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Advantages And Disadvantages Of Mass Media | What is Mass Media?, List of Top 4 Mass Media Advantages and Disadvantages

March 9, 2022 by Prasanna

Advantages And Disadvantages Of Mass Media: Mass media has a solid presence in cutting-edge life. All the more as of late, the Internet has been incorporated into Mass media introductions. Mass media interfaces individuals together in manners not in any case conceivable by spreading data and amusement all over. For example, expert live inclusion of a breaking news occasion is seen by millions who check out discover the most recent subtleties. A similar report is covered from various points through radio, TV and papers. With regards to diversion, Mass media give programs a wide-review crowd. Organizations gain quick consideration for items and administrations through promoting.

Mass media accompany its own rundown of defeats. The messages and pictures got through Mass media are frequently restricted to a specific perspective or point. The significant expenses related to different mediums limits access principally to those with huge amounts of cash. Some view Mass media as spreading bad quality shows and news programming to a mass crowd, and programming that attempts to speak to the majority might need complexity.

Students can also find more  Advantages and Disadvantages  articles on events, persons, sports, technology, and many more.

What is Mass Media? Advantages And Disadvantages Of Mass Media 2022

Mass media alludes to a different cluster of media innovations that contact a huge crowd through mass correspondence. The advancements through which this correspondence happens incorporate an assortment of outlets. Print media send data by means of actual articles, like books, funnies, magazines, papers, or pamphlets.[2] Event coordinating and public talking can likewise be viewed as types of Mass media.

Mass media implies innovation that is planned to contact a mass crowd. It is the essential method for correspondence used to arrive at by far most of the overall population. The most widely recognized stages for Mass media are papers, magazines, radio, TV, and the Internet. The overall population normally depends on the Mass media to give data with respect to policy-driven issues, social issues, amusement, and news in mainstream society.

Advantages Of Mass Media

Disadvantages of mass media, comparison table for advantages and disadvantages of mass media, faqs on pros and cons of mass media.

• Keep Us Connected: Before Mass media, you could carry on with as long as you can remember knowing nothing about the world outside of your town. Presently, we are totally associated. What’s more, this can be something excellent. For example, when a torrent strikes, individuals all around the world catch wind of it within minutes and can prepare quickly to help. Without Mass media, we would have undeniably less capacity to see how all of us are associated and the way in which we as a whole need each other.
• Prompt Business: Where might business be without promoting and showcasing? On account of the business correspondence made conceivable by Mass media, organizations can arrive at potential shoppers quicker and simpler than any time in recent memory. This helps make all the difference for our economy.
• Promotes Art and Culture: On the web, you can see the world’s imaginative magnum opuses in general or find out with regards to the particularities of a culture far eliminated from your own. Also, various TV and radio projects give themselves to investigating the world, offering us the opportunity to find new things and novel thoughts, and edify ourselves all the while.
• Becomes Voice of Voiceless: From journalists getting us accounts of individuals tough spots to web-based media permitting one individual’s musings to become a web sensation and spread across the world, Mass media can lift up a singular voice that would somehow or another have gone unheard.
• Empower the Already Powerful: While Mass media can set out open doors for anybody to share their story, by far most of our Mass media is purchased. Also on the grounds that it’s purchased, those with cash can profoundly impact what we see and hear. This gives the rich-and those associated with the rich-a far stronger voice than most of us. At its ideal, this is out of line. To say the least, it’s a way for a small minority to hold onto control over by far most.
• Used for Disinformation and Hate: How do you have any idea what you’re seeing or hearing from Mass media is valid? While certain wellsprings of data are undeniably more dependable than others, Mass media in general is defenseless against purposeful publicity and its falsehoods. Extremist systems have involved Mass media for almost a century to control what their kin accept. With the ascent of the web, even those in majority rules systems can be handily presented to media intended to drive us to detest or have faith in lies.
• Homogenize Culture: Before Mass media, craftsmanship and culture were more confined, so they reflected variety in how individuals talked, dressed, and engaged themselves. Presently, the whole world regularly sees and hears similar social impacts. While variety still obviously exists, there is the danger that Mass media may diminish social assortment, leaving us with less craftsmanship and less motivations.
• Overtake Personal Connections: We’ve all seen it or been a piece of it: a gathering out to supper where everybody spends a large part of the evening gazing at their telephones or looking at a TV in the corner. However much Mass media can associate us with individuals everywhere, it can disengage us from individuals directly before us.

Question 1. What are the advantages of mass media?

Answer: Mass media instructs individuals. Through TV and radio projects, individuals get to find out with regards to wellbeing matters, ecological protection, and substantially more. Likewise, individuals get the most recent news in an exceptionally brief time frame. For instance, individuals help news day by day through the media and this keeps them refreshed on the happenings all over the planet. One more added benefit, it engages us. Watching it is a pleasant method for unwinding.

Question 2. What are the disadvantages of mass media?

Answer: The main drawback of media is it removes time from exercises like perusing. Likely, the media can make us sluggish and dependent on it. Besides, it impacted our wellbeing. Model, on the off chance that we draw out watching of TV, it can prompt visual perception issues.

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21 Advantages & Disadvantages of New Media (College Essay Ideas)

Chris Drew (PhD)

Dr. Chris Drew is the founder of the Helpful Professor. He holds a PhD in education and has published over 20 articles in scholarly journals. He is the former editor of the Journal of Learning Development in Higher Education. [Image Descriptor: Photo of Chris]

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When writing a college essay on new media, make sure you cover the following points. These points can help you add depth and detail to your essay.

To write a strong essay, I recommend paraphrasing the following points and turning each point into a full paragraph . Provide clear examples and reference a source for each paragraph. You can use the sources listed below, but remember to use your college’s referencing style when citing your sources.

There are both pros and cons of new media. So it’s important to give a well-rounded analysis that shows you have considered your essay from both old and new media perspectives.

Old Media vs New Media

Here’s the difference between old and new media:

• Old media are media that were owned and controlled by large companies and disseminated through one-way communication methods. Examples include newspapers, film and television.
• New media are media that can be produced and distributed digitally by anyone with an internet connection and generally involve two-way communication. Examples include blogs, social media (like Facebook and Twitter) and online forums.

My favorite definition is from Logan (2010, p. 4) :

“The term ‘new media’ will generally refer to those digital media that are interactive, will incorporate two-way communication, and involve some form of computing.”

New media like Facebook and Twitter have made communication, socialization, sharing and interacting easier for people with an internet connection. We can now not only be the consumers of information but also information producers . Sharing news, thoughts and opinions to a global audience is no longer something only the rich and powerful can do. Anyone with a Twitter handle how has global reach.

Advantages of Old Media

1. Old media have broad reach. Old media were designed as a form of mass communication that was to be broadcast to the masses. From the invention of the printing press in 1440 to the 1980s, print media such as newspapers, then radio, and finally television, followed this same broadcast formula. One message was broadcast to an entire population of a nation. People of all ages got their news from a small amount of publications that had extremely broad reach across a population.

2. Urgent information is broadly dispersed. A follow-up benefit of this broad reach of old media was that information of public importance was distributed rapidly. Still today, when a public disaster occurs, most people turn to old media of television and radio to get important information from authorities. This information is often controlled by, distributed by, and policed by the government so everyone gets the same information about how to protect themselves during times of emergency.

3. The people who control news dissemination are authorities and experts. Old media has important gatekeepers (Carr, 2012) to ensure the quality and authenticity of information. Published information is parsed by editors and producers to ensure it is true. People along the information supply train are trained and experienced journalists, and their editors provide checks and balances to what is distributed in newspaper, radio and television broadcasts. By contrast, new media can be produced and disseminated by anybody with an internet connection, leading to misinformation. This is one possible con of the internet .

4. Extreme views do not spread easily. Because of the control that gatekeepers exert over old media, unfettered media bias , extreme and radical opinions are curtailed. Untrue information can be prevented and filtered and offensive information can be bleeped out to protect children. Unfortunately with the rise of social media, our world has become increasingly polarized and radicalized (Thompson, 2011) . This is largely due to the fact those gatekeepers aren’t there to provide quality control for information anymore.

5. A sense of community and social cohesion develops. Benedict Anderson (1983) theorized that the emergence of the printing press led to the concept of the ‘nation’. He said that when people of a nation all started to read the same information each day, they began to see themselves as a community. Before then, our sense of community was to people in our villages. After that, we saw ourselves as an “imagined community” who share a common set of values and culture.

Related: Imagined Communities Pros and Cons

Disadvantages of Old Media

6. Minority views can be marginalized. There is extensive literature that shows that people of color, women, and other minorities have had their views curtailed and silenced in old media. Instead, dominant views are perpetuated by old media. Critical theory and post-structuralism (inspired in large part by Michel Foucault) have long stressed that media has produced unfair stereotypes and narratives about minorities. Old media were complicit in the reproduction and normalization of ‘dominant discourses’, and have long silenced minority or unpopular opinions.

7 The government and oligarchs often control the message. Throughout the 20th Century, the ability to share information was controlled by a small group of people. This helped them to maintain their power. In Manufacturing Consent , Herman and Chomsky (2010) highlight how corporate America and media oligarchs (such as Rupert Murdoch) have had a mutually beneficial relationship where they perpetuated untruths and propaganda in order to maintain their positions of power in society. To a greater extreme, in socialist nations, governments literally censor the ‘old’ press and only allow favorable media coverage.

8. Old media don’t get much instant feedback. Today, when you broadcast something on the internet, it gets comments and re-tweets to provide the writer with instantaneous feedback. This isn’t the case with traditional media like television , which broadcast information without an instantaneous response (one exception might be talk back radio). Interestingly, many major communication models in the 20th Century that had a linear structure (e.g. the Laswell model and the Shannon-Weaver model ) are largely outdated due to the two-way communication features of new media.

9. People don’t listen to or respect old media anymore. The declining trust in expertise and authority is widely a result of the emergence of new media. As previously marginalized and even extreme voices have been magnified by new media, people have started turning away from old media and considering it to be elitist and untrue. Whether these claims are accurate or not, the declining trust in old media means it doesn’t have the clout it once did.

Advantages of New Media

10. Information production is no longer just for the elites. In the era of blogs, social media , and instant communication, elites and the powerful no longer hold a monopoly on mass dissemination of information. Anyone with an internet connection can now have their beliefs and opinions broadcast to anyone around the world who wants to listen. This removal of gatekeepers has allowed us to become not just information consumers, but also information producers.

11. People can find their ‘tribe’. With the rise of the internet, people can connect to people who share their interests from around the world. This has led to the rise of a multitude of internet subcultures where people get together on forums and associate with their ‘tribe’. Now, subculture groups (goths, LGBTQI youth, punks, etc.) who feel out of place among their friends from school can go online and connect with people who share their experiences.

12. National borders are less of a barrier. In the 20th Century, our ability to communicate was often restricted to people in our local community. This limited who we could associate with. The rise of dispersed tribes could have the effect of undermining traditional cultural groups (based around national identities, etc.) and instead allow us to link up with our dispersed sub-cultural groups around the world.

13. Minority views and opinions can gain traction. People from minority groups that were traditionally excluded from old mass media platforms have found platforms to share their opinions online. Together, they have been able to form groups large enough to have their voices heard. Silenced voices have risen up – from the #metoo movement to the Arab Spring – to change our world for the better.

14. We can stay in touch. Prior to social media platforms like Facebook, we often lost touch with people form out past. But now, thanks to social media, we can watch people from a distance and share our major achievements, milestones and life changes to stay in touch with people on our distant periphery.

15. News is instantaneous. Thanks to news apps, Twitter, etc., news spreads faster than ever. We no longer need to wait until the 6pm news to access our news. As part of this instantaneous access to knowledge, we now have what’s known as the “24 hour news cycle”. Consumers have an insatiable appetite for news, so new media have to pump out an ongoing stream of ever more sensationalized news articles.

16. News producers get instant feedback. As soon as a piece of news is pumped out, tweets fling back and comments are provided to show feedback. Digital analytics software identifies which headlines get the most clicks and can show how long people spend reading each article . These qualitative and quantitative big data coalesce to help news producers to create content that best serves their consumers.

Disadvantages of New Media

17. Misinformation spreads like wildfire. Without traditional gatekeepers of knowledge such as editors and publishing houses, there is nobody controlling which information is disseminated. Misinformation has become widespread in the 21st Century thanks to social media (Allcott, Gentzkow & Yu, 2019). This causes fringe conspiracy theories and even doctored images to influence people’s political and social views.

18. We can live in an ideological bubble. New media often allow us to ‘subscribe’ to our own news networks and favorite information producers. Without the need to have widespread mass appeal, new media target dispersed niche and ideological markets. Conservatives begin to only consume conservative media; and liberals only consume liberal media. People begin to only reinforce their personal views, causing social polarization.

19. There is fierce media competition. While in the past there were three or four major news organizations, now there are diverse and numerous sources for news. Small news websites with fresh takes for niche audiences popped up, crowding the market with information. In this crowded media market, there is competition in all niches, and brands need to have a fresh take to get attention.

20. There is a wider customer base for companies large and small. While competition is more fierce than ever, there is also a bigger customer base than ever before. Websites target global audiences and have global reach. A savvy media producer or social media marketer can expand their market globally – beyond what traditional media was generally capable of.

21. Children can access inappropriate information more easily. New media gives on-demand access to information. While in the past adult content was broadcast late at night, today it can be accessed day and night. Scholars like Neil Postman (1985) argue that there is a “disappearance of childhood” as a result of how media is changing. As children have greater access to adult information, the innocence of childhood is being decayed earlier than ever.

For your essay you might have to take a position on whether new media has been a ‘positive’ or a ‘negative’ force in society. In reality, there is no clear answer here: it’s been both positive and negative, in different ways. But we can clearly see that it has changed society significantly. It plays a huge role in political campaigns and changing how companies communicate with potential consumers. By outlining all the different facets of the advantages and disadvantages of new media, you can show the person grading your paper your deep and nuanced knowledge of the impact of new media on society.

Allcott, H., Gentzkow, M., & Yu, C. (2019). Trends in the diffusion of misinformation on social media.  Research & Politics ,  6 (2).

Anderson, B. (2006).  Imagined communities: Reflections on the origin and spread of nationalism . New York: Verso books.

Carr, J. (2012). No laughing matter: the power of cyberspace to subvert conventional media gatekeepers.  International journal of communication ,  6 , 21.

Herman, E. S., & Chomsky, N. (2010).  Manufacturing consent: The political economy of the mass media . New York: Random House.

Kellner, D., Dines, G., & Humez, J. M. (2011). Gender, race, and class in media: A critical reader. New York: Sage.

Logan, R. K. (2010).  Understanding new media: extending Marshall McLuhan . New York: Peter Lang.

Postman, N., (1985). The disappearance of childhood. Childhood Education ,  61 (4), pp.286-293.

Thompson, R. (2011). Radicalization and the use of social media.  Journal of strategic security ,  4 (4), 167-190.

• Chris Drew (PhD) https://helpfulprofessor.com/author/chris-drew-phd-2/ 10 Reasons you’re Perpetually Single
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Disadvantages of Mass Media: IELTS Essay Samples

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The International English Language Testing System or IELTS is an English language proficiency test taken for study, migration, or work. The essay has to be relevant to the topic and present the candidate’s ideas in a logical sequence. Candidates can elaborate on the omnipresence and usage of mass media in everyday life to write the essay.

Table of Contents

Do you think the cons of mass media outweigh its pros, download e-books for ielts preparation, does the presence of mass media hurt more than it helps, frequently asked questions, important ielts exam resources, disadvantages of mass media: sample 1.

Initially hailed as an effective form to spread information, mass media has come a long way. Now with the advent of technology, there are multiple sources through which information can reach an individual. However, all these sources have a different way of reporting an incident, and when the news spreads, it takes a whole new meaning.

Drawing on the famous quote, “Too many cooks spoil the broth,” I believe that the advent of mass media has brought more harm than good. Now with social media, information spreads immediately, and there is no need to rely on next-day newspapers. Many individuals do not fact-check the news and often consider it true. 

My belief that the cons of mass media outweighed its pros was strengthened when there were religious riots in some cities across the country. All these groups were incited by multiple fake news that spread through various mass media platforms. The situation worsened to the point that internet services were suspended in the areas where violence erupted.

After witnessing such violent incidents, I can conclude that mass media is primarily used as a tool to manipulate people into choosing a side. Unbiased information is a luxury that an ordinary person cannot afford in the present day. But since there are no alternatives to mass media, it continues to thrive and create havoc.

Even with its way of providing an easy way of sharing information, mass media will not be a positive tool until serious checks are put in place to ensure unbiased news reaches the masses. But with companies operating independently and often having more powers than a country’s government, it might seem like a distant dream.  

Tentative band score: 6.5, Total word count: 279

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Disadvantages of Mass Media: Sample 2

It is a fact that no tool can work on its own, it needs human intervention. Mass media is one such tool that, in theory, seems to be the peak of our technological innovation. But using powerful mediums like these depends on the humans who wield them.

Mass media arrived in the 21st century, making its indistinguishable mark on the technological landscape. But years later, one cannot say that it has been all smooth sailing with this tool. I believe it has affected a considerable part of our lives, and not just in a good way.

The internet is a highly relevant example in this case. I recall being a young adult when my parents installed an internet connection in my home. It seemed like a magic gateway, letting me play games, helping me keep track of everything happening around the world, and more.

However, the reality of this tool was understood later. Various crimes, including shootings and hate crimes against communities, have been streamed over the internet without checking. This is a testament that without proper rules and regulations to check content online, mass media will continue to be a place of great violent propaganda, inciting crimes along with the other positive benefits it carries.

Even though this situation could improve in the future, it is vital to acknowledge the present issues and devise solutions.  Unbiased information is a luxury that an ordinary person cannot afford in the present day. But since there are no alternatives to mass media, it continues to thrive and create havoc.

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Which mass media can be considered the most questionable one?

Social media websites are often considered questionable due to the spread of misinformation. Not only do they reach hordes of users at once, but they might also influence people and promote mob mentality.

Is mass media a reliable source of information?

The trickiest part about mass media is that it can be used freely and easily. The information can be factually inaccurate or false. Therefore, it can be said that mass media is not necessarily a reliable source of information.

Is it possible not to use mass media at all?

Unfortunately, the present landscape requires you to keep track of everything happening around the world. In these circumstances, forgoing mass media isn’t an option. Instead, it is advisable to fact-check the information you receive.

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Advantages and Disadvantages of Mass Media: Navigating the Information Age

Table of contents, advantages of mass media, disadvantages of mass media, navigating the impact of mass media, 1. wide dissemination of information, 2. education and knowledge sharing, 3. cultural exchange and diversity, 4. political awareness and advocacy, 1. sensationalism and misinformation, 2. influence on behavior and values, 3. privacy concerns, 4. echo chambers and polarization.

• Baran, S. J., & Davis, D. K. (2015). Mass communication theory: Foundations, ferment, and future (7th ed.). Cengage Learning.
• DeFleur, M. L., & Dennis, E. E. (2019). Understanding mass communication: A liberal arts perspective. Routledge.
• Giddens, A., & Sutton, P. W. (2017). Sociology (8th ed.). Polity Press.
• McQuail, D., & Windahl, S. (2015). Communication models for the study of mass communications. Routledge.
• Stroud, N. J. (2010). Polarization and partisan selective exposure. Journal of Communication, 60(3), 556-576.

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Mass Media, Advantages And Disadvantages (Essay Sample)

Mass media advantages and disadvantages.

During the early centuries, human beings communicated through abstract methods. Messengers, smoke, songs and folk tales were the most common ones. Gradually, there was increased sophistication and technological advancement, which resulted in the advent of the information age. Information age was heralded by print media first, before later on, social media came to the fore. Media can be referred to as any mode through which information can be passed from one entity to the other. Mass media is considered the fastest mode of information exchange and captures a huge audience through for instance radio and televisions. The primary benefit of mass media is that it can be used as a tool for preaching reconciliation through reconciliation programs which reach a huge number of people and thus effective. In addition to this, it has various other benefits. However, mass media also has numerous disadvantages.

Mass media is a great tool for education. Through the various forms such as TVs, radios and social media, information can be disseminated to very many people at once. In this manner, people acquire knowledge in various contemporary issues, such as health, environment and energy. For children, this can be a great source of knowledge, as they learn about animals and society. Mass media promotes cultural awareness due to its ability to employ different local languages within its programs. Mass media is also a weapon of togetherness as it spreads information and gives entertainment programs which boost unity and connection. Mass media also allows live coverage of day to day news and thus keeps individuals updated on the global events.

Mass media boost economic growth by allowing companies advertise their products to the target audience. Mass media acts as an educational tool and promote interconnection between people which make the communication processes more efficient. People can also advertise their businesses and reach a greater number of clients via mass media. This results in greater sales for business people than before. Above all, mass media plays a crucial role in cultural diversity by creating a cosmopolitan environment. People tend to learn about other cultures and in this manner, are able to be more tolerant to new practices, hence more interpersonal understanding. However, mass media has its downfalls too.

One of the disadvantage is the fact that images and messages spread through the mass media are limited to a given viewpoint. It is also expensive to access some mediums, and thus only the individual with vast amounts of money can access such services. Mass media is at times involved in misinformation which confuses the public and often results to misunderstandings. Increased extremism and terrorism has been subject to mass media, as much of it is believed to be disseminated online. Radicalization of youths is rampant, due to mass media. So, while radios and TVs are being praised for being important instruments of peace, they also contribute a great deal towards lack of it thereof.

Mass media at times distort complex data to create sensational news to the audience, and this could trigger conflicts. Mass media is both useful and distorting and it’s the responsibility of the public to take news and synthesize them in the right manner and thus encourage positive change. Mass media cannot operate without people’s support, and thus it is our duty to use it wisely. The other disadvantage is that mass media is often addictive. People gradually become hooked to TV screen, radios and even the internet, which result in lesser productivity. Reputations also get ruined by such occurrences ,since there is little to no realization of the basics needed from such partaking too.

Essay On Mass Media

500 words essay on mass media.

All kinds of different tools which come in use to help in distributing and circulating information and entertainment to the public come under the term of mass media. In other words, everything including radio, newspapers , cable, television and theatre are parts of mass media. These tools include exchanging opinions and public involvement. Through essay on mass media, we will go through it in detail.

Introduction to Mass Media

In today’s world, mass media embraces internet , cell phones, electronic mail, computers, pagers and satellites. All these new additions function as transmitting information from a single source to multiple receivers.

In other words, they are interactive and work on the person to person formula. Thus, it revolves around the masses i.e. the people. It is true that radio, television, press and cinema are in the spotlight when we talk about mass media.

Nonetheless, the role of pamphlets, books, magazines, posters, billboards, and more also have equal importance if not less. Moreover, the reach of these tools extends to a huge amount of masses living all over the country.

Television, cinema, radio and press are comparatively expensive forms of media which private financial institutions or the Government runs. These tools centre on the idea of mass production and mass distribution.

Therefore, newspapers, television and radio cater to the needs of the mass audience and accommodates their taste. As a result, it will not always be refined or sophisticated. In other words, it displays popular culture.

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The Function of Mass Media

The main function of mass media is to reach out to the masses and provide them with information. In addition to that, it also operates to analyze and observe our surroundings and provide information in the form of news accordingly.

As a result, the masses get constantly updated about not just their own surroundings but also around the world. This way mass media spreads and interprets information. For instance, weather forecasts equip people and farmers to plan ahead.

Similarly, fishermen get updates about the tidal activities from the news. In addition to this, mass media also strives to keep the fabric of our social heritage intact which showcasing our customs, myths and civilization.

Another major product of mass media is advertising. This way people learn about the goods and services in the market. It also spreads social awareness. For instance, anti-smoking campaign, women empowerment, green earth clean earth and more.

Most importantly, with the numerous mediums available in multiple languages, the masses get entertainment in their own language easily. Millions of people get to access a cheap source of relaxation and pass their time. In fact, it also helps to transport momentarily from our ordinary lives to a dream world. Thus, it remains the undisputed leader in reaching out to the masses.

Conclusion of Essay on Mass Media

All in all, while it is an effective tool, we must also keep a check on its consumption. In other words, it has the power to create and destroy. Nonetheless, it is a medium which can bring about a change in the masses. Thus, everyone must utilize and consume it properly.

FAQ on Essay on Mass Media

Question 1: Why is mass media important?

Answer 1: Mass media is essential as it informs, educates and entertains the public. Moreover, it also influences the way we look at the world. In other words, it helps in organizing public opinion.

Question 2: How does mass media affect our lives?

Answer 2: Mass media affects many aspects of human life, which range from the way we vote to our individual views and beliefs. Most importantly, it also helps in debunking false information.

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64% of Americans say social media have a mostly negative effect on the way things are going in the U.S. today

About two-thirds of Americans (64%) say social media have a mostly negative effect on the way things are going in the country today, according to a Pew Research Center survey of U.S. adults conducted July 13-19, 2020. Just one-in-ten Americans say social media sites have a mostly positive effect on the way things are going, and one-quarter say these platforms have a neither positive nor negative effect.

Those who have a negative view of the impact of social media mention, in particular, misinformation and the hate and harassment they see on social media. They also have concerns about users believing everything they see or read – or not being sure about what to believe. Additionally, they bemoan social media’s role in fomenting partisanship and polarization, the creation of echo chambers, and the perception that these platforms oppose President Donald Trump and conservatives.

This is part of a series of posts on Americans’ experiences with and attitudes about the role of social media in politics today. Pew Research Center conducted this study to understand how Americans think about the impact of social media on the way things are currently going in the country. To explore this, we surveyed 10,211 U.S. adults from July 13 to 19, 2020. Everyone who took part is a member of the Center’s American Trends Panel (ATP), an online survey panel that is recruited through national, random sampling of residential addresses. This way nearly all U.S. adults have a chance of selection. The survey is weighted to be representative of the U.S. adult population by gender, race, ethnicity, partisan affiliation, education and other categories. Read more about the ATP’s methodology .

Here are the questions used for this report, along with responses, and its methodology.

The public’s views on the positive and negative effect of social media vary widely by political affiliation and ideology. Across parties, larger shares describe social media’s impact as mostly negative rather than mostly positive, but this belief is particularly widespread among Republicans.

Roughly half of Democrats and independents who lean toward the Democratic Party (53%) say social media have a largely negative effect on the way things are going in the country today, compared with 78% of Republicans and leaners who say the same. Democrats are about three times as likely as Republicans to say these sites have a mostly positive impact (14% vs. 5%) and twice as likely to say social media have neither a positive nor negative effect (32% vs. 16%).

Among Democrats, there are no differences in these views along ideological lines. Republicans, however, are slightly more divided by ideology. Conservative Republicans are more likely than moderate to liberal Republicans to say social media have a mostly negative effect (83% vs. 70%). Conversely, moderate to liberal Republicans are more likely than their conservative counterparts to say social media have a mostly positive (8% vs. 4%) or neutral impact (21% vs. 13%).

Younger adults are more likely to say social media have a positive impact on the way things are going in the country and are less likely to believe social media sites have a negative impact compared with older Americans. For instance, 15% of those ages 18 to 29 say social media have a mostly positive effect on the way things are going in the country today, while just 8% of those over age 30 say the same. Americans 18 to 29 are also less likely than those 30 and older to say social media have a mostly negative impact (54% vs. 67%).

However, views among younger adults vary widely by partisanship. For example, 43% of Democrats ages 18 to 29 say social media have a mostly negative effect on the way things are going, compared with about three-quarters (76%) of Republicans in the same age group. In addition, these youngest Democrats are more likely than their Republican counterparts to say social media platforms have a mostly positive (20% vs. 6%) or neither a positive nor negative effect (35% vs. 18%) on the way things are going in the country today. This partisan division persists among those 30 and older, but most of the gaps are smaller than those seen within the younger cohort.

Views on the negative impact of social media vary only slightly between social media users (63%) and non-users (69%), with non-users being slightly more likely to say these sites have a negative impact. However, among social media users, those who say some or a lot of what they see on social media is related to politics are more likely than those who say a little or none of what they see on these sites is related to politics to think social media platforms have a mostly negative effect on the way things are going in the country today (65% vs. 50%).

Past Pew Research Center studies have drawn attention to the complicated relationships Americans have with social media. In 2019, a Center survey found that 72% of U.S. adults reported using at least one social media site. And while these platforms have been used for political and social activism and engagement , they also raise concerns among portions of the population. Some think political ads on these sites are unacceptable, and many object to the way social media platforms have been weaponized to spread made-up news and engender online harassment . At the same time, a share of users credit something they saw on social media with changing their views about a political or social issue. And growing shares of Americans who use these sites also report feeling worn out by political posts and discussions on social media.

Those who say social media have negative impact cite concerns about misinformation, hate, censorship; those who see positive impact cite being informed

When asked to elaborate on the main reason why they think social media have a mostly negative effect on the way things are going in this country today, roughly three-in-ten (28%) respondents who hold that view mention the spreading of misinformation and made-up news. Smaller shares reference examples of hate, harassment, conflict and extremism (16%) as a main reason, and 11% mention a perceived lack of critical thinking skills among many users – voicing concern about people who use these sites believing everything they see or read or being unsure about what to believe.

In written responses that mention misinformation or made-up news, a portion of adults often include references to the spread, speed and amount of false information available on these platforms. (Responses are lightly edited for spelling, style and readability.) For example:

“They allow for the rampant spread of misinformation.” –Man, 36

“False information is spread at lightning speed – and false information never seems to go away.” –Woman, 71

“Social media is rampant with misinformation both about the coronavirus and political and social issues, and the social media organizations do not do enough to combat this.” –Woman, 26

“Too much misinformation and lies are promoted from unsubstantiated sources that lead people to disregard vetted and expert information.” –Woman, 64

People’s responses that centered around hate, harassment, conflict or extremism in some way often mention concerns that social media contributes to incivility online tied to anonymity, the spreading of hate-filled ideas or conspiracies, or the incitement of violence.

“People say incendiary, stupid and thoughtless things online with the perception of anonymity that they would never say to someone else in person.” –Man, 53

“Promotes hate and extreme views and in some cases violence.” –Man, 69

“People don’t respect others’ opinions. They take it personally and try to fight with the other group. You can’t share your own thoughts on controversial topics without fearing someone will try to hurt you or your family.” –Woman, 65

“Social media is where people go to say some of the most hateful things they can imagine.” –Man, 46

About one-in-ten responses talk about how people on social media can be easily confused and believe everything they see or read or are not sure about what to believe.

“People believe everything they see and don’t verify its accuracy.” –Man, 75

“Many people can’t distinguish between real and fake news and information and share it without doing proper research …” –Man, 32

“You don’t know what’s fake or real.” –Man, 49

“It is hard to discern truth.” –Woman, 80

“People cannot distinguish fact from opinion, nor can they critically evaluate sources. They tend to believe everything they read, and when they see contradictory information (particularly propaganda), they shut down and don’t appear to trust any information.” –Man, 42

Smaller shares complain that the platforms censor content or allow material that is biased (9%), too negative (7%) or too steeped in partisanship and division (6%).

“Social media is censoring views that are different than theirs. There is no longer freedom of speech.” –Woman, 42

“It creates more divide between people with different viewpoints.” –Man, 37

“Focus is on negativity and encouraging angry behavior rather than doing something to help people and make the world better.” –Woman, 66

Far fewer Americans – 10% – say they believe social media has a mostly positive effect on the way things are going in the country today. When those who hold these positive views were asked about the main reason why they thought this, one-quarter say these sites help people stay informed and aware (25%) and about one-in-ten say they allow for communication, connection and community-building (12%).

“We are now aware of what’s happening around the world due to the social media outlet.” –Woman, 28

“It brings awareness to important issues that affect all Americans.” –Man, 60

“It brings people together; folks can see that there are others who share the same/similar experience, which is really important, especially when so many of us are isolated.” –Woman, 36

“Helps people stay connected and share experiences. I also get advice and recommendations via social media.” –Man, 32

“It keeps people connected who might feel lonely and alone if there did not have social media …” – Man, 65

Smaller shares tout social media as a place where marginalized people and groups have a voice (8%) and as a venue for activism and social movements (7%).

“Spreading activism and info and inspiring participation in Black Lives Matter.” –Woman, 31

“It gives average people an opportunity to voice and share their opinions.” –Man, 67

“Visibility – it has democratized access and provided platforms for voices who have been and continue to be oppressed.” –Woman, 27

Note: This is part of a series of blog posts leading up to the 2020 presidential election that explores the role of social media in politics today. Here are the questions used for this report, along with responses, and its methodology.

Other posts in this series:

• 23% of users in U.S. say social media led them to change views on an issue; some cite Black Lives Matter
• 54% of Americans say social media companies shouldn’t allow any political ads
• 55% of U.S. social media users say they are ‘worn out’ by political posts and discussions
• Americans think social media can help build movements, but can also be a distraction
• Misinformation
• Misinformation Online
• National Conditions
• Political Discourse
• Politics Online
• Social Media

Brooke Auxier is a former research associate focusing on internet and technology at Pew Research Center .

Majorities in most countries surveyed say social media is good for democracy

­most americans favor restrictions on false information, violent content online, as ai spreads, experts predict the best and worst changes in digital life by 2035, social media seen as mostly good for democracy across many nations, but u.s. is a major outlier, the role of alternative social media in the news and information environment, most popular.

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ABOUT PEW RESEARCH CENTER  Pew Research Center is a nonpartisan, nonadvocacy fact tank that informs the public about the issues, attitudes and trends shaping the world. It does not take policy positions. The Center conducts public opinion polling, demographic research, computational social science research and other data-driven research. Pew Research Center is a subsidiary of The Pew Charitable Trusts , its primary funder.

© 2024 Pew Research Center

Essay on Mass Media

Students are often asked to write an essay on Mass Media in their schools and colleges. And if you’re also looking for the same, we have created 100-word, 250-word, and 500-word essays on the topic.

Let’s take a look…

100 Words Essay on Mass Media

Introduction.

Mass media refers to various platforms that communicate and distribute information to a large number of people. These include television, radio, newspapers, and the internet.

Role of Mass Media

Mass media plays a crucial role in society. It educates, entertains, and informs people. It also influences public opinion and trends.

Types of Mass Media

There are traditional forms like print media (newspapers, magazines) and broadcast media (TV, radio). The internet is a modern form, including social media, blogs, and news websites.

In conclusion, mass media is a powerful tool that can shape society. It is vital to use it responsibly for the benefit of all.

250 Words Essay on Mass Media

Introduction to mass media.

Mass media refers to the diverse array of media technologies that reach a large audience via mass communication. It encompasses various forms of communication tools such as television, radio, newspapers, magazines, and digital platforms. The power of mass media lies in its ability to disseminate information, influence public opinion, and shape societal norms.

The Evolution of Mass Media

The journey of mass media began with print media, with the invention of the printing press in the 15th century. The advent of electronic media, such as radio and television, in the 20th century, revolutionized the way information was shared. In the digital age, the internet has further transformed mass media, allowing for instantaneous global communication and interactivity.

Impact of Mass Media on Society

Mass media plays a pivotal role in shaping public opinion and culture. It has the power to influence political discourse, societal norms, and individual behavior. However, it can also propagate misinformation, leading to public confusion and mistrust. Hence, the ethical use of mass media is crucial.

The Future of Mass Media

The future of mass media lies in its convergence with digital technology. With the emergence of artificial intelligence and machine learning, mass media is likely to become even more personalized and interactive. However, this also raises concerns about privacy and the potential manipulation of information.

In conclusion, mass media, as a powerful tool of communication, has a profound impact on society. Its evolution and future developments pose both opportunities and challenges that need to be addressed responsibly.

500 Words Essay on Mass Media

Mass media, an essential component of modern society, plays a pivotal role in shaping public opinion and disseminating information. It includes various platforms such as newspapers, radio, television, and the internet, which collectively serve as a mirror reflecting societal norms, values, and transformations.

The Role of Mass Media

Mass media is not merely an information-dissemination tool; it is a potent force in shaping public opinion and culture. It serves as a platform for debate, influencing political discourse and social issues. It has the power to set the agenda for public discourse, highlighting certain issues while downplaying others, thereby influencing what the public perceives as significant.

Democratization of Information

The advent of the internet and digital platforms has democratized information access, transforming mass media’s role. Previously, media was a one-way communication channel, with the public as passive consumers. However, the internet has made the public active participants, enabling them to generate, share, and react to content. This shift has democratized media, giving voice to previously unheard sections of society.

Mass Media and Social Change

Mass media has the potential to drive social change by bringing social issues to the forefront. It can expose injustices, spark debates, and drive collective action. For instance, the #MeToo movement gained momentum through social media, leading to significant shifts in societal attitudes towards sexual harassment.

The Dark Side of Mass Media

The need for media literacy.

Given mass media’s influence, media literacy is crucial. It involves the ability to critically analyze media content, discerning between credible information and misinformation. Media literacy education can empower individuals, enabling them to make informed decisions and participate effectively in the digital age.

In conclusion, mass media is a double-edged sword with the power to shape society positively or negatively. As we navigate this digital age, it is crucial to harness its potential for societal good, while mitigating its negative impacts. This balancing act requires critical media literacy, stringent regulations, and active participation from all stakeholders. The future of mass media is not just about technological advancements, but also about the ethical and responsible use of these powerful platforms.

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• Essay On Mass Media

Mass Media Essay

500+ words mass media essay.

The current age is termed the era of information. So, mass media is used to spread and share information. Mass media has become more potent after the advancement of digital technology. It is the most influential source of various ideas, news, and opinions. It also provides information about the happenings around the world.

Mass media means tools used in distributing and circulating information and entertainment to the masses. It includes television, the internet, radio, newspaper, and theatre. These modes of communication provide a platform to exchange opinions and public involvement.

In this essay on mass media, we will discuss the function of mass media and its importance to the world.

Introduction to Mass Media

In our society, mass media plays a crucial role. Mass media is a medium that brings news, entertainment, and cultural and educational programs to millions of homes. Mass media is classified into two categories: Print media and electronic media. Print media includes journals, newspapers, magazines, etc., and electronic media consists of the internet, TV, movies, etc. Some primary resources through which we get information are reading newspapers and magazines, listening to the radio and watching TV.

Radio, television, cinema and press are expensive forms of media run by private or government-run institutions. The main focus of these institutions is the idea of mass production and mass distribution. Among all the mass media tools, TV is the most popular. We have many channels to watch various shows, films, sports, plays, and educational and cultural programs.

Compared to other mass media tools, the information published in the newspapers is different. It publishes information about the latest happenings nationally and internationally. Some magazines and newspapers cover news, events, and reports on sports, cultural life, education, fashion, and entertainment for youth.

By watching TV or listening to the radio, you can upgrade your history, literature, and cultural knowledge and even learn foreign languages. Mass media includes cell phones, the internet, computers, pagers, emails, and satellites in today’s world. Information can be sent from a single source to multiple receivers through these mediums.

Other mass media tools such as books, magazines, pamphlets, books, billboards, etc., also have equal significance as the reach of these mediums extends to a massive number of masses.

The Function of Mass Media

Information.

One of the primary functions of mass media is the dissemination of information. Mass media circulates information and opinions about various events and situations to mass audiences. The information we get through multiple mediums of mass media is subjective, objective, secondary and primary. As an audience, we get informative news about the happenings worldwide via mass media. Media broadcast information on TV, radio, newspapers or magazines. Moreover, advertisements are also mainly for information purposes.

Entertainment

The most apparent function of mass media is entertainment. It is a performance that pleases people by making leisure time more enjoyable. Magazines and newspapers, television, radio, and other online mediums offer serials, stories, films, and comics to entertain audiences. Other instances include news, sports, columns, art and fashion. Infotainment means the fusion of entertainment and information, and edutainment is education and fun programs.

Socialisation

Socialisation means the transmission of culture and media works as reflectors of society. Socialisation is a process by which people behave in acceptable ways in their culture or society. Through this process, we learn how to become members of our community or human society in a greater sense. People who read a newspaper or watch television know how people react to matters and what norms and values they perceive on particular events, issues, or situations.

The link between the government and the people

The government utilises the power of mass media to explain, inform, and support its policies and programs.

Conclusion of Essay on Mass Media

All in all, while it is an effective tool, we must also check its consumption. In other words, it has the power to create and destroy. Nonetheless, it is a medium that can bring about a change in the masses. Thus, everyone must utilise and consume it properly.

From our BYJU’S website, students can also access CBSE Essays related to different topics. It will help students to get good marks in their exams.

Frequently asked Questions on Mass media Essay

Why is mass media important.

Mass media provides information, education and also entertainment. Thus it is considered important and a quick media to share any type of content.

What are two main categories of mass media?

Print media and electronic media are the two main mass media categories. All the other types of media mostly come under these two broad sections.

What types of information can one obtain from such mass media?

History, literature, kowledge on cultural and foreign language, etc are some of the examples that can be obtained from mass media.

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Newspapers and news and opinion Web sites , social media , radio , television , e-mail , and blogs are significant in affirming attitudes and opinions that are already established. The U.S. news media, having become more partisan in the first two decades of the 21st century, have focused conservative or liberal segments of the public on certain personalities and issues and generally reinforced their audience’s preexisting political attitudes.

Mass media and social media can also affirm latent attitudes and “activate” them, prompting people to take action. Just before an election , for example, voters who earlier had only a mild preference for one party or candidate may be inspired by media coverage not only to take the trouble to vote but perhaps also to contribute money or to help a party organization in some other way.

Mass media and social media, to varying extents, play another important role by letting individuals know what other people think and by giving political leaders large audiences. In this way the media make it possible for public opinion to encompass large numbers of individuals and wide geographic areas. It appears, in fact, that in some European countries the growth of broadcasting, especially television, affected the operation of the parliamentary system . Before television, national elections were seen largely as contests between a number of candidates or parties for parliamentary seats. As the electronic media grew more sophisticated technologically, elections increasingly assumed the appearance of a personal struggle between the leaders of the principal parties concerned. In the United States , presidential candidates have come to personify their parties. Once in office, a president can easily appeal to a national audience over the heads of elected legislative representatives.

In areas where the mass media are thinly spread or where access to social media is limited, as in developing countries or in countries where print and electronic media are strictly controlled, word of mouth can sometimes perform the same functions as the press and broadcasting, though on a more limited scale. In developing countries, it is common for those who are literate to read from newspapers to those who are not or for large numbers of persons to gather around the village radio or a community television. Word of mouth in the marketplace or neighbourhood then carries the information farther. In countries where important news is suppressed by the government, a great deal of information is transmitted by rumour. Word of mouth (or other forms of person-to-person communication , such as text messaging ) thus becomes the vehicle for underground public opinion in authoritarian or totalitarian countries, even though these processes are slower and usually involve fewer people than in countries where the media network is dense and uncontrolled.

Interest groups , nongovernmental organizations (NGOs), religious groups, and labour unions ( trade unions ) cultivate the formation and spread of public opinion on issues of concern to their constituencies . These groups may be concerned with political, economic, or ideological issues, and most work through the mass media and social media as well as by word of mouth. Some of the larger or more affluent interest groups around the world make use of advertising and public relations . One increasingly popular tactic is the informal poll or straw vote. In this approach, groups ask their members and supporters to “vote”—usually via text messaging or on Web sites—in unsystematic “polls” of public opinion that are not carried out with proper sampling procedures. Multiple votes by supporters are often encouraged, and, once the group releases its findings to credible media outlets, it claims legitimacy by citing the publication of its poll in a recognized newspaper or other news source.

Reasons for conducting unscientific polls range from their entertainment value to their usefulness in manipulating public opinion, especially by interest groups or issue-specific organizations, some of which exploit straw-poll results as a means of making their causes appear more significant than they actually are. On any given issue, however, politicians will weigh the relatively disinterested opinions and attitudes of the majority against the committed values of smaller but more-dedicated groups for whom retribution at the ballot box is more likely.

Opinion leaders play a major role in defining popular issues and in influencing individual opinions regarding them. Political leaders in particular can turn a relatively unknown problem into a national issue if they decide to call attention to it in the media. One of the ways in which opinion leaders rally opinion and smooth out differences among those who are in basic agreement on a subject is by inventing symbols or coining slogans: in the words of U.S. Pres. Woodrow Wilson , the Allies in World War I were fighting “a war to end all wars,” while aiming “to make the world safe for democracy”; post-World War II relations with the Soviet Union were summed up in the term “Cold War,” first used by U.S. presidential adviser Bernard Baruch in 1947. Once enunciated , symbols and slogans are frequently kept alive and communicated to large audiences via the mass media and social media and may become the cornerstone of public opinion on any given issue.

Opinion leadership is not confined to prominent figures in public life. An opinion leader can be any person to whom others look for guidance on a certain subject. Thus, within a given social group one person may be regarded as especially well-informed about local politics, another as knowledgeable about foreign affairs, and another as expert in real estate. These local opinion leaders are generally unknown outside their own circle of friends and acquaintances, but their cumulative influence in the formation of public opinion is substantial.

Because psychological makeup, personal circumstances, and external influences all play a role in the formation of each person’s opinions, it is difficult to predict how public opinion on an issue will take shape. The same is true with regard to changes in public opinion. Some public opinions can be explained by specific events and circumstances, but in other cases the causes are more elusive . (Some opinions, however, are predictable: the public’s opinions about other countries, for example, seem to depend largely on the state of relations between the governments involved. Hostile public attitudes do not cause poor relations—they are the result of them.)

People presumably change their own attitudes when they no longer seem to correspond with prevailing circumstances and, hence, fail to serve as guides to action. Similarly, a specific event, such as a natural disaster or a human tragedy, can heighten awareness of underlying problems or concerns and trigger changes in public opinion. Public opinion about the environment , for instance, has been influenced by single events such as the publication of Rachel Carson’s Silent Spring in 1962; by the nuclear accident at Chernobyl, Ukraine, in 1986 ( see Chernobyl accident ); by British Prime Minister Margaret Thatcher’s 1988 address to the Royal Society on a number of environmental topics, including global warming ; by the accidental spill from the oil tanker Exxon Valdez in 1989; and by the Academy Award-winning documentary on climate change , An Inconvenient Truth , in 2006. It is nonetheless the case that whether a body of public opinion on a given issue is formed and sustained depends to a significant extent on the attention it receives in the mass media.

Some changes in public opinion have been difficult for experts to explain. During the second half of the 20th century in many parts of the world, attitudes toward religion , family, sex, international relations , social welfare, and the economy underwent major shifts. Although important issues have claimed public attention in all these areas, the scope of change in public attitudes and opinions is difficult to attribute to any major event or even to any complex of events.

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• Communication

The Advantages and Disadvantages of Mass Media

Updated 13 November 2023

Subject Communication ,  News media

Downloads 33

Category Sociology

Topic Media

The advent of the mass media and its exponential increase in popularity has had significant implications for scientific research, social dynamics, and politics. The popularity of mass media has for instance provided social scientists with the previously unprecedented access to large quantities of information from which they could conduct extensive quantitative and qualitative research on human behavior. Mass media that takes the form of social media platforms has equally enhanced the ability of individuals to discover, connect, and interact with multiple others in a virtual world. The mass media’s ability to reach broad audiences has similarly revolutionized the nature of politics by availing a more effective means for leaders to influence the masses. The above observations are but a small representative of the unlimited potential of mass media to effect positive change. Mass media, however, could also have less than consequences that would be less than ideal.

Foremost, the mass media mass media could and is being used by corporate business to influence the behavior of consumers for the ultimate goal of maximizing profits in the long-term. Advertisements in typical business practice are structured to in such a manner that they use enticing rhetoric to solicit the interest of the potential buyer. While such methods are ethical, mass media has given corporations the ability to engage in immoral marketing practices. The case study on Cambridge Analytica’s data harvesting practices perhaps best exemplifies the significance of the issue. The article by Rogers et al. demonstrates the businesses corporates are capable of using human behavioral science “to sell ads and products without oversight.” The case of Cambridge Analytica indeed shows the intensified risk of breaches of data privacy and the wrong use of personal information in the age of big data.

Secondly, the mass media has heralded an era in which the political class has realized more effective mechanisms of manipulating the citizenry to for political purposes. The article by Chenoweth, for instance, observes the reality that social media platforms have granted politicians the power to target specific groups in specific places, at the convenient time, and with tailor-made political messages. The problem, however, is that politician may abuse such power to manipulate the opinions of users of social media or even use such platforms to suppress the freedom of expression that forms the foundation of today’s globalized world. Rodgers et al. indeed recognize the emerging practice of “micro-targeting” in which the manipulators of political opinion create multiple social media accounts to convey the false perception that an entire community upholds specific views.

Finally, mass media has enormous potential to dehumanize in as much as it facilitates human social interactions. The content of mass media is controlled by a relatively small group of comprising the media house owners and third parties who use media such as television, radio, and the internet to push specific messages to the unsuspecting consumer. In such circumstances, audiences of mass are rendered vulnerable to consuming content whose purpose only the controlling parties determine. The film titled “Miss Representation” captures this reality. It documents how the mass media has altered women’s perceptions of themselves to such extents that they have subscribed to its idealization of the perfect woman. The mass media has made women more so conscious of their outward experience that it becomes the foundation of their self-esteem (Siebel Newsom, and Acquaro).

Ultimately, mass media is experiencing a significant shift in its applications with its users discovering its potential to implement ideas that are universally unethical. The mass media poses a serious threat to the confidentiality of data due to the commercialization of information stored by social media platforms. It further threatens the freedom of expression by giving the political class the power to manipulate public opinion. More significantly, the mass media has proven its potential to dehumanize. Indeed, users of mass media are bound to remain at a relative disadvantage if they do not commence an honest reflection on the harmful effects it has at the personal and societal levels.

Works cited

Chenoweth, Erica. "Why Social Media Isn’t the Revolutionary Tool It Appears to Be". The Independent, 2016, https://www.independent.co.uk/news/world/politics/social-media-revolution-tech-activists-arab-spring-dictators-a7433476.html. Accessed 18 Apr 2018.

Rogers, Adam et al. "The Cambridge Analytica Data Apocalypse Was Predicted in 2007". WIRED, 2018, https://www.wired.com/story/the-cambridge-analytica-data-apocalypse-was-predicted-in-2007/. Accessed 18 Apr 2018.

Siebel Newsom, Jennifer, and Kimberlee Acquaro. Miss Representation. Girls' Club Entertainment, 2011.

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What are the advantages and disadvantages of mass media?

A little retrospection would reveal and history has witnessed that mass media is ubiquitous in this present era. In this essay, I will discuss both merits and demerits of this phenomenon. To embark with, numerous benefits are associated to the electronic media. The most prominent is, it is good source of knowledge as there is ample cognitive content is available on the media which explore our horizons. What is more, undoubtedly, people are rooted to their routines due to this they have no time to spend their precious time with family members, consequently, they can able to communicate with their near and dear ones. For instance, Facebook , a social app give opportunities to common individual to connect with their family members as well as friends.

Nevertheless, every moon has its dark side, so, mass media also have few drawbacks. The first and foremost is, multitudes become a victim of isolation as they likely to spend more and more time on watching movies and surf on internet which led to individualism. Needless to say, inhabitants also sacrifice their sleeping hours with their working hours as people can work in their homes with the help of mass media due to this they also faces so many health issues such as, eye strain, social withdrawal or stress. Thus, mass media has bad impacts on society.

To conclude, I firmly believe, mass media play a crucial role in modern era which has lots of benefits to common people. However, it also has few drawbacks which are unavoidable.

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• It is argued that getting married before finishing school and getting job is not a good choice. Do you agree or disagree? 80
• Nowadays, it is common knowledge that plastic pollutes the environment. Thus, do you think companies should be allowed to use plastic containers for their products? Please state what is your opinion is and why? 55
• With the rise in use of internet facilities results in generation of several problems in our society. Discuss the problems and its solutions? 77
• People pursue dangerous activities like skydiving, motorcycle sports, white-water river rafting etc. Do you support? If yes, why and if not, why? 72
• Today, the economical gap between the rich and poor is widening. What do you believe are the reasons for this? What can be done to prevent this from happening? 72

Essay evaluations by e-grader

Grammar and spelling errors: Line 2, column 457, Rule ID: COMMA_PARENTHESIS_WHITESPACE Message: Put a space after the comma, but not before the comma Suggestion: , ...ar and dear ones. For instance, Facebook , a social app give opportunities to comm... ^^ Line 4, column 437, Rule ID: NON3PRS_VERB[2] Message: The pronoun 'they' must be used with a non-third-person form of a verb: 'face' Suggestion: face ...elp of mass media due to this they also faces so many health issues such as, eye stra... ^^^^^

Transition Words or Phrases used: also, consequently, first, however, if, nevertheless, so, thus, well, for instance, such as, as well as, what is more

Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments

Performance on Part of Speech: To be verbs : 10.0 13.1623246493 76% => OK Auxiliary verbs: 4.0 7.85571142285 51% => OK Conjunction : 7.0 10.4138276553 67% => OK Relative clauses : 5.0 7.30460921844 68% => More relative clauses wanted. Pronoun: 23.0 24.0651302605 96% => OK Preposition: 34.0 41.998997996 81% => OK Nominalization: 3.0 8.3376753507 36% => More nominalizations (nouns with a suffix like: tion ment ence ance) wanted.

Performance on vocabulary words: No of characters: 1254.0 1615.20841683 78% => OK No of words: 253.0 315.596192385 80% => More content wanted. Chars per words: 4.95652173913 5.12529762239 97% => OK Fourth root words length: 3.98822939669 4.20363070211 95% => OK Word Length SD: 2.67012738632 2.80592935109 95% => OK Unique words: 156.0 176.041082164 89% => More unique words wanted. Unique words percentage: 0.616600790514 0.561755894193 110% => OK syllable_count: 388.8 506.74238477 77% => OK avg_syllables_per_word: 1.5 1.60771543086 93% => OK

A sentence (or a clause, phrase) starts by: Pronoun: 5.0 5.43587174349 92% => OK Article: 4.0 2.52805611222 158% => OK Subordination: 0.0 2.10420841683 0% => More adverbial clause wanted. Conjunction: 0.0 0.809619238477 0% => OK Preposition: 3.0 4.76152304609 63% => OK

Performance on sentences: How many sentences: 12.0 16.0721442886 75% => Need more sentences. Double check the format of sentences, make sure there is a space between two sentences, or have enough periods. And also check the lengths of sentences, maybe they are too long. Sentence length: 21.0 20.2975951904 103% => OK Sentence length SD: 61.7067437337 49.4020404114 125% => OK Chars per sentence: 104.5 106.682146367 98% => OK Words per sentence: 21.0833333333 20.7667163134 102% => OK Discourse Markers: 9.75 7.06120827912 138% => OK Paragraphs: 4.0 4.38176352705 91% => OK Language errors: 2.0 5.01903807615 40% => OK Sentences with positive sentiment : 6.0 8.67935871743 69% => OK Sentences with negative sentiment : 3.0 3.9879759519 75% => OK Sentences with neutral sentiment: 3.0 3.4128256513 88% => OK What are sentences with positive/Negative/neutral sentiment?

Coherence and Cohesion: Essay topic to essay body coherence: 0.179748678921 0.244688304435 73% => OK Sentence topic coherence: 0.0769619319964 0.084324248473 91% => OK Sentence topic coherence SD: 0.0717247085864 0.0667982634062 107% => OK Paragraph topic coherence: 0.108234909664 0.151304729494 72% => OK Paragraph topic coherence SD: 0.0262792566431 0.056905535591 46% => Paragraphs are similar to each other. Some content may get duplicated or it is not exactly right on the topic.

Essay readability: automated_readability_index: 12.5 13.0946893788 95% => OK flesch_reading_ease: 58.62 50.2224549098 117% => OK smog_index: 8.8 7.44779559118 118% => OK flesch_kincaid_grade: 10.3 11.3001002004 91% => OK coleman_liau_index: 11.49 12.4159519038 93% => OK dale_chall_readability_score: 9.11 8.58950901804 106% => OK difficult_words: 71.0 78.4519038076 91% => OK linsear_write_formula: 12.0 9.78957915832 123% => OK gunning_fog: 10.4 10.1190380762 103% => OK text_standard: 10.0 10.7795591182 93% => OK What are above readability scores?

--------------------- More content wanted. Rates: 61.797752809 out of 100 Scores by essay e-grader: 5.5 Out of 9 --------------------- Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.

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PTE Daily Essay Topic: Today, mass media is full of information revolution.

• Updated on  
• Apr 17, 2024

Brainstorming Ideas

Refer to the following brainstorming ideas to get a solid idea of the answer.

• The information revolution, characterised by the explosion of accessible knowledge and the hyper-connectedness of global communication, has fundamentally altered the landscape of our world. 
•  Mass media is now a constant stream of information, both empowering and overwhelming. While this revolution offers undeniable advantages in education, connection, and innovation, it also presents significant challenges regarding information overload, privacy concerns, and the spread of misinformation.
• One of the most persuasive advantages of the information revolution is the democratisation or easy access to knowledge. This empowers individuals to become self-directed learners, fostering intellectual curiosity and critical thinking skills.  Furthermore, the ease of communication fosters global collaboration, accelerating scientific discovery and technological advancement.  
•  Abundance of information comes at a cost. We are bombarded with a constant stream of data, making it difficult to distinguish between credible sources and misinformation.  Fake news spreads like wildfire, fueled by confirmation bias and the echo chambers created by social media algorithms. 
• Targeted advertising can feel intrusive, and data breaches can have serious consequences for our financial security and even physical safety. The information revolution has undoubtedly blurred the lines between public and private spheres, demanding a cautious approach to how we interact with the digital world.

Q. Today, mass media is full of information revolution. Discuss the advantages and disadvantages of this phenomenon.

Ans . The information revolution, characterised by the explosion of accessible knowledge and the hyper-connectedness of global communication, has fundamentally altered the landscape of our world. Mass media is now a constant stream of information, both empowering and overwhelming. While this revolution offers undeniable advantages in education, connection, and innovation, it also presents significant challenges regarding information overload, privacy concerns, and the spread of misinformation.

One of the most persuasive advantages of the information revolution is the democratisation or easy access to knowledge.  Previously guarded by institutions and limited by physical access, information is now readily available at our fingertips. Educational resources, once confined to expensive textbooks and classrooms, can be found online for free.  This empowers individuals to become self-directed learners, fostering intellectual curiosity and critical thinking skills.  Furthermore, the ease of communication fosters global collaboration, accelerating scientific discovery and technological advancement.  

However, this abundance of information comes at a cost.  We are bombarded with a constant stream of data, making it difficult to distinguish between credible sources and misinformation.  Fake news spreads like wildfire, fueled by confirmation bias and the echo chambers created by social media algorithms.  This can have a detrimental impact on public discourse, leading to social polarization and hindering our ability to make informed decisions.  The information overload can also be mentally taxing, causing stress, anxiety, and a diminished attention span.

Another critical disadvantage is the erosion of privacy.  Our digital footprint follows us everywhere, leaving a trail of personal data vulnerable to exploitation by corporations and governments.  Targeted advertising can feel intrusive, and data breaches can have serious consequences for our financial security and even physical safety.  The information revolution has undoubtedly blurred the lines between public and private spheres, demanding a cautious approach to how we interact with the digital world.

The key to navigating this double-edged sword lies in developing critical thinking skills.  We must learn to evaluate information sources, questioning their credibility and potential biases.  Media literacy programs are essential to equip individuals with the tools to discern truth from fiction.  Furthermore, responsible journalism and ethical data practices are crucial to ensuring the integrity of information flow.

In conclusion, the information revolution has undeniably revolutionised the way we access knowledge, connect with others, and drive innovation.  However, the challenges of information overload, privacy concerns, and misinformation cannot be ignored.  By fostering critical thinking skills and promoting responsible practices, we can harness the power of information to create a more informed, connected, and equitable future.

Paraphrased Statement:   The information revolution, characterised by the explosion of accessible knowledge and the hyper-connectedness of global communication, has fundamentally altered the landscape of our world. 

Thesis Statement: Mass media is now a constant stream of information, both empowering and overwhelming. While this revolution offers undeniable advantages in education, connection, and innovation, it also presents significant challenges regarding information overload, privacy concerns, and the spread of misinformation.

Body Paragraph 1- Topic Sentence: One of the most persuasive advantages of the information revolution is the democratisation or easy access to knowledge. 

Body Paragraph 1 Supporting Reasons and Explanations:  Previously guarded by institutions and limited by physical access, information is now readily available at our fingertips. Educational resources, once confined to expensive textbooks and classrooms, can be found online for free. This empowers individuals to become self-directed learners, fostering intellectual curiosity and critical thinking skills. 

Body Paragraph 2- Topic Sentence: A bundance of information comes at a cost. We are bombarded with a constant stream of data, making it difficult to distinguish between credible sources and misinformation.  

Body Paragraph 2 Supporting Reasons and Explanations: Fake news spreads like wildfire, fueled by confirmation bias and the echo chambers created by social media algorithms.  This can have a detrimental impact on public discourse, leading to social polarization and hindering our ability to make informed decisions. The information overload can also be mentally taxing, causing stress, anxiety, and a diminished attention span.

Another critical disadvantage is the erosion of privacy. Our digital footprint follows us everywhere, leaving a trail of personal data vulnerable to exploitation by corporations and governments.

Conclusion: In conclusion, the information revolution has undeniably revolutionised the way we access knowledge, connect with others, and drive innovation.  However, the challenges of information overload, privacy concerns, and misinformation cannot be ignored.  By fostering critical thinking skills and promoting responsible practices, we can harness the power of information to create a more informed, connected, and equitable future.

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Advantages and Disadvantages of Mass Media

Grammar mistakes

Redundant words

Readability

It is so hard to image our lives without Mass media. Mass media plays a very important role in our lives. There are various effects of mass media on the society at large. Media tends to influence and there are positive as well as negative influences of mass media. However, it also depends on the way audiences perceive things. Since mass media is used to communicate and interact with people from various walks of life, it can often result in a conflict of options. Print media (magazines, newspapers, brochures, press releases, newsletters etc), electronic media (television, radio etc) and the Internet are all part of mass media. Today, mass media can give a person phenomenal exposure and this can result in various effects of the mass media on the society. I can give some information about the pros and cons of mass media and its effect on a larger scale.

Advantages of Mass Media:

• The wide reach offered by mass media is phenomenal. It can target a global audience.
• In terms of newspapers and magazines, it can reach a specified target group. Besides, it is easily accessible. For example, the newspaper lands on the doorstep and we have the latest news in our drawing rooms due to the television set.
• Certain types of media have a loyal fan following. This would mean that an advertiser, publication or news channel would have a ready audience.
• We have the latest news and information at the click of the mouse! The Internet is such a medium that it can give many options for the kind of information required.
• Television, movies, Internet and the radio are some of the best forms of entertainment.
• Mass media can be used for educational purposes in an effective manner.

Disadvantages of Mass Media:

• At times, the information reported may not be authentic from every angle.
• News can be manipulated to influence the minds of the audiences. For example – a particular political.

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