell: “A leader is one who knows the way, goes the way, and shows the way.” That quote perfectly encapsulates what leadership is all about, and it comes from someone who is widely recognized as an authority on the subject.

Attributing Quotes Correctly

Of course, whenever you use a quote in your speech, it’s important to attribute it correctly. That means mentioning the person’s name and their credentials or background, if relevant. This not only gives credit where it’s due but also adds weight and credibility to the quote itself.

So in the John Maxwell example, you might say something like, “As leadership expert and bestselling author John Maxwell once said, ‘A leader is one who knows the way, goes the way, and shows the way.'”

Explaining the Significance of Your Chosen Quote

Finally, just like with facts and statistics, you need to explain why your chosen quote matters and how it relates to your overall message. Don’t just drop the quote and move on—take a moment to unpack its meaning and significance.

For the John Maxwell quote, you might follow up by saying, “Think about that for a moment. True leadership isn’t just about having a vision or giving orders. It’s about walking the walk and leading by example. It’s about inspiring and guiding others to follow your lead. And that’s exactly what I want to talk to you about today.”

By choosing a relevant and impactful quote, attributing it correctly, and explaining its significance, you can use the power of other people’s words to elevate your own message and connect with your audience on a deeper level. So don’t be afraid to let someone else’s wisdom shine—it just might be the perfect way to start your next speech.

7. Employ Humor or Wit

When it comes to giving a speech, humor is one surefire way to engage your audience and keep them entertained. But before you start cracking jokes, there are a few things to keep in mind.

Understanding Your Audience’s Sense of Humor

For one thing, you need to understand your audience’s sense of humor. What might have your college buddies laughing might not land so well with a room full of corporate executives. It’s all about knowing your crowd and tailoring your humor accordingly. So whether you’re a seasoned speaker or new to the speaking game, always do your homework on who you’ll be speaking to.

Keeping Humor Appropriate and Tasteful

Another key aspect is keeping your humor appropriate and tasteful. You want to avoid anything that could be seen as offensive or insensitive. Stick to lighthearted jokes that avoid making anyone feel uncomfortable. When in doubt, err on the side of caution.

Balancing Humor with Your Main Message

Finally, it’s important to strike a balance between humor and your main message. While a well-placed joke can do wonders for keeping your audience engaged, you don’t want it to overshadow the purpose of your speech. Use humor as a tool to enhance your points, not as a crutch to lean on.

One great example of this is Sir Ken Robinson’s famous TED Talk . In his presentation, Robinson masterfully weaves in humorous anecdotes and witty observations throughout his talk, but never loses sight of his central theme about creativity in education. It’s a perfect balance of entertainment and substance.

The bottom line? When used effectively, humor can be a powerful way to connect with your audience and make your message stick. Just remember to keep it appropriate, know your audience, and use it to complement—not overshadow—your main points.

8. Pose a Problem or Challenge

Another way to grab your audience’s attention right from the start is by posing a problem or challenge. It immediately gets them thinking and invested in what you have to say. But how do you go about identifying and presenting that problem effectively? Let’s break it down.

Identifying a Relevant Problem or Challenge

The key to this particular strategy is relevance. You want to choose a problem or challenge that your audience can relate to and feel a sense of urgency around. It could be something they’re currently facing in their industry, a common pain point, or even a broader societal issue.

For example, let’s say you’re giving a speech to a group of small business owners. You might start by saying something like, “Raise your hand if you’ve ever struggled to keep up with the constantly changing landscape of digital marketing.” Chances are, most hands will shoot up, and you’ve immediately got their attention.

Presenting the Problem Clearly and Concisely

Once you’ve identified your problem, it’s crucial to present it in a way that’s clear, concise, and easy to understand. Avoid jargon or technical terms that might go over people’s heads. Instead, use plain language and concrete examples to illustrate the issue at hand.

Hinting at Potential Solutions or Your Speech’s Purpose

After you’ve laid out the problem, it’s time to give your audience a glimpse of what’s to come. Hint at potential solutions or the overall purpose of your speech. This creates a sense of anticipation and keeps them engaged, wondering how you’ll address the challenge you’ve presented.

You might say something like, “Today, I’m going to share with you three strategies for overcoming this obstacle and taking your business to the next level.” Or, “In the next 30 minutes, we’ll explore how this issue is impacting our community and what steps we can take to create meaningful change.”

By posing a problem or challenge right from the start, you set the stage for a compelling and impactful speech. Just remember to keep it relevant, clear, and forward-looking. Do that, and you’ll have your audience hooked from the very first sentence.

9. Practice and Refine Your Opening

You’ve crafted a strong opening that captures attention and sets the stage for your presentation. But even the most brilliant opening falls flat without practice and refinement. The key to delivering a powerful opening with confidence is repetition. It’s not enough to write it down and call it a day. You need to rehearse your opening until it becomes second nature.

Rehearsing Your Opening Repeatedly

Just like any skill, nailing the opening of your speech takes practice before you can master it. Set aside dedicated time to practice your opening. Stand in front of a mirror, record yourself, or grab a friend to listen. The more you rehearse, the more natural and engaging your delivery will become.

Seeking Feedback from Others

Practicing on your own is great, but getting feedback from others can take your opening to the next level. Share your opening with colleagues, friends, or family members who will give you honest and constructive feedback.

Ask them questions like: Did my opening grab your attention? Was it clear what my presentation is about? Did I seem confident and credible? Their insights can help you refine your content and delivery.

Making Adjustments Based on Feedback and Self-reflection

Once you’ve received feedback and reflected on your own performance, it’s time to make adjustments. Don’t be afraid to tweak your opening based on what you’ve learned. Maybe you need to cut out a sentence that doesn’t land or add a pause for emphasis.

The beauty of practicing and refining your opening is that it’s an ongoing process. Even the most seasoned speakers continue to improve and adapt their openings over time. So embrace the journey and watch as your opening becomes stronger and more impactful with each iteration. By investing time and effort into practicing and refining yours, you’ll be well on your way to captivating your audience from the very first word.

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FAQs on How to Start a Speech

How do you start a speech.

To kick off your speech, start with a bang: ask a thought-provoking question, share an intriguing fact, or tell a compelling story. This grabs attention and sets the stage.

What is a good line to start a speech?

“Let me tell you about the time…” works well for many speakers. It promises an interesting story and instantly draws listeners in.

What is a good intro for starting a speech?

A solid intro hooks your audience right away. Combine humor with curiosity or drop in an unexpected statistic to keep them on their toes.

What is the best word to start a speech?

“Imagine” opens up endless possibilities. It invites listeners into your world, setting up for engaging storytelling or powerful points ahead.

The beginning of any speech sets the stage for everything else you’ll say. It’s where you capture interest and build connection. Accordingly, investing time and energy into your introduction is well worth it. Whether you go with an engaging story or a surprising fact, you have the power to make your introduction unforgettable. And remember—it’s not just about what you say but also how confidently you deliver it.

• Last Updated: June 21, 2024

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How to Start a Speech: 20 Best Ways to Capture Attention

Kicking off your speech the right way is essential for grabbing and holding onto your audience’s focus. When you think about how to start a speech, imagine laying down a solid foundation that piques people’s curiosity and interest from the get-go. This initial step is crucial as it sets the mood for your entire presentation and ensures your audience stays engaged and interested in hearing more. A compelling start not only draws listeners in but also establishes a connection, making them more receptive to your message throughout your talk.

Here are 20 different techniques how to start a speech

Ask a provocative question, share an intriguing fact, tell a compelling story, use a relevant quote, start with a joke, present a startling statistic, use a powerful image, begin with a personal anecdote, create a moment of silence, pose a hypothetical scenario, make a bold statement, use an engaging prop, reference current events, offer a surprising comparison, use an interactive element, start mid-story, address the audience directly, use a relevant audio clip, challenge a common belief, paint a vivid picture.

Begin with a question that challenges your audience’s assumptions or piques their curiosity, prompting them to think deeply about the topic. This approach engages the audience right away, encouraging active participation in your speech.

Present a surprising or little-known fact that highlights the relevance or urgency of your topic. This method grabs the audience’s attention by showcasing the importance or uniqueness of your subject matter.

Start with a story that is relevant to your main message. This technique draws your audience into a narrative, making your speech more engaging and memorable.

Open with a quote that sets the stage for your topic. This can lend authority and context to your speech, resonating with your audience and framing your subsequent points.

Find Your Quote Here: Popular quotes

Using humor can break the ice and make your audience more receptive. However, it’s crucial to ensure the joke is tasteful and appropriate for the context of your presentation.

A striking statistic can underscore the significance of your topic, highlighting its impact or importance in a way that captivates your audience from the start.

A compelling visual can evoke emotions and set the tone for your entire presentation, delivering a strong message without the need for words.

Related: Unlock Incredible Success with Visual Aids for Speech!

Sharing a personal story connects your audience to your topic on an emotional level, making your speech more relatable and authentic.

Employing a deliberate pause can create suspense and focus your audience’s attention, emphasizing the importance of what you’re about to say next.

Introduce a hypothetical situation related to your topic to engage your audience’s imagination and encourage them to consider different perspectives.

Starting with a controversial or bold claim can instantly focus your audience’s attention on your speech, setting the stage for a persuasive argument or intriguing narrative.

Incorporating a physical object can add depth to your message and make your speech more memorable, providing a visual anchor for your points.

Linking your topic to a recent news event or trend can demonstrate its relevance and urgency, making your message more timely and compelling.

Drawing an unexpected parallel can provide fresh insights and highlight interesting aspects of your topic, making your speech more thought-provoking.

Involving your audience with an interactive question or activity can make your presentation more dynamic and engaging, encouraging participation and attention.

Jumping into the middle of a story piques curiosity and invites your audience to listen closely to learn more, creating a sense of intrigue and engagement.

Making a direct connection with your audience establishes rapport and personalizes your speech, making it more impactful and memorable.

Incorporating audio can add a new dimension to your speech, whether it’s to evoke emotion, set the tone, or illustrate a point more vividly.

Questioning a widely accepted idea can stimulate thought and debate, setting the stage for a speech that invites your audience to see a topic from a new perspective.

Utilizing descriptive language to create a vivid scene can engage your audience’s senses and emotions, making your message more impactful and memorable.

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10 Tips for Improving Your Public Speaking Skills

Few are immune to the fear of public speaking. Marjorie North offers 10 tips for speakers to calm the nerves and deliverable memorable orations.

Marjorie North

Snakes? Fine. Flying? No problem. Public speaking? Yikes! Just thinking about public speaking — routinely described as one of the greatest (and most common) fears — can make your palms sweat. But there are many ways to tackle this anxiety and learn to deliver a memorable speech.

In part one of this series,  Mastering the Basics of Communication , I shared strategies to improve how you communicate. In part two, How to Communicate More Effectively in the Workplace , I examined how to apply these techniques as you interact with colleagues and supervisors in the workplace. For the third and final part of this series, I’m providing you with public speaking tips that will help reduce your anxiety, dispel myths, and improve your performance.

Here Are My 10 Tips for Public Speaking:

1. nervousness is normal. practice and prepare.

All people feel some physiological reactions like pounding hearts and trembling hands. Do not associate these feelings with the sense that you will perform poorly or make a fool of yourself. Some nerves are good. The adrenaline rush that makes you sweat also makes you more alert and ready to give your best performance.

The best way to overcome anxiety is to prepare, prepare, and prepare some more. Take the time to go over your notes several times. Once you have become comfortable with the material, practice — a lot. Videotape yourself, or get a friend to critique your performance.

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2. Know Your Audience. Your Speech Is About Them, Not You.

Before you begin to craft your message, consider who the message is intended for. Learn as much about your listeners as you can. This will help you determine your choice of words, level of information, organization pattern, and motivational statement.

3. Organize Your Material in the Most Effective Manner to Attain Your Purpose.

Create the framework for your speech. Write down the topic, general purpose, specific purpose, central idea, and main points. Make sure to grab the audience’s attention in the first 30 seconds.

4. Watch for Feedback and Adapt to It.

Keep the focus on the audience. Gauge their reactions, adjust your message, and stay flexible. Delivering a canned speech will guarantee that you lose the attention of or confuse even the most devoted listeners.

5. Let Your Personality Come Through.

Be yourself, don’t become a talking head — in any type of communication. You will establish better credibility if your personality shines through, and your audience will trust what you have to say if they can see you as a real person.

6. Use Humor, Tell Stories, and Use Effective Language.

Inject a funny anecdote in your presentation, and you will certainly grab your audience’s attention. Audiences generally like a personal touch in a speech. A story can provide that.

7. Don’t Read Unless You Have to. Work from an Outline.

Reading from a script or slide fractures the interpersonal connection. By maintaining eye contact with the audience, you keep the focus on yourself and your message. A brief outline can serve to jog your memory and keep you on task.

8. Use Your Voice and Hands Effectively. Omit Nervous Gestures.

Nonverbal communication carries most of the message. Good delivery does not call attention to itself, but instead conveys the speaker’s ideas clearly and without distraction.

9. Grab Attention at the Beginning, and Close with a Dynamic End.

Do you enjoy hearing a speech start with “Today I’m going to talk to you about X”? Most people don’t. Instead, use a startling statistic, an interesting anecdote, or concise quotation. Conclude your speech with a summary and a strong statement that your audience is sure to remember.

10. Use Audiovisual Aids Wisely.

Too many can break the direct connection to the audience, so use them sparingly. They should enhance or clarify your content, or capture and maintain your audience’s attention.

Practice Does Not Make Perfect

Good communication is never perfect, and nobody expects you to be perfect. However, putting in the requisite time to prepare will help you deliver a better speech. You may not be able to shake your nerves entirely, but you can learn to minimize them.

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About the Author

North is a consultant for political candidates, physicians, and lawyers, and runs a private practice specializing in public speaking, and executive communication skills. Previously, she was the clinical director in the department of speech and language pathology and audiology at Northeastern University.

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How to Start a Speech: 27 Key Tips to Captivate Your Audience from the Get-Go

Do you wonder how to start a speech here are some cool tips to captivate your audience.

Public speaking is an essential skill for leaders, educators, and professionals across various fields. It is a powerful tool for sharing ideas, influencing others, and building a strong personal brand. While many people find it intimidating, mastering the art of public speaking can be achieved with the right techniques, practice, and mindset. One of the most crucial aspects of delivering a successful speech is nailing the opening, as it sets the tone for the entire presentation and can make or break audience engagement.

Whether you are a seasoned orator or a novice presenter, starting a speech effectively can be challenging. After all, first impressions matter, and the first few minutes of your presentation determine whether your audience will be engaged, bored, or indifferent. To help you captivate your audience from the start, we have compiled a comprehensive list of 27 key tips to consider when crafting your speech opening. These tips, combined with relevant examples, will guide you in creating an impactful and memorable introduction.

Understanding your audience, identifying the purpose of your speech, and maintaining a clear structure are all essential elements to consider. However, the true magic lies in the delivery. It is important to practice and refine your skills to ensure a confident and captivating performance. The following tips have been meticulously curated to provide a roadmap for success, enabling you to transform your speech from ordinary to extraordinary.

This blog post aims to provide you with a wealth of knowledge and examples, empowering you to overcome your public speaking fears and conquer the stage. By implementing these tips, you will be well on your way to delivering a powerful, engaging, and persuasive speech that leaves a lasting impression on your audience.

27 Key Tips for Better Speech with Relevant Examples:

• Begin with a strong opening line: Your opening line should be engaging and thought-provoking. For example, “Imagine a world where poverty is a distant memory.”
• Use a quote: Start your speech with a relevant and powerful quote. For instance, “As Martin Luther King Jr. once said, ‘Our lives begin to end the day we become silent about things that matter.'”
• Tell a story: Share a personal or anecdotal story that relates to your speech topic. This will create an emotional connection with your audience.
• Utilize humor: Make your audience laugh with a tasteful joke or amusing anecdote. This can help break the ice and make your audience more receptive to your message.
• Ask a rhetorical question: Pose a question that encourages your audience to think critically about your topic, e.g., “What if I told you that a single decision could change your life forever?”
• Share a shocking statistic: Present a surprising fact or figure to grab your audience’s attention, such as, “Did you know that 1 in 4 people will experience mental health issues in their lifetime?”
• Use a prop or visual aid: Show your audience something tangible that relates to your topic, like a product, a photograph, or a diagram.
• Employ the power of silence: Pause for a few seconds before beginning your speech to build anticipation and capture your audience’s attention.
• Connect with your audience: Make eye contact, smile, and be personable. This will help you establish rapport and trust with your listeners.
• Address your audience directly: Refer to your audience as “you” to make your speech feel more personal and engaging.
• Establish your credibility: Briefly mention your expertise, background, or accomplishments related to your speech topic to establish your authority.
• State the purpose of your speech: Clearly outline the objective of your presentation and what you hope your audience will take away from it.
• Preview your main points: Give a brief overview of the key points you will cover during your speech, so the audience knows what to expect.
• Use a metaphor or simile: Make a comparison that illustrates your main point, such as, “Conquering your fears is like climbing a mountain – it may be difficult, but the view from the top is worth it.”
• Employ repetition: Repeat a key phrase or message to emphasize its importance and help your audience remember it.
• Share a personal experience: Connect with your audience by sharing a relatable experience that demonstrates your vulnerability and authenticity.
• Create suspense: Build intrigue by hinting at a compelling revelation or insight that will be shared later in your speech.
• Invoke emotion: Appeal to your audience’s emotions by using vivid language and descriptions that evoke feelings such as happiness, sadness, or excitement.
• Reference current events: Relate your speech topic to a recent news story or event to demonstrate its relevance and timeliness.
• Use an anecdote from history: Share a historical event or figure that relates to your speech topic, such as referencing Abraham Lincoln’s Gettysburg Address when discussing the power of public speaking.
• Start with a bold statement: Capture your audience’s attention with a controversial or thought-provoking assertion, like, “Our education system is failing our children.”
• Use a call to action: Encourage your audience to take action, whether it’s to support a cause, change a behavior, or adopt a new perspective.
• Address potential objections: Acknowledge any counterarguments or concerns your audience may have, and address them in your opening.
• Incorporate a relevant pop culture reference: Connect with your audience by referencing a popular movie, TV show, or song that relates to your topic.
• Use alliteration or rhyme: Craft a memorable opening line by using alliteration or rhyme, such as, “The power to persuade starts with the perfect presentation.”
• Offer a surprising insight: Share an unexpected fact or revelation that challenges your audience’s assumptions and piques their interest.
• Demonstrate vulnerability: Show your human side by admitting your own fears or struggles related to your speech topic.

The art of starting a speech effectively is a skill that can be honed with practice and dedication. By incorporating these 27 tips into your speech preparation and delivery, you can set the stage for a captivating and memorable presentation. Keep in mind that each audience is unique, and you may need to adjust your approach depending on your listeners’ needs and expectations. Nevertheless, these tips will provide a strong foundation for you to build upon, ensuring that you make a powerful first impression.

As you continue to refine your public speaking skills, remember that the key to success lies in engaging your audience, being authentic, and delivering a message that resonates with them. By doing so, you will not only captivate your listeners but also leave a lasting impact that goes beyond the stage.

In conclusion, delivering an exceptional speech begins with a strong and engaging opening. With these 27 tips and examples, you now have the tools to craft a compelling introduction that will set the tone for an unforgettable presentation. So, embrace your inner orator and step confidently onto the stage – your audience awaits!

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How to Start a Speech: 9 Tips You Can Use

Imagine standing in front of an eager audience, every pair of eyes on you. You only have a moment to capture their attention with your speech, or you’ll lose them. If you begin it well, your words have the potential to get the crowd buzzing and inspire your audience to action. Yet, to do this, the beginning of a speech needs to be captivating, which is not always easy to pull off, even for experienced speakers. For this reason, it’s crucial leaders know how to start a speech, as it’s an asset used throughout their entire careers.

9 Tips on How to Start a Speech

1. don’t wing it, 2. create an imaginary scenario, 3. use a quote, check out these quotes to get some ideas:, 4. use humor.

You can always start your speech out with a joke. Admittedly, this can be tricky to pull off since humor is subjective, but a joke can immediately put the audience at ease. Pick a joke that’s tasteful and relevant to the topic at hand. For obvious reasons, you should avoid starting with a joke if the subject of your speech is serious or sad.

5. Pose a Question

If you’re struggling with a way to begin your speech, why not try asking a question? The question you choose can be a literal question, such as, “How many people here run their own business?” Or you can go the rhetorical route by asking a “what if” question. A “what if” question is a great way to get people thinking about possible scenarios. For example, think about a speech that started by saying, “What kind of world would it be if every leader fulfilled their full potential?” The audience would immediately begin coming up with ideas and imagining what such a world would look like.

6. Pick a Statistic

7. shock the audience.

In another popular TED Talk, Pamela Meyer begins by making a shocking  announcement : “Okay, now I don’t want to alarm anybody in this room, but it’s just come to my attention that the person to your right is a liar.” Think of what a compelling way that is to get people to put down their phones and look at the speaker. It also ties nicely into the subject of her speech, “How to Spot a Liar.” With a shocking statement, you too can capture people’s attention in just a few seconds.

8. Describe a Problem

9. share a story, bonus tips for starting a speech, the one thing you should not do.

If there’s a surefire way to lose your audience right at the start, it’s by simply introducing yourself. First off, in most speech settings, someone will likely have introduced you anyway, so it would be a waste of time. Secondly, most people in the audience will already know who you are and why you are there. Introducing yourself treats your audience like children and may even lead to some people zoning out immediately. Don’t dawdle or play schoolteacher with the people in front of you. Launch right into your speech with the skills discussed earlier. The results will speak for themselves.

Start Your Speech Out the Right Way

Giving a speech is an art form that often relies on what happens at the start. Try out the above tips the next time you need to give a speech. Using  assertive communication  is another way to establish a connection with your audience. With the right beginning, you’ll have people following you every step of the way until you’ve finished.

Want more great quotes for starting a speech?  Check out the following:

50+ Success Quotes to Inspire Leaders

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Philipp Humm

How to start a speech - 7 most effective hooks.

June 19, 2024

Starting a speech can be one of the hardest parts of public speaking. You want to grab your audience’s attention right from the start. If you’re wondering how to start a speech effectively, we’ve got you covered.

Here are 7 proven way how to start your speech and grab everyone’s attention from the first second. 

7 Effective ways How to start a speech

Hook #1: surprising statement.

Using a surprising fact is a great way to pique interest and make your audience eager to hear more.

Example 1: “70… the average person will eat around 70 insects while sleeping. Today, ladies and gentlemen, you’ll learn how to keep your home free of insects.”

Example 2: “Did you know that more people die each year from vending machines than from shark attacks? Today, we’ll discuss the unexpected dangers in our daily lives.”

Hook #2: Poll

Starting with a poll can engage your audience right away and make them feel involved.

Example 1: “Quick show of hands – Who likes pineapple on pizza? Who thinks pineapple on pizza is a crime? And who of you has no clue what I’m talking about?”

Example 2 : “By a show of hands, who prefers working from home? And who prefers working in the office? Today, we’ll explore the pros and cons of both.”

Hook #3: Quote

A relevant and intriguing quote to start your speech can set the tone for your speech and lend it authority.

Example 1: “As the grand Shakespeare said, ‘To swipe right or to swipe left, that is the question.’”

Example 2 : “Albert Einstein once said, ‘Imagination is more important than knowledge.’ Today, we’ll delve into why creativity is essential in problem-solving.”

Hook #4: Imaginary World

Asking your audience to visualize a scene can make your message more relatable and vivid.

Example 1 : “Imagine yourself at a favorite coffee shop, sitting on a big comfy couch, coffee in hand, smelling the aroma of freshly brewed coffee. Today, we’ll talk about how to create that same customer experience in our company.”

Example 2 : “Picture yourself on a serene beach, the sound of waves gently crashing. We’re here to discuss how you can achieve work-life balance and enjoy moments like these.”

Hook #5: Silence

A moment of silence can be powerful to start a speech, creating anticipation and focus before you begin.

Example 1: [Do nothing for a few seconds] “Welcome everyone.”

Example 2 : [Pause for a few seconds] “Good morning, and thank you for being here.”

Hook #6: Question

Asking a thought-provoking question can stimulate your audience’s imagination and interest.

Example 1: “If you could choose a superpower, what would it be?”

Example 2 : “What would you do if you had only 24 hours to achieve your biggest goal?”

Hook #7: Story

Sharing a personal story can make your speech more relatable and engaging.

Example 1: “Just the other day, I decided to enjoy my lunch in the park. I found the perfect spot, laid out my blanket, and took out my delicious sandwich. But before I could take a single bite, a little raccoon swooped in and snatched it right from my hands! Immediately, I jumped up, chasing after him. We zigzagged between trees, over hills, and through bushes, but I wasn’t quick enough. With one last mischievous look, the raccoon disappeared into the trees.”

Example 2 : “Last week, I was stuck in an elevator for an hour. What could have been a nightmare turned into an opportunity to meet new people and hear their fascinating stories.”

Final Thoughts

Give them a try. Take one of you upcoming speeches or presentations and think how you’d like to start. What hook can you use to start your speech? You’ll be amazed easy it is to include a hook, but also how effective  that hook  is  at grabbing your listeners’ attention.

Today, we briefly talked about storytelling. Storytelling is one of the most effective tools you can use in your presentations. But it can be challenging if you’re just starting out. If you want to learn more about structuring your stories, you may want to check out this next article in which a simple four-step story storytelling structure.

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How to Start a Speech: Engaging Your Audience from the Start

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Whether you’re a novice public speaker or a seasoned professional, knowing how to start a speech is crucial for capturing your audience’s attention and setting the tone for your presentation.

The opening minutes of your speech are your chance to make a memorable first impression and establish a connection with your listeners. In this article, we’ll explore different techniques and strategies to help you begin your speech with impact and confidence. So, let’s dive right in!

The Power of a Captivating Speech Start

As the famous saying goes, “You never get a second chance to make a first impression.” This holds true for public speaking as well.

The way you start your speech can significantly influence your audience’s engagement and receptiveness. A strong opening not only grabs their attention but also sets the stage for the rest of your presentation.

Craft an Intriguing Introduction

The first step in starting a speech is to create an intriguing introduction that piques your audience’s curiosity. Here are a few effective techniques you can use:

1. Ask a Thought-provoking Question

One of the most effective ways to instantly engage your audience is by asking a thought-provoking question . Consider a question that relates to the topic of your speech and challenges the listeners to reflect on their own experiences or beliefs.

This will encourage active participation and make your audience feel invested in your speech.

2. Begin with an Anecdote or Story

Storytelling is a powerful tool for capturing the attention and emotions of your audience right from the start. Share a personal anecdote or a relevant story that connects with the theme of your speech.

This will help your listeners relate to your message on a deeper level and create a connection between you and the audience.

3. Start with a Surprising Statistic or Fact

Statistics and facts can have a profound impact on your audience and make them sit up and take notice. Begin your speech with a surprising statistic or an intriguing fact that is relevant to your topic. This will grab their attention and make them curious to learn more.

4. Use a Quote or a Powerful Statement

Quotes or powerful statements from renowned individuals can also be used to grab attention at the beginning of your speech.

Choose a quote that resonates with the theme of your presentation or a statement that challenges the status quo. This will intrigue your audience and encourage them to listen further.

15 Example Quotes to Start a Speech

“The future belongs to those who believe in the beauty of their dreams.” – Eleanor Roosevelt

“The only way to do great work is to love what you do.” – Steve Jobs

“Don’t watch the clock; do what it does. Keep going.” – Sam Levenson

“The greatest glory in living lies not in never falling, but in rising every time we fall.” – Nelson Mandela

“Your time is limited, don’t waste it living someone else’s life.” – Steve Jobs

“Success is not the key to happiness. Happiness is the key to success. If you love what you are doing, you will be successful.” – Albert Schweitzer

“The best way to predict the future is to create it.” – Peter Drucker

“Believe you can and you’re halfway there.” – Theodore Roosevelt

“The biggest risk is not taking any risk. In a world that’s changing quickly, the only strategy that is guaranteed to fail is not taking risks.” – Mark Zuckerberg

“Don’t be pushed around by the fears in your mind. Be led by the dreams in your heart.” – Roy T. Bennett

“The future depends on what you do today.” – Mahatma Gandhi

“Life is 10% what happens to you and 90% how you react to it.” – Charles R. Swindoll

“It’s not about how hard you hit, but how hard you can get hit and keep moving forward.” – Rocky Balboa

“You miss 100% of the shots you don’t take.” – Wayne Gretzky

“The best time to plant a tree was 20 years ago. The second best time is now.” – Chinese Proverb

Engage Your Audience with Interactive Elements

In addition to a captivating introduction, using interactive elements in your speech can help you establish a connection with your audience right from the start. Here are a few ideas to consider:

1. Ask a Show of Hands

To actively involve your audience, start by asking a show of hands related to your topic.

This simple gesture can make your listeners feel heard and encourage them to participate throughout your speech. It also provides you with valuable insights into the demographics or preferences of your audience.

2. Conduct a Brief Poll

Another way to engage your audience from the beginning is by conducting a brief poll. Use a show of hands or ask your viewers to respond digitally if you’re presenting in an online setting.

This not only creates an interactive element but also allows you to tailor your speech to better suit their interests and needs.

3. Encourage Group Discussion

Depending on the size and dynamic of your audience, you can divide them into smaller groups and encourage them to discuss a specific topic related to your speech.

This gives everyone a chance to participate actively and helps in fostering a sense of camaraderie among the attendees.

Tips for a Successful Speech Start

To ensure your speech start is as effective as possible, here are some additional tips to keep in mind:

1. Practice, Practice, Practice

As with any aspect of public speaking, practice is key. Rehearse your introduction multiple times until you feel comfortable and confident delivering it. This will help you overcome any nerves and deliver a smooth and engaging start to your speech.

2. Research Your Audience

Understanding your audience is crucial in tailoring your speech start to their interests and preferences. Research their backgrounds, demographics, and prior knowledge on the topic.

This will allow you to create an opening that resonates with them and makes them feel heard.

3. Keep it Concise and Clear

While it’s important to grab your audience’s attention, make sure your introduction is concise and to the point. Avoid rambling or going off on tangents.

Instead, focus on delivering a clear and compelling opening that sets the stage for the rest of your speech.

4. Be Authentic and Energetic

Lastly, be true to yourself and let your authentic personality shine through. Your audience will respond better to a speaker who is genuine and enthusiastic.

Infuse your speech start with energy and passion , and your listeners will be more likely to connect with you and stay engaged throughout your presentation.

Opening Lines of the 10 Popular TED Talks

TED Talks have become a global phenomenon, captivating audiences with their thought-provoking ideas and inspiring speakers. The opening lines of these talks play a crucial role in grabbing the audience’s attention from the very beginning.

In this section, we’ll explore the opening lines of the 10 TED Talks, analyzing why they are so effective and how they set the stage for these remarkable presentations. Let’s dive in and discover the power of a captivating opening line!

1. Ken Robinson: “Do schools kill creativity?”

“Good morning. How are you? It’s been great, hasn’t it? I’ve been blown away by the whole thing. In fact, I’m leaving.”

Ken Robinson’s opening line is unexpected and immediately captures the audience’s attention. By starting with humor and curiosity, he sets the stage for his talk on the importance of nurturing creativity in education.

2. Brené Brown: “The power of vulnerability”

“So, I’ll start with this: a couple of years ago, an event planner called me because I was going to do a speaking event.”

Brené Brown begins her talk on vulnerability with a personal story, immediately engaging the audience and creating a sense of connection. Her opening line draws the listeners into her narrative, setting the tone for her powerful exploration of vulnerability.

3. Simon Sinek: “How great leaders inspire action”

“How do you explain when things don’t go as we assume? Or better, how do you explain when others are able to achieve things that seem to defy all of the assumptions?”

Simon Sinek’s opening line is thought-provoking and asks a rhetorical question, immediately capturing the audience’s curiosity. By challenging assumptions, he sets the stage for his talk on leadership and motivation.

4. Mary Roach: “10 things you didn’t know about orgasm”

“So. I brought you some flowers. I’ll explain why later.”

Mary Roach’s cheeky opening line instantly grabs the audience’s attention and piques their curiosity. By injecting humor and intrigue into her talk, she sets the stage for her discussion on a topic that is both fascinating and taboo.

5. Sir Ken Robinson: “Bring on the learning revolution!”

“It’s been a great year for revolution. Google tells me there are 129,864 books on the subject.”

In this talk, Sir Ken Robinson starts with a playful line that references the concept of revolution in a broader sense. By leveraging humor and technology, he immediately engages the audience and sets the tone for his talk on education reform.

6. Amy Cuddy: “Your body language may shape who you are”

“So I want to start by offering you a free no-tech life hack, and all it requires of you is this: that you change your posture for two minutes.”

Amy Cuddy’s opening line offers the audience an immediate, practical takeaway. By using the term “life hack,” she taps into the audience’s desire for simple, actionable advice and introduces the topic of body language.

7. Dan Pink: “The puzzle of motivation”

“I need to make a confession at the outset here: a little over 20 years ago, I did something that I regret, something that I’m not particularly proud of.”

Dan Pink’s opening line grabs the audience’s attention by hinting at a confession or secret. By sharing his vulnerability, he instantly establishes a connection and sets the stage for his talk on motivation.

8. Cameron Russell: “Looks aren’t everything. Believe me, I’m a model.”

“The good news, according to the models in my agency, is that I’m only the second most-booked model in my agency.”

Cameron Russell opens her talk on beauty and identity with a humorous and self-deprecating line. By challenging societal expectations, she immediately engages the audience and creates a platform for her profound message.

9. Susan Cain: “The power of introverts”

“I want to start by offering you a free no-tech life hack, and all it requires of you is this: that you change your posture for two minutes.”

Susan Cain’s opening line captures the audience’s attention by referencing the concept of a “life hack.” She uses this simple instruction to introduce her talk on introversion and shed light on the power of quiet and contemplation.

10. Tony Robbins: “Why we do what we do”

“I got a call one day from a not so close friend of mine, and he said, ‘I’ve got an invitation for you to speak in New Orleans.'”

Tony Robbins starts his talk with a relatable anecdote, instantly drawing the audience into his narrative. By sharing a personal experience, he creates a connection and sets the tone for his talk on human motivation.

Final Thoughts

Starting a speech on the right note is essential for capturing your audience’s attention and keeping them engaged. By crafting an intriguing introduction, using interactive elements, and following these tips, you can ensure a successful start to your speech.

Remember, practice makes perfect, and with time and experience, you’ll become more comfortable and adept at starting your speeches with impact. So go ahead, captivate your audience, and deliver a speech they’ll remember long after it’s over.

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9 Killer Speech Openers to Start a Talk or Presentation.​

Danny Riley 8 min read

What you’ll learn:

• The importance of a “killer” speech opening.
• 9 powerful speech openers and how to use them.
• Examples from great speakers you can learn from.

Great speech openers hook your audience.

“ Well begun is half done” – Mary Poppins.

A killer speech opener will make the difference between a presentation that makes you soar or your audience snore .

I’ve researched the whole web to find nine killer speech openers to make your audience lean in and listen rather than tune out and daydream.

You’ll see how masters of the craft have used them, and how you can too.

Number seven takes chutzpah to pull off. Ready for the whole list of killer speech openers?

The Shock Opener

One of the best ways to open your speech with a buzz is to startle or shock them.

You can shock an audience in many ways, but they all rest on the major senses of V.A.K.S:

•  Visual
• Kinaesthetic (touch) 

We don’t want your audience tasting your talk, but it should leave a good taste in their mouths.

Changing Minds suggests asking if the audience is awake after appearing from a flash bang and a cloud of smoke, and this might work for you if you’re a magician or playing some kind of character for your speech like a genie.

Suppose you aren’t going for the magic angle. 

In that case, you can shock them on a psychological level instead, as Conor Neill recommends, and tell your audience a surprising fact or statistic that makes them question their thinking or beliefs.

“Did you know that half the water on earth is older than the sun?”

Questions like these will shake an audience awake and turn on their critical thinking nervous-system.

Don’t take my word for it; you can see an incredible demonstration of the shock opener in Mohammed Qahtani’s speech, The Power of Words .

Qahtani opens by taking out a cigarette and placing it into his mouth before trying to light it. The audience is so shocked that they gasp and tell him to stop.

Remember, if your audience is shocked, they are listening.

Your audience doesn’t always have to be jolted to attention with a shock opener, though you can use a more subtle approach to grab their focus. 

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The story opener.

You can set the tone of your speech instantly with a story .

In Hollywood, filmmakers and directors use an ‘establishing shot’ to set the tone and theme of the entire film.

When creating your speech, think of a short story that sums up your talk.

Maybe you tell half the story to begin with, and then the other half at the end. 

The important thing is your tale must be relatable . If your audience can’t imagine themselves in the story, they won’t be engaged.

We all experience very similar things in life: 

• We all went to school and had a teacher we loved
• We all have parents who loved us or made mistakes in our upbringing
• We all had a first crush.

We are all cut from the same cloth, so it’s good to be reminded that others are going through what we face or think as we do.

Bryan Stevenson does a stellar job of recounting his mischievous grandmother in his TED talk, We need to talk about an injustice .

The best thing is, you can combine a story-opener with any other speech opener in this list.

It’s truly versatile.

One of my favourite speech openers is next, though.

The Intrigue Opener

I love this speech opener.

What better way to hook your audience than to intrigue them with mystery or a juicy secret?

Have a look at Daniel Pink’s TED Talk The puzzle of motivation . After he begins, Pink, looking like a guilty man sent to the gallows, tells his audience:

“I need to confess something, at the outset here. A little over 20 years ago, I did something I regret. Something I’m not particularly proud of”.

Wow. How intriguing, right?

You have to admit; you want to know what he’s about to confess.

Choose every sentence, every word, and every mark of punctuation to increase the tantalisation temperature.

Whether it’s a secret or confession, the Intrigue Opener piques just enough curiosity in your audience to keep them from checking WhatsApp.

As humans, we need closure.

We do not like open loops.

That’s why it is both enthralling and aggravating when someone plays on our need to be sure.

Just as we cannot stand an open loop, we are instantly engaged when someone gives us a puzzle to solve.

You’ll notice the best speeches, books, TV shows, and films do not spoon-feed you all the information.

I’ve always liked the way Malcolm Gladwell writes his non-fiction books, because they contain puzzles that you solve as a reader.

This puzzle needs to be related to the speech or presentation you’re delivering, of course. It cannot be a random puzzle and will ideally be impossible or extremely difficult to solve at first.

After the speech begins, and the puzzle is revealed, you should slowly drop hints on how to solve the mystery.

Up next, speech openers that use a physical object to create curiosity in the audience’s mind.

The Prop Opener

One of the most potent ways you will captivate your audience is to use a powerful prop in your opening address.

What better way to capture an audience’s imagination than to show them a mysterious or beautiful object?

If you’ve never seen the Prop Opener done well, then have a look at one of the greatest speeches of all time:

Dananjaya Hettiarachchi’s, See Something .

Danajaya enters with a simple rose in his breast pocket, takes it out, gazes at it nostalgically, smells it and then begins to speak.

This same prop appears again right at the end of his speech to end his talk with a flourish.

There are many different props you can use.

JJ Abrams used a Mystery Box to absorb the audience’s attention, and used the box as a metaphor for his entire career.

If you think the prop opener is just for TED Talks and Toastmasters Final Speeches, remember that most company product launch centre around one or more props.

Steve Jobs revealed his new products in ever-innovative ways.

Still, while the last two speeches I’ve mentioned opened with physical items, most of Jobs’s presentations built intrigue through the sight of the product.

So remember, you can use an object, or tease your audience with the absence of a prop, but make that prop integral to your talk.

You don’t always have to use a prop, of course. 

A more minimalist approach to opening your speech uses the best audience reaction a speaker can receive: laughter.

The Funny Opener

Using laughter to win over your audience is the golden ticket to immediate rapport with your audience.

Jack Schafer, PhD at Psychology Today, said that People Will Like You If You Make Them Laugh , which seems obvious, but at least you know we have scientists on the case. 

He also mentions that constructing humour requires and projects a high level of intelligence .

Of course, laughter is subjective, but it is also infectious, and if you get enough members of your audience to titter, it will spread across the whole group.

If you want to see just how quickly you can win an audience over with humour, have a look at Ken Robinson’s subtle but delightful ability to raise a chuckle in his speech Do Schools Kill Creativity? 

Ken’s ability to speak conversationally to an audience of thousands is genuinely remarkable.

If you break down his humour, it is easy to see how you could include similar content in your presentations. 

Whether you can pull it off as well as Ken is another story.

Not everyone feels like they can be a comedian, though; I get that. 

Well, that’s alright because there are other ways to open your talk that play on other strong emotions.

You can inspire your audience, too.

The Inspirational Opener

One of my favourite ways to help beginner speakers to open their presentation is with a quote.

A quote acts like a story in that it sets the tone and theme of your speech, but it takes much less effort and even less skill.

An effective quote is usually only one line long and supported by the credibility of the original author who uttered those words.

Watch the way Clint Smith opens his TED Talk  The Danger of Silence .

Using Martin Luther King’s voice to start his speech gives Clint what psychologists call the transference effect .

Just by citing someone else, especially someone admired and famous, you redirect the emotions an audience have towards that person onto yourself.

One caveat to using quotes, though:

Fact check them . I cringe whenever I see someone incorrectly quoting someone.

Have you ever heard the quote by Albert Einstein:

“Insanity is doing the same thing over and over, and expecting different results”?

A great quote, isn’t it?

But Albert Einstein never said those words .

A quick check on Reuters will help you add more credibility to your inspirational opener.

Finally, try to use a quote few people have ever heard. Inspiring words have been filling the archives of history for millennia. Seek out something that has been left dusty on the shelf, rather than the same recycled iterations.

Next, let’s look at a type of bold speech opener that take real chutzpah to land well.

The Perspective Shift Opener

A powerful speech opener that will take confidence is the perspective shift opener.

This opener will lead the audience in one direction before changing direction and setting a new pace for the speech.

Cameron Russel does a fantastic job of controlling the frame in her TED Talk, Looks aren’t everything. Believe me; I’m a model.

Russel takes to the stage dressed in a skimpy dress and begins to tell the audience about her career, but then does a rapid wardrobe change on stage in front of the entire audience. 

This change of dress sets a new tone, feel, and direction for the speech.

If you can change the audience’s perspective or frame of reality, you are in the driving seat.

One of the best things you can hope for as a speaker is moving hearts and changing minds. 

If you aren’t a confident speaker, start small.

Vanessa Van Edwards suggests never mentioning how nervous you are. 

It’s distracting and makes the audience pick up on all the subtle nervous energy and cues you give off. Control the frame instead and act cool and confident: they will buy into it.

Another great way to hold frame control over an audience is by using the power of silence .

The Silence Opener

Silence is a valuable commodity in today’s noisy and distracting digital world.

Creating silence at the beginning of your talk can profoundly affect your audience and their focus.

Did you ever have a teacher at school who used silence effectively?

When my English classmates were noisy, our teacher Mr Rylance would hold up his hand for silence. 

Slowly, we would settle down and focus on his raised hand. 

A few would giggle, but that would peter out until we all sat in a hypnotic stillness.

If you want to see an example of how to use silence, then look at Neal Glitterman’s speech The Power of Silence .

You can see how much gravity silence can have , especially as a speech opener.

The final killer opener I want to introduce you to is the big promise opener.

The Big Promise Opener

I believe that all speeches and presentations should contain a big promise, as it tells your audience why they should keep on listening.

Ideally, your big promise will be your speech title or phrase that pays, which is a recurring foundational phrase you will use throughout your presentation.

A big promise is your way of making a deal with the audience : you listen to me, and you’ll get something in return.

Creating a big promise at the beginning of your speech is like adding a teaser trailer to the beginning of a TV show. It suggests a reason you should stick around.

When Arthur Benjamin introduces his talk Faster than a calculator by announcing:

 “I am a human calculator!”

You know that proof is on the way.

Remember the essential rule of the Big Promise Opener: make it big, and keep your promise.

Impress your audience with these killer speech openers.

I hope you feel that I kept my promise of sharing nine killer speech openers to start a presentation.

Did you notice any other speech openers at the beginning of this article?

Don’t forget; these openers can be mixed and matched.

You can include a number of these speech openers in the same presentation to create more impact.

Let me know which of these killer openers was your favourite, and let me know if you have any more you’d like to share.

To your public speaking success,

Whenever you're ready, here's 3 ways I can help you:

1. Charisma Club : My flagship 3-month coaching programme for professionals. Follow a proven system to build confidence, find your charisma, and step-up as a speaker in your niche.

2.  Speak & Present : Looking for a quick way to supercharge your public speaking skills? Face your fears, develop new skills, and deliver a live speech in our 1-day Masterclass for professionals.

3.  Team Training : Bring confident communication to your team. I’ll help them to speak with clarity, enhance their leadership skills, and present with confidence. Bookable as half/full day training. Ideal for teams and senior leaders.

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How to write a speech that your audience remembers

Whether in a work meeting or at an investor panel, you might give a speech at some point. And no matter how excited you are about the opportunity, the experience can be nerve-wracking . 

But feeling butterflies doesn’t mean you can’t give a great speech. With the proper preparation and a clear outline, apprehensive public speakers and natural wordsmiths alike can write and present a compelling message. Here’s how to write a good speech you’ll be proud to deliver.

What is good speech writing?

Good speech writing is the art of crafting words and ideas into a compelling, coherent, and memorable message that resonates with the audience. Here are some key elements of great speech writing:

• It begins with clearly understanding the speech's purpose and the audience it seeks to engage. 
• A well-written speech clearly conveys its central message, ensuring that the audience understands and retains the key points. 
• It is structured thoughtfully, with a captivating opening, a well-organized body, and a conclusion that reinforces the main message. 
• Good speech writing embraces the power of engaging content, weaving in stories, examples, and relatable anecdotes to connect with the audience on both intellectual and emotional levels. 

Ultimately, it is the combination of these elements, along with the authenticity and delivery of the speaker , that transforms words on a page into a powerful and impactful spoken narrative.

What makes a good speech?

A great speech includes several key qualities, but three fundamental elements make a speech truly effective:

Clarity and purpose

Remembering the audience, cohesive structure.

While other important factors make a speech a home run, these three elements are essential for writing an effective speech.

The main elements of a good speech

The main elements of a speech typically include:

• Introduction: The introduction sets the stage for your speech and grabs the audience's attention. It should include a hook or attention-grabbing opening, introduce the topic, and provide an overview of what will be covered.
• Opening/captivating statement: This is a strong statement that immediately engages the audience and creates curiosity about the speech topics.
• Thesis statement/central idea: The thesis statement or central idea is a concise statement that summarizes the main point or argument of your speech. It serves as a roadmap for the audience to understand what your speech is about.
• Body: The body of the speech is where you elaborate on your main points or arguments. Each point is typically supported by evidence, examples, statistics, or anecdotes. The body should be organized logically and coherently, with smooth transitions between the main points.
• Supporting evidence: This includes facts, data, research findings, expert opinions, or personal stories that support and strengthen your main points. Well-chosen and credible evidence enhances the persuasive power of your speech.
• Transitions: Transitions are phrases or statements that connect different parts of your speech, guiding the audience from one idea to the next. Effective transitions signal the shifts in topics or ideas and help maintain a smooth flow throughout the speech.
• Counterarguments and rebuttals (if applicable): If your speech involves addressing opposing viewpoints or counterarguments, you should acknowledge and address them. Presenting counterarguments makes your speech more persuasive and demonstrates critical thinking.
• Conclusion: The conclusion is the final part of your speech and should bring your message to a satisfying close. Summarize your main points, restate your thesis statement, and leave the audience with a memorable closing thought or call to action.
• Closing statement: This is the final statement that leaves a lasting impression and reinforces the main message of your speech. It can be a call to action, a thought-provoking question, a powerful quote, or a memorable anecdote.
• Delivery and presentation: How you deliver your speech is also an essential element to consider. Pay attention to your tone, body language, eye contact , voice modulation, and timing. Practice and rehearse your speech, and try using the 7-38-55 rule to ensure confident and effective delivery.

While the order and emphasis of these elements may vary depending on the type of speech and audience, these elements provide a framework for organizing and delivering a successful speech.

How to structure a good speech

You know what message you want to transmit, who you’re delivering it to, and even how you want to say it. But you need to know how to start, develop, and close a speech before writing it. 

Think of a speech like an essay. It should have an introduction, conclusion, and body sections in between. This places ideas in a logical order that the audience can better understand and follow them. Learning how to make a speech with an outline gives your storytelling the scaffolding it needs to get its point across.

Here’s a general speech structure to guide your writing process:

• Explanation 1
• Explanation 2
• Explanation 3

How to write a compelling speech opener

Some research shows that engaged audiences pay attention for only 15 to 20 minutes at a time. Other estimates are even lower, citing that people stop listening intently in fewer than 10 minutes . If you make a good first impression at the beginning of your speech, you have a better chance of interesting your audience through the middle when attention spans fade. 

Implementing the INTRO model can help grab and keep your audience’s attention as soon as you start speaking. This acronym stands for interest, need, timing, roadmap, and objectives, and it represents the key points you should hit in an opening. 

Here’s what to include for each of these points: 

• Interest : Introduce yourself or your topic concisely and speak with confidence . Write a compelling opening statement using relevant data or an anecdote that the audience can relate to.
• Needs : The audience is listening to you because they have something to learn. If you’re pitching a new app idea to a panel of investors, those potential partners want to discover more about your product and what they can earn from it. Read the room and gently remind them of the purpose of your speech. 
• Timing : When appropriate, let your audience know how long you’ll speak. This lets listeners set expectations and keep tabs on their own attention span. If a weary audience member knows you’ll talk for 40 minutes, they can better manage their energy as that time goes on. 
• Routemap : Give a brief overview of the three main points you’ll cover in your speech. If an audience member’s attention starts to drop off and they miss a few sentences, they can more easily get their bearings if they know the general outline of the presentation.
• Objectives : Tell the audience what you hope to achieve, encouraging them to listen to the end for the payout. 

Writing the middle of a speech

The body of your speech is the most information-dense section. Facts, visual aids, PowerPoints — all this information meets an audience with a waning attention span. Sticking to the speech structure gives your message focus and keeps you from going off track, making everything you say as useful as possible.

Limit the middle of your speech to three points, and support them with no more than three explanations. Following this model organizes your thoughts and prevents you from offering more information than the audience can retain. 

Using this section of the speech to make your presentation interactive can add interest and engage your audience. Try including a video or demonstration to break the monotony. A quick poll or survey also keeps the audience on their toes. 

Wrapping the speech up

To you, restating your points at the end can feel repetitive and dull. You’ve practiced countless times and heard it all before. But repetition aids memory and learning , helping your audience retain what you’ve told them. Use your speech’s conclusion to summarize the main points with a few short sentences.

Try to end on a memorable note, like posing a motivational quote or a thoughtful question the audience can contemplate once they leave. In proposal or pitch-style speeches, consider landing on a call to action (CTA) that invites your audience to take the next step.

How to write a good speech

If public speaking gives you the jitters, you’re not alone. Roughly 80% of the population feels nervous before giving a speech, and another 10% percent experiences intense anxiety and sometimes even panic. 

The fear of failure can cause procrastination and can cause you to put off your speechwriting process until the last minute. Finding the right words takes time and preparation, and if you’re already feeling nervous, starting from a blank page might seem even harder.

But putting in the effort despite your stress is worth it. Presenting a speech you worked hard on fosters authenticity and connects you to the subject matter, which can help your audience understand your points better. Human connection is all about honesty and vulnerability, and if you want to connect to the people you’re speaking to, they should see that in you.

1. Identify your objectives and target audience

Before diving into the writing process, find healthy coping strategies to help you stop worrying . Then you can define your speech’s purpose, think about your target audience, and start identifying your objectives. Here are some questions to ask yourself and ground your thinking : 

• What purpose do I want my speech to achieve? 
• What would it mean to me if I achieved the speech’s purpose?
• What audience am I writing for? 
• What do I know about my audience? 
• What values do I want to transmit? 
• If the audience remembers one take-home message, what should it be? 
• What do I want my audience to feel, think, or do after I finish speaking? 
• What parts of my message could be confusing and require further explanation?

2. Know your audience

Understanding your audience is crucial for tailoring your speech effectively. Consider the demographics of your audience, their interests, and their expectations. For instance, if you're addressing a group of healthcare professionals, you'll want to use medical terminology and data that resonate with them. Conversely, if your audience is a group of young students, you'd adjust your content to be more relatable to their experiences and interests. 

3. Choose a clear message

Your message should be the central idea that you want your audience to take away from your speech. Let's say you're giving a speech on climate change. Your clear message might be something like, "Individual actions can make a significant impact on mitigating climate change." Throughout your speech, all your points and examples should support this central message, reinforcing it for your audience.

4. Structure your speech

Organizing your speech properly keeps your audience engaged and helps them follow your ideas. The introduction should grab your audience's attention and introduce the topic. For example, if you're discussing space exploration, you could start with a fascinating fact about a recent space mission. In the body, you'd present your main points logically, such as the history of space exploration, its scientific significance, and future prospects. Finally, in the conclusion, you'd summarize your key points and reiterate the importance of space exploration in advancing human knowledge.

5. Use engaging content for clarity

Engaging content includes stories, anecdotes, statistics, and examples that illustrate your main points. For instance, if you're giving a speech about the importance of reading, you might share a personal story about how a particular book changed your perspective. You could also include statistics on the benefits of reading, such as improved cognitive abilities and empathy.

6. Maintain clarity and simplicity

It's essential to communicate your ideas clearly. Avoid using overly technical jargon or complex language that might confuse your audience. For example, if you're discussing a medical breakthrough with a non-medical audience, explain complex terms in simple, understandable language.

7. Practice and rehearse

Practice is key to delivering a great speech. Rehearse multiple times to refine your delivery, timing, and tone. Consider using a mirror or recording yourself to observe your body language and gestures. For instance, if you're giving a motivational speech, practice your gestures and expressions to convey enthusiasm and confidence.

8. Consider nonverbal communication

Your body language, tone of voice, and gestures should align with your message . If you're delivering a speech on leadership, maintain strong eye contact to convey authority and connection with your audience. A steady pace and varied tone can also enhance your speech's impact.

9. Engage your audience

Engaging your audience keeps them interested and attentive. Encourage interaction by asking thought-provoking questions or sharing relatable anecdotes. If you're giving a speech on teamwork, ask the audience to recall a time when teamwork led to a successful outcome, fostering engagement and connection.

10. Prepare for Q&A

Anticipate potential questions or objections your audience might have and prepare concise, well-informed responses. If you're delivering a speech on a controversial topic, such as healthcare reform, be ready to address common concerns, like the impact on healthcare costs or access to services, during the Q&A session.

By following these steps and incorporating examples that align with your specific speech topic and purpose, you can craft and deliver a compelling and impactful speech that resonates with your audience.

Tools for writing a great speech

There are several helpful tools available for speechwriting, both technological and communication-related. Here are a few examples:

• Word processing software: Tools like Microsoft Word, Google Docs, or other word processors provide a user-friendly environment for writing and editing speeches. They offer features like spell-checking, grammar correction, formatting options, and easy revision tracking.
• Presentation software: Software such as Microsoft PowerPoint or Google Slides is useful when creating visual aids to accompany your speech. These tools allow you to create engaging slideshows with text, images, charts, and videos to enhance your presentation.
• Speechwriting Templates: Online platforms or software offer pre-designed templates specifically for speechwriting. These templates provide guidance on structuring your speech and may include prompts for different sections like introductions, main points, and conclusions.
• Rhetorical devices and figures of speech: Rhetorical tools such as metaphors, similes, alliteration, and parallelism can add impact and persuasion to your speech. Resources like books, websites, or academic papers detailing various rhetorical devices can help you incorporate them effectively.
• Speechwriting apps: Mobile apps designed specifically for speechwriting can be helpful in organizing your thoughts, creating outlines, and composing a speech. These apps often provide features like voice recording, note-taking, and virtual prompts to keep you on track.
• Grammar and style checkers: Online tools or plugins like Grammarly or Hemingway Editor help improve the clarity and readability of your speech by checking for grammar, spelling, and style errors. They provide suggestions for sentence structure, word choice, and overall tone.
• Thesaurus and dictionary: Online or offline resources such as thesauruses and dictionaries help expand your vocabulary and find alternative words or phrases to express your ideas more effectively. They can also clarify meanings or provide context for unfamiliar terms.
• Online speechwriting communities: Joining online forums or communities focused on speechwriting can be beneficial for getting feedback, sharing ideas, and learning from experienced speechwriters. It's an opportunity to connect with like-minded individuals and improve your public speaking skills through collaboration.

Remember, while these tools can assist in the speechwriting process, it's essential to use them thoughtfully and adapt them to your specific needs and style. The most important aspect of speechwriting remains the creativity, authenticity, and connection with your audience that you bring to your speech.

5 tips for writing a speech

Behind every great speech is an excellent idea and a speaker who refined it. But a successful speech is about more than the initial words on the page, and there are a few more things you can do to help it land.

Here are five more tips for writing and practicing your speech:

1. Structure first, write second

If you start the writing process before organizing your thoughts, you may have to re-order, cut, and scrap the sentences you worked hard on. Save yourself some time by using a speech structure, like the one above, to order your talking points first. This can also help you identify unclear points or moments that disrupt your flow.

2. Do your homework

Data strengthens your argument with a scientific edge. Research your topic with an eye for attention-grabbing statistics, or look for findings you can use to support each point. If you’re pitching a product or service, pull information from company metrics that demonstrate past or potential successes. 

Audience members will likely have questions, so learn all talking points inside and out. If you tell investors that your product will provide 12% returns, for example, come prepared with projections that support that statement.

3. Sound like yourself

Memorable speakers have distinct voices. Think of Martin Luther King Jr’s urgent, inspiring timbre or Oprah’s empathetic, personal tone . Establish your voice — one that aligns with your personality and values — and stick with it. If you’re a motivational speaker, keep your tone upbeat to inspire your audience . If you’re the CEO of a startup, try sounding assured but approachable. 

4. Practice

As you practice a speech, you become more confident , gain a better handle on the material, and learn the outline so well that unexpected questions are less likely to trip you up. Practice in front of a colleague or friend for honest feedback about what you could change, and speak in front of the mirror to tweak your nonverbal communication and body language .

5. Remember to breathe

When you’re stressed, you breathe more rapidly . It can be challenging to talk normally when you can’t regulate your breath. Before your presentation, try some mindful breathing exercises so that when the day comes, you already have strategies that will calm you down and remain present . This can also help you control your voice and avoid speaking too quickly.

How to ghostwrite a great speech for someone else

Ghostwriting a speech requires a unique set of skills, as you're essentially writing a piece that will be delivered by someone else. Here are some tips on how to effectively ghostwrite a speech:

• Understand the speaker's voice and style : Begin by thoroughly understanding the speaker's personality, speaking style, and preferences. This includes their tone, humor, and any personal anecdotes they may want to include.
• Interview the speaker : Have a detailed conversation with the speaker to gather information about their speech's purpose, target audience, key messages, and any specific points they want to emphasize. Ask for personal stories or examples they may want to include.
• Research thoroughly : Research the topic to ensure you have a strong foundation of knowledge. This helps you craft a well-informed and credible speech.
• Create an outline : Develop a clear outline that includes the introduction, main points, supporting evidence, and a conclusion. Share this outline with the speaker for their input and approval.
• Write in the speaker's voice : While crafting the speech, maintain the speaker's voice and style. Use language and phrasing that feel natural to them. If they have a particular way of expressing ideas, incorporate that into the speech.
• Craft a captivating opening : Begin the speech with a compelling opening that grabs the audience's attention. This could be a relevant quote, an interesting fact, a personal anecdote, or a thought-provoking question.
• Organize content logically : Ensure the speech flows logically, with each point building on the previous one. Use transitions to guide the audience from one idea to the next smoothly.
• Incorporate engaging stories and examples : Include anecdotes, stories, and real-life examples that illustrate key points and make the speech relatable and memorable.
• Edit and revise : Edit the speech carefully for clarity, grammar, and coherence. Ensure the speech is the right length and aligns with the speaker's time constraints.
• Seek feedback : Share drafts of the speech with the speaker for their feedback and revisions. They may have specific changes or additions they'd like to make.
• Practice delivery : If possible, work with the speaker on their delivery. Practice the speech together, allowing the speaker to become familiar with the content and your writing style.
• Maintain confidentiality : As a ghostwriter, it's essential to respect the confidentiality and anonymity of the work. Do not disclose that you wrote the speech unless you have the speaker's permission to do so.
• Be flexible : Be open to making changes and revisions as per the speaker's preferences. Your goal is to make them look good and effectively convey their message.
• Meet deadlines : Stick to agreed-upon deadlines for drafts and revisions. Punctuality and reliability are essential in ghostwriting.
• Provide support : Support the speaker during their preparation and rehearsal process. This can include helping with cue cards, speech notes, or any other materials they need.

Remember that successful ghostwriting is about capturing the essence of the speaker while delivering a well-structured and engaging speech. Collaboration, communication, and adaptability are key to achieving this.

Give your best speech yet

Learn how to make a speech that’ll hold an audience’s attention by structuring your thoughts and practicing frequently. Put the effort into writing and preparing your content, and aim to improve your breathing, eye contact , and body language as you practice. The more you work on your speech, the more confident you’ll become.

The energy you invest in writing an effective speech will help your audience remember and connect to every concept. Remember: some life-changing philosophies have come from good speeches, so give your words a chance to resonate with others. You might even change their thinking.

Understand Yourself Better:

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Elizabeth Perry, ACC

Elizabeth Perry is a Coach Community Manager at BetterUp. She uses strategic engagement strategies to cultivate a learning community across a global network of Coaches through in-person and virtual experiences, technology-enabled platforms, and strategic coaching industry partnerships. With over 3 years of coaching experience and a certification in transformative leadership and life coaching from Sofia University, Elizabeth leverages transpersonal psychology expertise to help coaches and clients gain awareness of their behavioral and thought patterns, discover their purpose and passions, and elevate their potential. She is a lifelong student of psychology, personal growth, and human potential as well as an ICF-certified ACC transpersonal life and leadership Coach.

Use a personal SWOT analysis to discover your strengths and weaknesses

How to not be nervous for a presentation — 13 tips that work (really), put out-of-office messages to work for you when you’re away, is being ego driven damaging your career being purpose-driven is better, what’s a vocation 8 tips for finding yours, how to send a reminder email that’s professional and effective, create a networking plan in 7 easy steps, how long should you stay in a job this guide will help you figure it out, setting goals for 2024 to ring in the new year right, how to write an executive summary in 10 steps, 18 effective strategies to improve your communication skills, 8 tips to improve your public speaking skills, the importance of good speech: 5 tips to be more articulate, how to pitch ideas: 8 tips to captivate any audience, how to give a good presentation that captivates any audience, anxious about meetings learn how to run a meeting with these 10 tips, writing an elevator pitch about yourself: a how-to plus tips, 6 presentation skills and how to improve them, stay connected with betterup, get our newsletter, event invites, plus product insights and research..

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Five of the Best Speech Opening Lines

Great opening lines to a speech get us curious and can set the direction for a powerful talk.   In those first few seconds you have the chance to gain your audience’s attention, earn their trust, and persuade them you are someone worth listening to.   The best introductions to speeches are a mile away from the standard welcomes and thank yous that set the snoozometer to max. Get it right, and those initial words can captivate the crowd from the off, creating a connection with every individual in the room.   But how do you go about opening your speech with something different and memorable? A great place to start is looking at examples of introductions to successful speeches to see what you can learn from them.   To show you what we mean, we’ve picked some of our favourite opening lines from TED talks, home to some of the best conference speeches in the world. From funny stories to hard-hitting introductions, TED talks show the art of the possible when it comes to getting your speech off to a kick-ass start.   Have a go at guessing the speaker, or the focus of the rest of their talk (hint…we give you the answers later on).  

Do you want to improve your public speaking? Why not view our  Public Speaking Courses !

Guess the Speech: Five of the best speech opening lines

Speech A:  Good morning. How are you? It’s been great, hasn’t it? I’ve been blown away by the whole thing. In fact, I’m leaving.

Speech B:  For a long time, there was me, and my body. Me was composed of stories, of cravings, of strivings, of desires of the future. Me was trying not to be an outcome of my violent past, but the separation that had already occurred between me and my body was a pretty significant outcome. Me was always trying to become something, somebody. Me only existed in the trying. My body was often in the way.

Speech C:  Sadly, in the next 18 minutes when I do our chat, four Americans that are alive will be dead from the food that they eat.

Speech D:  Okay, now I don’t want to alarm anybody in this room, but it’s just come to my attention that the person to your right is a liar. (Laughter) Also, the person to your left is a liar. Also the person sitting in your very seats is a liar. We’re all liars. What I’m going to do today is I’m going to show you what the research says about why we’re all liars, how you can become a liespotter and why you might want to go the extra mile and go from liespotting to truth seeking, and ultimately to trust building.

Speech E:  Imagine a big explosion as you climb through 3,000 ft. Imagine a plane full of smoke. Imagine an engine going clack, clack, clack, clack, clack, clack, clack. It sounds scary. Well I had a unique seat that day. I was sitting in 1D.

Answers: Who delivered these great opening lines?

These examples pack a punch for very different reasons. There’s absolutely no chance of the audience zoning out when the speaker goes straight in with such a powerful start.   So, who gave these speeches, and why are the introductions so good? Time for the big reveal….

A:  Sir Ken Robinson says schools kill creativity

Deceptively simple, the opening lines for this speech set the tone for what has become the most viewed TED talk of all (currently nearly 57 million views). Far from being just ‘throat clearing’, Sir Ken’s funny introduction cleverly paves the way for a talk that will gently but profoundly show us a new way of looking at education. It’s as if we are at a dinner party, being hosted by Sir Ken – he makes us feel comfortable, interested and open all at once. We are not being lectured to (which is always a possibility when education is the subject matter of choice), we want to learn and hear more. Very skilful indeed.

Ginger tip: funny introductions

Using humour in your introduction can be a great way to get your speech off to a flying start – but only if you do it in a way that feels natural. This example shows how you can make people laugh without telling a joke. It’s about finding your own funny and feeling totally comfortable with what you’re saying. If it feels a bit forced to you, it definitely will to your audience. You don’t have to make people roll around on the floor laughing, but light-hearted and amusing anecdotes can add energy and engagement to your talk – which is especially needed if you’re in the dreaded after-lunch slot . Remember, when you open your speech with something funny, you are setting the tone for the rest of your talk – so you’ll need to pepper humour throughout.

Extra Ginger nuggets

How to write a funny speech Funny inspiring speakers talks 

B: Eve Ensler: Suddenly, my body

As you’d expect from a the writer of the Vagina Monologues, the start of this speech opening was profound, stark in its honesty and inviting. We empathize and want to know more. Unfortunately this speech suffered from a common affliction that writers face; in getting focused on the precise words of the speech (in this instance, Eve Ensler read her speech), we can get disconnected from the full power of the material. Whilst the words were powerful, we would have enjoyed the rest of this speech more if Eve had given herself permission to find the right words in the moment, rather than needing to be perfectly scripted.

Ginger tip: going unscripted

You want it to be perfect. You’re worried about forgetting something vital. You’re scared of doing it wrong. These are common and perfectly understandable reasons why people opt to script their speech and read it word for word. But rather than delivering a foot-perfect performance, you’re more likely to lose the vital connection with the audience. Not to mention risking plunging yourself into the dreaded ‘I’m sorry I’ve lost my place’ scenario. More than anything, people want you to be human and to speak from the heart. It takes confidence to ditch your notes, but with some simple techniques, you can prepare and remember your speech in a way that allows you to deliver a clear, compelling and authentic talk.

How to start a speech with power and confidence How to remember a speech without notes

C: Jamie Oliver’s TED Wish: Teach every child about food

This is one of our favourite ever TED talks, and it doesn’t pull its punches from the very first line. Jamie Oliver manages to balance preparation (statistics, stories, well-developed ideas) with heart in his TED talk. This speech opening line both makes our jaws drop to the ground in shock at such a statistic and opens our hearts to the human side of the story. Powerful stuff.

Ginger tip: punchy facts

Opening your speech with a hard-hitting fact can quickly add credibility to your talk and demonstrate the scale of an issue. It’s best to keep statistics simple and make them as relevant to the audience as possible, so it feels memorable rather than dry. Resist the urge to stuff the rest of the speech with stats. Try to stick to a few powerful facts and bring them to life with real examples.

Extra Ginger nuggets:

The key to presenting data…is not to present data How to make a powerful point with your speech

D: Pamela Meyer: How to spot a liar

We love talks that balance humour and connect us to the subject matter in hand – and Pamela Meyer does this perfectly in her TED talk opening line. By bringing a challenge straight to us, in our very seats, Pamela engages us and makes sure the talk is about ‘me’ the audience member. We’re laughing and ready to listen. Great job.

Ginger tip: setting up a problem

Setting up a problem at the start of your speech immediately creates a reason for listening and a direction for your talk. And if you involve the audience in the problem, it’s even more powerful. It doesn’t have to be something completely new, in fact telling us what we already know and explaining why that’s a problem can be a really engaging way to start. Depending on the subject matter, you can frame the problem in different ways – from serious to humorous. And it gives a natural structure to the rest of your talk as you explore how to solve the issue.  

The best way to engage your audience Five methods to master audience interaction

E: Ric Elias: 3 things I learned while my plane crashed

Wow, what an opening! Who wouldn’t want to know more? Ric Elias showed here how powerful it is to jump straight into a story, with no fussing around with thank yous and throat clearing. Unfortunately after the winning start, the rest of the talk lacked some of the gusto and drama of its opening lines. What can we learn from this? Start with power, but make sure you structure your talk to include a journey that will continue to keep us involved all the way through.

Ginger tip: start with a story

Stories are one of the most effective ways to inspire others. We’re hard wired to connect with stories and your experience of the world is one of the most valuable speaking tools that you possess. Telling a story is a popular way to open a speech because it can quickly build that all-important human connection with your audience. If you have a message that’s personal, or if you’re trying to influence your audience to make a change, a story is a great place to start.

Why is it so important to tell your story? 3 storytelling secrets for public speaking

Creating the best introduction for your speech

We hope these examples of great opening lines demonstrate that you don’t have to conform to the ‘safe’ introductions we’re all used to hearing at corporate conferences. In fact, at Ginger, we dare our speakers to rip up the ‘rulebook’, to be courageous, and to take a different approach to setting the scene. You can find even more tips in our free guide,  The 10 best ways to start your talk .   We’d love to hear your thoughts on these and other examples of great opening lines – so please share your ideas in the comments below.

Beyond introductions

Of course, it’s all very well creating a captivating introduction, but you don’t want the rest of your talk to fall off a cliff edge after you’ve built it up so spectacularly. Maintaining the audience’s attention for the rest of your speech is just as important.   We’ve developed the  TED-style Talk Guidebook  to help you through the process of writing a brilliant speech. Whether you’re crafting a short talk or a keynote, it will help you create a speech that’s as good as a TED talk – so you can wow your audience from the first word to the final thank you.   If you’d like to get hands-on support with becoming a better public speaker, then take a look at our  training courses.  There’s something for every level, from nervous beginners to becoming a leading speaker on the world stage. We’d love to welcome you along.

UK based? Here’s some courses that you might enjoy: 

• Presentation Skills and Essentials
• Leadership and Communications
• TED Talk Presentations

Ginger Leadership Communications

This showcase of inspiring female speakers is part of Ginger’s work with game changing leaders.

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Speech Writing

How To Start A Speech

How to Start A Speech - 13 Interesting Ideas & Examples

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First impressions are crucial in public speaking, and starting a speech well is often the hardest part. It's the moment to capture your audience's attention or risk losing it. 

Many find this difficult, as a poor start can lead to disinterested listeners and missed opportunities. In this blog, we'll explore simple and creative ways to begin your speech, ensuring you engage your audience right from the start. 

Keep reading to find effective techniques to start your speech!

• 1. Different Ways to Start a Speech
• 2. How To Start Different Types of Speeches
• 3. What Not To Do While Starting a Speech
• 4. How to Start a Speech Examples

Different Ways to Start a Speech

When it comes to inspiring, persuading, and influencing audiences, your speech’s most essential element is the opening. 

So how do you start your speech in a way that will get the audience on your side?

Here are ten effective ways to start your speech successfully every time.  

Begin with a Quote

Quotes are gems of wisdom that resonate with people. They inspire and motivate while being easy to remember. 

Well-thought-out words of history’s best orators can sometimes be the ticket for your successful speech. 

One good example is: “If your actions inspire others to dream more, learn more, do more, and become more, you are a leader.” – John Quincy Adams.

Start with Statistics

Statistics are the proof that can add weight to your words. 

By opening with compelling and personalized statistics, you can add a quantifiable and persuasive aspect to your message. It provides you the basis for building your argument, supporting your claim, and proving it right.

An example could be: “72% of adult internet users use Facebook”.

Pose a Rhetorical Question

Rhetorical questions are engaging and thought-provoking. They invite your audience to think and participate in your presentation. These questions can captivate your listeners and lead them down the path of your message.

A very famous rhetorical question of all times by William Shakespeare is:

“If you prick us, do we not bleed? If you tickle us, do we not laugh? If you poison us, do we not die? And if you wrong us, shall we not get revenge?” - The Merchant of Venice.

Open with a 'What If' Scenario

Creating a "what if" scenario sparks curiosity and imagination. You can use this technique to encourage your audience to envision a different perspective or a unique situation related to your topic.

For example: “What if you were blind for your life and today you just got to see the world? How have you imagined the world so far? And how do these colors attract you? By the way, is there anyone who is color blind?”

Make an Interesting Statement

You can start your speech with a powerful and catchy statement without asking the audience to pay attention to you. Interesting statements are very useful in engaging the audience and persuading them to listen and agree with you. 

A famous statement from Amy Cuddy’s Ted talk “ Your Body May Shape Who You Are ” is:

"So I want to start by offering you a free, no-tech life hack, and all it requires of you is this: that you change your posture for two minutes."

Share a Personal Anecdote or Experience

Sharing personal experiences creates a genuine connection with your audience. It allows them to relate to you on a human level and sets the stage for a compelling narrative.

For example: “I was in high school when I first fell in love…..”

People love stories of any kind from infancy and childhood. As soon as people learn that you are going to tell a story, they immediately settle down, become quiet and lean forward like kids around a campfire.

Give Meaningful Pauses

Pauses are the unsung heroes of a speech. Well-timed silence can emphasize your message and create an impact that words alone cannot.

Take a little pause every time you need to emphasize something. Knowing where to take a pause helps you make your message effective. 

For example: 

“Lyla is dead.”

“But they don’t know it yet.”

Envision a Scenario

By using the word "imagine," you can transport your listeners into your narrative. According to Frank Luntz, “One word automatically triggers the process of visualization by its mere mention: imagine.”

“Imagine” scenarios put the audience directly into the presentation by allowing them to visualize the extraordinary scenes. For example:

“Imagine you are hiking on Mount Everest, and you are just about to reach the peak, but suddenly you slip and roll down to the ground. How would you feel at that moment?”

Refer to the Historical Event 

You can capture your audience’s attention by referring to a historical event related to your speech. Well-known historical events are good reference points to get the audience to use their imagination. 

For example: “During the 1960s and ’70s, the United States intervened in the civil strife between North and South Vietnam. The result was a long running war of attrition in which many American lives were lost, and the country of Vietnam suffered tremendous damage and destruction.”

Start with Humor

Humor, when used thoughtfully, can instantly connect with your audience. It lightens the mood and draws people in, but it's essential to tread carefully to avoid offense.

An example of a humorous beginning is: “Speak when you are angry – and you’ll make the best speech you’ll ever regret.” - Dr. Laurence J Peter.

Usage of humor is a genius trick to get your audience involved in your speech.

Create Suspense

Starting your speech with suspense can immediately capture your audience's curiosity and keep them engaged as they eagerly anticipate what comes next. This technique is effective for drawing your audience into a story, a mystery, or a problem that needs solving.

Example: "As the clock struck midnight, and the footsteps echoed in the darkness, she knew that her life was about to change forever. But, what was waiting for her beyond that door?"

Open with a Definition

Defining key terms or concepts at the beginning of your speech can set the stage for a clear and focused discussion. This is especially useful when your topic involves technical or specialized terms that your audience may not be familiar with.

Example: "Today, let's begin with a clear understanding of 'sustainable development.' It refers to the practice of using resources in a way that meets the needs of the present without compromising the ability of future generations to meet their own needs."

Invoke a Contradiction

Opening with a contradiction can intrigue your audience by presenting two seemingly conflicting ideas or statements. This encourages them to explore the topic further and seek resolution.

Example: "In a world where we often believe that 'time is money,' today, we'll explore a paradox – how sometimes, time spent without rushing can be the most valuable time of all."

These opening techniques can help you capture your audience's attention and set the tone for a successful speech. The choice of which one to use will depend on your topic, audience, and the overall tone you want to convey.

How To Start Different Types of Speeches

Speech openings are not one-size-fits-all; they should be tailored to the specific type of speech you're delivering. 

Here, we'll explore how to start various types of speeches , providing examples to illustrate each approach.

How to Start a Graduation Speech

Starting a graduation speech is a unique opportunity to inspire and reflect on the journey of the graduates. A great way to begin is by acknowledging the significance of the moment. For instance:

Example: "Ladies and gentlemen, esteemed faculty, proud parents, and, of course, the brilliant Class of 2023 - today, as we stand on the precipice of our future, we are not just marking the end of an educational journey but celebrating the beginning of countless new adventures."

How to Start a Persuasive Speech

In a persuasive speech , your aim is to influence your audience's thoughts, beliefs, or actions. Begin with a statement that grabs attention and introduces your persuasive intent:

Example: "Picture this: a world where every individual makes small, conscious choices every day to reduce their carbon footprint. Today, I'm here to persuade you that we can create that world, one step at a time."

How to Start a Presentation Speech

Starting a presentation speech requires a balance between engaging your audience and previewing the content. Open a speech or presentation with an engaging fact or question related to your topic:

Example: "Did you know that in just the last five years, the world has generated more data than in all of human history before that? Today, we're going to delve into the fascinating world of data analytics and its impact on our lives."

In each of these examples, the opening lines are designed to fit the specific type of speech. 

Remember that a well-crafted opening not only captivates your audience but also makes the rest of your speech more impactful.

What Not To Do While Starting a Speech

Starting a speech can be daunting, and it's easy to make mistakes that can undermine your credibility or fail to engage your audience. Here are some common pitfalls to avoid:

1. Avoid Starting with Apologies Opening your speech with an apology, such as "I'm sorry if this is boring" or "I'm not a great speaker," sets a negative tone and diminishes your authority. Instead, begin with confidence and enthusiasm to captivate your audience from the start.

2. Don’t Use Overused Clichés Starting with clichés like "Webster's dictionary defines..." or "Since the dawn of time..." can make your speech sound unoriginal and uninspiring. Aim for a fresh and unique opening that grabs attention.

3. Avoid Overloading with Facts and Statistics While facts and statistics can be powerful, bombarding your audience with too many at the start can overwhelm and disengage them. Instead of starting straight with data-heavy facts, create a seamless speech format that weaves in fact and information smoothly. 

4. Steer Clear of Irrelevant Jokes Humor can be an excellent icebreaker, but starting with an irrelevant or inappropriate joke can backfire. Ensure that any humor used is relevant to your topic and suitable for your audience.

5. Don’t Read Directly from Your Notes Reading verbatim from your notes or slides can make your opening seem rehearsed and impersonal. Practice enough to deliver your opening naturally, making eye contact with your audience to establish a connection.

6. Avoid Long-Winded Openings A lengthy opening can lose your audience's attention quickly. Keep your introduction concise and to the point, leading smoothly into the main content of your speech.

7. Don’t Start with Negative Statements Beginning with negative statements or criticisms can alienate your audience. Focus on positive and engaging statements that draw listeners in and set a constructive tone for your speech.

8. Avoid Technical Jargon Starting with complex technical terms or industry jargon can confuse and alienate your audience. Use simple, clear language that everyone can understand, especially in the opening.

By avoiding these common mistakes, you can create a strong and engaging opening that sets the stage for a successful speech.

How to Start a Speech Examples

Here is an example of how to start a speech on stage:

Here are some more samples of how to start a speech for students:

How to Start a Speech Introduction Example

How to Start a Speech About Yourself?

How to Start a Speech In School?

How To Start A Speech In English

How To Start A Speech In English For Students

How To Start A Speech For Kids

How To Start A Speech In School Assembly

Need more examples? Have a look at these speech examples and get inspired!

Now that you've learned various ways to start your speech and make a strong impression, you're well-prepared for your speaking journey.

Wondering can I pay someone to do my essay ? Don’t worry! Whether you need help with a speech or essay, MyPerfectWords.com has got you covered.

Our experts are here to ensure you receive high-quality speeches, debates, essays, or any other type of writing.

So, why wait? Just buy speech from our experts and relieve the writing stress!

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Dr. Barbara is a highly experienced writer and author who holds a Ph.D. degree in public health from an Ivy League school. She has worked in the medical field for many years, conducting extensive research on various health topics. Her writing has been featured in several top-tier publications.

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What good is free speech if no one’s listening?

“The deeper purpose of speech is not to weed out bad ideas or surface the best ideas, but it is to lead to deeper understanding,” says UC Berkeley’s Stephen Menendian

By Will Kane

UC Berkeley

September 16, 2024

What’s the value of free speech if no one hears what is being said? That’s a question that Stephen Menendian of UC Berkeley’s Othering & Belonging Institute asks himself when thinking about how societies heal, discuss and connect.

Much of the conversation about free speech in 2024 focuses on the boundaries of expression: When does hate speech become violent? When does a protest become too disruptive? When does online organizing become cyberbullying? But Menendian argues we need to flip our focus and instead pay attention to how we receive what is being said.

In other words, how we listen. 

“The right to protest or the right to speak means very little if you’re not actually heard,” said Menendian, the institute’s assistant director and director of research and the co-author of Belonging Without Othering: How We Save Ourselves and the World . 

Menendian, who has researched structural racism, civil rights and other forms of inequality for over 25 years, has thought deeply about the role that listening plays in resolving social conflict. Among other work, he supervises Berkeley’s Campus Bridging Project , which works to bring members of the campus community together across vast ideological differences.

Free speech — who has it, who needs it, and who has the power to mute it — often plays a central role in his work, which touches on some of the most divisive political conflicts of our era. And in his view, freedom of speech requires “reciprocity,” or the act of understanding and respecting the fundamental humanity of a person who is engaging in expression. 

“There’s this idea that the answer to bad speech is good speech, because in the marketplace of ideas, you’re supposed to rebut,” he said. “But that doesn’t work. You have to get out of an evaluative frame and go into a dialogical frame. It’s not about getting to the truth. It’s about understanding someone’s self-conception.”

“The deeper purpose of speech is not to weed out bad ideas or surface the best ideas, but it is to lead to deeper understanding,” he added.

Menendian imagined talking to someone who believed the earth was flat — a popular belief that is easily disproven by basic scientific concepts. 

Rather than showing that person aerial photos or using trigonometry to demonstrate the curvature of the earth, a more productive approach might be to ask someone open-ended questions about themselves. 

“I need to understand how they think about themselves and what is important to them. What are their identities? What are their values?” Menendian said. 

That conversation, full of listening and empathy, can build a foundation of trust — Menendian calls it psychological proximity — that allows for expression and connection without dehumanization. That trust, in turn, can lay the groundwork for change.

“If people feel like they don’t belong or they’re alienated or they’re not heard, the solution isn’t giving them more speech and then responding by saying how wrong they are,” he said. “The solution is asking them, ‘Think about it this way.’”

“Once people feel heard, then they will be more likely to trust,” Menendian added. “And trust is how you build community. And then you can do persuasion. But you can’t do persuasion, you can’t come to an agreement, in a context in which people don’t feel heard or seen.”

Once people feel heard, then they will be more likely to trust.”

He said this approach has been used successfully throughout history to end disputes that include The Troubles, an ethno-nationalist conflict in Northern Ireland from the late 1960s to 1998, and the 1992-95 genocide in Bosnia.

Another example is Nelson Mandela famously attending the 1995 Rugby World Cup as the president of South Africa. He knew that a sport traditionally associated with years of white supremacist rule in that country also could hold transformative power to bridge societal divides. The event was held in and won by South Africa, and the image of Mandela handing the William Webb Ellis Cup to the team’s captain resonated globally as a symbol of unity and of a new and peaceful era in South Africa.

“Why would he go to a rugby match? Because for the white South Afrikaners, that was their totem. That was their collective community symbol,” Menendian said. “And so by going to that match, Mandela is saying, ‘I see you, I recognize you.’ It’s a symbolic gesture: ‘I see you. I recognize you. We see you.’”

John Stillwell/PA Wire

Menendian imagined asking three Palestinians and three Israelis to sit in a room together and discuss the bitter conflict in Gaza. Rather than debating the facts, which would lead to greater psychological distance, Menendian said they should each tell their individual stories.

“Solving the conflict or getting to an agreement is not the goal,” he said. “It is about building community by listening to one another. Connecting through shared interests and experiences that lead to deeper understanding.”  

By talking and listening in that way, Menedian said, “you realize these are individual human beings, and they are also part of a group that has an ongoing, larger story. The key is not to evaluate whether it’s true or not. The key is to understand what the other person believes their story is.”

This style of connection won’t end disagreement or create unanimity on contentious issues like abortion, the death penalty or immigration, Menendian said. Human history shows people will always hold deeply opposing views about controversial topics. 

But it can lead to more powerfully persuasive speech and less contentious disagreements.

“If you feel heard and understood, even if you disagree with the person, there will be some baseline foundation for connection there,” Menendian said. “If people feel tightly knit, and they feel a sense of community, even if they disagree on the issues, it won’t become problematic.”

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The White House 1600 Pennsylvania Ave NW Washington, DC 20500

Remarks by Vice President Harris at a Political   Event

Washington Hilton

Washington, DC

3:24 P.M. EDT

THE VICE PRESIDENT:  Good afternoon, everyone.  (Applause.)  Good afternoon.  Please have a seat.  Good afternoon.  Please have a seat.  (Applause.) 

Thank you all.  (Applause.)  Thank you, guys.  Thank you, guys. 

Well, it’s good to see everyone so energetic this afternoon.  (Laughs.)  (Applause.)  Please have a seat.  Please have a seat.     

Good afternoon to everyone.  And I want to thank a number of people before I begin.  I want to thank Chair Jaime Harrison for all you are doing and have done for our party.  (Applause.)  He has been working around the clock.  I see Jaime everywhere I go around the country, and he has definitely put us on the path to victory in November.  (Applause.)

I want to thank all our event hosts and chairs and all the elected leaders who are here, members of the Congressional Black Caucus who are here.  (Applause.)  And we are going to be together tonight, celebrating at the Phoenix Awards.  And I thank you all for the work that you are doing every day.

     AUDIENCE MEMBER:  You know!

     THE VICE PRESIDENT:  You know. 

     AUDIENCE MEMBER:  You know!  (Applause.)

THE VICE PRESIDENT:  (Laughs.)  And to everyone here, there’s a — there’s so many friends that are in this room and people that I have known forever.  And I want to thank you all, including the women that I went to Howard University with — (applause) — when we joined our sorority.  (Laughs.)

So, friends, here, let’s level set: Fifty-two days to go.  (Applause.)  Fifty-two days to go.  And I know the folks who are here, and many of us — most of us have been involved in these elections every four years.  And every four years, we say, “This is the one.”  This here is the one.  (Applause.)  This is the one. 

This is probably the most important election of our lifetime and in the life of our country for so many critical reasons.  And as you all know, this campaign and this election cycle really is about two very different visions for our country — a contrast that was very clear, I think, in the debate on Tuesday night.  (Applause.)

So, on Tuesday, I — I talked about my plans on how we will bring down costs, how we will build our economy, how we will predi- — protect reproductive freedom and keep our nation safe.  (Applause.)

But that is not what we heard from Donald Trump.  Instead, it was the same old, tired show.  He was running from that same tired playbook that we’ve heard for years.  No plans did he offer for how he would address the needs of the American people.

 You know, at one point, I spoke to people who supported him before and invited them to think about how, when he has his rallies, he will talk full time about fictional characters — (laughter) — about windmills causing cancer.  He will talk about himself and his grievances full time, but he will not talk about you and your needs and your desires and your concerns and your dreams and your ambitions. 

And that point, as much as anything else, is what brings this election cycle and our campaign into stark relief.  This has to be about the people — the people — the people of America.  (Applause.)  And for that reason, I say — and I’ve been doing rallies since the debate, and I’m going to stay on the road for the next 52 days — (applause) — but for that reason, I say: It is time to turn the page.  It is time to turn the page, because America is ready for a new way forward.  (Applause.)  We are ready for a new way forward.

And we are ready for a new generation of leadership that is optimistic about what we can do together.  And that is why Democrats, Republicans, independents are supporting our campaign, because they know while Donald Trump is trying to pull our nation backward, we are fighting for the future with a sense of optimism, with a sense of joy, dare I say.  (Applause.)

And we are fighting for a future with affordable childcare, with paid leave and affordable health care; a future where we will build what I call an “opportunity economy” so that every American has an opportunity to own a home, to build wealth, to start a business. 

Because, look, I am a — I grew up a middle-class kid.  My mother — many of you know my sister, Maya — our mother, she worked very hard, and she was able to save up so that by the time I was a teenager, she was able to buy our first home.  I know where I come from.  I know where I come from.  (Applause.)

But — and on the other side, as I mentioned the other night, you got somebody who, on a silver platter, was handed $400 million and filed bankruptcy six times.  So, when you look at how we each come at our perspective on the needs, the wants, or just even — just measure us based on a level of empathy or concern or care about the well-being of other people — and we know the contrast is stark, and we know Donald Trump has a very different plan than ours. 

Look, for example, at Project 2025.  On a number of levels, including — I was in Pennsylvania yesterday.  I was talking to folks there.  Folks are very concerned, because he will again give billionaires and big corporations massive tax cuts, while making life far more expensive for the middle class. 

He intends to cut Social Security and Medicare.  Remember what that was like?  Many people here actually live in D.C.  You’ll remember — I remember quite well, because I was in the United States Senate.  He tried, when he was president, 60 times to end the Affordable Care Act. 

I was on the Senate floor as a United States senator in the middle of the night when — do you guys remember? — and we were waiting for that one last vote from the late, great John McCain.  (Applause.)  Remember that?  And remember when he busted through the doors of the chamber and went to the well of the Senate and said, “No, you don’t.  No, you don’t.”  (Applause.)  Because he, like we, understand that when we’re talking about something like the Affordable Care Act, we are talking about the needs of so many people who deserve to be seen and supported. 

He wants to impose what I call a “Trump sales tax,” which would cost the average family, as economists have measured, nearly $4,000 more a year. 

 And then we look at, again, what he was talking about on the ACA the other night.  So, he said he intends to replace it.  So, he’s saying that again: He intends to replace it.  And then remember what he said about how he was going to do it?  (Laughter.)  Yeah, you guys watched the debate.  The “concepts” — “concepts of a plan” — I’m quoting — “concepts of a plan.”  No actual plan. 

He’s going to threaten the health insurance coverage of 45 million people in our country based on a concept.  And what that would mean is taking us back to those days when insurance companies could deny people with preexisting conditions.  You remember what that was like? 

Well, as I say everywhere I go: We are not going back.  (Applause.)  We are not going back.  Because — because ours is a fight for the future, and it is a fight for freedom, like the fundamental freedom of a woman to make decisions about her own body and not have her government tell her what to do.  (Applause.)

And we know how we got here on that issue, because Donald Trump hand-selected three members of the United States Supreme Court with the intention that they would undo the protections of Roe v. Wade.  And as he intended, they did.  And now, more than 20 states in our nation have a Trump abortion ban, many with no exceptions for rape or incest, which is immoral.

And when Congress passes a bill to restore reproductive freedom, as president of the United States, I will so proudly sign that bill into law.  (Applause.)  I will proudly sign that bill into law. 

Across our nation, we are witnessing a full-on attack on other hard-fought, hard-won freedoms and rights, like the freedom to vote.  I was just talking with some folks from Georgia.  I mean, they passed a law in Georgia that make it illegal to give people food and water for standing in line to vote.  The hypocrisy abounds.  You know, whatever happened to “love thy neighbor,” right?  (Applause.) 

Full-on attack on the freedom to vote.  Attacks on the freedom to be safe from gun violence, the freedom to breathe clean air and drink clean water, and the freedom to love who you love openly and with pride.  (Applause.) 

And the consequence of these attacks are very real, in terms of what has been, then, restrictions on rights but also, I believe, an intention to create fear in our country; an intention to divide us; an intention to have us, as Americans, pointing fingers at each other.  That’s not a sign of strength in a leader, to pit the people of our country against each other, to make the people of our country live in a state of fear that their fundamental freedom to be would be attacked. 

This is what we’re up against.  You know, I talked at the convention about the fact that he is an unserious man — (laughter) — but the consequences of what he says and what he does are extraordinarily serious — extraordinarily serious.  (Applause.)

And so, we all here know — and it’s why you all have taken the time to be with me on this afternoon — we all know there is so much on the line in this election.  And this election is different in many ways but in one very, very specific and profound way, very different from 2016 or 2020, which is this: Two months ago, the United States Supreme Court told the former president that he is effectively immune no matter what he does in the White House. 

Now, let’s put this in the context that it deserves.  This is a man who said he would be a dictator on day one.  Right?  This is a man who has said he would weaponize the Department of Justice against his political enemies. 

So, imagine the meaning of that court ruling on this individual and what we know he has done and is prepared to do.  Just imagine Donald Trump with no guardrails. 

And we have heard from the people who saw him every day at the White House — his national security advisor, defense secretary, his chief of staff, his vice president — and they have all warned — with great courage that they are speaking openly and publicly, they have warned us, the American people, that Donald Trump is not fit to be president of the United States.  (Applause.)

So, we know what is at stake.  All of that tells us what is at stake. 

But I will say this to all the friends here: All of that being said, we are not fighting against something as much as we are fighting for something.  (Applause.)  We are fighting for something.  We love our country.  That’s why we are here together.  (Applause.)  We love our country.  And I do believe it is one of the highest forms of patriotism to fight for the ideals of our country — to fight to realize the promise of America. 

 So, that’s what this is about.  That’s what this is about, as much as anything else: fighting for the promise of America with a sense of optimism, with a sense of ambition, with a sense of joy and hope about what we are and what we have yet to do.  (Applause.)  That’s what this is about. 

So, Election Day is in 52 days — 52 days.  And early voting starts even sooner.  So, Arizona, early voting starts in 25 days; in Michigan, vote by mail in 12 days; in Wisconsin, mail ballots drop this upcoming Thursday.  The clock is ticking.  (Laughter.)

So, that being said, in the next 52 days — you all have done so much by being here and what you’ve already given and what you’ve given up to be here — but I’m going to ask you for more.  (Laughter.)  I — I am going to ask you, and I ask you now, that in the next 52 days, as you are able, please join our team in our battleground states to help register folks to vote and get them to the polls.  (Applause.) 

As you are able, please sign up to make calls.  You can do it from home.  You don’t need to go anywhere to do it. 

And talk with your neighbors and your friends about the stakes.  And, you know, here is how I define “neighbor.”  I — I believe that the strength of our spirit is such that in the face of a stranger, we should see a neighbor, right?  So, talk with your neighbors, whoever they voted for last time.  Seriously. 

Let’s talk about the things that we care most about.  Because in the midst of this moment, where these forces are trying to divide us, I know that we all here know that the vast majority of us have so much more in common than what separates us. 

And I think about our election as, yes, we have to win.  And we will win, by the way.  (Applause.)  We will win.  We will win. 

And in the process of getting there, let’s build community.  Let’s build coalitions.  Right?  Let’s — let’s bring folks together, because the effect of that will last beyond the next 52 days and will be in the best interest of the strength and well-being of our nation. 

And that’s, after all, what a democracy is about — everyone participating, seeing themselves in each other, and just being active, knowing that we, each of us, can make a difference.  That’s the beauty of our democracy.  Every individual can make a difference and strengthen this beautiful nation of ours. 

So, this is our fight.  The baton is now in our hands.  We stand on the broad shoulders of so many who came before us.  The baton is now in our hands in this fight for the future and for freedom. 

     And as I say at every rally when I finish speaking: When we fight —

     AUDIENCE:  We win!

     THE VICE PRESIDENT:  — we win.  (Applause.)  

God bless you.  And God bless the United States of America.  God bless you.  (Applause.)  

                             END                3:40 P.M. EDT

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Attorney General Merrick B. Garland Delivers Remarks Delivers Remarks on the 30th Anniversary of the COPS Office

Washington , DC United States

Remarks as Delivered

Thanks, Hugh, for that generous introduction. And thank you for your leadership of the office.

Before we begin, I just want to note that the FBI is continuing to investigate an apparent assassination attempt against of the former that occurred on Sunday in Florida.

We are grateful he is safe.

The entire Justice Department — including in particular the FBI, the U.S. Attorney’s Office for the Southern District of Florida, and the National Security Division — are all coordinating closely with our local and state law enforcement partners on the ground.

We will all work together to — and tirelessly — to determine on how to delegate this matter. We will spare no resource in this investigation.

It’s an honor to be here today as we celebrate 30 years of the Office of Community Oriented Policing Services (COPS Office).

It is fitting that the Department is celebrating the COPS Office with our community partners because it is these community partnerships that have made the work of the COPS Office possible.

Whether you are a current or former COPS Office employee, a community member, an advocate, a law enforcement professional, a city, state, or Tribal leader — thank you. Thank you for being here today. And thank you for all you have done to ensure the success of the COPS Office for the past 30 years.

That success has been built on the concept of community-oriented policing.

For this office, for this audience, community policing is not a catch phrase. It is not an isolated program or an adjunct unit. It is the foundation of effective public safety.

Community policing is based on the idea that public trust is essential to ensuring public safety.

It is a model of policing focused on engaging the community as a full partner in ensuring that the safety and the civil liberties of every person are protected.

And it is a model that the COPS Office has worked to perfect for three decades.

One of the many privileges of having served multiple tours of duty here at the Justice Department is that I am now getting to celebrate institutions whose births I witnessed.

It was during my third term, my third tour of duty at the Department, that Congress created the COPS Office.

The office then had the enormous task to put 100,000 new police officers on the streets. And it succeeded.

But the COPS Office mission is more expansive than just hitting a target. It sought to give officers access to improved training and technical assistance to support their work — and to play an active role in developing partnerships with the communities they protect.

Because of so many of you in this room, and so many who came before you, I am pleased to say that the COPS Office has more than lived up our expectations in 1994.

Over the last three decades, the office has also awarded grants to more than 13,000 law enforcement agencies across the country through programs that support hiring police officers, advance school safety, combat fentanyl and other drug trafficking, and promote officer safety and wellness.

Those numbers look impressive on paper — and they are. But they are far more impressive in action.

For 30 years, the COPS Office has shown us what it looks like when you put the values that underlie community-oriented policing in practice in the field.

It looks like police departments across the country that have been able to hire more law enforcement positions to serve and protect their communities.

In Georgia, it looks like a county police department hiring enough officers to assign personnel to critical missions like mental health crisis and co-responder teams and community outreach.

In Missouri, it looks like a police department that reported that adding just one COPS Office-funded officer to focus on community policing produced a 30% decrease in calls for service and an increase in crimes solved.

In South [Carolina], it looks like a school district that was able to hire a new security specialist with COPS funding. That specialist developed a new safety assessment process that makes school administrators an integral part of the holistic approach to safety and security at their schools.

In communities across the country, the work of the COPS Office means much-needed resources for law enforcement task forces working on the frontlines of the deadly opioid epidemic.

From 2019 to 2022, communities that received Anti-Heroin Task Force grants from the COPS Office reported 141,000 seizures of heroin, 43,000 seizures of fentanyl, and 59,000 arrests or prosecutions for fentanyl as a result of the task force’s operations.

In addition to partnering with state and local law enforcement through its grant programs, the COPS Office has helped put community policing into action through its comprehensive range of technical assistance programs.

This means no-cost training programs for police officers across the country on topics like building trust, de-escalation, and officer wellness and safety.

This means engaging with communities during some of their most difficult times.

In the wake of the horrific shooting at Robb Elementary School, Uvalde’s then-mayor asked the Justice Department to undertake a Critical Incident Review of the law enforcement response to the shooting.

Earlier this year, I traveled to Uvalde and met with some of the families whose loved ones were stolen from them.

I told them what our report found — that the loved ones they lost deserved better.

As a result of the COPS Office’s Critical Incident Review, I was able to tell the Uvalde community that the law enforcement response at Robb Elementary School on May 24, 2022 — and in the hours and days after — was a failure that should not have happened.

I was able to tell the community that the victims and survivors should never have been trapped with that shooter for more than an hour as they waited for their rescue.

I was able to tell the families of the victims and survivors that they deserved more than incomplete, inaccurate, and conflicting communications about the status of their loved ones.

That the community deserved more than misinformation from officials after the attack.

And that responding officers in Uvalde — who also lost loved ones — deserved the kind of leadership and training that would have prepared them to do the work that was required.

I was able to do this because for over a year, the professionals of the COPS Office worked tirelessly to conduct a review that prioritized honoring the Uvalde community and the memories of those whose loved ones were taken from them.

The COPS Office partnered with law enforcement and trauma and communications experts and examined more than 14,000 pieces of data and communications.

They conducted interviews — hundreds — with survivors, family members of victims and survivors, law enforcement, and others with first-hand or expert knowledge of the incident.

And they prepared an authoritative accounting of the response that day.

In the Critical Incident Review, the COPS Office identified cascading failures: failures in response, in training, and in communications that made a devastating day worse.

The report also made more than 270 recommendations to improve future preparation for, and responses to, mass shootings.

As important as the practical lessons outlined in the report were, the COPS Office also showed the Uvalde community that they were not alone. The United States Justice Department saw them, and the horror that they went through.

With that report, the COPS Office and the entire Justice Department made a promise to honor the victims and survivors by working with other communities and law enforcement to try to prevent anything like Robb Elementary from happening again.

The dedication that the COPS Office showed in Uvalde and in the days after in helping many many other police organizations learn new strategies is emblematic of the way the office does everything: with care, compassion, and a clear-eyed understanding of the importance of community policing.

We know that we still have much more to do to advance the ideals of community policing and to keep communities safe. But I have never been more confident in our ability to do that work together. And this is in large part because of the work that the COPS Office has done over the last 30 years.

I am so proud of you and of all that you have accomplished. Thank you.

Today, in celebration of this milestone for the COPS Office, I am proud to announce a new round of critical investments that will allow the office to continue to build on its extraordinary work for decades to come.

In the coming year, the Justice Department will provide $157 million for 235 departments to hire nearly 1,200 additional police officers to enhance their community policing capacity as part of the COPS Hiring Program.

We will award $73 million to help protect schools through the School Violence Prevention Program and funding under the Bipartisan Safer Communities Act.

We will award $31 million to meet the most serious needs of law enforcement in Tribal Nations through the Tribal Resources Grant Program.

We will award $46 million to combat the spread of opioids and methamphetamine in our communities.

And we will award $10.5 million to help train first responders to counter active shooter threats.

These resources will help police departments hire more officers, improve school safety, and earn and build the public’s trust.

They will help us continue to turn the tide against violent crime.

Last year, we saw an historic drop in homicides nationwide and one of the lowest levels of violent crime in 50 years.

And newly released data indicates this trend is continuing. Just two weeks ago, the Justice Department’s Violent Crime Reduction Steering Committee announced new data from across 88 cities that indicate that violent crime has continued to decline considerably in 2024. That included a further 16.9% drop in murders.

Three and a half years ago, the Justice Department launched an ambitious strategy to combat violent crime rooted in exactly the kinds of partnerships that are represented in this room today.

I believe deeply in those partnerships.

I got my start as a violent crime prosecutor when I served as a line prosecutor in the D.C. U.S. Attorney’s Office. And I very quickly came to understand that the success of my cases would depend on earning the trust, both of the local police department, and of the community we served.

In order to effectively prosecute the violent gang members who were terrorizing a public housing community here in Washington, D.C., we needed the families who lived there to trust us, to work with us.

We had to promise community members that, if they trusted us, we would keep our word to help make their home safe.

That was not a responsibility I took lightly. And I know it is not a responsibility that anyone in this room takes lightly today. It is the core of what we do.

As we celebrate 30 years of the Office of Community [Oriented] Policing Services, may we all recommit ourselves to its mission, and to what brought each of us to public service in the first place: the belief that everyone in this country deserves to feel safe, and to be safe, in their communities.

I am so proud of what the COPS Office has done over the past 30 years. I am so proud of our leader, Hugh, who’s done just a terrific job preserving and enhancing that legacy.

May we continue to work together to make the vision of the COPS Office a reality.

Thank you so much.

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